Court 16
Court 16 is a boutique indoor tennis and pickleball club chain operating six Northeast U.S. locations, serving kids ages 2.5+ and adult recreational players through age-scaled progressive courts, LED glass floors, AI-assisted ball machine training, and proprietary Tennis Remixed coaching.
- Company typePrivate
- Founded2014
- HeadquartersBrooklyn, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Court 16 does
Court 16, Inc. is a privately held, founder-led boutique indoor tennis and pickleball club operator founded in 2014 by Anthony Evrard, a former nationally ranked Belgian junior tennis player. The company operates six facilities across the Northeastern United States — Downtown Brooklyn (28,000 sq ft flagship at City Point), Long Island City, Manhattan's Financial District (28 Liberty Street), Fishtown Philadelphia, Newton Massachusetts, and (pending summer 2025) Ridge Hill in Yonkers — following a multi-metro expansion strategy built around premium, design-forward indoor venues. Its core offering is the Kids Tennis Academy for ages 2.5+ plus adult tennis and pickleball programming, differentiated by a proprietary progressive court-sizing system (36', 44', 60', 78' courts with scaled red/orange/green balls), first-of-kind LED-illuminated glass courts that can switch markings between tennis and pickleball, an AI-augmented multi-camera ball machine training system with "Gap Remover" video editing, and a proprietary teaching curriculum branded "Tennis Remixed."
The company monetizes through three annual membership tiers (Kids Academy, Adult Tennis, Adult Pickleball), usage-based group and private lessons, ball machine training, camps, pickleball leagues, corporate events, birthday parties, and a Babolat/Lacoste-branded pro shop. A 10-year flagship partnership with Babolat (exclusive kids gear lab, pro player events with Alcaraz/Zverev/FAA/Fernandez) underpins both the equipment ecosystem and the marketing flywheel. The Sound of Tennis adaptive program with Helen Keller Services for the Blind and the Court 16 Foundation reinforce a community-led GTM that drives word-of-mouth acquisition alongside a member referral program and a corporate events vertical that monetizes each club as a venue for team-building, brand activations, and film production.
Court 16 won the iF DESIGN AWARD 2025 for its Downtown Brooklyn club (competing against ~11,000 submissions from 66 countries), has been featured in the New York Times, Forbes, Curbed NY, Boston Magazine, and ABC7, and was named USTA Eastern Organizer of the Month in 2019. The business is incorporated in New York as Court 16, Inc., remains founder-controlled with no disclosed institutional investor (only two known funding events: a 2014 raise of $1.32M and a 2024 raise of ~$500K), and operates with 51-100 employees.
Court 16 firmographics
Firmographics- Name
- Court 16
- Legal name
- Court 16, Inc.
- Website
- https://court16.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Court 16 is a boutique indoor tennis and pickleball club chain operating six Northeast U.S. locations, serving kids ages 2.5+ and adult recreational players through age-scaled progressive courts, LED glass floors, AI-assisted ball machine training, and proprietary Tennis Remixed coaching.
- Ownership category
- akta.pro rank
Court 16 industry classification
Industry- Product category
- Sports & Fitness Facilities
- NAICS
- Fitness and Recreational Sports Centers (713940), Fitness and Recreational Sports Centers (71394), Sports and Recreation Instruction (611620)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900), Sporting & Athletic Goods, Nec (3949)
- akta.pro primary industry
- Tennis & Racquet Sports Clubs (Tennis, Padel, Pickleball, Squash) (MPAKABAF)
- akta.pro secondary industries
- Tennis & Racquet Sports Facilities (MPAKAEAE), Arenas & Indoor Sports Centers (MPAKAEAB), Tennis Equipment & Accessories Retail (CRAMAFAA)
Keywords
Where Court 16 is headquartered
LocationHeadquarters
- HQ city
- Brooklyn
- HQ country
- United States
- HQ region
- North America
Offices7 records
Markets served
Court 16 business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Kids Academy Membership: Annual membership required for kids tennis academy enrollment. Includes free parent/grandparent membership, priority booking, and 16% discounts on camps and pro shop. Season runs ~20 weeks.
- Adult Tennis Membership: Annual adult membership providing complimentary ball machine assessment, group class, discounts on lessons and pro shop, priority booking, and exclusive monthly events.
- Adult Pickleball Membership: Annual pickleball membership with complimentary skill assessment, group clinic, court rental, discounts on lessons and court rentals, exclusive events, and 16% off pro shop gear.
- Group Tennis Classes: Group classes of up to 6 players offered at multiple skill levels (Introduction to Tennis, Beginner, Advanced Beginner, Intermediate, Advanced). Billed per season or per session.
- Private and Semi-Private Lessons: One-on-one and paired coaching sessions for tennis and pickleball across all skill levels. Billed per session.
- Ball Machine Training: Private, group, and solo ball machine sessions on 28' and 44' courts. Private training allows hitting 300-800+ balls per session. Billed per session.
- Pickleball Leagues and Open Play: Weekly pickleball leagues (Advanced Beginner and Intermediate levels) and open play series across all clubs. Billed per session or season.
- Summer and Holiday Camps: Multi-day camp programs for kids during school breaks. Red ball, orange ball, and full-day options. Members receive 16% discount. Billed per week.
- Corporate Events: Bespoke corporate team building, holiday parties, brand activations, influencer events, fundraisers, and photo/film production at Court 16 venues. Revenue from venue rental and event coordination.
- Birthday Parties: Customizable tennis and pickleball birthday party packages for children, including on-court activities and food/beverage. Revenue from package sales.
- Pro Shop (Retail): Sale of Babolat and Lacoste tennis shoes, racquets, and accessories through the Court 16 pro shop (both in-club and online).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Adult Tennis Membership |
| Subscription | Annual | Adult Pickleball Membership |
| Subscription | Annual | Kids Academy Membership |
| Per seat | Multi-year contract | Kids Tennis Academy Classes |
| Unit Pricing | Multi-year contract | Pickleball League - Advanced Beginner/Intermediate |
| Unit Pricing | Pay-as-you-go | Summer/Holiday Tennis Camps |
| Subscription | Annual | Sibling Discount Program |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels8 records
Court 16 product offering
Product offeringCore offering
Court 16 operates boutique indoor tennis and pickleball clubs offering kids tennis academies, adult tennis and pickleball instruction, ball machine training with multi-camera AI video analysis, leagues, camps, adaptive tennis programming, and corporate/private events. Its facilities feature proprietary LED-illuminated glass courts, progressive court sizing scaled to player age and skill, and the Tennis Remixed teaching methodology.
Product overview
Court 16 is a boutique indoor tennis and pickleball club operator offering a portfolio of interconnected programs. The core offering centers on the Kids Tennis Academy (private, semi-private, and group lessons for ages 2.5+) and Adult Tennis Classes (USTA 1.0 to 3.5+), both supported by specialized Ball Machine Training with AI-powered video analysis. Pickleball Programming includes clinics, leagues, and open play for all skill levels. The club operates seasonal Summer Tennis Camps, Holiday Tennis Camps, and Summer Workshops (MA). Event services encompass Birthday Parties and Corporate Events. A distinguishing feature is the LED Glass Floor Courts—customizable surfaces that switch between tennis and pickleball configurations. Adaptive programming includes Sound of Tennis for visually impaired players. Membership tiers (Kids Academy, Adult Tennis, Adult Pickleball) provide tiered access and discounts across the portfolio.
Differentiator
Problem solved
Functional benefit
Products and services
- Kids Tennis Academy Comprehensive junior tennis program offering private, semi-private, and group classes for children of all skill levels (ages 2.5+ to 13+), organized by age and skill with progressive 36', 44', 60', and 78' court sizes and red/orange/green ball stages. 5:1 student-to-coach ratio on 36' courts and 6:1 on 60' courts.
- Adult Tennis Classes Adult tennis instruction across five playing levels from Introduction to Tennis through Advanced (USTA 1.0 to 3.5+), delivered in private, semi-private, and group class formats with maximum 6 players per group, using Court 16's Tennis Remixed methodology.
- Ball Machine Training Private, group, and solo ball machine sessions on specialized 28' and 44' courts featuring NYC's only multi-camera video capture (three angles) for stroke analysis and an AI-powered Gap Remover that eliminates downtime for seamless footage.
- Pickleball Clinics and Rentals Pickleball offerings including beginner and intermediate clinics, open play, and court rentals for players with DUPR ratings 2.5-4.0, available to both members and non-members at Court 16 clubs.
- Summer Tennis Camp Full-day and half-day tennis camps for kids ages 4-12 (5-12 in Brooklyn and Philadelphia) running June through September, including Red Ball Camps on 36' courts and Orange Ball Camps on 60' courts for more experienced players; members receive a 16% discount.
- Holiday Tennis Camp Day camps during school breaks including Winter Break, Spring Break, MLK Jr. Day, and Midwinter Recess for kids ages 5-12 on 44' courts, available at NYC, Philadelphia, and Ridge Hill locations.
- Summer Tennis Workshop (MA) Eight-week summer workshop program in Newton, MA for ages 4-12 on 44' courts with themed weekly sessions including Tennis for All, Mind Over Match, and Swing Into Action.
- Pickleball League Weekly competitive and recreational pickleball leagues and Open Play Series across Court 16 clubs, segmented into Advanced Beginner (DUPR 2.5-3.25) and Intermediate (DUPR 3.25-4.0) divisions, billed per session or season.
- Birthday Parties Customizable tennis and pickleball birthday party packages for children, including on-court activities, coaching, and food and beverage options from partner caterers Sweetgreen and Dig.
- Corporate Events Bespoke corporate team-building, client cultivation events, holiday parties, brand activations, influencer events, fundraisers, and photo/film production hosted at Court 16 venues.
- Sound of Tennis (Adaptive Program) Inclusive tennis program for visually impaired and blind adults developed in partnership with Helen Keller Services for the Blind, using sound-based techniques; also includes programming for players with autism spectrum needs.
- Court 16 Mobile App (Tennis Remixed) Mobile application for iOS and Android (Tennis Remixed) that enables adult players to schedule tennis classes, pickleball clinics, court rentals, and purchase packages and memberships.
Quantifiable outcome
- 5:1 student-to-coach ratio on 36' court; 6:1 on 60' court — enabling personalized attention
- +3 more outcomes
Companies that use Court 16
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
Court 16 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Court 16 partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core, flagship and minor.
- Helen Keller Services for the BlindcorePartnership to launch Sound of Tennis program — a comprehensive adaptive tennis experience for visually impaired adults. Court 16 co-founder Anthony Evrard started the program after his mother-in-law's vision loss. Featured in New York Times, ABC7 NY, and amNY.
- BabolatflagshipLong-term partnership with Babolat (world's oldest tennis brand, founded 1875) since 2014. Includes exclusive Kids Tennis Gear Lab for designing kid-specific racquets and equipment. Hosts pro player events (Carlos Alcaraz, Felix Auger Aliassime, Leylah Fernandez, Jennifer Brady, Alexander Zverev) for product launches. Court 16 featured in Babolat's global marketing. All club racquets, balls, and shoes sourced from Babolat. Recognized in Forbes as an innovative gear partnership.
- USTA EasterncoreUSTA Eastern recognized Court 16 as Organizer of the Month in November 2019 for exceptional community contributions through inclusive programming, particularly the Sound of Tennis adaptive program.
- City Point (Downtown Brooklyn)minorFlagship 28,000 sq. ft. Downtown Brooklyn facility located at City Point, described as the borough's landmark destination for food, shopping, and entertainment. Co-location partnership.
- Sound of Tennis (standalone initiative)coreAdaptive tennis program for blind and visually impaired adults, developed by Court 16 co-founder Anthony Evrard. First launched in NYC, now expanding to Newton, MA location. No-fee adaptive programming making tennis accessible to the visually impaired community.
- Sweetgreen and DigminorCatering partners for birthday parties and corporate events at Court 16. Food and beverage options provided by Sweetgreen and Dig, with additional caterers available upon request.
Scale indicators7 records
Recent moves14 records
Expansion highlights6 records
Court 16 competitors and assessment
Company assessmentRegional players
- East River Tennis Club: East River Tennis Club is a Manhattan-based tennis club offering indoor court access and instruction. Comparable urban indoor tennis operator, though with a more traditional club format than Court 16's youth-focused, tech-enabled positioning.
Direct peers
- Asphalt Green: Asphalt Green is a NYC-based multi-sport indoor athletic club offering tennis, swimming, and fitness programming with membership tiers. Directly comparable to Court 16 in serving NYC urban families with indoor racquet-sports and kids' programming.
- CityPickle: CityPickle is a dedicated pickleball club operator with locations in NYC and other urban markets offering memberships, leagues, and clinics. Comparable as a fellow boutique indoor racquet-sports club targeting urban consumers with subscription membership models.
- Midtown Tennis Club: Midtown Tennis Club is a Manhattan indoor tennis club offering lessons, leagues, and youth programming. Closely comparable as an urban boutique indoor tennis operator targeting both adults and juniors in the same NYC metro as Court 16.
- Vanderbilt Tennis Club: Vanderbilt Tennis Club operates indoor tennis facilities in the New York area with membership, lessons, and youth programming. Directly competitive with Court 16 in the urban indoor tennis club category.
- Total Tennis / Game-Set-Match (regional indoor tennis academies): Regional indoor tennis academies such as Total Tennis Centers offer year-round tennis instruction with progressive youth programming. Directly comparable to Court 16 as indoor tennis clubs structured around junior development and adult classes.
Others
- Bolles School Tennis / USTA Sectional Operators: USTA-affiliated junior tennis academies and clubs provide comparable junior development programming. Relevant for comparison as competing paths for parents seeking year-round tennis instruction for children, though most are nonprofit or school-affiliated.
Broad incumbents
- Chelsea Piers: Chelsea Piers is a large NYC sports and entertainment complex with indoor tennis courts, kids programming, and event hosting. Comparable as an urban, multi-sport indoor facility serving premium NYC consumers, though it competes across many sports beyond tennis.
- Life Time Fitness: Life Time operates large multi-sport athletic clubs across the U.S. with tennis and increasingly pickleball programming. Comparable as a broader fitness-and-racquet-sports club operator, though far larger and not boutique-indoor-tennis specialized.
- Equinox Tennis Club: Equinox operates premium fitness clubs, some of which include indoor tennis and pickleball programming in major metros. Comparable as a high-end urban wellness operator with adjacent racquet sports offerings serving similar premium consumer segments.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Court 16 social profiles
Digital presenceCourt 16 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Court 16 leadership team
Management profileNumber of profiles
Profiles7 records
Court 16 funding detail
Funding detailFunding overview
Funding rounds2 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Court 16 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Court 16
What does Court 16 do?
Court 16 operates boutique indoor tennis and pickleball clubs offering kids tennis academies, adult tennis and pickleball instruction, ball machine training with multi-camera AI video analysis, leagues, camps, adaptive tennis programming, and corporate/private events. Its facilities feature proprietary LED-illuminated glass courts, progressive court sizing scaled to player age and skill, and the Tennis Remixed teaching methodology.
Is Court 16 a public or private company?
Court 16 is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Court 16 founded?
Court 16 was founded in 2014. It employs 51 to 100 people.
Where is Court 16 based?
Court 16 is headquartered in Brooklyn, United States, in the North America region.
How does Court 16 make money?
Eleven revenue lines are on record. Kids Academy Membership is the primary driver. The others are adult Tennis Membership, adult Pickleball Membership, group Tennis Classes, private and Semi-Private Lessons, ball Machine Training, pickleball Leagues and Open Play, summer and Holiday Camps, corporate Events, birthday Parties and pro Shop (Retail).
Who are Court 16's main competitors?
East River Tennis Club is listed as a regional player. Direct peers are Asphalt Green, CityPickle, Midtown Tennis Club, Vanderbilt Tennis Club and Total Tennis / Game-Set-Match (regional indoor tennis academies). Bolles School Tennis / USTA Sectional Operators is listed as an others. Broad incumbents are Chelsea Piers, Life Time Fitness and Equinox Tennis Club.
Does Court 16 have an API?
No public API is recorded for Court 16.
What industry is Court 16 in?
Court 16's product category is Sports & Fitness Facilities. Its primary akta.pro industry code is MPAKABAF, Tennis & Racquet Sports Clubs (Tennis, Padel, Pickleball, Squash), with a secondary code of MPAKAEAE, Tennis & Racquet Sports Facilities. Its NAICS code is 713940 and its SIC code is 7997.