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Buoy Health

Full company profile

uuid00039wm

Namestring
Buoy Health
Legal namestring
Buoy Health, Inc.
Websiteurl
buoyhealth.com
Company typeenum
Private
Founded yearint
2014
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersBoston, United States
HQ citystring
Boston
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
AI symptom checker, digital health triage, symptom assessment platform, digital health marketplace, clinician-reviewed health content
Industry2 codes
1Symptom Checker & Self-Triage Platforms
CodeHLALAJABPrimaryYes
2AI Triage & Clinical Decision Support (CDS) Platforms
CodeHLALAJADPrimaryNo
SIC code1 code
  • Services-Prepackaged Software7372
Product category
Digital Health
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Consumer Platform
TypeFreemium
Description

Free AI symptom checker and health information platform for individual consumers. Revenue generation model not explicitly disclosed in available sources.

buoyhealth.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
GTM typeB2C
B2C
Offering typeSoftware
Software
Core offering1 text field

Buoy Health operates an AI-powered symptom checker that conducts conversational diagnostic interviews with users, asking contextual questions to narrow down potential conditions based on symptoms and medical history. The platform also provides a Digital Health Marketplace for personalized care options and a library of clinician-reviewed health content covering symptoms, conditions, treatments, and wellness topics.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1AI Symptom Checker
Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeEmerging player
Description

Maven Clinic is a digital health platform for women's and family health sold primarily through employer benefits, comparable to Buoy's enterprise B2B motion into payer and employer channels.

TypeDirect peer
Description

Ada Health operates a globally used AI-powered symptom assessment and triage app, directly comparable to Buoy's consumer-facing AI symptom checker with similar conversational input and care-recommendation output.

TypeDirect peer
Description

K Health combines AI-driven symptom assessment with text-based telehealth visits, directly competing with Buoy's AI triage product while adding a clinical-care monetization layer (B2C subscription and B2B payer deals).

TypeBroad incumbent
Description

WebMD is the dominant consumer health-information destination with a symptom checker tool, competing with Buoy for top-of-funnel health search traffic and clinician-reviewed content authority.

TypeBroad incumbent
Description

Healthline is a major consumer health content publisher with medically reviewed articles and symptom information, directly competing for SEO traffic on the same symptom and condition keywords Buoy targets.

TypeBroad incumbent
Description

Mayo Clinic publishes authoritative consumer symptom-checker tools and health content, competing with Buoy on clinical credibility and organic search authority for symptom and condition queries.

TypeDirect peer
Description

Mediktor provides an AI-based symptom-checker and triage platform sold to hospitals, insurers, and telehealth providers, closely comparable to Buoy's underlying technology and target B2B use cases.

TypeEmerging player
Description

Zocdoc is a healthcare marketplace and appointment-booking platform that overlaps with Buoy's Digital Health Marketplace in helping consumers find appropriate care after initial triage.

TypeBroad incumbent
Description

Included Health combines virtual urgent care, behavioral health, and care navigation for employer and payer clients, competing with Buoy's 'Buoy for Business' enterprise offering and adjacent care-navigation value proposition.

TypeDirect peer
Description

Babylon Health built an AI symptom-assessment and triage platform paired with telehealth, the closest historical parallel to Buoy's AI-triage-plus-care-navigation model.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI capability4 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles12 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds7 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors10 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Buoy Health

Digital Healthbuoyhealth.com

Buoy Health firmographics

Firmographics
Name
Buoy Health
Legal name
Buoy Health, Inc.
Website
https://buoyhealth.com
Company type
Private
Founded year
2014
Operating status
Operating
Headcount range
51–100 employees
Ownership category
akta.pro rank

Buoy Health industry classification

Industry
Product category
Digital Health
SIC
Services-Prepackaged Software (7372)
akta.pro primary industry
Symptom Checker & Self-Triage Platforms (HLALAJAB)
akta.pro secondary industry
AI Triage & Clinical Decision Support (CDS) Platforms (HLALAJAD)

Keywords

  • AI symptom checker
  • Digital health triage
  • Symptom assessment platform
  • Digital health marketplace
  • Clinician-reviewed health content

Where Buoy Health is headquartered

Location

Headquarters

HQ city
Boston
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Buoy Health business model

Business model
GTM type
B2C
Offering type
Software
Cost components
Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

  1. Consumer Platform: Free AI symptom checker and health information platform for individual consumers. Revenue generation model not explicitly disclosed in available sources.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Buoy Health product offering

Product offering

Core offering

Buoy Health operates an AI-powered symptom checker that conducts conversational diagnostic interviews with users, asking contextual questions to narrow down potential conditions based on symptoms and medical history. The platform also provides a Digital Health Marketplace for personalized care options and a library of clinician-reviewed health content covering symptoms, conditions, treatments, and wellness topics.

Differentiator

Problem solved

Functional benefit

Products and services

  • AI Symptom Checker

Companies that use Buoy Health

Customer profile

Segments1 record

Ideal customer profiles2 records

Buoy Health technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature3 records

Buoy Health partnerships and signals

Strategic signal

Recent moves6 records

Expansion highlights5 records

Buoy Health competitors and assessment

Company assessment

Emerging players

  • Maven Clinic: Maven Clinic is a digital health platform for women's and family health sold primarily through employer benefits, comparable to Buoy's enterprise B2B motion into payer and employer channels.
  • Zocdoc: Zocdoc is a healthcare marketplace and appointment-booking platform that overlaps with Buoy's Digital Health Marketplace in helping consumers find appropriate care after initial triage.

Direct peers

  • Ada Health: Ada Health operates a globally used AI-powered symptom assessment and triage app, directly comparable to Buoy's consumer-facing AI symptom checker with similar conversational input and care-recommendation output.
  • K Health: K Health combines AI-driven symptom assessment with text-based telehealth visits, directly competing with Buoy's AI triage product while adding a clinical-care monetization layer (B2C subscription and B2B payer deals).
  • Mediktor: Mediktor provides an AI-based symptom-checker and triage platform sold to hospitals, insurers, and telehealth providers, closely comparable to Buoy's underlying technology and target B2B use cases.
  • Babylon Health: Babylon Health built an AI symptom-assessment and triage platform paired with telehealth, the closest historical parallel to Buoy's AI-triage-plus-care-navigation model.

Broad incumbents

  • WebMD: WebMD is the dominant consumer health-information destination with a symptom checker tool, competing with Buoy for top-of-funnel health search traffic and clinician-reviewed content authority.
  • Healthline: Healthline is a major consumer health content publisher with medically reviewed articles and symptom information, directly competing for SEO traffic on the same symptom and condition keywords Buoy targets.
  • Mayo Clinic: Mayo Clinic publishes authoritative consumer symptom-checker tools and health content, competing with Buoy on clinical credibility and organic search authority for symptom and condition queries.
  • Included Health (formerly Doctor On Demand): Included Health combines virtual urgent care, behavioral health, and care navigation for employer and payer clients, competing with Buoy's 'Buoy for Business' enterprise offering and adjacent care-navigation value proposition.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

Buoy Health social profiles

Digital presence

Buoy Health financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Buoy Health leadership team

Management profile

Number of profiles

Profiles12 records

Buoy Health funding detail

Funding detail

Funding overview

Funding rounds7 records

Investors10 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Buoy Health M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Buoy Health

What does Buoy Health do?

Buoy Health operates an AI-powered symptom checker that conducts conversational diagnostic interviews with users, asking contextual questions to narrow down potential conditions based on symptoms and medical history. The platform also provides a Digital Health Marketplace for personalized care options and a library of clinician-reviewed health content covering symptoms, conditions, treatments, and wellness topics.

Is Buoy Health a public or private company?

Buoy Health is a private company. It is classified as venture growth investor backed and is currently operating.

When was Buoy Health founded?

Buoy Health was founded in 2014. It employs 51 to 100 people.

Where is Buoy Health based?

Buoy Health is headquartered in Boston, United States, in the North America region.

How does Buoy Health make money?

One revenue line is on record: consumer Platform.

Who are Buoy Health's main competitors?

Emerging players on record are Maven Clinic and Zocdoc. Direct peers are Ada Health, K Health, Mediktor and Babylon Health. Broad incumbents are WebMD, Healthline, Mayo Clinic and Included Health (formerly Doctor On Demand).

Does Buoy Health have an API?

No public API is recorded for Buoy Health.

What industry is Buoy Health in?

Buoy Health's product category is Digital Health. Its primary akta.pro industry code is HLALAJAB, Symptom Checker & Self-Triage Platforms, with a secondary code of HLALAJAD, AI Triage & Clinical Decision Support (CDS) Platforms. Its SIC code is 7372.

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Additionally, the text outlines significant risks associated with these technologies, such as medical hallucinations and data privacy concerns, while mentioning development firm Riseapps as a solution provider.WebelightBuild Multimodal AI Apps: Voice & Visual Search APIs USAThis article provides an educational overview of multimodal AI technology, explaining how combining voice and visual search APIs enables applications that process multiple input types simultaneously for improved accuracy and user experience. It documents implementation case studies across retail (Pinterest, Amazon, Sephora, Walmart, IKEA), FinTech (Bank of America, Capital One), healthcare (SkinVision, Buoy Health), and logistics (Amazon, DHL, UPS), detailing how each company deploys image and voice-based AI features. The piece also covers technical architecture principles, development tools and APIs, compliance considerations, and emerging trends including Google's Gemini and Meta's Llama 3.2 models.Market ScoopHealthcare Chatbots MarketThe global healthcare chatbots market is projected to grow from US$ 1.17 billion in 2024 to US$ 7.09 billion by 2034, reflecting a compound annual growth rate of 19.8%, driven by increasing demand for telemedicine, remote patient monitoring, and digital health solutions. North America led the market in 2024 with a 34.5% share, while key players including Babylon Health, Ada Health, Buoy Health, and Infermedica are advancing AI-powered symptom checking, appointment scheduling, and medication assistance applications. The market faces challenges around data privacy and security compliance, though opportunities exist in AI and machine learning integration for more personalized patient interactions.Spsoft5 Popular Medical AI Chatbots In 2025: Conversational TechThe article identifies five leading medical AI chatbots for 2025—Chat Data, ChatGPT, Ada Health, Woebot Health, and Buoy Health—highlighting their distinct capabilities in patient communication, symptom triage, and mental health support. It projects significant market growth driven by the need to address healthcare staff shortages and rising operational costs, although current adoption rates among medical practices remain relatively low at approximately 19%. The report outlines key technological drivers like Large Language Models and Retrieval-Augmented Generation, while emphasizing critical challenges regarding data privacy, regulatory compliance, and algorithmic bias.VoiceocBest Medical AI Chatbots for Patient EngagementThe article presents a comparative overview of eight AI chatbot solutions designed for the healthcare industry, including Voiceoc, Babylon Health, Florence, and Buoy Health. It details their specific capabilities such as symptom checking, appointment scheduling, and mental health support while providing guidance on selection criteria like HIPAA compliance and system integration. The content heavily promotes Voiceoc as the superior option, highlighting its dermatology-specific features and operational efficiency gains.NewfireglobalHealthcare InteroperabilityThe article presents a series of testimonials from clients praising Newfire for its healthcare interoperability solutions and partnership approach. It highlights how Newfire has enabled organizations like Buoy Health to scale operations and focus on strategic goals by handling technical development and providing expert advisory services. The content serves as promotional material demonstrating the vendor's value in the digital health sector.NewfireglobalData & Analytics ServicesBuoy Health has engaged Newfire to assist in developing clinical tools and enhancing member experience. The partnership is highlighted for its effective collaboration and technical expertise in addressing healthcare challenges. Newfire's role is integral, positioning them as a key partner in the ongoing evolution of Buoy Health's operational strategies.GlobeNewswireBuoy Health Offers Effective Diabetic Care and Weight Management SolutionsBuoy Health announced partnerships with digital and brick-and-mortar companies to provide access to GLP-1 medications like semaglutide and weight reduction coaching. The platform offers a guide on insurance coverage and aims to make these treatments affordable and accessible. It also addresses fake Ozempic formulations by partnering with Eli Lilly.PR NewswireVitalxchange Joins Buoy Health's Marketplace to Provide Special Needs and Disability Parenting SolutionsVitalxchange has partnered with Buoy Health to bring its parenting solutions for children with special needs and developmental challenges to Buoy's healthcare marketplace, which reaches 2.5 million monthly visitors. The platform provides personalized coaching, content, and support from pediatric professionals and parent mentors to help families make informed decisions about their child's care. Services cover early developmental delays, autism, behavioral challenges, and learning disabilities.