Super Ventures

What Super Ventures does

Super Ventures is an early-stage venture capital fund dedicated exclusively to augmented reality, founded in 2016 by Ori Inbar and domiciled as Super Ventures, LLC in New York, USA. The firm targets pre-seed and seed investments in AR, VR, XR, spatial computing, and adjacent 3D/AI startups, applying a proprietary industry roadmap to guide investment decisions and leveraging access to approximately $1 billion in total funding power through its AR-focused investor network. The core team comprises Ori Inbar (Founder & Managing Partner; previously co-founder/CEO of Ogmento/Flyby Media, acquired by Apple), Tom Emrich (Mentor & Advisor; wearables thought leader and founding partner), Matt Miesnieks (Mentor; former Samsung AR R&D lead and Dekko co-founder), and Mark Billinghurst (Venture Partner; University of Washington PhD in collaborative AR, ARToolworks co-founder). Together they represent more than 36 years of combined AR/VR/wearables ecosystem-building experience.

The firm's product surface spans six offerings: the Super Ventures Fund itself (direct equity investments), the Fund-Raising Prep Course for XR Startups (a 6-week online intensive priced at $2,499, or $1,999 early bird, culminating in a virtual demo day at AWE), Advisory Sessions ($500 on sale from $1,000), Custom Presentations ($2,000 on sale from $5,000), the AR Investor Forum (co-investment platform for outside investors), and AWE / Augmented World Expo — the world's #1 AR event series produced since 2010 across USA, Europe, Asia, and MEA. Super Ventures also runs the world's largest AR community of 250,000+ professionals, 1,000+ companies, and 300+ experts, and partners with AugmentedReality.org (non-profit ecosystem body) and RLab (NYC's first city-funded AR/VR lab in Brooklyn Navy Yard).

The business model combines traditional venture capital economics — management fees and carried interest on a portfolio of roughly 22 disclosed companies including Waygo, Vermeer, Poplar, Gravity Sketch, Lexset, Fable Studio, 6D.ai, Mawari, Cognitive3D, Massless, Quantum Capture, Magic Kids, Leo, Metadome, Eyeway Vision, Quiver, and Qwake Technologies — with diversified professional services revenue from courses, advisory, and custom presentations. Notable exits include Flyby Media (Apple), an Israeli portfolio company acquired by Snap in 2016 for a reported $30–40M, Nitero (AMD, 2017), InfinityAR (Alibaba, 2019), and Forcite (GoPro, 2024). Distribution runs through the AWE event series, the Medium blog, social channels, the AR Investor Forum, and PR coverage in Forbes, TechCrunch, VentureBeat, CNN, BBC, NY Times, TEDx, CES, and SXSW.

Name

Super Ventures

Legal name

Super Ventures, LLC

Website

https://superventures.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Super Ventures is an early-stage venture capital fund dedicated to augmented reality, founded in 2016 by Ori Inbar. The firm invests pre-seed and seed capital in AR startups, produces the AWE event series, and offers educational and advisory services.

Ownership category

akta.pro rank

Product category

Augmented Reality Venture Capital

NAICS

Portfolio Management and Investment Advice (523940)

SIC

Investment Advice (6282)

akta.pro primary industry

Early-Stage Venture Capital (Pre-Seed/Seed) (FSANAAAA)

akta.pro secondary industry

Micro-VC & Angel Funds (FSANAAAI)

Keywords

• Augmented reality venture capital
• AR seed funding
• XR startup investment
• Spatial computing fund
• Pre-seed AR incubator

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure, Others

Revenue model

1. Venture Capital Returns: Traditional VC model generating returns through equity investments in early-stage AR startups. Portfolio companies include Waygo, Poplar, Gravity Sketch, Lexset, Fable Studio, 6D.ai, Mawari, Cognitive3D, Massless, Quantum Capture, MagicKids, LeoApp, and Metadome.ai. Exits include Flyby Media (acquired by Apple), Niantic, InfinityAR (acquired by Alibaba), and Forcite (acquired by GoPro).
2. Fund-Raising Prep Course: Intensive 6-week course for XR startups preparing to raise pre-seed or seed rounds. Curriculum covers product-market fit, pitch perfection, partnership development, and culminates in a virtual demo day at AWE Startup event.
3. Advisory Services: One-on-one advisory sessions providing advice about the XR market. Sessions are up to one hour online with no special preparation required.
4. Custom Presentations: Custom presentations created specifically for client teams with their goals and needs in mind. Includes approximately 30 slides delivered over 45 minutes plus 15 minutes for Q&A.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Super Ventures is an early-stage venture capital fund providing pre-seed and seed capital to augmented reality startups, guided by a proprietary industry roadmap with access to approximately $1 billion in total funding power through its AR-focused investor network. Beyond capital deployment, the fund sells a Fund-Raising Prep Course for XR Startups ($2,499 per startup for a 6-week intensive), one-hour Advisory Sessions ($500), and Custom Presentations ($2,000). The fund also operates the AR Investor Forum for co-investment opportunities and produces AWE, the world's #1 AR event series since 2010.

Product overview

Super Ventures is an early-stage venture fund dedicated to augmented reality, offering a fund that provides pre-seed and seed capital guided by a proprietary industry roadmap. The fund has access to approximately $1 billion in total funding power through its AR-focused investor network. In addition to funding, Super Ventures offers the Fund-Raising Prep Course for XR Startups (a 6-week intensive course), Advisory Session (1-hour online advice), and Custom Presentation (30-slide tailored presentation). The company also operates the AR Investor Forum for co-investment opportunities and produces AWE, the world's #1 AR event series since 2010. The company has fostered a community of over 250,000 AR professionals, 1,000 companies, and 300 experts.

Differentiator

Problem solved

Functional benefit

Products and services

• Super Ventures Fund Early-stage venture fund providing pre-seed and seed capital to augmented reality companies, leveraging a proprietary industry roadmap and an AR-focused investor network with access to approximately $1 billion in total funding power.
• Fund-Raising Prep Course for XR Startups Intensive 6-week online course designed to help early-stage AR and VR startups prepare for fund-raising. Covers product-market fit, investor pitch development, partnership building, and culminates in a virtual demo day at an exclusive AWE Startup event. Priced at $2,499 per startup (early bird $1,999). Led by Ori Inbar and Adaora Udoji with 500+ XR teams of combined mentoring experience.
• Advisory Session One-on-one online advisory session of up to one hour providing advice about the XR market, with no special preparation required. Priced at $500 per session (regular price $1,000).
• Custom Presentation Custom presentation tailored specifically for a client's team goals and needs, including approximately 30 slides delivered over 45 minutes plus 15 minutes for open Q&A via Zoom. Priced at $2,000 per presentation (regular price $5,000).
• AR Investor Forum Platform enabling co-investment opportunities with Super Ventures in AR/VR/XR startups, allowing outside investors to participate alongside the fund in AR-focused rounds.
• AWE (Augmented World Expo) World's #1 AR event series produced by Super Ventures since 2010, including conferences and expos in USA, Europe, Asia, and MEA, along with worldwide meetup chapters that bring together key players from the entire AR ecosystem.

Quantifiable outcome

• Portfolio company Flyby Media acquired by Apple
• +3 more outcomes

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered core and minor.

• AugmentedReality.orgcoreStrategic or Co-development PartnerNon-profit organization on a mission to advance augmented reality to advance humanity. Producing organization behind AWE (Augmented World Expo), the world's largest AR event in Silicon Valley, Asia, and Europe. Founded by Ori Inbar with moonshot goal to inspire 1 billion active AR users. Super Ventures team members including Ori Inbar and Tom Emrich are deeply involved with this organization.
• RLabcoreStrategic or Co-development PartnerNew York City-funded AR/VR Lab located in Brooklyn's Navy Yard. Super Ventures was involved in selecting the first accelerator cohort with six startups. RLab is the first city-funded AR/VR lab in NYC.
• Verizon MediaminorStrategic or Co-development PartnerCognitive3D (Super Ventures portfolio company) was selected for the first cohort of the Verizon Media Tech Venture Studio.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• The Venture Reality Fund: Early-stage venture fund focused exclusively on VR, AR, and MR startups. Most direct comparable to Super Ventures — both invest at seed stage into immersive technology with similar founder-led, ecosystem-driven theses.
• Presence Capital: Early-stage VC fund investing in spatial computing, AR, VR, and metaverse startups. Highly comparable as a sector-specialist seed investor with a similar thesis on AR/VR infrastructure and applications.
• BITKRAFT Ventures: Early-stage fund investing in gaming, immersive media, and spatial computing. Direct peer given overlapping investment thesis in AR/VR experiences, metaverse infrastructure, and 3D content platforms.
• Anorak Ventures: Early-stage VC focused on VR, AR, and spatial computing startups at pre-seed and seed stages. Closely comparable as another sector-specialist fund targeting the same founder pool as Super Ventures.

Emerging players

• Seven Seas Partners: Early-stage fund with a portfolio oriented around AR, VR, and emerging consumer technology. Comparable as a thematic seed investor in immersive tech, though with broader consumer-tech exposure.
• Boost VC: Pre-seed and seed accelerator/VC investing in frontier technologies including VR, AR, and spatial computing. Comparable as an emerging-tech seed investor with a similar stage focus, though not exclusively AR-focused.

Broad incumbents

• Andreessen Horowitz (a16z): Large multi-stage venture firm with a dedicated AR/VR/gaming practice. Increasingly competes with Super Ventures on later seed and Series A rounds in AR, though it operates as a broad incumbent rather than a niche specialist.
• Founders Fund: Multi-stage venture firm that has invested in major AR/VR companies including Oculus. Comparable as a large incumbent competing for AR deals, though with a much broader sector mandate.
• Kleiner Perkins: Established multi-stage venture firm with historical exposure to AR through Magic Leap and other bets. Comparable as a broad incumbent that has dedicated resources to AR/VR investments alongside its broader tech mandate.
• NEA (New Enterprise Associates): Large multi-stage venture firm with AR/VR exposure across its consumer and enterprise tech portfolios. Comparable as a broad incumbent that selectively invests in AR alongside its broader technology mandate.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/super_ventures
• LinkedInlinkedin.com/company/super-ventures

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments20 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Super Ventures