Dapper Labs
- Company typePrivate
- Founded2018
- HeadquartersVancouver, Canada
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingSoftware
Dapper Labs firmographics
Firmographics- Name
- Dapper Labs
- Legal name
- Dapper Labs Inc.
- Website
- https://dapperlabs.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Dapper Labs industry classification
Industry- Product category
- NFT Marketplaces and Digital Collectibles
- NAICS
- Hobby, Toy, and Game Retailers (45912)
- SIC
- Retail-Hobby, Toy & Game Shops (5945)
- akta.pro primary industry
- Sports NFTs & Collectibles Marketplaces (FSADANAH)
- akta.pro secondary industries
- Blockchain Game Studios & Game Development (FSAPAGAC), NFT Commerce, Ticketing & Utility Enablement (token-gated access, memberships, passes, ticketing rails) (FSAPAFAJ), Web3/Blockchain Game Studios (MPAFAAAO), Digital Game Marketplaces & Item Economies (NFT/Skins/Trading) (BPAMAKAJ)
Keywords
Where Dapper Labs is headquartered
LocationHeadquarters
- HQ city
- Vancouver
- HQ country
- Canada
- HQ region
- North America
Offices4 records
Markets served
Dapper Labs business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- NFT Marketplace Commissions: Secondary market trading fees on platforms like NBA Top Shot, taking a percentage of each resale transaction between collectors.
- Primary NFT Sales: Initial sales of digital collectible packs and moments across NBA Top Shot, NFL All Day, Disney Pinnacle, and LaLiga Golazos platforms.
- Enterprise Licensing: Licensing deals with major brands and sports leagues for digital collectible platforms, including guarantees from NFL licensing agreement.
- Flow Blockchain Ecosystem: Revenue from the broader Flow ecosystem including developer tools, validator rewards, and network services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | NBA Top Shot Digital Packs |
| Transaction based/ take rate | Pay-as-you-go | Digital Collectible Marketplaces |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Dapper Labs product offering
Product offeringCore offering
Dapper Labs is a venture studio that builds and operates consumer products around digital ownership, primarily NFT marketplaces for officially licensed sports and entertainment collectibles on the Flow blockchain. Its portfolio includes NBA Top Shot, NFL ALL DAY, Disney Pinnacle, LaLiga Golazos, and CryptoKitties, alongside a consumer finance app called Peak Money and the Flow blockchain network. Revenue is generated through primary pack sales, secondary marketplace commissions, and enterprise brand licensing agreements.
Product overview
Dapper Labs is a venture studio that builds consumer products around digital ownership. The portfolio spans multiple product categories: (1) NFT Collectibles platforms including NBA Top Shot (NBA highlights, 1.6M+ collectors, $1.2B+ in sales), NFL ALL DAY (NFL collectibles, 132K+ collectors, $160M+ in sales), Disney Pinnacle (digital pins), LaLiga Golazos (soccer collectibles), and CryptoKitties (original ERC-721 NFT game); (2) Finance products including Peak Money (consumer finance app with DeFi yields and prize-linked accounts); (3) Studio projects including Miquela (virtual influencer); (4) Infrastructure including Flow blockchain (open network for agent economy) and Dapper Wallet; and (5) Product development via The Foundry. The company co-authored ERC-721, the standard every NFT runs on, and has over $1.4B cumulative GMV across products, 42M+ wallets on Flow, and approximately 1B lifetime transactions.
Differentiator
Problem solved
Functional benefit
Brands
- NBA Top Shot: NBA digital collectible platform - officially licensed NBA moments immortalized as digital assets. 1.6M+ collectors, $1.2B+ in sales.
- Disney Pinnacle
- NFL ALL DAY
- CryptoKitties
- Miquela
- Peak Money
- Flow
- The Foundry
Products and services
- NBA Top Shot Officially licensed digital collectibles marketplace where fans buy, sell, and trade NBA highlight Moments as blockchain-based digital assets. Operated by Dapper Labs under official licensing with the NBA and NBPA, with 1.6M+ collectors and $1.2B+ in lifetime sales.
- Disney Pinnacle Digital pin collecting and trading experience featuring officially licensed Disney, Star Wars, and Pixar collectibles, with PinBooks and weekly new releases.
- NFL ALL DAY Officially licensed NFL digital collectibles marketplace for notable football plays and Moments, with 132K+ collectors and $160M+ in sales.
- LaLiga Golazos Digital collectibles marketplace for Spanish football clubs, built in partnership with LaLiga to offer officially licensed soccer highlights and Moments on Flow.
- CryptoKitties Digital collectible cat game that pioneered consumer NFTs and led to co-authorship of the ERC-721 standard; features 2M+ kitties and 400K+ players.
- Peak Money Consumer finance mobile/web app offering automated yield strategies, prize-linked accounts, and credit card deposits with DeFi-powered returns.
- Flow blockchain Open layer-1 blockchain network built for the agent economy and consumer-finance applications, trusted by PayPal, NBA, and Disney.
- Dapper Wallet Consumer-grade digital wallet enabling users to store, send, and receive Flow blockchain assets, NFTs, and cryptocurrencies.
- Miquela Virtual influencer brand offering marketing partnerships and endorsements for major fashion, technology, and lifestyle brands.
Quantifiable outcome
- $1.4B+ cumulative GMV across products
- +3 more outcomes
Companies that use Dapper Labs
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
Dapper Labs technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature3 records
Dapper Labs partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, flagship and minor.
- NBA (National Basketball Association)coreOfficial licensing partnership for NBA Top Shot, the flagship digital collectibles platform featuring officially licensed NBA moments. Platform has 1.6M+ collectors and $1.2B+ in lifetime sales.
- NFL (National Football League)coreOfficial licensing partnership for NFL All Day digital collectibles platform featuring officially licensed NFL collectibles with 132K+ collectors and $160M+ in sales.
- DisneycorePartnership for Disney Pinnacle, a first-of-its-kind digital pin collecting and trading experience featuring Star Wars, Pixar, Disney Classics with 24/7 trading and weekly new releases.
- LaLigacorePartnership to develop digital collectibles for major Spanish football clubs on Flow blockchain, creating soccer marketplace for LaLiga fans.
- PayPalflagshipFlow blockchain trusted by PayPal as global institution building on the network for consumer-finance applications.
- OK PlayminorAcquired kids social media app OK Play in June 2022. Several OK Play executives joined Dapper Labs. App shut down on June 30 as part of transition.
- BrudcoreAcquired Brud in October 2021, creator of virtual influencer Lil Miquela. Full integration of 32-member team to establish new division focused on Decentralized Autonomous Organizations (DAOs). Miquela has 6M+ followers and has worked with Prada, Samsung, Calvin Klein, BMW.
Scale indicators12 records
Recent moves7 records
Expansion highlights6 records
Dapper Labs competitors and assessment
Company assessmentEmerging players
- Immutable: Australian blockchain gaming infrastructure provider (Immutable X, Immutable zkEVM) with a marketplace and developer tooling focus. Competes with Flow for Web3 game and NFT studio developers.
Direct peers
- Fanatics Collect: Digital trading card and collectibles division of Fanatics, including the Candy Digital acquisition. Competes with Dapper for league licensing rights and the same sports collector demographic.
- Sorare: French-founded platform for officially licensed digital trading cards across global soccer leagues. Most direct peer to NBA Top Shot and LaLiga Golazos in sports NFT collectibles with similar licensing and marketplace model.
- Candy Digital: Sports and entertainment NFT platform originally spun out of Fanatics with early MLB and Disney partnerships. Directly comparable as a licensed digital collectibles marketplace competing for the same league and studio deals.
- Autograph: Tom Brady-founded sports NFT platform partnering with athletes and leagues (NFLPA, Tiger Woods, Naomi Osaka) to issue officially signed digital collectibles. Same sports-licensing playbook as Dapper Labs.
- OpenSea: Largest general-purpose NFT marketplace with secondary trading across sports, gaming, and art categories. Overlaps with Dapper's Flow-based marketplaces and competes for the same collector wallet-share and trading liquidity.
- Magic Eden: Multi-chain NFT marketplace with growing emphasis on gaming and consumer collectibles. Comparable marketplace take-rate model and pursuit of consumer-friendly UX similar to Dapper's product-led approach.
- Rarible: Multi-chain NFT marketplace with community-governed RARI token and aggregated trading across Ethereum, Flow, and other chains. Direct overlap with Dapper's Flow-based marketplaces for secondary trading.
Broad incumbents
- Animoca Brands: Hong Kong-based Web3 gaming and metaverse conglomerate with hundreds of investments and proprietary GameFi titles (e.g., REVV, The Sandbox). A broader incumbent in blockchain gaming and digital collectibles competing for partnerships and developer mind-share.
- Polygon Labs: Major L2/sidechain infrastructure provider with deep NFT and gaming ecosystem (Polygon PoS, Polygon zkEVM, Polygon Studios). Competes with Flow for enterprise Web3 deployments and consumer NFT applications.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Dapper Labs social profiles
Digital presenceDapper Labs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dapper Labs leadership team
Management profileNumber of profiles
Profiles9 records
Dapper Labs subsidiaries and ownership
Company hierarchySubsidiaries2 records
Dapper Labs funding detail
Funding detailFunding overview
Funding rounds7 records
Investors73 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dapper Labs M&A and investment
M&A and investmentM&A2 records
Investments78 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dapper Labs
What does Dapper Labs do?
Dapper Labs is a venture studio that builds and operates consumer products around digital ownership, primarily NFT marketplaces for officially licensed sports and entertainment collectibles on the Flow blockchain. Its portfolio includes NBA Top Shot, NFL ALL DAY, Disney Pinnacle, LaLiga Golazos, and CryptoKitties, alongside a consumer finance app called Peak Money and the Flow blockchain network. Revenue is generated through primary pack sales, secondary marketplace commissions, and enterprise brand licensing agreements.
Is Dapper Labs a public or private company?
Dapper Labs is a private company. It is classified as venture growth investor backed and is currently operating.
When was Dapper Labs founded?
Dapper Labs was founded in 2018. It employs 501 to 1,000 people.
Where is Dapper Labs based?
Dapper Labs is headquartered in Vancouver, Canada, in the North America region.
How does Dapper Labs make money?
Four revenue lines are on record. NFT Marketplace Commissions are the primary driver. The others are primary NFT Sales, enterprise Licensing and flow Blockchain Ecosystem.
Who are Dapper Labs's main competitors?
Immutable is listed as an emerging player. Direct peers are Fanatics Collect, Sorare, Candy Digital, Autograph, OpenSea, Magic Eden and Rarible. Broad incumbents are Animoca Brands and Polygon Labs.
Does Dapper Labs have an API?
No public API is recorded for Dapper Labs.
What industry is Dapper Labs in?
Dapper Labs's product category is NFT Marketplaces and Digital Collectibles. Its primary akta.pro industry code is FSADANAH, Sports NFTs & Collectibles Marketplaces, with a secondary code of FSAPAGAC, Blockchain Game Studios & Game Development. Its NAICS code is 45912 and its SIC code is 5945.