Nura Health
Nura Health is a boutique precision medicine company that has developed a patent-pending, AI-driven non-invasive blood test for endometriosis diagnosis, targeting women with chronic pelvic pain, unexplained infertility, and confirmed endometriosis across the United States.
- Company typePrivate
- Founded2024
- HeadquartersLos Angeles, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Nura Health does
Nura Health is a privately held, boutique diagnostics and precision medicine company founded in 2024 and headquartered in Irvine, California, focused on women's reproductive health. The company's flagship offering is a patent-pending, non-invasive blood test for endometriosis and infertility risk, supported by a patient-facing platform (EMMA) that allows consumers to order the test, schedule services, and access results from home. The target population spans three personas: young women (14-25) with chronic pelvic pain, infertile women (30-45) pursuing fertility workups, and women with a confirmed endometriosis diagnosis (17-49) seeking recurrence monitoring.
The diagnostic uses a proprietary multi-modal biomarker signature analyzed through AI and machine learning algorithms to deliver a diagnostic probability of up to 90% versus surgical standards, paired with patient subtyping intended to guide treatment selection. The test is processed through IHDLab, an FDA and CLIA-accredited commercial laboratory partner, which the company states enables test availability at 80%+ of women's health clinics on the West Coast. The scientific foundation draws on 25+ years of women's health research led by co-founder and CSO Idhaliz Flores (PhD, 60+ peer-reviewed publications).
Nura Health's commercial model is hybrid: a direct-to-consumer B2C platform anchors the consumer journey from home to result, layered with channel partnerships across fertility clinics, OB/GYN practices, and telehealth platforms across the United States, plus value-based contracting outreach to Medicaid, Medi-Cal, employer health networks, and global payers. Revenue is generated through one-time diagnostic testing fees, although pricing is not publicly disclosed. The company has secured a $3 million ARPA-H grant under the Sprint for Women's Health initiative (2024) and a board-approved strategic research partnership with Sur180 Therapeutics (March 2026) to integrate its diagnostics pipeline with non-hormonal endometriosis therapeutics.
Nura Health firmographics
Firmographics- Name
- Nura Health
- Legal name
- Nura Health
- Website
- https://getnura.com
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Nura Health is a boutique precision medicine company that has developed a patent-pending, AI-driven non-invasive blood test for endometriosis diagnosis, targeting women with chronic pelvic pain, unexplained infertility, and confirmed endometriosis across the United States.
- Ownership category
- akta.pro rank
Where Nura Health is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Nura Health business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Others
Revenue model
- Diagnostic Testing Services: Revenue generated from the sale of non-invasive endometriosis blood tests to consumers and healthcare providers. The test is ordered through a B2C platform and processed through CLIA-accredited laboratory partnerships.
Go-to-market motion3 records
Distribution channels5 records
Marketing channels4 records
Nura Health product offering
Product offeringCore offering
Nura Health develops and commercializes a patent-pending, non-invasive AI-driven blood test that diagnoses endometriosis and assesses infertility risk, reducing time-to-diagnosis from 8–12 years to 3–5 days and achieving up to 90% probability of diagnosis equivalent to surgical standards. The offering is built on a multi-modal biomarker signature combined with machine learning and patient subtyping to guide personalized treatment selection. The company also provides a patient-facing platform (EMMA) for scheduling tests, accessing results, and managing the endometriosis care journey.
Product overview
Nura Health is a boutique diagnostics and precision medicine company offering a single core product: a non-invasive blood test for endometriosis diagnosis. The test leverages AI and machine learning with multi-modal biomarker signatures to provide rapid diagnosis (3-5 days vs. 8-12 years traditionally). The company also provides a patient portal (EMMA) for consumers to access testing and results, and offers personalized treatment recommendations through predictive analytics, pharmacogenetics, and real-world data integration. The portfolio is focused on women's reproductive health, specifically endometriosis and fertility risk assessment.
Differentiator
Problem solved
Functional benefit
Products and services
- Non-Invasive Endometriosis Blood Test
Quantifiable outcome
- Reduces diagnosis time from 8-12 years to 3-5 days
- +3 more outcomes
Companies that use Nura Health
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles4 records
Nura Health technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature3 records
Nura Health partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Sur180 TherapeuticscoreStrategic research partnership approved by both companies' boards to integrate precision diagnostics with non-hormonal therapeutics for endometriosis. Combines Nura Health's multi-modal biomarker signature and patient subtyping capabilities with Sur180's novel non-hormonal therapeutic development targeting the stress-response pathway. The collaboration coordinates research workflows, data-sharing, biomarker analytics, and clinical activities to improve diagnostic accuracy and guide treatment selection.
- IHDLabcoreFDA & CLIA-accredited commercial laboratory partnership enabling Nura Health to rapidly scale test availability to 80%+ of women's health clinics on the West Coast. Provides the laboratory infrastructure for processing endometriosis diagnostic tests.
- Fertility Clinics, OB/GYN Practices, and Telehealth PlatformscoreClinical collaborations with world-renowned institutions and experts in reproductive endocrinology, minimally invasive gynecology, and precision medicine. Partnerships across the United States to accelerate go-to-market strategy for the endometriosis diagnostic test.
Scale indicators9 records
Recent moves4 records
Expansion highlights6 records
Nura Health competitors and assessment
Company assessmentDirect peers
- DotLab: DotLab is a women's health diagnostics company that has developed a blood-based biomarker test for endometriosis (the dotEndo test). It is the most direct competitor to Nura Health, targeting the same patient segments and clinical use case.
- Hera Biotech: Hera Biotech is a women's health company developing non-invasive molecular diagnostics for endometriosis using tissue-based and blood-based approaches. It targets the same patient population with a similar diagnostic proposition to Nura Health.
- Aspira Women's Health: Aspira Women's Health develops blood-based and protein-based diagnostic tests for ovarian cancer and other gynecological conditions, serving similar OB/GYN and women's health provider channels as Nura Health.
- Progenity: Progenity is a molecular and genetics diagnostics company with offerings in reproductive health, prenatal testing, and women's health. It serves similar clinical channels and patient populations as Nura Health.
Emerging players
- NextGen Jane: NextGen Jane is an early-stage reproductive health diagnostics company analyzing menstrual blood for endometriosis, fertility, and other gynecological conditions. It overlaps with Nura Health on endometriosis detection using novel sample types and biomarker analytics.
- Modern Fertility (Ro): Modern Fertility, now part of Ro, sells consumer-facing hormone and fertility blood tests directly to women. It overlaps with Nura Health on the B2C women's reproductive health testing category and shares target demographics.
Broad incumbents
- Myriad Genetics: Myriad Genetics is an established molecular diagnostics company offering genetic and biomarker tests across oncology, women's health, and reproductive conditions. It is a broader incumbent that could enter or expand in the endometriosis testing category.
- Exact Sciences: Exact Sciences is a leading molecular diagnostics company with a broad portfolio including Cologuard and Oncotype tests. Its scale and laboratory infrastructure make it a relevant incumbent competitor if it expands into women's reproductive health diagnostics.
- Invitae: Invitae is a large genetic testing and diagnostics company offering hereditary cancer, reproductive health, and proactive screening tests. It is a broad incumbent with overlapping capabilities in women's health biomarker and genetic testing.
- CooperSurgical: CooperSurgical is a major women's health medical device and diagnostics company serving OB/GYNs, fertility clinics, and reproductive endocrinologists globally. It is a broad incumbent distributor and product developer in the same clinical channels as Nura Health.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Nura Health social profiles
Digital presenceNura Health compliance and trust
Trust signalCompliance1 record
Nura Health financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nura Health leadership team
Management profileNumber of profiles
Profiles4 records
Nura Health funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nura Health M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nura Health
What does Nura Health do?
Nura Health develops and commercializes a patent-pending, non-invasive AI-driven blood test that diagnoses endometriosis and assesses infertility risk, reducing time-to-diagnosis from 8–12 years to 3–5 days and achieving up to 90% probability of diagnosis equivalent to surgical standards. The offering is built on a multi-modal biomarker signature combined with machine learning and patient subtyping to guide personalized treatment selection. The company also provides a patient-facing platform (EMMA) for scheduling tests, accessing results, and managing the endometriosis care journey.
Is Nura Health a public or private company?
Nura Health is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Nura Health founded?
Nura Health was founded in 2024. It employs 1 to 10 people.
Where is Nura Health based?
Nura Health is headquartered in Los Angeles, United States, in the North America region.
How does Nura Health make money?
One revenue line is on record: diagnostic Testing Services.
Who are Nura Health's main competitors?
Direct peers on record are DotLab, Hera Biotech, Aspira Women's Health and Progenity. Emerging players are NextGen Jane and Modern Fertility (Ro). Broad incumbents are Myriad Genetics, Exact Sciences, Invitae and CooperSurgical.
Does Nura Health have an API?
No public API is recorded for Nura Health.