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SBLive Sports

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uuid00033y1

Namestring
SBLive Sports
Legal namestring
Scorebook Live, Inc.
Company typeenum
Private
Founded yearint
2014
Descriptiontext

SBLive Sports, operating as Scorebook Live, Inc., is a Spokane, Washington–based software and media company that provides an end-to-end platform for high school sports scorekeeping, statistics, editorial coverage, photo galleries, recruiting information, and live event distribution. Founded in 2014 and operating with 11–50 employees, SBLive aggregates coverage across 30+ high school sports and powers the Sports Illustrated High School vertical on si.com under a white-label arrangement, functioning as the underlying technology and editorial engine for that property. The platform integrates with GoFan for ticketing and NFHS Network for live streaming, forming a multi-sided ecosystem connecting schools, athletes, coaches, fans, and broadcast/ticketing partners.

The company's revenue mechanics are not publicly disclosed but appear to combine white-label technology fees from SI, advertising and sponsorship sold against the SI High School audience, and channel economics routed through GoFan (ticketing) and NFHS Network (streaming). Pricing is not publicly disclosed and there is no enterprise sales motion described; customer acquisition is effectively content- and distribution-led through the SI partnership rather than direct B2B school contracts. The company has raised approximately $6.8M in disclosed funding across five rounds (2014–2019), with Cowles Company as the recurring lead investor, and is led by founder/CEO Dan Beach and co-founder Noel Nash. The platform remains operationally active with current-season content, a nationwide network of professional photographers, and national rankings and athlete award franchises that anchor its editorial authority.

Short descriptiontext

SBLive Sports operates an end-to-end scorekeeping, statistics, and media platform covering 30+ U.S. high school sports, powering the Sports Illustrated High School vertical on si.com and integrating with GoFan and NFHS Network for ticketing and live streaming.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersSpokane, United States
HQ citystring
Spokane
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
high school sports coverage, sports scorekeeping software, sports media publishing, athlete recruiting coverage, sports statistics platform
Industry3 codes
1B2B Sports Digital Syndication & White-Label Streaming Services
CodeMPAKAOAJPrimaryYes
2Short-Form Video for News, Sports & Highlights Platforms
CodeMPACAHAJPrimaryNo
3Sports Programming Syndication & Highlights Distribution
CodeMPABAMAGPrimaryNo
NAICS code2 codes
  • Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers51621
  • Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers5162
SIC code1 code
  • Miscellaneous Publishing2741
Product category
Sports Media and Content
Marketing channels1 record

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Technology or R&D, Marketing or Sales, Operations
GTM typeB2C
B2C
Offering typeDigital Commerce or Conte…
Digital Commerce or Content
Core offering1 text field

SBLive Sports provides an end-to-end software platform for scorekeeping, media publishing, and distribution of high school sports content. Its platform delivers real-time scores, national and regional rankings, statistics, recruiting information, news, photo galleries, and playoff brackets across 30+ high school sports categories, with its technology white-labeled to power the Sports Illustrated High School (On SI) vertical on si.com.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

SBLive Sports operates as a unified high school sports coverage platform. The core SBLive Sports Platform provides nationwide coverage of high school athletics including news, scores, rankings, and statistics across over 30 sports categories. The platform appears to power partner sites and provides content aggregation services for high school sports coverage.

Product and service1 record
1SBLive Sports Platform (High School On SI)
CategorySports media / scorekeeping software platform
Partnership3 partners
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

GoFan is a ticketing platform partner integrated with SBLive, allowing schools to sell tickets for high school sporting events through the platform. Mentioned in navigation as a partner service.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

NFHS Network is a broadcast partner providing live streaming of high school sports events. Listed as a partner service in the SBLive-powered platform.

Strategic tierCoreTypeGTM or Marketing Partner
Description

Sports Illustrated's high school sports section is powered by SBLive technology. This is a white-label/embedded partnership where SBLive provides the underlying platform, scores, rankings, and statistics for SI.com's high school vertical.

Recent move1 record

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

MaxPreps is the largest high school sports coverage platform in the US, owned by CBS Sports. It provides scores, rankings, statistics, and recruiting content for high school athletes — directly competing with SBLive's core offering.

TypeDirect peer
Description

Hudl is a leading video analysis and stats platform serving high school and amateur sports teams. Its focus on team-level video and analytics overlaps with SBLive's coverage and statistics features, especially for football and basketball.

TypeBroad incumbent
Description

NFHS Network is the official high school sports streaming partner of the National Federation of State High School Associations. It is both an SBLive partner and a broader incumbent producing live video content for high school sports.

TypeOthers
Description

GoFan is a digital ticketing platform for high school sporting events, listed as an SBLive partner. It serves the same end customer base and is adjacent in the high school sports commerce stack.

TypeDirect peer
Description

GameChanger (owned by Dick's Sporting Goods) provides live scoring, video streaming, and stats for amateur and youth sports, including high school. Its mobile-first live scoring experience directly competes with SBLive's real-time coverage proposition.

TypeEmerging player
Description

On3 is a sports media and recruiting platform with growing high school and college athlete coverage. It overlaps with SBLive's recruiting and athlete profile content and represents a competitive threat on the editorial side.

TypeBroad incumbent
Description

247Sports is an established recruiting and sports media network, part of the CBS Sports family. It overlaps with SBLive's recruiting rankings and athlete coverage features.

TypeBroad incumbent
Description

Rivals is a long-standing recruiting and amateur sports media brand. It competes for audience attention in the high school and college recruiting content space where SBLive also operates.

TypeEmerging player
Description

Prep Redzone focuses on high school football recruiting and athlete coverage. It is a niche competitor with strong regional depth and overlapping content with SBLive's recruiting vertical.

TypeEmerging player
Description

ScoreStream is a crowdsourced live-scoring platform covering high school and amateur sports. It overlaps with SBLive's real-time scores feature and represents an alternative model for capturing live game data.

Market position
Strengths3 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles4 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds5 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors3 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

SBLive Sports

Sports Media and Contentscorebooklive.com

SBLive Sports operates an end-to-end scorekeeping, statistics, and media platform covering 30+ U.S. high school sports, powering the Sports Illustrated High School vertical on si.com and integrating with GoFan and NFHS Network for ticketing and live streaming.

What SBLive Sports does

SBLive Sports, operating as Scorebook Live, Inc., is a Spokane, Washington–based software and media company that provides an end-to-end platform for high school sports scorekeeping, statistics, editorial coverage, photo galleries, recruiting information, and live event distribution. Founded in 2014 and operating with 11–50 employees, SBLive aggregates coverage across 30+ high school sports and powers the Sports Illustrated High School vertical on si.com under a white-label arrangement, functioning as the underlying technology and editorial engine for that property. The platform integrates with GoFan for ticketing and NFHS Network for live streaming, forming a multi-sided ecosystem connecting schools, athletes, coaches, fans, and broadcast/ticketing partners.

The company's revenue mechanics are not publicly disclosed but appear to combine white-label technology fees from SI, advertising and sponsorship sold against the SI High School audience, and channel economics routed through GoFan (ticketing) and NFHS Network (streaming). Pricing is not publicly disclosed and there is no enterprise sales motion described; customer acquisition is effectively content- and distribution-led through the SI partnership rather than direct B2B school contracts. The company has raised approximately $6.8M in disclosed funding across five rounds (2014–2019), with Cowles Company as the recurring lead investor, and is led by founder/CEO Dan Beach and co-founder Noel Nash. The platform remains operationally active with current-season content, a nationwide network of professional photographers, and national rankings and athlete award franchises that anchor its editorial authority.

SBLive Sports firmographics

Firmographics
Name
SBLive Sports
Legal name
Scorebook Live, Inc.
Website
https://scorebooklive.com
Company type
Private
Founded year
2014
Operating status
Operating
Headcount range
11–50 employees
Short description
SBLive Sports operates an end-to-end scorekeeping, statistics, and media platform covering 30+ U.S. high school sports, powering the Sports Illustrated High School vertical on si.com and integrating with GoFan and NFHS Network for ticketing and live streaming.
Ownership category
akta.pro rank

SBLive Sports industry classification

Industry
Product category
Sports Media and Content
NAICS
Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)
SIC
Miscellaneous Publishing (2741)
akta.pro primary industry
B2B Sports Digital Syndication & White-Label Streaming Services (MPAKAOAJ)
akta.pro secondary industries
Short-Form Video for News, Sports & Highlights Platforms (MPACAHAJ), Sports Programming Syndication & Highlights Distribution (MPABAMAG)

Keywords

  • High school sports coverage
  • Sports scorekeeping software
  • Sports media publishing
  • Athlete recruiting coverage
  • Sports statistics platform

Where SBLive Sports is headquartered

Location

Headquarters

HQ city
Spokane
HQ country
United States
HQ region
North America

Markets served

SBLive Sports business model

Business model
GTM type
B2C
Offering type
Digital Commerce or Content
Cost components
Personnel, Technology or R&D, Marketing or Sales, Operations

Distribution channels1 record

Marketing channels1 record

SBLive Sports product offering

Product offering

Core offering

SBLive Sports provides an end-to-end software platform for scorekeeping, media publishing, and distribution of high school sports content. Its platform delivers real-time scores, national and regional rankings, statistics, recruiting information, news, photo galleries, and playoff brackets across 30+ high school sports categories, with its technology white-labeled to power the Sports Illustrated High School (On SI) vertical on si.com.

Product overview

SBLive Sports operates as a unified high school sports coverage platform. The core SBLive Sports Platform provides nationwide coverage of high school athletics including news, scores, rankings, and statistics across over 30 sports categories. The platform appears to power partner sites and provides content aggregation services for high school sports coverage.

Differentiator

Problem solved

Functional benefit

Products and services

  • SBLive Sports Platform (High School On SI)

Companies that use SBLive Sports

Customer profile

Segments1 record

Ideal customer profiles1 record

SBLive Sports technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

SBLive Sports partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered minor and core.

  • GoFanminorChannel Partner/ Reseller/ DistributorGoFan is a ticketing platform partner integrated with SBLive, allowing schools to sell tickets for high school sporting events through the platform. Mentioned in navigation as a partner service.
  • NFHS NetworkminorChannel Partner/ Reseller/ DistributorNFHS Network is a broadcast partner providing live streaming of high school sports events. Listed as a partner service in the SBLive-powered platform.
  • Sports Illustrated (On SI)coreGTM or Marketing PartnerSports Illustrated's high school sports section is powered by SBLive technology. This is a white-label/embedded partnership where SBLive provides the underlying platform, scores, rankings, and statistics for SI.com's high school vertical.

Recent moves1 record

Expansion highlights5 records

SBLive Sports competitors and assessment

Company assessment

Direct peers

  • MaxPreps: MaxPreps is the largest high school sports coverage platform in the US, owned by CBS Sports. It provides scores, rankings, statistics, and recruiting content for high school athletes — directly competing with SBLive's core offering.
  • Hudl: Hudl is a leading video analysis and stats platform serving high school and amateur sports teams. Its focus on team-level video and analytics overlaps with SBLive's coverage and statistics features, especially for football and basketball.
  • GameChanger: GameChanger (owned by Dick's Sporting Goods) provides live scoring, video streaming, and stats for amateur and youth sports, including high school. Its mobile-first live scoring experience directly competes with SBLive's real-time coverage proposition.

Broad incumbents

  • NFHS Network: NFHS Network is the official high school sports streaming partner of the National Federation of State High School Associations. It is both an SBLive partner and a broader incumbent producing live video content for high school sports.
  • 247Sports: 247Sports is an established recruiting and sports media network, part of the CBS Sports family. It overlaps with SBLive's recruiting rankings and athlete coverage features.
  • Rivals: Rivals is a long-standing recruiting and amateur sports media brand. It competes for audience attention in the high school and college recruiting content space where SBLive also operates.

Others

  • GoFan: GoFan is a digital ticketing platform for high school sporting events, listed as an SBLive partner. It serves the same end customer base and is adjacent in the high school sports commerce stack.

Emerging players

  • On3: On3 is a sports media and recruiting platform with growing high school and college athlete coverage. It overlaps with SBLive's recruiting and athlete profile content and represents a competitive threat on the editorial side.
  • Prep Redzone: Prep Redzone focuses on high school football recruiting and athlete coverage. It is a niche competitor with strong regional depth and overlapping content with SBLive's recruiting vertical.
  • ScoreStream: ScoreStream is a crowdsourced live-scoring platform covering high school and amateur sports. It overlaps with SBLive's real-time scores feature and represents an alternative model for capturing live game data.

Market position

Strengths3 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

SBLive Sports social profiles

Digital presence

SBLive Sports financial estimates

Financial estimate

Revenue estimate

Valuation estimate

SBLive Sports leadership team

Management profile

Number of profiles

Profiles4 records

SBLive Sports funding detail

Funding detail

Funding overview

Funding rounds5 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

SBLive Sports M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SBLive Sports

What does SBLive Sports do?

SBLive Sports provides an end-to-end software platform for scorekeeping, media publishing, and distribution of high school sports content. Its platform delivers real-time scores, national and regional rankings, statistics, recruiting information, news, photo galleries, and playoff brackets across 30+ high school sports categories, with its technology white-labeled to power the Sports Illustrated High School (On SI) vertical on si.com.

Is SBLive Sports a public or private company?

SBLive Sports is a private company. It is classified as venture growth investor backed and is currently operating.

When was SBLive Sports founded?

SBLive Sports was founded in 2014. It employs 11 to 50 people.

Where is SBLive Sports based?

SBLive Sports is headquartered in Spokane, United States, in the North America region.

Who are SBLive Sports's main competitors?

Direct peers on record are MaxPreps, Hudl and GameChanger. Broad incumbents are NFHS Network, 247Sports and Rivals. GoFan is listed as an others. Emerging players are On3, Prep Redzone and ScoreStream.

Does SBLive Sports have an API?

No public API is recorded for SBLive Sports.

What industry is SBLive Sports in?

SBLive Sports's product category is Sports Media and Content. Its primary akta.pro industry code is MPAKAOAJ, B2B Sports Digital Syndication & White-Label Streaming Services, with a secondary code of MPACAHAJ, Short-Form Video for News, Sports & Highlights Platforms. Its NAICS code is 51621 and its SIC code is 2741.

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Live signals
SiSBLive's 2025 Washington high school softball all-state team: Skyview's Maddie Milhorn is player of yearSBLive named its 2025 Washington high school softball all-state team, with Skyview's Maddie Milhorn as player of the year and Montesano's Pat Pace as coach of the year. Milhorn won 21 games with a 0.39 ERA in 107 innings, while Pace led Montesano to a state championship.NucampSpokane's Top 10 Startups That Tech Professionals Should Watch Out For in 2025Spokane's top 10 startups for 2025 include Safeguard Equipment, Medcurity, Spiceology, and SBLive Sports, with growth metrics like 50% revenue increase and 650% client expansion. The city's tech sector is projected to grow 8% over five years, with major companies like Boeing and NASA forming a consortium.Si'Pick 'Em' Challenge: MPSSAA Maryland high school basketball playoffs; compete with friends, pick the winnerHigh School on SI launched a free Playoff Pick 'Em challenge for the 2025 MPSSAA high school basketball playoffs, where users pick winners of each game. The contest is available nationwide via scorebooklive.com or the SBLive Sports app, with leaderboards updated after each round.SiHigh School On SI's 2024 Football All-America TeamSBLive Sports/SI staff named the 2024 high school football All-America team, selecting 24 players across offense, defense, and special teams. The list includes standout performers like quarterback Julian Lewis and running back Alvin Henderson, with individual awards such as MVPs and Defensive POTY not double-dipping.SiVote: Who should be SBLive Ohio's high school Athlete of the Week (09/02/2024)?SBLive Ohio is hosting a weekly poll for high school Athlete of the Week, with nominees from football, soccer, cross country, and other sports. Voting ends Sunday at 11:59 p.m., and fans can nominate future candidates via email. The poll is intended to be fun, with no limits on votes.NorthalleghenyAbigail Stager Ranked Among Top 20 Players In Nation By SB Live SportsNorth Allegheny senior Abigail Stager was ranked among the top 20 girls' soccer players in the nation by SB Live Sports. She scored 32 goals in 2023, totaling 63 in four years, and was named to multiple all-region and all-state teams. She played a key role in the Tigers' 22-2 season and PIAA semifinal run.SiSBLive/SI Top 25 high school football rankings: Mater Dei is 2023 national championMater Dei was named the SBLive/SI Power 25 national champion for the 2023 season, defeating Serra 35-0 in the CIF Open Division final. DeSoto and Chaminade-Madonna followed in the top two, with the full rankings listing 25 teams.SiSBLive Sports releases brackets for 2023 Holiday Classic basketball tournamentSBLive Sports released brackets for the 33rd Holiday Classic on Tuesday, with 76 teams across five brackets competing in a four-day tournament starting December 27. The tournament will be held at five San Diego-area sites, including Torrey Pines, St. Augustine, and Carlsbad.SiSBLive Sports, Southern Section collaborate on 'Southern Section Sitdown,' with Tarek FattalThe CIF's Southern Section and SBLive Sports launched 'Southern Section Sitdown,' hosted by Tarek Fattal, featuring athletes, coaches, and media. Episode one with St. John Bosco coach Jason Negro airs Oct. 19, with subsequent episodes scheduled through Nov. 16.SiSBLive/Sports Illustrated Power 25 preseason national high school football rankingsThe 2023 high school football season opens with the SBLive/Sports Illustrated Power 25 rankings, where Mater Dei takes the top spot from St. John Bosco. California and Florida lead with five teams each, and Georgia has four. The rankings include early-game matchups for each team.