What Snark.art does

Snark.art is a Brooklyn-based technology laboratory and marketplace that produces and distributes blockchain-based digital art. Founded in 2018 by Andrey Alekhin and Misha Libman, the studio operates on the Ethereum blockchain using the ERC721 standard and supports images (PNG, JPG, GIF), video (MP4), and audio (MP3) without size restrictions, with smart contracts enforcing royalty payments to artists on every secondary sale.

The product stack comprises three interlocking offerings: Snark Production, a services arm that collaborates directly with established and emerging artists on complex blockchain art projects; OG.Art, an auction and sales marketplace that distributes finished works to collectors; and OG Protocol, an in-house blockchain protocol for tokenization. The flagship project, '89 Seconds Atomized' (March 2021), atomized a video piece so each NFT could be recombined by holders via pixel-loaning. The platform serves two primary sides, working with artists on production and marketing while selling tokenized editions direct to collectors and through gallery/curator sub-pages.

Revenue is generated through a marketplace commission: Snark.art retains 30% of net proceeds (after card and blockchain fees), with artists receiving 70% when transacting directly, and a case-by-case split when galleries or curators are involved. A $1.5M seed round from Alphemy Capital in June 2021 (following a prior $790K round in March 2020) was earmarked for production and a planned proprietary token, alongside partnerships with Tezos (May 2021) and advisory relationships with CryptoPunks founders Matt Hall and John Watkinson and artist Eve Sussman.

Name

Snark.art

Legal name

Snark.art

Website

https://snark.art

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Snark.art is a Brooklyn-based blockchain art studio that tokenizes digital works (Ethereum ERC721) and runs OG.Art, an NFT auction/sales marketplace, working with 120+ artists under a 70/30 revenue split to sell directly to collectors and through galleries.

Ownership category

akta.pro rank

Product category

NFT Art Marketplace

NAICS

Art Dealers (459920), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114)

SIC

Security & Commodity Brokers, Dealers, Exchanges & Services (6200)

akta.pro primary industry

Art & 1/1 Digital Art NFT Marketplaces (FSADANAB)

akta.pro secondary industry

Art, Collectibles & Luxury RWA Tokenization (FSADAEAK)

Keywords

• NFT art marketplace
• Blockchain art platform
• Digital art tokenization
• Crypto art production
• ERC721 art tokens

Headquarters

HQ city

Brooklyn

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Art Sales Commission: Snark.art operates a marketplace commission model where the platform takes 30% of all proceeds net of transaction costs (credit card fees, blockchain transaction fees), while artists receive the remaining 70%. When working through galleries or curators, the share model is determined on a case-by-case basis.
2. Token Development: The company planned to develop its own token to support the creation of digital art projects and expand platform capabilities.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels5 records

Core offering

Snark.art is a Brooklyn-based technology laboratory and marketplace for digital art. The company collaborates directly with artists on the production of blockchain-based art projects (Snark Production) and operates the OG.Art platform, where tokenized digital artworks are offered to the public via auction and sale. Underlying the marketplace is OG Protocol, an in-house blockchain protocol that tokenizes artworks using the ERC721 standard and enables smart-contract-based royalty payments to artists on every secondary sale.

Product overview

Snark.art operates as a Brooklyn-based technology laboratory and marketplace for digital art, functioning as a platform-plus-services model. The core offering is Snark Production, where the studio collaborates directly with artists to create blockchain-based crypto art projects combining artistic vision with blockchain technology. The platform provides two interconnected products: OG.Art serves as the marketplace for auctioning and selling NFT artworks, while OG.Protocol provides the underlying blockchain protocol for tokenizing digital creations. OG.Art is featured alongside other production projects on the platform, while OG.Protocol powers specialized tokenization needs such as the 89 Seconds Atomized project which atomized video into individual tokenized elements enabling community ownership features. The platform supports various art formats and maintains a 70/30 revenue split with artists.

Differentiator

Problem solved

Functional benefit

Brands

• OG.Art: Platform mentioned as OG.Art in the Snark.art ecosystem.
• OG Protocol

Products and services

• OG.Art Marketplace NFT auction and sales platform where blockchain-based digital artworks are offered to the public, supporting multiple art formats and a 70/30 revenue split with artists.
• Snark Production Studio/production service in which Snark.art works directly with artists on the creation of sophisticated blockchain-based art projects, combining the artist's vision with Snark.art's technology and community marketing support.
• OG Protocol Blockchain protocol developed by Snark.art for tokenizing digital artworks on the Ethereum blockchain (ERC721 standard) and enabling smart-contract royalty flows to artists.
• 89 Seconds Atomized Original digital art NFT project where each video atom is tokenized using ERC721, allowing community ownership and pixel-loaning so holders can recreate the full artwork.

Quantifiable outcome

• Artists receive 70% of proceeds from art sales on the platform
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature5 records

Partnerships

Four partnerships are on record, tiered core and minor.

• OG.ArtcoreTechnology or IntegrationOG.Art is an integrated platform for blockchain-based crypto art creation and distribution. Vlad Rafeev leads the OG.Art Platform as Head of Product, indicating this is an in-house developed platform.
• OG ProtocolcoreTechnology or IntegrationProtocol developed at Snark.art for creating sophisticated blockchain art experiences where purchase of artwork is just the beginning. Led by Slava Smirnov as CPO.
• CryptoPunks (Matt Hall & John Watkinson)minorStrategic or Co-development PartnerAdvisors to Snark.art. Founded Cryptopunks - 10,000 unique collectible characters with proof of ownership on Ethereum blockchain. Help guide strategic direction for NFT art platform.
• Eve SussmanminorStrategic or Co-development PartnerBrooklyn-based artist and filmmaker serving as advisor. Her work has been exhibited at the Whitney Museum of American Art, Smithsonian American Art Museum, and many institutions worldwide.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• KnownOrigin: An Ethereum-based NFT marketplace focused on digital art editions and 1/1s, serving the same artist and collector segments as Snark.art with a similar primary/secondary market structure.
• SuperRare: A curated NFT art marketplace that directly competes with Snark.art for both established and emerging digital artists, using a similar gallery-style model and supporting secondary-market royalties on Ethereum.
• Foundation: A community-curated NFT art marketplace where artists can mint and sell 1/1 or editioned works on Ethereum, overlapping directly with Snark.art's curated, artist-led auction model.
• Art Blocks: A leading curated NFT platform for generative and digital art, comparable to Snark.art in its focus on artistic curation and Ethereum-based issuance, but with substantially higher transaction volume and a stronger generative-art specialty.
• Nifty Gateway: A curated NFT marketplace (owned by Gemini) that runs high-profile artist drops on Ethereum, comparable to Snark.art's production-led model but with a much larger user base and fiat on-ramp.
• MakersPlace: An early NFT art platform supporting limited-edition digital art with provenance and rarity features, targeting the same collector base and using a marketplace commission model like Snark.art.

Broad incumbents

• Rarible: A multi-chain NFT marketplace with a community-governed model, competing with Snark.art at the marketplace layer for art listings and secondary-market fee revenue, though it spans categories well beyond fine art.
• Christie's 3.0: The blockchain-native auction arm of Christie's, a traditional art-world incumbent that has moved into NFT sales, drawing on the same blue-chip collector base and auction format that Snark.art's team has historical ties to.
• OpenSea: The largest general NFT marketplace, hosting a wide range of digital art alongside collectibles and other NFTs; it competes with Snark.art for art listings and collector liquidity, though it is not a curated art specialist.
• Sotheby's Metaverse: Sotheby's NFT and digital art auction platform, leveraging the auction house's traditional art-world relationships and brand to compete for the same high-end digital art collectors that Snark.art targets.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/snarkdotart
• Facebookfacebook.com/snarkdotart
• Instagraminstagram.com/snarkdotart

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Snark.art