Zixi
Zixi provides a software-defined video platform for broadcast-quality live video delivery over IP networks. It serves 1,000+ media organizations, including broadcasters, sports leagues, and streaming platforms, with core transport, orchestration, and edge compute products.
- Company typePrivate
- Founded2008
- HeadquartersWaltham, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Zixi does
Zixi is a privately held software company headquartered in Waltham, Massachusetts, that provides a Software-Defined Video Platform (SDVP) for broadcast-quality live video delivery over IP networks. The platform is built on a proprietary UDP-based transport protocol engineered to deliver sub-second latency, error-resilient video over unmanaged internet connections, and is offered alongside ZEN Master (an orchestration and analytics control plane), ZaaS (Zixi-as-a-Service, a managed deployment option), Zixi Edge Compute (an edge software stack), Market Switching adapters for ESNI/ESAM, and feed/thumbnail integrations with major cloud and content ecosystems. Technical differentiators include the Stream Thinner bandwidth-reduction engine, Irdeto DRM integration, HEVC/UHD/HDR support, Content Quality Analysis (CQA) monitoring, and interoperability with 80+ IP-video protocols through the Zixi Enabled Network of 400+ technology partners, enabling customers to operate in multi-vendor, multi-cloud broadcast environments without forced lock-in.
The company serves more than 1,000 media organizations globally, including major broadcasters, sports leagues, and streaming/OTT platforms. Named customers include the National Hockey League, Sky, BBC, RTÉ, Sinclair Broadcast Group, Visaic, Encompass Digital Media, and Nine (Australia), spanning sports, public broadcasting, and commercial media segments. Zixi operates across six cloud regions (North America, Europe, and Asia), supports ingest from satellite, IP, and cloud sources, and is available in AWS Marketplace and on Oracle Cloud Infrastructure via the Altitude Connect distribution service.
Zixi is funded (most recent disclosed round in 2015) and appears to operate as a mature, cash-generative business with a headcount in the 51–100 range. Go-to-market is a hybrid model combining direct enterprise sales, a 400+ channel partner ecosystem, a marketplace presence (AWS Marketplace), and managed-service delivery through ZaaS and the Altitude Connect program with Encompass Digital Media. Pricing is quote-based with multi-year enterprise contracts. The company has accumulated industry recognition including a Technology & Engineering Emmy Award and holds SOC 2 Type II compliance.
Zixi firmographics
Firmographics- Name
- Zixi
- Legal name
- Zixi LLC
- Website
- https://zixi.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Zixi provides a software-defined video platform for broadcast-quality live video delivery over IP networks. It serves 1,000+ media organizations, including broadcasters, sports leagues, and streaming platforms, with core transport, orchestration, and edge compute products.
- Ownership category
- akta.pro rank
Zixi industry classification
Industry- Product category
- Broadcast Video Delivery Software
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Computer Systems Design Services (541512)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- VFX Review, QC & Delivery (Client Review, Conform, Final Outputs) (MPAHABAL)
- akta.pro secondary industry
- Telco Cloud & Edge NFV Platforms (HDAFANAI)
Keywords
Where Zixi is headquartered
LocationHeadquarters
- HQ city
- Waltham
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Zixi business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- Software Licensing: Zixi Broadcaster and ZEN Master software licensed to customers for deployment in cloud or on-premise environments. Licensing servers include license.zixi.com and license2.zixi.com.
- Software Evaluation: Demo software available for initial evaluation period with demo license. Customers can request trial through customer portal.
- AWS Marketplace: Products available through AWS Marketplace counting against customer AWS EDP commitments. Supports private offers for negotiated rates.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Enterprise software licensing with customizable deployment options |
| Freemium | Pay-as-you-go | Evaluation period for prospective customers |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels5 records
Zixi product offering
Product offeringCore offering
Zixi provides a Software-Defined Video Platform (SDVP) for broadcast-quality live video delivery over IP networks. The core product is Zixi Broadcaster, a server software for live video transport, processing, transcoding, and monitoring, paired with ZEN Master, a cloud-native control plane for orchestrating and observing workflows at scale. Supporting offerings include ZaaS (Zixi as a Service) for managed cloud deployment, ZEN Master API for programmatic automation, and Zixi Edge Compute (ZEC) for lightweight edge contribution and distribution.
Product overview
Zixi provides a software-defined video platform (SDVP) for broadcast-quality live video delivery over IP networks. The portfolio centers on Zixi Broadcaster as the core transport engine, ZEN Master as the cloud-native control and orchestration layer, and ZaaS as a managed service option. Supporting modules include Market Switching (ESNI/ESAM decisioning service) for rights enforcement and content switching, and Zixi Edge Compute (ZEC) for lightweight edge contribution and distribution. The ZEN Master API enables programmatic workflow automation. The platform supports multi-protocol interoperability (Zixi, SRT, RIST, RTMP, HLS, WebRTC, RTP/UDP), hybrid cloud and on-premises deployment, and integrates natively with AWS Media Services including MediaConnect, Elemental Link, MediaLive, and CDI/JPEG-XS flows.
Differentiator
Problem solved
Functional benefit
Products and services
- Zixi Broadcaster Core server software platform for live video transport over IP networks, supporting broadcast-quality delivery with hitless failover, stream bonding, adaptive FEC/ARQ, multi-protocol ingest/output (Zixi, SRT, RIST, RTMP, HLS, WebRTC, RTP/UDP), transcoding, content quality analysis, TR-101 monitoring, and SCTE-35 manipulation. Available on-premises, in cloud (AWS, GCP, Azure, OCI), or hybrid.
- ZEN Master Cloud-based control plane and orchestration platform for managing Zixi Broadcaster deployments at scale, providing centralized visibility across streams, workflows, and endpoints with real-time alerting, analytics, dashboard views, map views, and grid views, plus automation of live video workflows, failover management, content switching, and integration with the AWS Media Services ecosystem.
- ZaaS (Zixi as a Service) Managed cloud service option for Zixi Broadcaster deployment, providing a hosted and managed environment for live video workflows without requiring on-premises infrastructure management.
- ZEN Master API REST API for programmatic access to create, configure, and manage live video workflows including sources, channels, targets, clusters, broadcasters, failover configurations, SCTE-35 profiles, and ESNI/ESAM settings, supporting automation of event lifecycles, Terraform cluster management, and AWS SSM command execution.
- Zixi Edge Compute (ZEC) Lightweight edge software replacing the legacy Zixi Feeder and Zixi Receiver, ingesting UDP/RTP, ASI, SRT, RIST, RTMP, and RTSP streams and outputting Zixi streams to Zixi Broadcaster, and pulling Zixi streams from Broadcaster and outputting to UDP/RTP, ASI, SRT, RIST, and RTMP, sharing the same codebase as Zixi Broadcaster.
Quantifiable outcome
- Cost savings of 15-20% compared to satellite with some customers reporting 40-60% savings versus comparable AWS or Google Cloud infrastructure
- +3 more outcomes
Companies that use Zixi
Customer profileNamed customers8 records
Segments6 records
Ideal customer profiles3 records
Zixi technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature8 records
Zixi partnerships and signals
Strategic signalScale indicators7 records
Recent moves6 records
Expansion highlights6 records
Zixi competitors and assessment
Company assessmentDirect peers
- Haivision: Haivision is a direct peer: it provides live video contribution and distribution over IP networks, invented the SRT protocol, and competes head-to-head with Zixi for broadcaster and sports league deployments.
- Wowza Streaming Engine: Wowza provides live streaming infrastructure software (encoders, origin servers, cloud transcoding) for broadcasters and enterprise video workflows, directly competing with Zixi Broadcaster in the live-over-IP market.
- Net Insight: Net Insight sells media transport solutions for live contribution and distribution over IP, including the Nimbra platform used by broadcasters and rights holders — a direct competitor to Zixi's contribution and distribution workflows.
- Bitmovin: Bitmovin provides cloud-native video encoding, transcoding, and player infrastructure for live and VOD streaming. It overlaps with Zixi in live video processing, OTT delivery, and analytics for media enterprises.
Broad incumbents
- AWS Elemental MediaConnect: AWS MediaConnect is a hyperscaler-native live video transport service that Zixi complements via ZEN Master orchestration but also competes with as a turnkey transport option for broadcasters already on AWS.
- Harmonic: Harmonic sells video infrastructure (encoders, origination, cloud playout) to broadcasters and OTT operators, providing overlapping capability with Zixi but as part of a broader video delivery portfolio.
- Imagine Communications: Imagine Communications provides broadcast playout, master control, and ad-tech infrastructure to media companies. Its IP-based playout and master control offerings overlap with Zixi's cloud control plane ambitions.
Emerging players
- TAG Video Systems: TAG provides IP-based multiviewer monitoring and probing for live video workflows, increasingly integrated with broadcast IP contribution/distribution environments where Zixi operates.
- Phenix Real Time Solutions: Phenix delivers sub-second real-time video streaming technology, intersecting with Zixi's WebRTC-based ultralow-latency offerings for sports, betting, and interactive live use cases.
- Vidyo: Vidyo provides real-time video communication and conferencing platforms with deep low-latency video engineering DNA (shared with Zixi's VP Engineering hire); it is thematically adjacent rather than a direct head-to-head.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Zixi social profiles
Digital presenceZixi compliance and trust
Trust signalCompliance1 record
Zixi financial estimates
Financial estimateRevenue estimate
Valuation estimate
Zixi leadership team
Management profileNumber of profiles
Profiles16 records
Zixi funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Zixi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Zixi
What does Zixi do?
Zixi provides a Software-Defined Video Platform (SDVP) for broadcast-quality live video delivery over IP networks. The core product is Zixi Broadcaster, a server software for live video transport, processing, transcoding, and monitoring, paired with ZEN Master, a cloud-native control plane for orchestrating and observing workflows at scale. Supporting offerings include ZaaS (Zixi as a Service) for managed cloud deployment, ZEN Master API for programmatic automation, and Zixi Edge Compute (ZEC) for lightweight edge contribution and distribution.
Is Zixi a public or private company?
Zixi is a private company. It is classified as venture growth investor backed and is currently operating.
When was Zixi founded?
Zixi was founded in 2008. It employs 51 to 100 people.
Where is Zixi based?
Zixi is headquartered in Waltham, United States, in the North America region.
How does Zixi make money?
Three revenue lines are on record. Software Licensing is the primary driver. The others are software Evaluation and AWS Marketplace.
Who are Zixi's main competitors?
Direct peers on record are Haivision, Wowza Streaming Engine, Net Insight and Bitmovin. Broad incumbents are AWS Elemental MediaConnect, Harmonic and Imagine Communications. Emerging players are TAG Video Systems, Phenix Real Time Solutions and Vidyo.
Does Zixi have an API?
Yes. The ZEN Master API provides programmatic access to create, configure, and manage live video workflows including sources, channels, targets, clusters, broadcasters, and failover configurations. Supports REST API endpoints for clusters (terraform management), broadcasters, sources, channels, targets, SCTE-35 modification profiles, ESNI/ESAM, AWS SSM commands, and event logs. Authentication via API keys with role-based access control. Available via the Zixi Customer Portal with documentation at docs.zixi.com. Developer documentation is at docs.zixi.com.
What industry is Zixi in?
Zixi's product category is Broadcast Video Delivery Software. Its primary akta.pro industry code is MPAHABAL, VFX Review, QC & Delivery (Client Review, Conform, Final Outputs), with a secondary code of HDAFANAI, Telco Cloud & Edge NFV Platforms. Its NAICS code is 51621 and its SIC code is 7373.