FOMM
FOMM Corporation is a Japanese mobility manufacturer developing ultra-compact electric vehicles with proprietary battery-swap, in-wheel motor, and Float-Drive waterproof technology, serving urban consumers, commercial fleets, and regional energy/mobility programs across Japan, Thailand, and China.
- Company typePrivate
- Founded2013
- HeadquartersYokohama, Japan
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What FOMM does
FOMM Corporation (株式会社FOMM) is a Yokohama-headquartered mobility manufacturer founded in February 2013 by Hideo Tsurumaki, an engineer with prior tenures at Suzuki, Araco, Toyota Auto Body, and SIM-Drive. The company designs and produces ultra-compact electric vehicles, with the FOMM ONE—a 2,585mm-long 4-seater featuring in-wheel motors and a swappable cassette battery system—entering mass production in March 2019 as its core product and now sold in Japan and via the Thai subsidiary FOMM (ASIA) CO.,LTD.
FOMM firmographics
Firmographics- Name
- FOMM
- Legal name
- 株式会社FOMM
- Website
- https://fomm.co.jp
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- FOMM Corporation is a Japanese mobility manufacturer developing ultra-compact electric vehicles with proprietary battery-swap, in-wheel motor, and Float-Drive waterproof technology, serving urban consumers, commercial fleets, and regional energy/mobility programs across Japan, Thailand, and China.
- Ownership category
- akta.pro rank
FOMM industry classification
Industry- Product category
- Compact Electric Vehicles
- NAICS
- Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451), Relay and Industrial Control Manufacturing (335314)
- SIC
- Motors & Generators (3621), Electronic & Other Electrical Equipment (No Computer Equip) (3600)
- akta.pro primary industry
- Battery Management System (BMS) & HV Control Electronics Manufacturing (IMACACAH)
- akta.pro secondary industry
- Battery Management Systems (BMS) & Battery Electronics (IMAGAHAC)
Keywords
Where FOMM is headquartered
LocationHeadquarters
- HQ city
- Yokohama
- HQ country
- Japan
- HQ region
- Asia
Offices5 records
Markets served
FOMM business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Supply Chain, Personnel, Operations, Marketing or Sales
Revenue model
- Ultra-compact EV Sales: Sale of ultra-compact 4-seater electric vehicles (FOMM ONE) to consumers and fleet operators. Mass production started March 2019. Primary markets include Japan and Thailand via subsidiary FOMM (ASIA) CO.,LTD.
- Battery Sharing Service: Battery swap infrastructure services enabling EV operators to exchange depleted batteries for charged ones. Revenue generated from battery swap service fees and renewable energy integration (solar carport).
- Conversion EV Service: Converting existing gasoline vehicles to battery-swap EVs using FOMM's proprietary battery exchange technology. Includes partnership network of automotive conversion shops across Japan.
- Micro-Fab Production System Licensing: Licensing of compact production factory systems (Micro-Fab) for manufacturing compact EVs globally, contributing to regional economic development.
- Mobility Infrastructure (Battery Cloud): IoT and cloud-based battery management services for fleet operators, providing real-time monitoring and optimization of battery assets.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Other | FOMM ONE ultra-compact EV - pricing not publicly disclosed |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
FOMM product offering
Product offeringCore offering
FOMM is an R&D-oriented mobility manufacturer that designs, develops and sells ultra-compact four-seater electric vehicles (FOMM ONE) along with proprietary battery swap infrastructure and conversion EV services. The company also licenses its compact Micro-Fab production system and operates an IoT-based Battery Cloud platform for fleet operators.
Product overview
FOMM is an R&D-oriented mobility manufacturer specializing in compact electric vehicles. The company operates a portfolio centered on ultra-compact 4-seater EVs (FOMM ONE), battery swap technology infrastructure, and conversion EV services. Key products include FOMM ONE (mass-produced since March 2019), FOMM CONCEPT One (prototype), and AWD Sports/Scooter concepts. The ecosystem includes Battery Swap System, Battery Cloud IoT management, Battery Sharing Service, and Micro-Fab manufacturing system. FOMM also offers Battery Swap Conversion EV services to electrify existing gasoline vehicles. The company targets both consumer and commercial mobility markets, with primary focus on Southeast Asian markets and expansion to Japan.
Differentiator
Problem solved
Functional benefit
Brands
- FOMM ONE: World's smallest class 4-seater electric vehicle with battery swap system and flood resistance capability.
- FOMM TWO Concept
- Battery Swap Conversion EV
Products and services
- FOMM ONE World's smallest class 4-seater ultra-compact electric vehicle featuring in-wheel motor technology, swappable battery system, steering accelerator for accident prevention, and Float-Drive flood resistance capability. Supports both home charging and battery swap stations. Targeted at urban commuters and commercial fleets in Japan and Thailand.
- FOMM TWO Concept Next-generation EV concept vehicle featuring full autonomous driving capability demonstrated at Japan Mobility Show 2023 in collaboration with NEC and Yutaka Giken.
- FOMM CONCEPT One First concept model introduced in February 2014, representing the world's smallest class 4-seater electric vehicle. Dual 5kW motors with 460kg kerb weight (without battery) and dimensions of 2495x1295x1550mm.
- AWD Sports Concept All-wheel drive sports concept vehicle with 20kW maximum power, 1120Nm torque from in-wheel motors, 2.96kWh x 4 Li-ion battery. Target dimensions: 3300x1490x1225mm, 2 passengers.
- AWD Scooter Concept All-wheel drive scooter concept with 7.5kW maximum power, 420Nm torque from in-wheel motors, and 2.96kWh x 2 Li-ion battery. Dimensions: 2280x780x1235mm.
- Battery Swap Conversion EV Service Service converting existing gasoline vehicles to electric vehicles using FOMM's proprietary battery swap technology, enabling EV reuse of conventional cars. Delivered through a network of 20+ affiliated automotive conversion shops across Japan.
- Battery Sharing Service EV battery sharing service enabling commercial EVs to use swappable batteries, allowing vehicle procurement without battery costs and improving renewable energy utilization rates. Launched in Shikoku region with Daifuku Sangyo, Logiquest, and Fuyo Auto Lease.
- Micro-Fab Manufacturing System Small-scale production factory system optimized for compact electric vehicle manufacturing, designed to be deployed worldwide to contribute to local economic development through localized manufacturing.
Quantifiable outcome
- Battery swap eliminates charging downtime, enabling near-continuous fleet operation
- +3 more outcomes
Companies that use FOMM
Customer profileNamed customers11 records
Segments5 records
Ideal customer profiles4 records
FOMM technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
FOMM partnerships and signals
Strategic signalPartnerships
19 partnerships are on record, tiered core and minor.
- Daifuku Sangyo Co., Ltd.coreFour-party battery sharing service in Shikoku region where Daifuku Sangyo provides swap batteries from its solar carports at 5 company sites for use by Logiquest's commercial EV fleet. FOMM ONE vehicles deployed at Daifuku sites. Also signed broader MoU for comprehensive regional co-creation including domestic and international business development.
- Logiquest CorporationcoreCommercial EV fleet operator using FOMM's battery-swap EVs in Shikoku, enabled by shared batteries from Daifuku Sangyo's solar carports. Able to procure vehicles without battery, reducing EV adoption cost.
- Fuyo Auto Lease Co., Ltd.corePartner in Shikoku EV battery sharing service, enabling commercial EV operations with renewable energy-powered battery swap. Contributes to regional resilience by participating in disaster-response battery supply network.
- Mizuho Lease Co., Ltd.coreFour-party pilot converting end-of-lease gasoline vehicles to battery-swap EVs using FOMM's conversion technology for last-mile delivery fleet electrification. Aims to reduce economic burden on logistics operators while enabling voluntary EV transition.
- Mizuho Auto Lease Co., Ltd.coreFleet partner in last-mile EV shift pilot, offering conversion EV solutions to corporate fleet customers.
- Maruwa Transport CorporationcoreLogistics operator pilot converting end-of-lease gasoline vehicles to battery-swap EVs using FOMM's conversion technology for last-mile delivery electrification.
- Idemitsu Kosan Co., Ltd.coreExploring battery-swap EV business collaboration including EV maintenance network development and infrastructure deployment. Also examining feasibility of gasoline-to-EV conversion services leveraging Idemitsu's nationwide station network.
- NEC CorporationcoreTechnical collaboration for 'omni-directional autonomous driving' technology demonstrated at Japan Mobility Show 2023, leveraging NEC's AI and sensing technologies.
- Yutaka Giken CorporationcoreTechnical collaboration for next-generation EV platform development, exhibited at Japan Mobility Show 2023.
- NTT West (Nish Nippon Telegraph and Telephone Corporation)coreJoint demonstration of portable battery and battery-swap EV conversion vehicle (CEV) energy management leveraging renewable energy in Aichi Prefecture. Focus on creating local renewable energy circulation models.
- NTT-AT (NTT Advanced Technology Corporation)corePartner with NTT West and FOMM in joint demonstration of renewable energy-powered battery management system using portable batteries and battery-swap CEVs.
- Marubeni CorporationcoreJoint demonstration project for EV battery sharing model in logistics sector, conducted under Ministry of Environment commission. Uses battery-swap EVs to validate battery sharing economics in commercial delivery operations.
- ENEOS Holdings CorporationcorePartner with Saitama City and Open Street in Japan's first domestic FOMM ONE car-sharing deployment, providing EV charging infrastructure at ENEOS stations.
- Open Street Co., Ltd.coreCar-sharing platform operator partnering with Saitama City and ENEOS for FOMM ONE car-sharing service deployment in Omiya and Saitama Shintoshin areas.
- Saitama CitycoreMunicipal government partner for ultra-compact EV car-sharing pilot program, hosting FOMM ONE vehicles at city locations for public use.
- Shanghai Huizhong Automotive Manufacturing Co., Ltd. (SHAC)coreEV platform co-development contract signed with Shanghai Huizhong Automotive Manufacturing (SAIC Motor Group company) for next-generation compact EV platform development leveraging FOMM's in-wheel motor technology.
- Fujitsu LimitedcoreStrategic collaboration for creating a new mobility society. FOMM's compact EV and battery swap technology combined with Fujitsu's IT and AI capabilities for connected mobility services.
- ASKnet (Auto Service Kyushu Network)minorLeading partner in the automotive conversion shop network for FOMM's conversion EV service, providing installation and maintenance of battery-swap EV conversion kits across the partner shop network.
- 20+ Automotive Conversion Shop PartnersminorNetwork of affiliated automotive dealers and service shops (Ishiyama Auto, Izumi Auto, Okamoto Sharyo, Car Port Tanaka, Kitakyushu Car Service, CS Tonan, Jotoku Auto Factory, Shinko Auto, Tateyama Auto, Tsurasa Industries, Nara Auto, Big One Auto, Fukuda Auto, Matsubara Auto, Yamamoto Auto, Wataki Auto) providing conversion EV installation and service across Japan.
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
FOMM competitors and assessment
Company assessmentDirect peers
- Microlino: Swiss ultra-compact 2-seat bubble-style electric quadricycle targeting urban mobility. Most directly comparable to FOMM ONE on form factor, category (kei / quadricycle micro-EV), and European urban regulatory class.
- XEV: Italy- and China-based ultra-compact city EV developer with 3D-printed vehicle architecture targeting urban commuters. Closely comparable on product format, EU / Asia market approach, and direct-to-consumer micro-EV positioning.
- ElectraMeccanica Vehicles (SOLO): Canada-listed single-seat three-wheel EV OEM. Comparable as a small-cap, niche-format EV manufacturer that has struggled with unit-economics, supply chain, and scaling — a useful benchmark for FOMM's commercialization trajectory.
- Eli Electric Vehicles: US-based developer of ultra-compact neighborhood electric vehicles marketed as zero-emission urban commuters. Highly comparable on product category, target use case (short urban trips), and direct-to-consumer GTM motion.
Broad incumbents
- Suzuki Motor Corporation: Japanese kei-car and small-EV incumbent; FOMM's founder Tsurumaki is a Suzuki alum. Broad-incumbent reference point in the same Japanese mini-vehicle category, with overlapping Thai-market presence that creates both a competitor and a potential partner dynamic.
- Honda Motor Co. Japanese OEM with mass-market micro-EV / kei EV programs. Comparable as a broad incumbent shaping the same urban micro-EV regulatory and volume envelope FOMM targets, particularly for shared mobility and Japan domestic demand.
- SAIC-GM-Wuling (Hong Guang MINI EV): China's dominant ultra-compact EV with multi-million unit cumulative sales. Most relevant Asia-market direct competitor — the volume benchmark FOMM must beat on price/feature to scale the FOMM ONE in China-adjacent and Southeast Asian markets.
- Renault Twizy: Renault's ultra-compact 1-2 seat quadricycle EV; historical category creator for urban micro-EVs. Comparable as a broad-incumbent reference point for the category FOMM ONE competes in, with a much larger OEM behind it.
- NIO (Battery Swap): Chinese premium EV OEM operating the largest commercial passenger-EV battery swap network. Most relevant reference point for the battery-swap-as-a-service business model FOMM is rolling out at a smaller scale, especially in Asia.
- Citroën Ami (Stellantis): Stellantis' ultra-compact 2-seat quadricycle positioned as accessible urban EV with battery-swap-friendly architecture in select markets. Directly competes with FOMM ONE in the same ultra-compact EV segment, with the advantage of Stellantis' manufacturing scale and European dealer network.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
FOMM social profiles
Digital presenceFOMM financial estimates
Financial estimateRevenue estimate
Valuation estimate
FOMM leadership team
Management profileNumber of profiles
Profiles3 records
FOMM subsidiaries and ownership
Company hierarchySubsidiaries1 record
FOMM funding detail
Funding detailFunding overview
Funding rounds7 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FOMM M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FOMM
What does FOMM do?
FOMM is an R&D-oriented mobility manufacturer that designs, develops and sells ultra-compact four-seater electric vehicles (FOMM ONE) along with proprietary battery swap infrastructure and conversion EV services. The company also licenses its compact Micro-Fab production system and operates an IoT-based Battery Cloud platform for fleet operators.
Is FOMM a public or private company?
FOMM is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was FOMM founded?
FOMM was founded in 2013. It employs 11 to 50 people.
Where is FOMM based?
FOMM is headquartered in Yokohama, Japan, in the Asia region.
How does FOMM make money?
Five revenue lines are on record. Ultra-compact EV Sales are the primary driver. The others are battery Sharing Service, conversion EV Service, micro-Fab Production System Licensing and mobility Infrastructure (Battery Cloud).
Who are FOMM's main competitors?
Direct peers on record are Microlino, XEV, ElectraMeccanica Vehicles (SOLO) and Eli Electric Vehicles. Broad incumbents are Suzuki Motor Corporation, Honda Motor Co., SAIC-GM-Wuling (Hong Guang MINI EV), Renault Twizy, NIO (Battery Swap) and Citroën Ami (Stellantis).
Does FOMM have an API?
No public API is recorded for FOMM.
What industry is FOMM in?
FOMM's product category is Compact Electric Vehicles. Its primary akta.pro industry code is IMACACAH, Battery Management System (BMS) & HV Control Electronics Manufacturing, with a secondary code of IMAGAHAC, Battery Management Systems (BMS) & Battery Electronics. Its NAICS code is 33451 and its SIC code is 3621.