One Night

Name

One Night

Legal name

Standard International

Website

https://onenight.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

One Night is a New York-based, last-minute distribution platform for independent boutique hotels, founded in 2016, curating design-forward room-night inventory and routing bookings through its anchor partnership with Standard International and Hyatt's global booking infrastructure.

Ownership category

akta.pro rank

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices13 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations

Revenue model

1. Hotel Accommodations: Core revenue from room bookings across their portfolio of boutique hotels worldwide. Customers book directly through the website or via Hyatt's platform.
2. Food & Beverage: Revenue from on-site dining venues, bars, and restaurants at various hotel properties.
3. Meetings & Events: Corporate events, weddings, and private gatherings hosted at hotel venues through The Standard Events brand.
4. Special Offers & Packages: Promotional packages including extended stays, partnerships, and seasonal offerings that drive incremental revenue.
5. Retail Merchandise: The Standard brand merchandise sold through ShopTheStandard.com.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

One Night is a last-minute distribution platform for independent and boutique hotels, connecting unsold room inventory from boutique properties with travelers seeking same-day or short-notice stays. The platform enables boutique hotel operators to monetize perishable, last-minute room inventory that would otherwise remain vacant, while giving travelers access to curated, design-forward independent properties at short notice.

Differentiator

Problem solved

Functional benefit

Brands

• The StandardX: A sub-brand of The Standard targeting younger travelers, with locations in Melbourne and Bangkok.

Products and services

• One Night Last-Minute Hotel Booking Platform Online distribution platform that aggregates unsold, last-minute room inventory from independent and boutique hotels and surfaces it to travelers seeking same-day or short-notice stays. Designed for independent boutique hotel operators seeking to monetize perishable inventory, and for travelers seeking curated boutique accommodations on short notice.

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• Hyatt HotelscoreChannel Partner/ Reseller/ DistributorThe Standard Hotels has partnered with Hyatt for distribution, allowing booking through Hyatt's platform (hyatt.com/the-standard). This partnership integrates The Standard into Hyatt's global booking network and loyalty program.
• Bunkhouse GroupminorStrategic or Co-development PartnerBunkhouse Group is described as 'Our brothers and sisters in hospitality' with hotels in Austin, Houston, and Mexico. This indicates a hospitality industry peer relationship and mutual support.
• The Peri HotelminorStrategic or Co-development PartnerThe Peri Hotel is described as 'A dependable and soulful hotel that is engaged with our guests and the local community.' Listed in the Promos section as a hospitality peer.
• CRASH BaggageminorStrategic or Co-development PartnerCRASH Baggage collaborated with The Standard Miami to create the Icon Carry-On luggage, offered complimentary to guests booking the 'Carry-On Included' package. Product partnership driving guest experience.
• Eddie HuangminorGTM or Marketing PartnerPartnership with chef/author Eddie Huang to promote his book 'Come Undone' at The Standard East Village and Singapore. Includes special stay packages combining accommodation with book launch experience.
• PaperBoyminorGTM or Marketing PartnerCollaborative event partnership with PaperBoy brand for launch weekend events at The Standard Brussels, featuring lifestyle and cultural programming.
• ING ArenaminorGTM or Marketing PartnerPartnership between The Standard Brussels and ING Arena for concert-related hotel packages, offering preferred room rates for concert attendees.

Scale indicators2 records

Direct peers

• HotelTonight: The original last-minute hotel booking app; acquired by Airbnb in 2019 for ~$400M. Most direct comparable to One Night given the shared focus on time-sensitive boutique and independent hotel inventory.
• Mr & Mrs Smith: A curated booking platform for boutique and luxury hotels, similar in target customer and inventory profile to One Night. Recently repositioned as a club/loyalty offering to drive direct demand.
• Sonder: Tech-enabled boutique and apartment-hotel operator with its own direct booking platform; competes for the same design-conscious, short-stay traveler as One Night's customer base.
• Tablet Hotels (Michelin Guide Hotels): Curated boutique-hotel booking and review platform acquired by The MICHELIN Guide. Closely overlaps One Night on the boutique-lodging distribution thesis.

Broad incumbents

• Expedia Group: Multi-brand OTA parent of Hotels.com, Vrbo, and trivago. Competes across the full hotel distribution stack and represents both competitor and partner potential for One Night.
• Booking.com: Global OTA dominating hotel distribution with broad last-minute and boutique inventory. Sets the competitive floor on commission, UX, and inventory breadth One Night must beat on curation.
• Airbnb: Largest alternative-accommodation platform, expanding into boutique hotels and experiences post-HotelTonight acquisition. Direct upstream threat and a likely acquirer profile for One Night.
• Hyatt Hotels Corporation: Owns/distributes The Standard brand via hyatt.com/the-standard. Hyatt's direct booking push and World of Hyatt loyalty program is both a tailwind for One Night's Standard partnership and a long-term direct-distribution headwind for OTAs.

Others

• Resy (American Express): Restaurant reservation platform; relevant adjacent model for One Night given the overlapping 'curated last-minute local' use case and the trend of hotel groups (e.g., The Standard) bundling dining with stays.

Emerging players

• Bunkhouse Group: Boutique-hotel operator in Austin, Houston, and Mexico; explicitly listed as a peer by The Standard. Comparable boutique operator that One Night could onboard as a distribution partner.

Market position

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about One Night