Citizen Ticket
Citizen Ticket is a UK-based cloud platform providing all-in-one ticketing, CRM, EPOS, and accreditation software for festivals, visitor attractions, and event organizers, with its Eventree subsidiary serving as the UK industry standard for festival accreditation.
- Company typePrivate
- Founded2015
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Citizen Ticket does
Citizen Ticket is a UK-based cloud software company that operates an all-in-one ticketing, CRM, EPOS, and accreditation platform for event organizers and visitor attractions. Founded in 2015 and headquartered in Edinburgh, the company sits within the Citizen Ticket Group corporate structure alongside its wholly-owned subsidiary Eventree, which provides accreditation, advancing, and operations management positioned as the UK industry standard for festivals and large-scale events. The product portfolio includes the core Citizen Ticket Platform (ticketing, bookings, CRM, email marketing, analytics), Super Trolley™ for upsell/cross-sell, an EPOS mobile application on Android and iOS with connected payment terminals, Fast Access Control scanning, Automatic Capacity Management, and the Eventree accreditation platform. Technology differentiators include a queue-replacement 30-second sellout engine, QR-based admissions scanning, and configurable booking-fee structures that allow organizers to set their own take rates.
The company serves a diverse customer base spanning music and entertainment festivals, visitor attractions, community events, sports fixtures, and large brand activations. Named customers include The List, Stranraer Oyster Festival, Wild Shore, Northern Ireland Science Festival, Fringe by the Sea, and H&M, alongside enterprise operators Festival Republic (Live Nation), Superstruct Entertainment, and Burning Man. Revenue is generated primarily through transaction-based booking fees, with additional streams from EPOS/merchandise transaction processing, recurring membership and gift voucher revenue, and enterprise accreditation contracts. Distribution combines a self-serve website channel for SMB adoption with a direct enterprise sales motion for major festival operators, with North American expansion announced for 2026.
Cumulatively, the company has raised approximately $2 million across disclosed rounds in 2017, 2018, and 2019, with an additional 2024 round from BDev Ventures. Operating geographies cover the UK with planned expansion into North America.
Citizen Ticket firmographics
Firmographics- Name
- Citizen Ticket
- Legal name
- Citizen Ticket
- Website
- https://citizenticket.co.uk
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Citizen Ticket is a UK-based cloud platform providing all-in-one ticketing, CRM, EPOS, and accreditation software for festivals, visitor attractions, and event organizers, with its Eventree subsidiary serving as the UK industry standard for festival accreditation.
- Ownership category
- akta.pro rank
Citizen Ticket industry classification
Industry- Product category
- Event Ticketing and Accreditation Software
- NAICS
- Convention and Trade Show Organizers (561920), Convention and Trade Show Organizers (56192)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Primary Ticketing Platforms & Box Office Systems (MPAGAJAA)
- akta.pro secondary industries
- Ticketing, Registration & Event Technology (Badging, Apps) (BPAFAGAL), Ticketing Platforms & Primary Ticketing (MPAIAFAD)
Keywords
Where Citizen Ticket is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Citizen Ticket business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Platform Subscription and Booking Fees: Event organizers pay booking fees for using the platform to sell tickets and manage bookings. The platform allows organizers to set their own booking fees, suggesting a transaction-based or fee-per-ticket model
- EPOS and Merchandise Sales: Revenue generated from merchandise, food and beverage sales processed through the EPOS mobile app with connected payment terminals
- Memberships and Gift Vouchers: Recurring revenue from membership programs offering special ticket access and discounts, plus gift voucher sales
- Enterprise Accreditation Services: Eventree accreditation platform services for large-scale festivals and events including Burning Man and major UK festival operators
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Custom enterprise and event organizer pricing |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
Citizen Ticket product offering
Product offeringCore offering
Citizen Ticket provides an all-in-one cloud-based ticketing, CRM, EPOS, and accreditation platform for event organizers, festivals, and visitor attractions. The platform enables ticket sales, bookings management, customer data management, email marketing, capacity management, on-site point-of-sale, and access control from a single unified system. Its Eventree sub-brand provides UK industry-standard accreditation, advancing, and operations management for festivals and large-scale events.
Product overview
Citizen Ticket is a unified platform portfolio consisting of the core Citizen Ticket Platform (an all-in-one ticketing, bookings, and CRM solution) and Eventree (a sub-brand focused on accreditation and operations management for festivals and events). The portfolio includes EPOS and Super Trolley as add-on modules. The core platform handles ticket sales, customer management, email marketing, capacity management, and analytics, while Eventree provides accreditation, access control, and safety compliance features.
Differentiator
Problem solved
Functional benefit
Brands
- Eventree: Accreditation, advancing and operations management platform for festivals, tours and other events, described as the UK industry standard
Products and services
- Citizen Ticket Platform All-in-one ticketing platform and CRM for event organizers and venue managers to manage ticket sales, bookings, customer data, email marketing, capacity management, refunds, and analytics from a single cloud-based system.
- Eventree Accreditation Platform UK industry-standard accreditation, advancing, and operations management platform for festivals, tours, and other events, handling staff, artist, and contractor accreditation, access control, safety compliance, and catering operations.
- Citizen Ticket EPOS Mobile App Mobile point-of-sale application available on Android and iOS that enables event venues to sell merchandise, food, and beverages alongside tickets using a connected payment terminal.
Quantifiable outcome
- Thousands of admin hours saved for event organizers through comprehensive features and streamlined processes
- +1 more outcomes
Companies that use Citizen Ticket
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles3 records
Citizen Ticket technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature7 records
Citizen Ticket partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered flagship and core.
- Burning ManflagshipEventree, operating under Citizen Ticket Group, was appointed by Burning Man to provide accreditation support for the Nevada event. This represents a significant international expansion for the company and validates Eventree's positioning as UK industry standard for accreditation.
- Festival Republic (Live Nation)coreMulti-year deal signed with Festival Republic, a major UK festival operator owned by Live Nation. This partnership secures long-term revenue and positions Citizen Ticket with one of the largest festival operators in the UK market.
- Superstruct EntertainmentcoreMulti-year deal signed with Superstruct Entertainment, another major UK festival operator. This partnership complements the Festival Republic relationship and establishes Citizen Ticket with major UK festival operators.
- Association of Independent Festivals (AIF)corePartnership to create the Fallow Festival Fund, a support package for independent festivals. Citizen Ticket contributes to industry sustainability and builds relationships with independent festival organizers.
- H&MflagshipEventree provided accreditation, access control, safety compliance, and catering management for H&M's 2025 Los Angeles mega festival event. Case study demonstrates Eventree's capability for large-scale brand activations.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Citizen Ticket competitors and assessment
Company assessmentDirect peers
- Eventbrite: Global self-service ticketing and event management platform serving festivals, concerts, and experiences. Closest direct competitor given the overlap in self-serve SMB ticketing and event CRM functionality.
- See Tickets: UK- and Europe-based ticketing platform serving festivals, music events, and live entertainment. Direct competitor with comparable geographic footprint and festival operator customer base.
- Skiddle: UK ticketing and event discovery platform focused on music events, festivals, and club nights. Comparable in target market, use cases, and geographic focus on the UK event organizer segment.
- Dice: Mobile-first ticketing platform for live music events with strong festival and venue relationships. Comparable in tech-forward ticketing approach and music/festival customer segment.
- Tito: UK-based ticketing platform for events, festivals, and conferences with strong brand and customer base in indie festivals. Comparable in self-serve ticketing, CRM, and UK festival market focus.
- TicketSource: UK-focused ticketing platform for theatres, attractions, and event organizers. Comparable in SMB ticketing, time-slot experiences, and UK customer base.
- Etix: International online ticketing provider serving festivals, venues, and entertainment customers. Comparable in offering white-label ticketing, access control, and box office solutions.
- Universe (by Ticketmaster): Self-service event ticketing platform owned by Ticketmaster, targeting indie promoters and event organizers. Directly comparable in product-led ticketing and CRM for independent event organizers.
Broad incumbents
- Ticketmaster: Global ticketing incumbent owned by Live Nation (parent of Festival Republic). Overlaps broadly across all segments and is the dominant primary ticketing platform for large-scale events and tours.
- Accesso Technology Group: Provider of ticketing, point-of-sale, and guest management solutions for attractions, theme parks, and live events. Comparable in EPOS and access control functionality, though serving larger venues.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Citizen Ticket social profiles
Digital presenceCitizen Ticket financial estimates
Financial estimateRevenue estimate
Valuation estimate
Citizen Ticket leadership team
Management profileNumber of profiles
Profiles3 records
Citizen Ticket subsidiaries and ownership
Company hierarchySubsidiaries3 records
Citizen Ticket funding detail
Funding detailFunding overview
Funding rounds4 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Citizen Ticket M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Citizen Ticket
What does Citizen Ticket do?
Citizen Ticket provides an all-in-one cloud-based ticketing, CRM, EPOS, and accreditation platform for event organizers, festivals, and visitor attractions. The platform enables ticket sales, bookings management, customer data management, email marketing, capacity management, on-site point-of-sale, and access control from a single unified system. Its Eventree sub-brand provides UK industry-standard accreditation, advancing, and operations management for festivals and large-scale events.
Is Citizen Ticket a public or private company?
Citizen Ticket is a private company. It is classified as venture growth investor backed and is currently operating.
When was Citizen Ticket founded?
Citizen Ticket was founded in 2015. It employs 11 to 50 people.
Where is Citizen Ticket based?
Citizen Ticket is headquartered in London, United Kingdom, in the Europe region.
How does Citizen Ticket make money?
Four revenue lines are on record. Platform Subscription and Booking Fees are the primary driver. The others are EPOS and Merchandise Sales, memberships and Gift Vouchers and enterprise Accreditation Services.
Who are Citizen Ticket's main competitors?
Direct peers on record are Eventbrite, See Tickets, Skiddle, Dice, Tito, TicketSource, Etix and Universe (by Ticketmaster). Broad incumbents are Ticketmaster and Accesso Technology Group.
Does Citizen Ticket have an API?
No public API is recorded for Citizen Ticket.
What industry is Citizen Ticket in?
Citizen Ticket's product category is Event Ticketing and Accreditation Software. Its primary akta.pro industry code is MPAGAJAA, Primary Ticketing Platforms & Box Office Systems, with a secondary code of BPAFAGAL, Ticketing, Registration & Event Technology (Badging, Apps). Its NAICS code is 561920 and its SIC code is 7990.