Evariant

Healthcare Analytics Softwareevariant.com

Evariant is a U.S.-based healthcare technology company founded in 2008 that builds a provider-facing CRM and patient engagement platform, helping hospitals and health systems drive patient acquisition, retention, and marketing campaign performance.

Company typePrivate
Founded2008
HeadquartersFarmington, United States
Headcount51–100
GTM typeB2B
OfferingSoftware

What Evariant does

Evariant is a U.S.-based, privately held healthcare technology company founded in 2008 and headquartered in Farmington, Connecticut. The firm builds a provider-facing customer relationship management (CRM) and patient engagement platform focused on helping hospitals and health systems grow patient volume through more effective patient acquisition, retention, and campaign execution. Its offering combines CRM, marketing automation, and analytics — evidenced operationally by a dedicated "Campaign Center" product line — to help healthcare organizations identify, target, and retain patient populations across the care continuum.

The company's go-to-market is enterprise-oriented, selling into hospital systems and provider organizations rather than the long tail of small practices. Strategic investor participation from Dignity Health (a large multi-state health system operator), McKesson Ventures (healthcare distribution and analytics), and Salesforce Ventures (enterprise CRM platform) signals deep channel and reference-customer alignment with the U.S. healthcare provider ecosystem. Evariant has raised approximately $70 million across multiple venture rounds between 2011 and 2016, including a $42 million Series C in late 2015 and a follow-on C round in mid-2016 co-led by Goldman Sachs, McKesson Ventures, and Salesforce Ventures. The company employs between 101 and 250 people.

Underlying business model mechanics are not disclosed in the source data: pricing, contract structure, and customer segmentation detail are unavailable. Based on the enterprise positioning and investor mix, revenue is presumed to come primarily from multi-year SaaS subscriptions and implementation services sold to U.S. health systems, with concentration skewed toward larger anchor accounts. The most recent verifiable activity in the source data dates to mid-2016, which limits forward visibility into current operations.

Evariant firmographics

Firmographics

Name: Evariant
Website: https://evariant.com
Company type: Private
Founded year: 2008
Operating status: Operating
Headcount range: 51–100 employees
Short description: Evariant is a U.S.-based healthcare technology company founded in 2008 that builds a provider-facing CRM and patient engagement platform, helping hospitals and health systems drive patient acquisition, retention, and marketing campaign performance.
Ownership category
akta.pro rank

Evariant industry classification

Industry

Product category: Healthcare Analytics Software
NAICS: Marketing Consulting Services (541613)
SIC: Services-Computer Programming, Data Processing, Etc. (7370)
akta.pro industry: PRIMARYHDAEAEAH
Healthcare Provider ERP (Hospital Operations, Supply Chain, Finance)
Hardware, Technology & Telecom/Enterprise Platforms & Databases/Enterprise Resource Planning (ERP) Platforms
SECONDARYHDAEAEAO
ERP Extensions & Add-ons (CPQ, Billing, Revenue Management)
Hardware, Technology & Telecom/Enterprise Platforms & Databases/Enterprise Resource Planning (ERP) Platforms

Keywords

Patient acquisition software
Healthcare analytics platform
Patient retention solutions
Healthcare marketing software
Provider growth platform

Where Evariant is headquartered

Location

Headquarters

HQ city: Farmington
HQ country: United States
HQ region: North America

Markets served

Evariant business model

Business model

GTM type: B2B
Offering type: Software
Cost components: Personnel, Technology or R&D, Marketing or Sales, Operations

Evariant product offering

Product offering

Core offering

Evariant provides a healthcare data and analytics platform that enables providers to optimize growth through smarter patient acquisition and retention. The platform combines provider, claims, and consumer data with analytics to support targeted patient outreach and engagement. A dedicated Campaign Center offering supports healthcare marketing execution and patient engagement workflows.

Differentiator

Problem solved

Functional benefit

Products and services

Evariant Healthcare Growth Platform Healthcare data and analytics platform that enables providers to optimize growth through smarter patient acquisition and retention; combines provider, claims, and consumer data with analytics to identify and engage target patient populations. Targeted at hospital systems and large provider organizations.
Campaign Center Healthcare marketing execution offering within the Evariant platform that supports patient acquisition and retention campaigns for provider customers. Led by a dedicated General Manager, it enables provider marketing teams to plan, execute, and measure targeted patient outreach.

Companies that use Evariant

Customer profile

Ideal customer profiles1 record

Evariant technology and API

Technology

Technology focussed Yes

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Evariant partnerships and signals

Strategic signal

Recent moves5 records

Expansion highlights3 records

Evariant competitors and assessment

Company assessment

Broad incumbents

Oracle Health (formerly Cerner): Oracle Health provides EHR and population health tools with patient engagement modules that overlap with Evariant's value proposition. As a vertically integrated incumbent with deep provider relationships, it represents a strategic competitor for provider IT budgets.
Salesforce Health Cloud: Salesforce Health Cloud is the dominant healthcare CRM platform used by providers for patient acquisition, engagement, and retention. It is also an investor in Evariant, making it both a partner and a competing platform that can be deployed as an alternative to Evariant's analytics and campaign capabilities.
Press Ganey: Press Ganey is a leading patient experience and analytics platform used by health systems to measure and improve CAHPS scores, patient satisfaction, and engagement. Its analytics and benchmarking capabilities compete with Evariant's patient retention intelligence layer.
Epic Systems: Epic is the largest EHR vendor in the US and offers patient engagement tools (MyChart, Cheers CRM) that compete with Evariant at the provider level. Most large health systems run Epic, giving Epic structural advantages in embedding CRM and patient acquisition features adjacent to clinical workflows.
IBM Watson Health (Merative): Merative (formerly IBM Watson Health) provides population health, analytics, and clinical decision support for large providers and payers. It overlaps with Evariant's analytics and predictive modeling capabilities, though it serves a broader enterprise IT footprint.

Direct peers

Healthgrades: Healthgrades operates a healthcare provider directory and marketing platform that helps hospitals and practices acquire patients through search, content, and provider profile optimization. It is one of the most directly comparable patient acquisition platforms for healthcare providers in the US market.
Influence Health: Influence Health is a healthcare marketing and CRM platform serving hospitals and health systems with campaign management, content marketing, and patient engagement tools. It is a direct peer in the healthcare provider marketing technology category that Evariant operates in.
Kyruus: Kyruus provides a provider data management and patient access platform that helps health systems match patients with the right providers and improve online scheduling. It overlaps with Evariant's mission of driving patient acquisition and retention for healthcare providers through data-driven matching and engagement.

Emerging players

Doctor.com: Doctor.com provides a provider-facing platform for online listings, reputation management, patient scheduling, and CRM-style patient communication. It targets similar use cases as Evariant's Campaign Center for ambulatory practices and small health systems.
PatientPop: PatientPop (now part of Tebra) offers practice growth software for independent providers, including patient acquisition, reputation management, and automated patient communications. It overlaps with Evariant at the SMB provider segment that is often under-served by enterprise healthcare IT.

Market position

Strengths1 record

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights1 record

Customer concentration

Evariant financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Evariant leadership team

Management profile

Number of profiles

Profiles4 records

Evariant funding detail

Funding detail

Funding overview

Funding rounds7 records

Investors8 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Evariant M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Evariant

What does Evariant do?

Is Evariant a public or private company?

Evariant is a private company. It is classified as venture growth investor backed and is currently operating.

When was Evariant founded?

Evariant was founded in 2008. It employs 51 to 100 people.

Where is Evariant based?

Evariant is headquartered in Farmington, United States, in the North America region.

Who are Evariant's main competitors?

Broad incumbents on record are Oracle Health (formerly Cerner), Salesforce Health Cloud, Press Ganey, Epic Systems and IBM Watson Health (Merative). Direct peers are Healthgrades, Influence Health and Kyruus. Emerging players are Doctor.com and PatientPop.

Does Evariant have an API?

No public API is recorded for Evariant.

What industry is Evariant in?

Evariant's product category is Healthcare Analytics Software. Its primary akta.pro industry code is HDAEAEAH, Healthcare Provider ERP (Hospital Operations, Supply Chain, Finance), with a secondary code of HDAEAEAO, ERP Extensions & Add-ons (CPQ, Billing, Revenue Management). Its NAICS code is 541613 and its SIC code is 7370.