Appsmith
Appsmith is an open-source low-code platform that enables developers and enterprises to build internal applications, admin panels, dashboards, and workflow automations. Founded in 2019 and based in San Francisco, it serves 10,000+ teams and 1M+ users globally via a freemium subscription model.
- Company typePrivate
- Founded2019
- HeadquartersSan Francisco, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Appsmith does
Appsmith is an open-source low-code platform headquartered in San Francisco that enables developers and enterprises to build internal applications, admin panels, dashboards, and workflow automations. Founded in 2019 and operating as a fully remote company with 80+ employees across 20+ countries, the platform is built on React under the Apache 2.0 license and offers drag-and-drop UI composition with full JavaScript customization, Git-based version control, and CI/CD compatibility. The technology stack supports native connectivity to 15+ databases (PostgreSQL, MySQL, MongoDB, Oracle, Snowflake, Redshift, DynamoDB, Elasticsearch, Firestore, MS SQL, ArangoDB, Redis, Databricks, Amazon S3), REST and GraphQL APIs, SaaS tools, and LLM providers, with enterprise-grade features including SAML and OIDC SSO, SCIM provisioning, audit logging, air-gapped deployment, and SOC 2 Type II compliance.
The company monetizes through a tiered subscription model: a free Community Edition that serves as a top-of-funnel for organic developer adoption, a Business tier at $15/user/month adding workflow automation and reusable Modules, an Enterprise tier at $2,500/month providing advanced security, scale, and dedicated SLAs, and a usage-based option at $0.40 per hour introduced in 2023. Appsmith runs a hybrid go-to-market motion combining community-led developer adoption (40,151+ GitHub stars, 5,000+ community members, active Discord), product-led growth via a self-serve cloud and self-hostable Docker deployment, and enterprise field sales targeting complex internal-tooling needs. The customer base spans financial services (Block, Funding Societies, WazirX, Khatabook, Allianz), technology (Twilio, Dropbox, AWS, ByteDance, Zuora, Happay), healthcare (GSK, ART Fertility), manufacturing (Omron), energy (Energy Tech Venture), and education (Northeastern University), with 10,000+ active teams and 1M+ users across 150 countries. Recent product expansion into server-side Workflow Automations, AI integrations via OpenAI/Anthropic/Google AI, and a built-in Appsmith AI model indicates an evolution from internal-app builder toward broader enterprise automation and AI-application development.
Appsmith firmographics
Firmographics- Name
- Appsmith
- Legal name
- Appsmith Inc.
- Website
- https://appsmith.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Appsmith is an open-source low-code platform that enables developers and enterprises to build internal applications, admin panels, dashboards, and workflow automations. Founded in 2019 and based in San Francisco, it serves 10,000+ teams and 1M+ users globally via a freemium subscription model.
- Ownership category
- akta.pro rank
Appsmith industry classification
Industry- Product category
- Low-Code Application Platform
- NAICS
- Software Publishers (513210), Software Publishers (5132), Software Publishers (51321)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Low-Code/No-Code Application Platforms (HDAEAKAA)
- akta.pro secondary industries
- Data App Builders (Forms, Portals & Internal Tools) (HDAEAKAK), Integration-Centric Low-Code (Workflow + iPaaS) (HDAEAKAC), Developer Experience Platforms for Enterprise (IDEs, CI/CD, Dev Portals) (HDAEAKAI), Low-Code/No-Code Integration Builders (BPAMAOAL)
Keywords
Where Appsmith is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Appsmith business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- Enterprise Edition Subscription: Commercial licensing of Enterprise Edition with advanced features including self-hosting, SSO, audit logging, SCIM provisioning, and priority support. Priced at $2,500/month with SLA guarantees.
- Business Edition Subscription: Per-user subscription at $15/month offering workflow automation, reusable packages, and management features for teams.
- Usage-Based Pricing: Usage-based model at $0.40 per hour introduced in 2023 offering flexibility and affordability for teams with variable usage patterns.
- Community Edition (Open Source): Fully maintained open-source version under Apache 2.0 license, free to use. Serves as top-of-funnel for conversion to paid tiers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free tier with core platform features |
| Per seat | Monthly | Team tier with workflow automation |
| Subscription | Annual | Enterprise tier with advanced security |
| Usage-based | Pay-as-you-go | Usage-based pricing option |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels10 records
Appsmith product offering
Product offeringCore offering
Appsmith provides an open-source low-code platform that enables developers and enterprises to build internal tools, admin panels, dashboards, and custom business applications through a drag-and-drop UI builder with full JavaScript customization. The platform connects natively to databases, REST/GraphQL APIs, SaaS tools, and LLMs (OpenAI, Google AI, Anthropic), and is offered in a free Apache 2.0 Community Edition, a $15/user/month Business Edition, and a $2,500/month Enterprise Edition with SOC 2 Type II compliance, SSO, and air-gapped deployment.
Product overview
Appsmith is an open-source low-code platform for building internal tools and custom applications. The platform comprises three editions: Community Edition (free, Apache 2.0), Business Edition ($15/month per user), and Enterprise Edition ($2,500/month). The core platform enables drag-and-drop UI building, JavaScript customization, and broad datasource connectivity. Key modules include Workflows for server-side automation with human-in-the-loop approvals, Modules for reusable code packages, Custom Widgets for extending UI components, and Git Integration for version control. AI capabilities are available through native integrations with OpenAI, Google AI, Anthropic, and the built-in Appsmith AI model. The platform supports self-hosting and enterprise features including SAML/OIDC SSO, SCIM provisioning, and audit logging.
Differentiator
Problem solved
Functional benefit
Brands
- Kite: AI website builder launched by Appsmith founding team that converts LinkedIn profiles into personal websites and handles SEO, bug fixes, and maintenance for freelancers and small businesses.
Products and services
- Appsmith Community Edition Free open-source low-code platform under Apache 2.0 license that enables developers to build internal tools with drag-and-drop UI, JavaScript customization, and broad database/API/LLM connectivity. Available for self-hosting via Docker or as a managed cloud deployment.
- Appsmith Business Edition Paid per-user subscription tier at $15/user/month adding workflow automation, reusable packages (Modules), and team management features for teams building internal applications on top of the Appsmith platform.
- Appsmith Enterprise Edition Enterprise tier priced at $2,500/month (typically for 100+ users) offering advanced security including SAML/OIDC SSO, SCIM provisioning, audit logging, air-gapped deployment, and dedicated support SLAs for organizations building mission-critical internal tools.
- Appsmith AI Natively supported AI model built into Appsmith that requires no API key or additional configuration. Provides free AI capabilities for chat completions and embeddings generation within Appsmith-built applications.
Quantifiable outcome
- Build custom apps 80% faster
- +14 more outcomes
Companies that use Appsmith
Customer profileNamed customers20 records
Segments4 records
Ideal customer profiles4 records
Appsmith technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration29 records
AI capability7 records
Feature12 records
Appsmith partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- OpenAIcoreAPI integration for chat completions and embeddings. Appsmith uses OpenAI APIs to power AI features in the platform.
- AnthropiccoreNative integration with Anthropic's Claude models for AI-powered application features.
- Google AIcoreIntegration with Google AI models for AI capabilities in internal applications built on Appsmith.
Scale indicators14 records
Recent moves6 records
Expansion highlights6 records
Appsmith competitors and assessment
Company assessmentDirect peers
- Bubble: Bubble is a low-code platform for building full-stack web applications without code. While more focused on customer-facing apps than internal tools, it competes in the broader low-code application development category with similar visual drag-and-drop development and serves overlapping SMB/startup customer segments.
- Budibase: Budibase is an open-source low-code platform for building internal tools, forms, and admin panels with database integrations. Both platforms are Apache-licensed, target developers, and emphasize self-hosting. Budibase is the closest direct open-source comparable in the internal-tools space.
- ToolJet: ToolJet is an open-source low-code platform for building internal applications with a similar drag-and-drop UI builder, database/API integrations, and developer-first positioning. Competes head-to-head with Appsmith in the open-source internal tools category, with comparable target customers (developers and ops teams).
- Retool: Retool is the most direct competitor to Appsmith — a low-code platform for building internal tools, dashboards, and admin panels. Both target developers with drag-and-drop UIs, JavaScript customization, and broad database/API connectivity; Retool is the market leader with significantly more funding and a closed-source commercial model versus Appsmith's open-source approach.
Broad incumbents
- Mendix: Mendix is an enterprise low-code platform (now part of Siemens) for building complex business applications. It overlaps with Appsmith in the internal-tools and business app category, especially for regulated industries, but targets larger enterprises with more comprehensive governance and integration capabilities.
- OutSystems: OutSystems is an enterprise low-code application platform used for building mission-critical internal and customer-facing apps. It competes with Appsmith at the enterprise end of the market with stronger governance, larger customer references, and significantly more funding, but at higher price points and complexity.
- Google AppSheet: Google AppSheet is a no-code platform for building internal and field-ops apps, now part of Google Workspace. It competes with Appsmith in the SMB/mid-market internal-tools category, with strong Google Cloud and Workspace distribution advantages.
- Microsoft Power Apps: Microsoft Power Apps is a broad low-code platform bundled within the Microsoft 365 and Power Platform ecosystem. It competes with Appsmith in the internal-tools category but benefits from deep Microsoft distribution, Office 365 integration, and enterprise procurement access — making it a primary incumbent threat.
Emerging players
- Directus: Directus is an open-source data platform and headless CMS with low-code app-building capabilities. While more focused on data layer and CMS use cases, it overlaps with Appsmith in the developer-first, open-source, internal-tools category and shares target customers building custom apps on top of databases.
- UI Bakery: UI Bakery is a low-code platform for building internal tools, customer portals, and admin dashboards with drag-and-drop UI and database integrations. It's a smaller emerging player in the same niche as Appsmith, focused on SMBs and mid-market teams.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Appsmith social profiles
Digital presenceAppsmith compliance and trust
Trust signalCompliance1 record
Appsmith financial estimates
Financial estimateRevenue estimate
Valuation estimate
Appsmith leadership team
Management profileNumber of profiles
Profiles6 records
Appsmith funding detail
Funding detailFunding overview
Funding rounds5 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Appsmith M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Appsmith
What does Appsmith do?
Appsmith provides an open-source low-code platform that enables developers and enterprises to build internal tools, admin panels, dashboards, and custom business applications through a drag-and-drop UI builder with full JavaScript customization. The platform connects natively to databases, REST/GraphQL APIs, SaaS tools, and LLMs (OpenAI, Google AI, Anthropic), and is offered in a free Apache 2.0 Community Edition, a $15/user/month Business Edition, and a $2,500/month Enterprise Edition with SOC 2 Type II compliance, SSO, and air-gapped deployment.
Is Appsmith a public or private company?
Appsmith is a private company. It is classified as venture growth investor backed and is currently operating.
When was Appsmith founded?
Appsmith was founded in 2019. It employs 51 to 100 people.
Where is Appsmith based?
Appsmith is headquartered in San Francisco, United States, in the North America region.
How does Appsmith make money?
Four revenue lines are on record. Enterprise Edition Subscription is the primary driver. The others are business Edition Subscription, usage-Based Pricing and community Edition (Open Source).
Who are Appsmith's main competitors?
Direct peers on record are Bubble, Budibase, ToolJet and Retool. Broad incumbents are Mendix, OutSystems, Google AppSheet and Microsoft Power Apps. Emerging players are Directus and UI Bakery.
Does Appsmith have an API?
Yes. Appsmith provides a REST and GraphQL API for connecting to datasources, databases, and external services. The platform enables developers to build custom applications that interact with APIs, databases (PostgreSQL, MySQL, MongoDB, Oracle, Redis, Snowflake, MS SQL, ArangoDB, DynamoDB, Elasticsearch, Firestore, Redshift), SaaS tools, and AI models (OpenAI, Google AI, Anthropic). The platform supports programmatic access control, webhooks, and SSH tunneling for database connections. Documentation available at docs.appsmith.com. Developer documentation is at docs.appsmith.com.
What industry is Appsmith in?
Appsmith's product category is Low-Code Application Platform. Its primary akta.pro industry code is HDAEAKAA, Low-Code/No-Code Application Platforms, with a secondary code of HDAEAKAK, Data App Builders (Forms, Portals & Internal Tools). Its NAICS code is 513210 and its SIC code is 7372.