Frites Street
Frites Street produces premium frozen Belgian-style twice-fried Kennebec potato products, including multiple fry cuts, chips, sweet potato fries, and seedless frying oil, sold primarily through US foodservice distributors to professional chefs and restaurants across 400+ locations.
- Company typePrivate
- Founded2014
- HeadquartersScottsdale, United States
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Frites Street does
Frites Street is a Scottsdale/Phoenix-based private food company that produces premium frozen Belgian-style twice-fried potato products for professional chefs and restaurants. The company's core technology is a proprietary 24-hour salt brining process applied to Kennebec-style potatoes, followed by oil blanching to lock in interior texture, freezing, and final deep-frying at the restaurant. Products are naturally vegan, soy-free, gluten-free, and kosher, with no coatings, preservatives, or artificial ingredients. The portfolio includes multiple fry cuts (Shoestring 1/4", 3/8", 1/2", 3/4"), specialty cuts (Crinkle-Cut, Cottage Fries, Breakfast Cubes), gourmet Cowboy Chips, Russet Gold variants, Sweet Potato Fries, and a recently launched Seedless Oil made from Tropical High Oleic Oil sourced from Del Llano Farms in Colombia.
The business model is primarily B2B foodservice distribution: Frites Street sells through all major US broadline distributors — DOT Foods as the primary national partner, plus Sysco, US Foods, Chef's Warehouse, and a layer of regional distributors covering Arizona, California, Illinois, Nevada, Utah, and Texas — reaching 400+ restaurant locations. B2B pricing is positioned at approximately $0.84 per 6oz serving through distributors, compared to $1.14 per 6oz for in-house scratch preparation, framing the value proposition as a labor- and cost-saving alternative for chefs. A secondary direct-to-consumer e-commerce channel sells 5lb bags at $10 for home chefs. The company was founded in 2014 by Flip Isard, has raised roughly $3.7M in known funding, and operates with a team of 1-10.
Frites Street firmographics
Firmographics- Name
- Frites Street
- Legal name
- Frites Street
- Website
- https://fritesstreet.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Frites Street produces premium frozen Belgian-style twice-fried Kennebec potato products, including multiple fry cuts, chips, sweet potato fries, and seedless frying oil, sold primarily through US foodservice distributors to professional chefs and restaurants across 400+ locations.
- Ownership category
- akta.pro rank
Frites Street industry classification
Industry- Product category
- Premium Frozen Potato Products
- NAICS
- Frozen Food Manufacturing (31141), Starch and Vegetable Fats and Oils Manufacturing (31122)
- SIC
- Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030), Fats & Oils (2070)
- akta.pro primary industry
- Frozen Snacks & Appetizers (CRADADAD)
- akta.pro secondary industries
- Chips & Savory Snacks (Potato, Tortilla, Extruded) (CRADABAE), Industrial Frying Oils & Foodservice Oil Blends Manufacturing (AFAKAEAI)
Keywords
Where Frites Street is headquartered
LocationHeadquarters
- HQ city
- Scottsdale
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Frites Street business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Others
Revenue model
- Food Service Distribution: Frites Street sells their premium potato products through major US food service distributors including DOT Foods, Sysco, US Foods, Chef's Warehouse, and regional distributors. Products are sold to restaurants, hotels, and professional kitchens.
- Direct Consumer Sales: Direct-to-consumer online shop selling individual product bags at $10.00 per 5lb bag for home chefs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Direct Consumer - 5lb bag |
| Unit Pricing | Pay-as-you-go | B2B Distributor Pricing |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels3 records
Frites Street product offering
Product offeringCore offering
Frites Street produces premium double-fried Belgian-style French fries and related potato products (multiple cuts, crinkle, cottage, breakfast cubes, cowboy chips, sweet potato fries, and a proprietary non-seed frying oil) using Kennebec-style potatoes processed through a 24-hour salt brine and oil blanch. Products are sold frozen to professional chefs and restaurants through major U.S. foodservice distributors and direct to home cooks via an online shop.
Product overview
Frites Street is a premium frozen potato products company offering Belgian-style twice-fried Kennebec-style potato products for professional chefs and restaurants. The product portfolio includes multiple fry cuts (Shoestring 1/4", 3/8", 1/2", 3/4"), specialty cuts (Crinkle-Cut, Cottage Fries, Breakfast Cubes), gourmet potato chips (Cowboy Chips), russet potato variants (Russet Gold line), sweet potato fries, and proprietary Seedless Oil. All products undergo a 24-hour brine soak followed by oil blanching and are sold frozen for final deep-frying preparation. Products are distributed through major U.S. food distributors including DOT Foods, US Foods, Sysco, and Chef's Warehouse.
Differentiator
Problem solved
Functional benefit
Brands
- Clearwater Gold: Russet potato-based fry product line offering premium russet versions of standard cuts.
- French Fry University
Products and services
- 1/4" Shoestring Fries Thin and crispy 1/4-inch shoestring fries made from Kennebec-style potatoes, brined for 24 hours, oil blanched, and twice-fried in Belgian style. Sold frozen to professional chefs and restaurants for final deep-frying.
- 3/8" French Fries Standard 3/8-inch restaurant-cut fries with a crisp exterior and creamy center, produced from Kennebec-style potatoes using the Frites Street brine-blanch-twice-fry process and sold frozen to foodservice operators.
- 1/2" French Fries 1/2-inch steak-cut fries with crispy exterior and mashed-potato-like interior, designed for menu applications such as garlic fries, poutine, and fish and chips, and sold frozen to professional kitchens.
- 3/4" French Fries 3/4-inch thick-cut fries marketed as the 'Famous Frites Cut', delivering a hard crunchy exterior with a molten mashed-potato interior for premium steak-fry menu applications.
- Crinkle-Cut French Fries 1/2-inch crinkle-cut fries with crispy ridges and a soft pillowy potato interior, positioned as a nostalgic, sauce-friendly premium fry for restaurants.
- Cottage Fries 1/4-inch ridged cottage fries that combine french fry and potato chip characteristics, delivering a pillowy interior with an exceptionally crisp exterior for restaurant menus.
- Breakfast Cubes (3/4 Home Fries) 3/4-inch breakfast potato cubes designed for brunch service as a side or main feature, with a crispy exterior and pillowy interior.
- Cowboy Potato Chips Thick-cut, cross-cut ridged gourmet Kennebec-style potato chips fried at 350 degrees for 3-4 minutes, designed to trap salt and flavor for restaurant and bar menus.
- Russet Gold Shoestring Fries Russet potato variant of Frites Street's 1/4-inch shoestring fries under the Clearwater Gold sub-brand, distributed via DOT Foods for foodservice operators who prefer a russet profile.
- Russet Gold 3/8" Fries Russet variant of the standard 3/8-inch restaurant-cut fry under the Clearwater Gold sub-brand, providing a russet-based option alongside Frites Street's signature Kennebec line.
- Sweet Potato Fries Seed oil-free sweet potato fries with a crisp exterior and sweet interior, lightly battered with Non-GMO ingredients, sold frozen to restaurants and via the brand's online shop.
- Seedless Oil (Tropical High Oleic Oil) 100% non-seed Tropical High Oleic frying oil sourced from Del Llano Farms in Colombia, Non-GMO, RSPO and ISCC certified, and high in heart-healthy oleic acid; sold to foodservice operators alongside Frites Street's potato products.
Companies that use Frites Street
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles2 records
Frites Street technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Frites Street partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- DOT FoodscorePrimary national distribution partner. Frites Street products are available through DOT Foods ordering system with specific item codes for all product lines including shoestring fries, 3/8" fries, 1/2" fries, 3/4" fries, crinkle cut fries, cottage fries, cowboy chips, and seedless oil.
- SyscocoreMajor national foodservice distributor offering multiple Frites Street product lines with SUPC codes and GTIN numbers for streamlined ordering.
- US FoodscoreNational foodservice distributor carrying Frites Street products with assigned APN numbers for restaurant ordering.
- Chef's WarehousecorePremium specialty foodservice distributor. Also offers Russet Gold varieties of Frites Street fries in addition to standard Kennebec-style products.
- Ben E KeithminorRegional foodservice distributor for specific geographic markets.
- CharliesminorRegional produce and foodservice distributor.
- Custom FoodsminorRegional foodservice distributor.
- Nicholas & CominorRegional foodservice distributor for Utah markets.
- Peddlers SonminorRegional foodservice distributor.
- ShamrockminorRegional foodservice distributor.
- West Coast Prime MeatsminorPremium protein and specialty foodservice distributor for West Coast markets.
- Del Llano FarmscoreRegenerative, family-run farm operation in Colombia with over five generations of stewardship. Source of Frites Street's proprietary Tropical High Oleic Oil. Certified by RSPO and ISCC, running on renewable biomass and methane capture systems. Provides Non-GMO, regeneratively grown palm fruit oil extracted within 24 hours of harvest.
Scale indicators3 records
Recent moves6 records
Expansion highlights7 records
Frites Street competitors and assessment
Company assessmentBroad incumbents
- McCain Foods: Global frozen potato leader with deep foodservice distribution. McCain competes directly with Frites Street's restaurant fry category but as a broad incumbent across retail and foodservice rather than a Belgian-style specialty player.
- Ore-Ida: Iconic mainstream frozen fry and potato brand owned by Kraft Heinz. Competes with Frites Street in the frozen potato category, primarily at retail rather than foodservice, but defines the mass-market price benchmark Frites Street positions against.
- Lamb Weston Holdings: The largest North American frozen potato products manufacturer, supplying foodservice and retail customers globally. Comparable to Frites Street as a producer of frozen fries and potato specialties, though operating at massive scale across commodity and premium lines.
- Cavendish Farms: Frozen potato products manufacturer serving North American and international foodservice customers. Comparable to Frites Street as a producer of frozen fries and formed potato products for restaurant distribution.
- Agristo: Belgian-headquartered frozen potato products manufacturer supplying foodservice and retail globally. Comparable to Frites Street as a specialty frozen fry producer with European Belgian-style heritage, though at much larger industrial scale.
- J.R. Simplot: Vertically integrated frozen potato and foodservice supplier. Competes in the same foodservice fry category as Frites Street through broadline distribution to restaurants, though as a diversified agribusiness incumbent.
Direct peers
- Alexia Foods: Premium frozen fries and potato products brand (owned by Lamb Weston) sold at retail and into foodservice. Closely comparable to Frites Street in targeting premium-positioned frozen fries and seasoned potato SKUs with a chef- and consumer-oriented brand.
- Cascadian Farm: Organic frozen foods brand owned by General Mills. Comparable to Frites Street in positioning better-for-you, organic, and clean-label frozen potato and vegetable products targeting premium retail and foodservice customers.
Emerging players
- Blake's All Natural Foods: Family-owned producer of clean-ingredient frozen meals and sides, including stuffed shells and pasta. Comparable to Frites Street as a smaller premium frozen-foods brand using better-for-you positioning and selective foodservice distribution.
- Strong Roots: Frozen plant-based vegetable and potato products brand sold in retail and foodservice. Comparable to Frites Street as a clean-ingredient, chef-friendly frozen brand building a premium position against large incumbents, though focused on retail and broader plant-based categories.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Frites Street social profiles
Digital presenceFrites Street financial estimates
Financial estimateRevenue estimate
Valuation estimate
Frites Street leadership team
Management profileNumber of profiles
Profiles9 records
Frites Street funding detail
Funding detailFunding overview
Funding rounds2 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Frites Street M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Frites Street
What does Frites Street do?
Frites Street produces premium double-fried Belgian-style French fries and related potato products (multiple cuts, crinkle, cottage, breakfast cubes, cowboy chips, sweet potato fries, and a proprietary non-seed frying oil) using Kennebec-style potatoes processed through a 24-hour salt brine and oil blanch. Products are sold frozen to professional chefs and restaurants through major U.S. foodservice distributors and direct to home cooks via an online shop.
Is Frites Street a public or private company?
Frites Street is a private company. It is classified as venture growth investor backed and is currently operating.
When was Frites Street founded?
Frites Street was founded in 2014. It employs 1 to 10 people.
Where is Frites Street based?
Frites Street is headquartered in Scottsdale, United States, in the North America region.
How does Frites Street make money?
Two revenue lines are on record. Food Service Distribution is the primary driver. The others are direct Consumer Sales.
Who are Frites Street's main competitors?
Broad incumbents on record are McCain Foods, Ore-Ida, Lamb Weston Holdings, Cavendish Farms, Agristo and J.R. Simplot. Direct peers are Alexia Foods and Cascadian Farm. Emerging players are Blake's All Natural Foods and Strong Roots.
Does Frites Street have an API?
No public API is recorded for Frites Street.
What industry is Frites Street in?
Frites Street's product category is Premium Frozen Potato Products. Its primary akta.pro industry code is CRADADAD, Frozen Snacks & Appetizers, with a secondary code of CRADABAE, Chips & Savory Snacks (Potato, Tortilla, Extruded). Its NAICS code is 31141 and its SIC code is 2030.