What ESG Now does

ESG Now is a Brazilian SaaS company founded in 2021 and headquartered in Porto Alegre, Rio Grande do Sul, that provides an integrated environmental, social, and governance (ESG) management platform for enterprises, mid-market companies, industry associations, financial institutions, and government entities. The core product is a cloud-based modular platform built around four subscription tiers — Primeiros Passos (entry), Próximo Nível (advanced monitoring and reporting), Cadeia de Valor (supply chain ESG management), and ESG Carbon (Scope 1, 2, and 3 emissions calculation aligned with the GHG Protocol) — all designed to centralize ESG data, automate validation, and generate reports aligned with GRI, SASB, IFRS S1/S2, and CDP frameworks. The platform's most differentiated technical asset is Lumina, a proprietary generative AI assistant trained on thousands of sustainability reports that delivers benchmarking, maturity diagnostics, and personalized ESG strategy proposals; a broader "ESG Now IA" module is in development.

The company monetizes exclusively through SaaS subscriptions on an annual billing cadence, with tiered plans matched to ESG maturity level rather than publicly disclosed pricing, and routes prospects through a demo-request sales motion supplemented by a free Maturity Diagnosis tool as a top-of-funnel lead magnet. As of August 2024, ESG Now reported 130 clients with 200% year-over-year customer growth and forecasted R$ 2.5 million in revenue for FY2024. Distribution blends direct enterprise field sales with a layered partner ecosystem that includes Cigam (ERP integration), Ecovalor (consulting referrals), Abicalçados and Assintecal (industry-level deployment), Sicredi Pioneira (financial institution channel), and recurring event partnerships such as South Summit Brasil. Total disclosed funding stands at approximately R$ 1.7 million across seed rounds from Ventiur Smart Capital, Comunitá (the CVC fund of Sicredi cooperatives), DOMO.VC, and the Angels Wallet crowdfunding platform.

Name

ESG Now

Legal name

ESG Now

Website

https://esgnow.co

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

ESG Now is a Brazilian SaaS platform that centralizes ESG strategy, carbon emissions, supply chain monitoring, and sustainability reporting for enterprises, mid-market firms, industry associations, and government entities in Brazil.

Ownership category

akta.pro rank

Product category

ESG Management Software

NAICS

Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)

SIC

Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

ESG Data Platforms, Controls & Audit Readiness (Data quality, internal controls) (EUAHAJAN)

akta.pro secondary industries

ESG Strategy & Materiality Assessment (EUAHAJAA), ESG Governance, Sustainability Reporting & Assurance Advisory (BPAHAFAJ)

Keywords

• ESG management software
• Sustainability reporting platform
• Carbon emissions tracking
• Supply chain compliance
• ESG AI analytics

Headquarters

HQ city

Taquara

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. SaaS Platform Subscription: ESG Now operates as a cloud-based SaaS platform offering modular ESG management solutions. Companies subscribe to access modules for ESG strategy, value chain management, carbon emissions calculation, and automated reporting. The subscription model is the primary revenue stream, with tiered plans for companies at different ESG maturity levels (Primeiros Passos / Próximo Nível / Cadeia de Valor).

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

ESG Now operates a cloud-based SaaS ESG management platform composed of four functional solution areas — 4 Primeiros Passos (initial structuring), Próximo Nível (advanced monitoring and reporting), Cadeia de Valor (supply chain ESG), and ESG Carbon (Scope 1/2/3 emissions) — bundled under an annual subscription model. The platform centralizes ESG strategy, automates data collection and reporting aligned with GRI, SASB, IFRS S1/S2, CDP, and GHG Protocol, and is augmented by Lumina, a proprietary AI sub-product that delivers ESG maturity diagnosis, sector benchmarking, and strategic action plans. A free web-based ESG Maturity Diagnosis tool supports top-of-funnel lead generation.

Product overview

ESG Now offers a modular SaaS ESG management platform consisting of a core platform plus interconnected modules: 4 Primeiros Passos (initial journey), Próximo Nível (advanced monitoring and reporting), Cadeia de Valor (supply chain management), ESG Carbon (carbon emissions calculation), and the AI-powered Lumina/ESG Now IA system (intelligent analytics and benchmarking). The platform integrates financial, operational, and socio-environmental information, enabling continuous monitoring, automation, and report generation aligned with global standards including GHG Protocol, GRI, SASB, IFRS, and CDP.

Differentiator

Problem solved

Functional benefit

Brands

• Lumina: The first AI specialist in ESG in Brazil, developed to support companies in strategic decision-making by analyzing ESG data, providing benchmarking, and generating actionable insights.

Products and services

• ESG Now Platform Cloud-based SaaS ESG management platform that centralizes ESG projects, automates data collection and validation, provides real-time indicator monitoring, and generates standards-aligned sustainability reports. Used by Brazilian enterprises, financial institutions, and government entities.
• 4 Primeiros Passos Entry-tier ESG journey solution that helps companies structure ESG projects, organize sustainability data, and use intuitive technology for more assertive decision-making.
• Próximo Nível Advanced monitoring solution that tracks ESG indicators in real time, organizes reporting cycles in one system, and generates reports aligned with SASB, IFRS S1/S2, and CDP standards.
• Cadeia de Valor Supply chain ESG management solution that automates collection of over 200 supplier documents via Brazilian CNPJ data, monitors supplier risk, and provides real-time updated ESG compliance dashboards.
• ESG Carbon Carbon emissions management solution that automatically calculates Scope 1, 2, and 3 greenhouse gas emissions, tracks year-over-year comparatives, and supports establishment of clear decarbonization targets aligned with GHG Protocol.
• Lumina AI (ESG Now IA) AI-powered ESG intelligence sub-product that delivers instant ESG maturity diagnosis, benchmarking by sector, region, and company size, strategic insights, and personalized action plans with objectives, KPIs, and recommended next steps. Trained on thousands of real sustainability reports.
• Diagnóstico de Maturidade Free web-based ESG maturity assessment tool that identifies a company's current ESG maturity level and provides clear guidance to advance on its sustainability journey; serves as a top-of-funnel product-led growth entry point.

Quantifiable outcome

• 200% year-over-year growth in customer base
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature5 records

Partnerships

Five partnerships are on record, tiered core and minor.

• CigamcoreTechnology or Integration · 1 November 2025ESG Now formed a partnership with Cigam to create a digital ecosystem that integrates financial, operational, and socio-environmental information. The joint solution enables continuous monitoring, automation, and report generation, making ESG management more accessible and reliable for companies by integrating it into routine business workflows.
• South Summit BrasilcoreGTM or Marketing Partner · 1 April 2025For the third consecutive year, ESG Now partnered with South Summit Brasil 2025 as a sustainability partner, decarbonizing the event and supporting its sustainability credentials. The partnership involved emissions inventory, reduction measurement, and carbon-neutral event operations.
• WhooshminorStrategic or Co-development Partner · 1 April 2025ESG Now partnered with Whoosh, a global micromobility company operating in 60+ cities with 300,000+ scooters, to promote sustainable transportation at South Summit Brasil 2025. The partnership offers electric scooter vouchers to event attendees, demonstrating that each kilometer ridden can reduce carbon emissions by up to 93%.
• Prefeitura de Porto AlegrecoreGTM or Marketing PartnerPorto Alegre city government adopted ESG Now's software to monitor real-time progress of climate actions, with updated indicators and transparent status reporting across municipal sustainability initiatives.
• Ecovalor Consultoria em SustentabilidademinorStrategic or Co-development PartnerEcovalor, a sustainability consulting firm, co-authors content with ESG Now (e.g., articles on legal requirements management, carbon footprint tools) and refers clients to the ESG Now platform. The companies co-developed the EcoSistema event for clients and strategic partners.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Workiva: US-listed SaaS platform for ESG, sustainability and financial reporting aligned with GRI, SASB, CDP and TCFD. Direct competitor in ESG data management, controls and audit readiness, with significantly larger scale and global reach.
• Watershed: Enterprise carbon accounting and climate platform covering Scope 1–3 emissions, reporting and decarbonization. Direct overlap with ESG Now's ESG Carbon module and broader climate reporting positioning.
• Persefoni: Carbon footprint management SaaS focused on Scope 1–3 accounting and climate reporting. Closely comparable on the carbon management and climate analytics capabilities of ESG Now.
• Sphera: ESG and operational risk software offering sustainability, carbon, supply chain and reporting solutions. Overlaps with ESG Now's value chain, carbon and reporting modules at enterprise scale.
• Greenly: Carbon accounting and sustainability SaaS targeting SMEs and mid-market companies. Comparable to ESG Now's ESG Carbon module and tiered subscription model for smaller customers.
• Plan A: European ESG and carbon management SaaS combining carbon accounting, reporting and decarbonization. Similar all-in-one positioning to ESG Now and a benchmark for international expansion.

Broad incumbents

• Salesforce Net Zero Cloud: ESG/sustainability suite inside the Salesforce CRM platform covering carbon accounting and ESG data. Incumbent with massive enterprise distribution, competing for the same ESG data management wallet.
• Microsoft Sustainability Manager: ESG data, carbon accounting and reporting solution within the Microsoft Cloud ecosystem. Major incumbent leveraging Azure and the broader Microsoft enterprise stack as a wedge.
• IBM Envizi: IBM's ESG reporting and data management platform covering carbon, supply chain and governance. Competes for enterprise ESG reporting RFPs alongside Workiva and Microsoft.

Emerging players

• Carboneg: Brazilian carbon management platform focused on Scope 1–3 emissions and sustainability reporting. Closest home-market emerging competitor to ESG Now in Brazil's carbon accounting niche.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/esg-now
• Instagraminstagram.com/esgnow_co

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds2 records

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ESG Now