Perfitly
- Company typePrivate
- Founded2018
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
Perfitly firmographics
Firmographics- Name
- Perfitly
- Legal name
- Perfitly LLC
- Website
- https://perfitly.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Perfitly industry classification
Industry- Product category
- Virtual Fitting Room / Fashion eCommerce Software
- akta.pro primary industry
- Virtual Styling & Outfit Planning (HSACAJAF)
Keywords
Where Perfitly is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Perfitly business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription - Retailers: Monthly subscription basis for retailers based on number of SKUs supported. Retailers pay to integrate Perfitly's virtual fitting room into their e-commerce platforms. Implementation and integration services may be bundled.
- Pay-as-you-go Model: Alternative pricing model where retailers pay per usage/SKU transaction rather than monthly subscription, offering flexibility for brands with variable volume.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Monthly Subscription - Based on number of SKUs supported |
| Usage-based | Pay-as-you-go | Pay-as-you-go - Transaction/SKU based |
| Freemium | Monthly | Free for Shoppers |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Perfitly product offering
Product offeringCore offering
Perfitly provides a B2B virtual fitting room and size recommendation platform for fashion eCommerce retailers and apparel brands. The platform lets shoppers create a 3D avatar from photos or body measurements, then virtually try on e-garments (3D replicas of SKUs) to receive an AI-driven size recommendation and 360-degree fit visualization before purchase. Retailers integrate the platform into their e-commerce sites via API/embed, with pricing based on number of SKUs or usage.
Product overview
Perfitly is a B2B virtual fitting room and size recommendation platform consisting of three integrated components: (1) the core Perfitly Virtual Fitting Room platform for eCommerce integration, (2) the SizeMatch size recommendation tool, and (3) the Perfitly mobile app for consumer avatar creation. These components work together to deliver an end-to-end virtual try-on experience: shoppers create a 3D avatar via the app, which is then used across Perfitly-enabled retail sites where the SizeMatch engine recommends sizes and the 3D visualization allows shoppers to see garments on their personalized avatar before purchasing.
Differentiator
Problem solved
Functional benefit
Products and services
- Perfitly Virtual Fitting Room (Core Platform) B2B size recommendation and 3D visualization platform for fashion eCommerce that enables shoppers to virtually try on clothes, find their fit, and purchase with confidence. The platform includes 3D avatar creation, AI size recommendation, and 3D garment visualization integrated into retailer e-commerce websites.
- SizeMatch Size recommendation tool that analyzes user body data to instantly recommend the optimal size for each garment, integrated into e-commerce platforms (e.g., Shoplazza) to help shoppers find their best-fitting size before purchasing.
- Perfitly Mobile App Consumer-facing mobile application (iOS and Android) that lets shoppers create a 3D avatar by taking a few photos and use it immediately at any Perfitly-enabled brand site. Photos are stored securely as encrypted data points and never shared.
Quantifiable outcome
- Doubled conversion rates for brands on average
- +6 more outcomes
Companies that use Perfitly
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles3 records
Perfitly technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability5 records
Feature5 records
Perfitly partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, secondary and minor.
- ShoplazzacoreStrategic collaboration integrating Perfitly's SizeMatch virtual fitting room tools into the Shoplazza platform, enabling millions of online customers to access immersive and personalized fit recommendations. Empowers Shoplazza apparel merchants to offer try-before-you-buy experiences.
- TaylorMade-JapansecondaryPartnership enabling TaylorMade-Japan customers to 'try before they buy' and mix & match garments from its latest collection, enhancing the overall shopper experience with an interactive virtual dressing room.
- To Act BrandcorePartnership with German/U.K. plus-size retailer for their Spring 2022 collection. CEO Anna Carlotta-Theis reports prompt, professional, empathetic support and higher than expected conversion with truly low return rates.
- Otero MenswearcorePartnership with online menswear retailer specializing in shirts for men 5'4" to 5'10". Otero brought return rates down to 3% using Perfitly's virtual fitting technology. Relaunched website with Perfitly as centerpiece.
- Fashion for GoodminorListed as a partnered organization, indicating collaboration in sustainable fashion initiatives. Part of Perfitly's visibility in the fashion innovation ecosystem.
- WWFminorListed as a partnered organization, suggesting collaboration on sustainability and environmental initiatives within the fashion industry.
- WIPO GreenminorListed as a partnered organization, indicating participation in WIPO's green technology exchange platform.
- LVMHminorListed as a partnered organization, suggesting visibility or collaboration within the luxury fashion sector.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Perfitly competitors and assessment
Company assessmentEmerging players
- WANNA: AR try-on technology provider for luxury fashion and accessories (jewelry, watches, sneakers). Comparable in underlying AR technology stack but focused on the luxury and accessories category versus Perfitly's apparel focus.
- Obsess: Shoppable 3D/AR virtual stores and immersive commerce experiences for fashion brands. Adjacent competitor using similar AR/3D technology to Perfitly but focused on the virtual store surface rather than size and fit.
- Fitiquette: Earlier-stage virtual fitting room provider for online apparel, competing for a similar SMB and mid-market fashion e-commerce customer base as Perfitly.
Direct peers
- 3DLOOK: AI body scanning and virtual fitting solutions for apparel e-commerce. Overlaps directly with Perfitly's avatar creation technology and competes for the same fashion retailer customers.
- True Fit: Size and fit recommendation platform for footwear and apparel that also targets the same return-rate and conversion problems. Closest scaled, venture-backed direct competitor to Perfitly's SizeMatch product.
- triMirror: Direct competitor offering virtual fitting room and 3D garment visualization for fashion e-commerce. Explicitly identified alongside Perfitly as one of the four key players holding 50%+ of the virtual fitting room market.
- Zugara: Pioneer in virtual try-on technology for apparel and accessories using AR. Named alongside Perfitly as a leading virtual fitting room player, competing for the same fashion e-commerce retailers.
- Vue.ai: AI platform for retail covering visual search, personalization, and styling, including fit-related recommendations. Competes with Perfitly for AI-driven fashion e-commerce budgets and overlaps on computer vision and recommendation engine capabilities.
- Magic Mirror: Virtual try-on / smart mirror vendor for fashion retail, frequently grouped with Perfitly, triMirror, and Zugara as the four vendors collectively holding the majority of the virtual fitting room market.
Broad incumbents
- Snap (Snapchat AR Try-On): Major platform offering AR try-on lenses for fashion and beauty, sometimes free to brands via the Snap AR ecosystem. Represents a big-platform threat to standalone virtual fitting room vendors like Perfitly.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Perfitly social profiles
Digital presencePerfitly compliance and trust
Trust signalCompliance2 records
Perfitly financial estimates
Financial estimateRevenue estimate
Valuation estimate
Perfitly leadership team
Management profileNumber of profiles
Profiles8 records
Perfitly funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Perfitly M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Perfitly
What does Perfitly do?
Perfitly provides a B2B virtual fitting room and size recommendation platform for fashion eCommerce retailers and apparel brands. The platform lets shoppers create a 3D avatar from photos or body measurements, then virtually try on e-garments (3D replicas of SKUs) to receive an AI-driven size recommendation and 360-degree fit visualization before purchase. Retailers integrate the platform into their e-commerce sites via API/embed, with pricing based on number of SKUs or usage.
Is Perfitly a public or private company?
Perfitly is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Perfitly founded?
Perfitly was founded in 2018. It employs 11 to 50 people.
Where is Perfitly based?
Perfitly is headquartered in New York, United States, in the North America region.
How does Perfitly make money?
Two revenue lines are on record. SaaS Subscription - Retailers are the primary driver. The others are pay-as-you-go Model.
Who are Perfitly's main competitors?
Emerging players on record are WANNA, Obsess and Fitiquette. Direct peers are 3DLOOK, True Fit, triMirror, Zugara, Vue.ai and Magic Mirror. Snap (Snapchat AR Try-On) is listed as a broad incumbent.
Does Perfitly have an API?
No public API is recorded for Perfitly.
What industry is Perfitly in?
Perfitly's product category is Virtual Fitting Room / Fashion eCommerce Software. Its primary akta.pro industry code is HSACAJAF, Virtual Styling & Outfit Planning.