What SUSHI TOP MARKETING does

SUSHI TOP MARKETING Co., Ltd. (株式会社SUSHI TOP MARKETING) is a Tokyo-based venture-backed technology company founded in October 2021 by CEO Daisuke Tokunaga. The company operates a blockchain-native marketing platform that enables enterprises to run NFT-based customer engagement campaigns without requiring end users to create crypto wallets or hold digital assets. Its core products are NFT Shot (a walletless NFT distribution service supporting QR, URL, LINE, audio, and XR delivery channels) and Token-Graph Marketer (a blockchain-native CRM and campaign management SaaS with built-in AI agents for analytics, reporting, and receipt-based purchase verification). The underlying technology stack is multi-chain, spanning Astar Network, Ethereum, Polygon, Oasys, Japan Open Chain, Arbitrum, Optimism, and Soneium, with self-operated blockchain endpoints for reliability and a proprietary browser-cache wallet mechanism protected by patents registered in Japan and Taiwan (US pending).

The company serves enterprise customers across financial services (Seven Bank, Chiba Bank, Japan Post Group), railways and transportation (Tokyu Railways, JR East Japan, Osaka Metro), local government and regional revitalization (Higashimurayama City, Shimane, Miyagi, Okinawa), sports organizations (Kochi United SC, Ryukyu Astyda), retail and consumer brands (Marui, Ginza Wako, Otsuka Pharmaceutical), and large advertisers and broadcasters (Dentsu, KDDI, Ryukyu Asahi Broadcasting). The company reports serving 200+ clients across industries. Distribution partnerships span NTT Digital (NTT DOCOMO's Web3 subsidiary), Seven Bank's 28,000+ ATM network, LINE's 95M+ Japanese user base via LINE Mini App and LIFF, TIS (metaverse), and tofuNFT (secondary marketplace). Strategic shareholders include Seven Bank, Japan Post Capital, Mitsubishi UFJ Capital, Canal Ventures, Dentsu Ventures, Spiral Capital, and MIRAISE, with cumulative disclosed funding of approximately $3M+ across a 2023 seed and three Series A tranches through October 2025.

SUSHI TOP MARKETING's revenue model combines campaign-based project fees (¥100K for basic NFT distribution, ¥200-300万 / roughly $13K-$20K for full-service campaigns), recurring subscription from the Token-Graph Marketer SaaS, and professional services for custom enterprise implementations. The company was ranked No. 1 in non-financial blockchain adoption across Japanese local governments, financial institutions, telecom, advertising, retail, and entertainment by the Japan Marketing Research Organization in 2023, and was profiled as a Top Blockchain Startup in Japan by TechRound in 2026. Headcount is reported at 11-50 employees, with a fully remote working model distributed across Japan and an average employee age of 32.

Name

SUSHI TOP MARKETING

Legal name

SUSHI TOP MARKETING株式会社

Website

https://sushitopmarketing.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

SUSHI TOP MARKETING is a Tokyo-based NFT marketing platform that enables Japanese enterprises to run walletless blockchain marketing campaigns across financial services, railways, government, sports, and retail. It offers NFT Shot distribution and the Token-Graph Marketer blockchain CRM serving 200+ enterprise clients.

Ownership category

akta.pro rank

Product category

Blockchain NFT Marketing Software

SIC

Security & Commodity Brokers, Dealers, Exchanges & Services (6200)

akta.pro primary industry

NFT Commerce, Ticketing & Utility Enablement (token-gated access, memberships, passes, ticketing rails) (FSAPAFAJ)

akta.pro secondary industry

Trading Cards & Collectibles NFT Marketplaces (FSADANAI)

Keywords

• NFT marketing platform
• Blockchain CRM software
• Walletless NFT distribution
• Digital stamp rally solutions
• Tokenized customer engagement

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. NFT Distribution Services: Fees for NFT distribution campaigns. Simple NFT distribution starts from 100,000 yen, with full-service packages (planning through distribution) typically 200-300万 yen. Revenue recognized per campaign or project basis.
2. Token-Graph Marketer SaaS: Blockchain CRM platform subscription for ongoing campaign management, data visualization, and customer analysis. AI agents (NIGIRI AI Chat and OCR) included for advanced analytics and automation.
3. Professional Services: Custom campaign planning, implementation support, and consultation for enterprise clients requiring bespoke NFT marketing solutions.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

SUSHI TOP MARKETING operates a walletless NFT distribution platform and blockchain-native CRM that enables enterprises (banks, railways, retailers, governments, sports teams) to issue and manage digital collectibles, stamp rallies, coupons, and fan-engagement campaigns without requiring recipients to own wallets or crypto assets. The company sells Token-Graph Marketer as a SaaS subscription, NFT Shot and related distribution modules as campaign-based services, and bespoke professional services for enterprise marketing programs.

Product overview

SUSHI TOP MARKETING offers a modular NFT marketing platform centered on NFT Shot (walletless QR/URL-based NFT distribution) and Token-Graph Marketer (blockchain-native CRM with campaign execution and AI analytics). The product suite spans distribution methods (One Shot, Audio Shot, LINE Shot, NFT Digital Stamp Rally, NFT Digital Gacha, XR Shot), digital collectibles (NFT Namecard, NFT Smart Gashapon), and AI-powered tools (SUSHI TOP OCR, NIGIRI AI, AI Chat, AI OCR agents). Supplementary offerings include NFT Convenience Store, Metaverse Store, SUSHI LAB (beta), and TOKEN CARD CREATOR. The platform integrates across multiple delivery channels—LINE Mini App, external wallets, and Seven Bank ATMs—supporting multiple blockchains including Astar, Ethereum, Polygon, and Oasys.

Differentiator

Problem solved

Functional benefit

Brands

• NFT Shot: NFT distribution service that generates a link for NFT distribution by uploading an image, allowing recipients to receive NFTs without wallets or crypto assets.
• LINE Shot
• Token-Graph Marketer
• SUSHI TOP OCR
• NFTデジタルガチャ
• NIGIRI AI
• SUSHI TOP OCR
• XR Shot
• NFTデジタルスタンプラリー
• One Shot
• Audio Shot
• NFT名刺
• NFTコンビニ
• NFTガシャポン
• メタバース店舗
• 投票型テンプレート

Products and services

• NFT Shot Walletless NFT distribution service enabling accountless NFT delivery via QR codes and URLs. Recipients receive NFTs without creating wallets or holding crypto through a patented browser-wallet mechanism. Targeted at enterprise marketers and smaller businesses running promotional campaigns.
• Token-Graph Marketer Blockchain-native CRM SaaS platform combining campaign execution, customer data visualization, reward delivery, and AI agent support. Includes stamp rally, coupon, lottery, and gacha campaign templates for enterprise marketing teams.
• One Shot NFT distribution method generating uniquely formatted URLs per recipient for one-to-one digital asset delivery. Targeted at use cases requiring unique token delivery to specific individuals.
• Audio Shot NFT distribution via audio signals using audio watermarking technology, enabling NFT delivery through FM radio, TV broadcasts, and other audio content channels. Targeted at broadcasters, advertisers, and experiential marketing teams.
• LINE Shot NFT distribution integrated with the LINE messaging app via LINE Mini App and LIFF, enabling users to receive NFTs in their existing LINE interface without installing a separate application.
• NFT Digital Stamp Rally Digital stamp rally solution for driving spot visits and area exploration by collecting participation history and stamp status at the customer level across tourist areas, retail venues, and rail lines.
• NFT Digital Gacha Lottery-style NFT distribution solution with configurable probabilities, gacha animation effects, and token gating for cross-campaign access control. Used for stamp rallies and promotional campaigns.
• NFT Namecard NFT-based digital business card distributed via card-based QR code, enabling professional networking with blockchain-verified credentials for executives and event attendees.
• NFT Convenience Store NFT distribution solution designed for retail and convenience store environments, enabling digital collectible campaigns at physical retail locations.
• NFT Smart Gashapon Cashless gashapon-style NFT distribution with random item drops and physical prize redemption integration, replacing traditional coin-operated gashapon machines with digital collectibles.
• XR Shot XR technology-powered NFT distribution solution enabling AR-linked photo capture with virtual characters and XR game interactions triggered by QR code scanning at physical locations.
• Metaverse Store Virtual store environment for NFT distribution and digital experience delivery within metaverse platforms, enabling brands to set up virtual retail experiences with collectible distribution.
• SUSHI TOP OCR AI-powered promotional solution that analyzes receipt images uploaded by consumers using proprietary OCR and automatically issues NFTs to users who meet specified purchase conditions. Supports proof-of-purchase verification and reward routing.
• TOKEN CARD CREATOR Advertising support software enabling easy creation of original digital goods (token cards and NFTs) by uploading images, targeting marketing teams for quick digital asset creation.

Quantifiable outcome

• 89% coupon redemption rate from NFT-digital stamp rally campaigns
• +3 more outcomes

Named customers15 records

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability9 records

Feature6 records

Partnerships

Ten partnerships are on record, tiered major, core and minor.

• Chiba BankmajorGTM or Marketing Partner · 31 January 2026Technical support for Chiba Bank's NFT-based fan engagement initiative 'SUPPORTER'S Chibagin Cup 2026'. Provided NFT distribution for soccer fan support certificates at Sankyo Frontier Kashiwa Stadium.
• Japan Post (POSTUDIO)coreGTM or Marketing Partner · 10 September 2025NFT digital card distribution system for Japan Post Group's POSTUDIO theme-based experience facility. '地域共創NFTプロジェクト' (Regional Co-creation NFT Project) with NFT initiatives across Japan.
• Osaka Metro GroupminorGTM or Marketing Partner · 1 January 2025NFT distribution solution for Osaka Metro Group events including '駅祭ティング2025' and 'Osaka Metro Group Festival 2025'. Commemorative NFTs distributed to event attendees completing surveys.
• Ryukyu Asahi Broadcasting (QAB)majorStrategic or Co-development Partner · 6 December 2024Co-development partnership for 'Okinawa NFT Island' project. Selected for OKINAWA Co-Creation Lab.2024 program aiming to promote Okinawa through blockchain technology and create new overseas tourism experiences.
• JR East Japan GroupcoreStrategic or Co-development Partner · 1 October 2024Strategic partnership for Tohoku RICE TOKEN NFT project. Collaborative regional revitalization initiative combining railway transportation with NFT-based community activities in Tohoku region including Shimane and Miyagi.
• TISmajorImplementation/ SI/ Consulting Partner · 18 July 2023TIS Inc. partnership for metaverse store construction and NFT marketing platform implementation. SCSK collaborated on Ryukyu Astyda NFT stamp rally project.
• DentsucoreStrategic or Co-development Partner · 18 July 2023Dentsu Innovation Initiative collaboration including joint development of 'Minna no Ashiato' consumer behavior analysis service. Dentsu Ventures investment and CPO Shoma Morishita's secondment to company.
• KDDImajorGTM or Marketing Partner · 18 July 2023NFT distribution and authentication system for KDDI's αU platform and Web3 initiatives. KDDI's mugenlabo media featured company's marketing methodology.
• NTT DigitalmajorGTM or Marketing Partner · 13 July 2023Partnership with NTT DOCOMO's Web3 subsidiary for NFT distribution services. NTT Digital promotes SUSHI TOP solutions within NTT ecosystem and corporate Web3 initiatives.
• tofuNFTmajorTechnology or Integration · 2 February 2023Partnership with Astar Network NFT marketplace for secondary market access and NFT viewing capabilities. tofuNFT provides marketplace infrastructure for NFT storage and viewing.

Scale indicators6 records

Recent moves6 records

Expansion highlights7 records

Broad incumbents

• HubSpot: Global marketing automation and CRM platform. Comparable as a broader marketing technology incumbent that enterprise customers may consider alongside or as adjacent to SUSHI TOP's Token-Graph Marketer CRM.
• Animoca Brands: Global Web3 leader with NFT marketing, gaming, and digital-asset infrastructure. Comparable as a broader NFT platform player but operates at vastly larger scale and with a gaming-focused portfolio.
• Dapper Labs: Established NFT platform operator (NBA Top Shot, NFL All Day) with consumer-facing NFT infrastructure. Comparable as a major NFT marketplace and distribution platform, though focused on collectibles rather than marketing use cases.
• Salesforce Marketing Cloud: Enterprise marketing and customer engagement platform from Salesforce. Comparable as an established CRM/marketing-cloud incumbent that competes broadly for enterprise marketing budgets, though not blockchain-native.
• Digital Garage: Japanese technology conglomerate with Web3/blockchain initiatives and crypto-asset businesses. Comparable as a Japan-headquartered organization pursuing enterprise blockchain and NFT marketing use cases.

Emerging players

• Thirdweb: Web3 developer platform providing NFT smart-contract deployment and tooling across multiple chains. Comparable as a multi-chain NFT infrastructure provider, though more developer-facing than SUSHI TOP's enterprise marketing focus.
• Crossmint: NFT infrastructure provider focused on simplifying Web3 onboarding for enterprises and brands. Comparable as a walletless NFT enablement provider for marketing and loyalty use cases, operating globally.

Direct peers

• HashPort: Japan-based blockchain infrastructure provider offering NFT and token-related services to enterprises. Most directly comparable as a Japanese NFT/Web3 middleware platform targeting enterprise and public-sector customers.
• POAP: Open-source NFT-based attendance and participation protocol used for events and engagement. Directly comparable as an NFT distribution mechanism for event/marketing participation, though POAP is protocol-level rather than a full marketing SaaS.

Others

• Magic Eden: Multi-chain NFT marketplace that SUSHI TOP integrates with via tofuNFT. Comparable as part of the broader NFT distribution ecosystem, though Magic Eden operates the marketplace layer rather than the marketing-campaign layer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Sushitopshot
• YouTubeyoutube.com/@sushitopmarketing4144
• Facebookfacebook.com/SushiTopMarketing
• LinkedInlinkedin.com/company/sushi-top-marketing

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds3 records

Investors8 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SUSHI TOP MARKETING