What iBall does

iBall, operating through Best IT World (India) Private Limited, is a Mumbai-headquartered consumer electronics and IT peripherals brand founded in 2001 by Sandeep Parasrampuria. The company designs, sources, and distributes a broad portfolio of audio products (Cinebar soundbars up to 800W 5.1 Dolby Audio, Dhun Bluetooth speakers, Soundwave 2.0 speakers), computer peripherals (GLIDR mice including an AI-enabled variant, QWERTY keyboards, Pixelent 100–144Hz LED monitors, PHOCUS webcams, ClickSet combos, Nirantar UPS), and accessories (Piano and Bridge USB/multiport hubs, Tracky wireless-charging mouse pads, BST300BT barcode scanners, Enerza power supplies). Hardware is OEM-sourced with an emphasis on local assembly, and products are organised under twelve sub-brands that span entry-level (₹400 mice) to premium (₹39,999 soundbar) price points.

Revenue is generated almost entirely through one-time hardware unit sales, distributed across three channels: direct-to-consumer via the iball.co.in Shopify storefront, major Indian online marketplaces (Amazon, Flipkart), and a wide physical retail network backed by 50+ after-sales service centres across tier 1–3 cities. The customer base is a horizontal mix of individual consumers (home audio, everyday computing), SMBs (barcode scanners, UPS, peripherals), and remote workers/creators (webcams, monitors, audio). Customer segmentation is non-enterprise, with no named logos or recurring contracts disclosed.

In January 2026, Zebronics India Pvt Ltd acquired iBall, retaining the brand and legal entity. Post-acquisition, iBall has accelerated new product launches — including the Cinebar 560 premium soundbar, the GLIDR Ai1 AI mouse, and the Pixelent monitor line — and expanded marketplace presence. The AI capability is limited to one product feature (voice translation and OCR in the Ai1 mouse); no proprietary AI models, research output, or dedicated ML infrastructure is disclosed.

Name

iBall

Legal name

Best IT World (India) Private Limited

Website

https://iball.co.in

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

iBall is a Mumbai-based Indian consumer electronics and IT peripherals brand, founded in 2001, selling soundbars, speakers, mice, keyboards, monitors, webcams, and accessories across own e-commerce, online marketplaces, and physical retail in India. The company was acquired by Zebronics in January 2026.

Ownership category

akta.pro rank

Product category

Consumer Electronics

NAICS

Electronics and Appliance Retailers (449210)

SIC

Retail-Radio, Tv & Consumer Electronics Stores (5731), Retail-Computer & Computer Software Stores (5734)

akta.pro primary industry

Consumer Electronics & Appliances Online Retailers (CRAFADAD)

akta.pro secondary industry

Headphones & Personal Audio Retail (Earbuds, ANC, DACs) (CRACAEAG)

Keywords

• Consumer electronics
• Computer peripherals
• Soundbar speakers
• IT accessories
• LED monitors

Headquarters

HQ city

Andheri

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Hardware Product Sales: iBall generates revenue through the sale of consumer electronics and IT peripherals including audio products, computer peripherals, and accessories. Products are sold as one-time purchases through e-commerce and retail channels with pricing ranging from entry-level to premium segments.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

iBall designs, distributes, and sells Indian-market consumer electronics and IT peripherals across three categories: Audio (Cinebar soundbars, Dhun Bluetooth speakers, Soundwave 2.0 speakers), Peripherals (Pixelent LED monitors, GLIDR mice including the AI-enabled Ai1, QWERTY keyboards, ClickSet keyboard-mouse combos, PHOCUS webcams, Nirantar UPS systems), and Accessories (Piano and Bridge USB/multiport hubs, Tracky mouse pads, barcode scanners, laptop stands). Products are sold as one-time hardware purchases through the company's own website, online marketplaces (Amazon, Flipkart), and physical retail outlets across India.

Product overview

iBall is an Indian consumer electronics and technology brand founded in 2001, specializing in audio products (soundbars, Bluetooth speakers, 2.0 speakers), computer peripherals (keyboards, mice, combos, webcams, LED monitors), and accessories (USB hubs, mouse pads, laptop stands, barcode scanners, power supplies, UPS systems). The product portfolio is organized into three main categories: Audio (featuring Cinebar soundbar series including Cinebar 100, 140, and 560; Dhun Bluetooth speakers; Soundwave 2.0 speakers), Peripherals (including GLIDR AI mouse with integrated AI capabilities, QWERTY keyboards, ClickSet keyboard-mouse combos, Pixelent LED monitors, PHOCUS webcams), and Accessories (Piano and Bridge USB/multiport hubs, Tracky wireless charging mouse pad, barcode scanners, UPS systems). iBall positions itself as a value-focused brand serving both consumer and business segments across India's home entertainment and IT peripherals markets.

Differentiator

Problem solved

Functional benefit

Brands

• Pixelent: LED monitor brand featuring Full HD displays with high refresh rates
• Cinebar
• Dhun
• PHOCUS
• GLIDR
• QWERTY
• Hubix
• Piano
• Bridge
• Nirantar
• Enerza
• Soundwave

Products and services

• iBall Cinebar 560 Soundbar 5.1-channel home theatre system with 800W RMS output, wireless subwoofer, dual wireless satellites, Dolby Audio support, premium gloss finish, perforated mesh, front LED display, and wall-mountable design with remote control — aimed at Indian home users wanting immersive audio.
• iBall Cinebar 140 Soundbar Soundbar delivering 100W RMS with dual 7.62cm full-range drivers, dual tweeters, and glass-fiber drivers; supports Bluetooth v5.3, TV ARC, USB, and AUX, with a premium wooden body — mid-range home-audio soundbar for Indian consumers.
• iBall Cinebar 100 Soundbar 2.1-channel soundbar with 220W RMS output, 16.5cm subwoofer, quad-driver soundbar, and proprietary AuralSphere technology; supports Bluetooth v5.3, TV ARC, Optical In, USB, and AUX — entry-to-mid-range home-audio soundbar.
• iBall Dhun 180 Bluetooth Speaker Portable 50W RMS Bluetooth speaker with dual dynamic drivers, true wireless duo (TWS) support, Bluetooth v5.3, USB, mSD and AUX inputs, up to 5 hours playback, and RGB lighting — designed for on-the-go Indian consumers.
• iBall Soundwave 300 2.0 Speaker 2.0 desktop speaker with 10W RMS output, dual full-range drivers, USB power, 3.5mm audio input, and 7 RGB LED modes controlled via inline volume/RGB controller — entry-level PC speaker for everyday use.
• iBall Soundwave 100 2.0 Speaker 2.0 desktop speaker with 5W RMS output, dual full-range drivers, inline volume controller, USB power and 3.5mm audio input in a fabric-mesh finish — entry-level budget desktop speaker.
• iBall GLIDR Ai1 AI Wireless Mouse AI-integrated wireless mouse with voice translate, screen word translate, and OCR recognition, dual 2.4GHz and Bluetooth connectivity, adjustable DPI up to 3200, and companion software — targeted at productivity and remote-work users.
• iBall QWERTY S500 Wireless Keyboard Mech-membrane wireless keyboard with smart status display, 2.4GHz + dual Bluetooth + wired modes, compact 99-key layout, RGB backlighting, and Type-C charging — mid-range wireless keyboard for home and office users.
• iBall ClickSet S600 Wireless Keyboard & Mouse Combo Full-size 114-key wireless keyboard with 10 media controls and retractable stand, paired with a 1600-DPI adjustable 6-button mouse — bundled combo for office and home productivity.
• iBall Pixelent 271 (Bird i270) LED Monitor 27-inch Full HD IPS LED monitor with 144Hz refresh rate, Adaptive Sync, 250 nits brightness, 500,000:1 contrast ratio, and DP/HDMI connectivity with built-in speakers — premium-tier display for gaming and productivity.
• iBall Pixelent 241 (Bird i238) LED Monitor 24-inch Full HD VA LED monitor with 144Hz refresh rate, Adaptive Sync, 250 nits peak brightness, and 3-sided frameless design — mid-range monitor for gaming and work.
• iBall Pixelent 221 (Bird i215) LED Monitor 22-inch Full HD VA LED monitor with 100Hz refresh rate, 250 nits brightness, HDMI/VGA connectivity and built-in stereo speakers — entry-level monitor for everyday computing.
• iBall PHOCUS 40A 4K Webcam 4K UHD webcam at 30FPS with 8MP sensor, 360-degree rotatable design, autofocus, auto light correction, auto exposure, crystal-hybrid lens, built-in microphone, and privacy slider — for video conferencing and content creation.
• iBall Piano CRJ USB Hub Type-C to RJ45 (Gigabit Ethernet) USB hub supporting up to 1Gbps wired networking with LAN status LED, cross-platform compatibility, and a compact travel-ready design — for laptops lacking Ethernet ports.
• iBall Piano ARJ USB Hub USB 3.0 to Gigabit LAN adapter supporting wired network speeds up to 1Gbps with LAN status LED and cross-platform compatibility in a compact, travel-ready design.
• iBall Bridge 31 Multiport Hub 3-in-1 Type-C hub providing 100W PD charging, HDMI 4K@30Hz/1080p@120Hz video output, and USB 3.2 Gen 1 (5Gbps) data — for ultraportable laptop users needing connectivity expansion.
• iBall Bridge 81 Multiport Hub 8-in-1 multiport hub with 4 USB ports, USB 3.2 Gen 1, Type-C data, SD and microSD slots, 3.5mm audio, and dual Type-C/USB connectors in an aluminum enclosure — for desk-based laptop connectivity.
• iBall Tracky 200W Wireless Charging Mouse Pad Mouse pad with up to 15W wireless charging, retractable mobile stand, premium Leatherite surface, and anti-skid base — combines a desk accessory with phone charging.
• iBall BST300BT (Omni25) Wireless Barcode Scanner Wireless 2D barcode scanner with triple connectivity (Bluetooth, 2.4GHz, cradle), 30,000 scans per charge, and 80m wireless range — for retail, warehouse, and SMB inventory operations.
• iBall Nirantar UPS-621V Uninterruptible Power Supply Uninterruptible power supply providing backup power and surge protection for computers and connected devices during power interruptions — for office and home PC users in India's power-variable environments.

Quantifiable outcome

• Cinebar 560 offers 5.1-channel immersive audio with 800W RMS output at ₹19,999

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature4 records

Partnerships

One partnership is on record.

• Zebronics India Pvt LtdcoreStrategic or Co-development Partner · 22 January 2026Zebronics India Pvt Ltd, India's leading homegrown brand for IT, Gaming, Audio & Lifestyle gadgets, acquired iBall in January 2026. This landmark acquisition marks a new era of growth phase for iBall, combining Zebronics' extensive product portfolio and brand strength with iBall's established market presence and customer trust built since 2001.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• JBL (Harman International): JBL is a global consumer audio brand with a strong India presence across soundbars and Bluetooth speakers, competing head-on with iBall's Cinebar and Dhun lines on premium and mid-tier audio pricing.
• Portronics: Portronics is an Indian consumer electronics brand with a broad IT peripherals and accessories catalog (speakers, keyboards, mice, USB hubs, laptop accessories), directly overlapping iBall's Bridge, Piano, GLIDR, and QWERTY product lines for Indian value-seeking buyers.
• boAt (Imagine Marketing): boAt is India's leading audio and wearables brand offering soundbars, Bluetooth speakers, and wireless earbuds — directly overlapping iBall's audio line (Cinebar, Dhun, Soundwave) with a similar mass-premium positioning and marketplace-led GTM.
• Ambrane India: Ambrane is an Indian consumer electronics brand selling speakers, power banks, cables, hubs, and IT accessories — closely comparable to iBall's accessories and budget peripherals portfolio at similar price points and marketplace channels.

Emerging players

• Cosmic Byte: Cosmic Byte is an Indian gaming and computer peripherals brand selling keyboards, mice, and headsets at similar mid-tier price points; an emerging competitor to iBall's QWERTY and GLIDR lines among younger and gaming-adjacent buyers.

Broad incumbents

• Logitech: Logitech is a global leader in computer peripherals (mice, keyboards, webcams, combos) with deep Indian distribution. It competes with iBall's GLIDR, QWERTY, ClickSet, and PHOCUS lines as the dominant international incumbent.
• HP India: HP is a global PC and peripherals incumbent with a strong India footprint across monitors, accessories, and printing peripherals. It competes indirectly with iBall's peripheral categories and defines the quality baseline that iBall's value-tier SKUs must close the gap to.
• Philips India (TPV / Versuni): Philips is a long-standing consumer electronics and accessories brand in India selling soundbars, monitors, and IT peripherals — comparable broad-spectrum competition to iBall's multi-category portfolio.
• Mi / Xiaomi India: Xiaomi India sells monitors, speakers, TVs, and accessories that overlap with iBall's Pixelent monitors and audio products, leveraging the Mi brand for value-tier Indian consumers.
• Zebronics India Pvt Ltd: Zebronics is iBall's parent company post-January 2026 acquisition and itself a major Indian IT peripherals, gaming, audio, and lifestyle accessories brand. Highly comparable product portfolio across soundbars, speakers, keyboards, mice, and monitors with broader lifestyle and gaming extensions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/iballindia
• Facebookfacebook.com/131134070259761
• LinkedInlinkedin.com/company/iball-india
• Instagraminstagram.com/iballindia
• Xx.com/iballindia

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about iBall