SmartIQ
SmartIQ Teknoloji A.Ş. is a Turkish SaaS company that provides an AI-powered vehicle valuation, inventory management, and market intelligence platform for automobile dealers, fleet operators, insurance companies, and banks in Turkey.
- Company typePrivate
- Founded2020
- HeadquartersKadikoy
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What SmartIQ does
SmartIQ Teknoloji A.Ş. is a privately held Turkish SaaS company founded in 2020 by Ali Kavak (CEO) and Okan Utkueri, headquartered at Marmara University Technopark in Kadıköy, Istanbul. The company builds an AI-powered vehicle valuation and market-intelligence platform for the Turkish automotive industry, anchored by a proprietary algorithm tested against approximately 96,000 vehicle variants per version and refreshed on a bi-weekly cadence using data drawn from 232+ integrated sources and 7+ years of accumulated market history. Its product suite comprises six modules: SmartIQ OtoBul (AI vehicle finder), SmartIQ 2.El Değerleme (used-car valuation), SmartIQ Stok Yönetimi/DMS (inventory and dealer management), SmartIQ Katalog (a 100,000+ vehicle reference catalog with high TSB code matching), SmartIQ Hasar Sorgulama (integrated Tramer damage inquiry), and SmartIQ Değer Kaybı Analizi (depreciation/loss-of-value reports for insurance disputes).
SmartIQ serves four primary customer segments — automobile dealers (its core segment), vehicle fleet companies, insurance companies, and banks — using a vertical segmentation approach. Its go-to-market is sales-led, combining direct enterprise outreach, free trial sign-ups, on-request demos, a freemium pricing entry, mobile apps on iOS and Android, and a flagship distribution partnership that embeds its valuation engine inside İş Bankası's İşCep mobile banking application under the 'Aracım' section, with additional reported bank relationships at Garanti BBVA, Akbank, QNB Finansbank, and Yapı Kredi. The company monetizes through subscription-based SaaS access, operates under KVKK (Turkish data-protection) compliance, and has disclosed only one funding event: a $350,000 round led by Mangrove Capital Partners in October 2022.
SmartIQ firmographics
Firmographics- Name
- SmartIQ
- Legal name
- SmartIQ Teknoloji A.Ş
- Website
- https://smartiq.io
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SmartIQ Teknoloji A.Ş. is a Turkish SaaS company that provides an AI-powered vehicle valuation, inventory management, and market intelligence platform for automobile dealers, fleet operators, insurance companies, and banks in Turkey.
- Ownership category
- akta.pro rank
SmartIQ industry classification
Industry- Product category
- Automotive Data Analytics Software
- NAICS
- Computer Systems Design and Related Services (5415)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management) (HDAEANAA)
Keywords
Where SmartIQ is headquartered
LocationHeadquarters
- HQ city
- Kadikoy
Offices1 record
Markets served
SmartIQ business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Platform Subscription: SmartIQ operates as a software-as-a-service platform providing AI-powered vehicle valuation, stock management, and related services to automotive businesses. The platform is accessed via web and mobile applications with subscription-based access.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free trial available for new users |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
SmartIQ product offering
Product offeringCore offering
SmartIQ provides an AI-powered SaaS platform that delivers vehicle valuation, inventory optimization, and market intelligence to automotive businesses in Turkey. Its suite includes AI-driven vehicle discovery, used-car pricing, a dealer management system (DMS), a verified vehicle catalog, integrated Tramer damage inquiries, and depreciation/loss-of-value reporting, all built on proprietary algorithms trained on 232+ data sources.
Product overview
SmartIQ is an AI-powered digital automotive platform comprising multiple integrated modules. The core suite includes SmartIQ OtoBul (AI vehicle finder), SmartIQ 2.El Değerleme (ML-driven used car valuation engine), and SmartIQ Stok Yönetimi/DMS (real-time inventory and dealer management system). Supporting modules include SmartIQ Katalog (100K+ vehicle reference catalog with TSB code matching), SmartIQ Hasar Sorgulama (Tramer damage history inquiry), and SmartIQ Değer Kaybı Analizi (depreciation/loss-of-value reports). The platform is accessible via web application, iOS/Android mobile apps, and the İşCep banking app integration. All core products are powered by proprietary ML algorithms trained on 232+ data sources and 7+ years of Turkish automotive market data, with the algorithm updated every two weeks.
Differentiator
Problem solved
Functional benefit
Brands
- SmartIQ OtoBul: AI-powered vehicle discovery solution that searches over 230 data sources to find optimal vehicles matching user criteria.
- SmartIQ 2.El Değerleme
- SmartIQ Stok Yönetimi (DMS)
- SmartIQ Katalog
- SmartIQ Hasar Sorgulama (Tramer)
- SmartIQ Değer Kaybı Analizi
Products and services
- SmartIQ OtoBul AI-powered vehicle discovery tool for automobile dealers that searches 230+ data sources to identify the most suitable vehicles matching user-defined purchase criteria.
- SmartIQ 2.El Değerleme AI-driven used vehicle valuation engine that calculates optimal buy/sell prices for second-hand vehicles using machine learning models trained on 232+ data sources and 7+ years of Turkish market data.
- SmartIQ Stok Yönetimi (DMS) Dealer Management System (DMS) providing 24/7 real-time market analysis for inventory optimization, enabling dealers to monitor vehicle values dynamically and manage stock for maximum profitability under changing market conditions.
- SmartIQ Katalog Comprehensive vehicle reference catalog containing 100,000+ vehicle records with high TSB code matching rates and verified data, used for value determination, damage assessment, and insurance premium calculation.
- SmartIQ Hasar Sorgulama Integrated Tramer inquiry module within the SmartIQ platform that enables instant retrieval of a vehicle's damage and insurance claim history during buying and selling transactions.
- SmartIQ Değer Kaybı Analizi Depreciation/loss-of-value analysis reporting service that generates scientific, measurable, and provable loss-of-value reports to resolve disputes between insurance companies and customers.
Companies that use SmartIQ
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
SmartIQ technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability6 records
Feature7 records
SmartIQ partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- İş Bankası (Türkiye İş Bankası)flagshipSmartIQ partnered with İş Bankası to integrate its vehicle valuation service into the İşCep mobile banking application. This partnership provides İş Bankası customers with instant access to vehicle market values within the bank's mobile app under the 'Aracım' (My Vehicle) section.
Scale indicators6 records
Recent moves5 records
Expansion highlights5 records
SmartIQ competitors and assessment
Company assessmentDirect peers
- Indicata (Autovista Group): Indicata is a global automotive valuation and market intelligence platform used by manufacturers, dealers, and fleets. It is directly comparable to SmartIQ's 2.El Değerleme and Stok Yönetimi modules because it provides residual value analytics, used-car pricing, and stock optimization across multiple European markets.
- Eurotax (Autovista Group): Eurotax is one of Europe's largest vehicle valuation data providers, supplying used-car pricing, residual value forecasts, and market data to OEMs, dealers, and insurance companies. Highly comparable to SmartIQ's valuation engine and Katalog catalog functionality, especially in the dealer and insurance segments.
- CarGurus: CarGurus is an automotive marketplace that uses data analytics and pricing algorithms to help consumers and dealers evaluate vehicle prices. Comparable to SmartIQ OtoBul and 2.El Değerleme modules through its pricing transparency and dealer lead-generation functionality.
- Carfax: Carfax provides vehicle history reports (accidents, ownership, service records) — directly analogous to SmartIQ's Hasar Sorgulama (Tramer) module. It is the U.S. equivalent for damage-history-based value assessment used by dealers, banks, and insurance companies.
Broad incumbents
- Kelley Blue Book (Cox Automotive): KBB is the dominant U.S. vehicle valuation and automotive research platform, owned by Cox Automotive. Comparable to SmartIQ in providing market-based valuations and pricing analytics, but operates at vastly greater scale and as part of a broader automotive ecosystem including Autotrader and Manheim.
- Cox Automotive / Manheim: Cox Automotive (including Manheim, Autotrader, Kelley Blue Book) is a global automotive services and data conglomerate offering valuations, inventory management, and dealer software. Comparable to SmartIQ in delivering dealer-facing inventory and valuation tools, but at much broader scale and across multiple geographies.
- J.D. Power: J.D. Power provides automotive valuations, residual value forecasts, and market intelligence to OEMs, lenders, and dealers. Comparable to SmartIQ's valuation and Değer Kaybı Analizi products, though J.D. Power operates globally and as part of a much broader automotive analytics portfolio.
- AutoScout24: AutoScout24 is Europe's largest online car marketplace with proprietary pricing and valuation tools for dealers and consumers. Comparable to SmartIQ through its dealer-side valuation analytics and inventory tools, though it operates at pan-European scale versus SmartIQ's Turkey-only focus.
Regional players
- Sahibinden: Sahibinden is Turkey's largest classifieds platform with a dominant automotive vertical that includes listing-level pricing data. It is comparable to SmartIQ as a Turkey-focused automotive data and pricing platform, and could either compete with or complement SmartIQ's dealer-facing analytics depending on product overlap.
- Autovit (OLX Group): Autovit is the leading automotive marketplace in Romania and emerging Europe, with strong pricing-data assets for used vehicles. Comparable to SmartIQ as a regional automotive listing and pricing data platform, useful as a benchmark for SmartIQ's potential expansion into adjacent emerging markets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
SmartIQ social profiles
Digital presenceSmartIQ compliance and trust
Trust signalCompliance1 record
SmartIQ financial estimates
Financial estimateRevenue estimate
Valuation estimate
SmartIQ leadership team
Management profileNumber of profiles
Profiles1 record
SmartIQ funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SmartIQ M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SmartIQ
What does SmartIQ do?
SmartIQ provides an AI-powered SaaS platform that delivers vehicle valuation, inventory optimization, and market intelligence to automotive businesses in Turkey. Its suite includes AI-driven vehicle discovery, used-car pricing, a dealer management system (DMS), a verified vehicle catalog, integrated Tramer damage inquiries, and depreciation/loss-of-value reporting, all built on proprietary algorithms trained on 232+ data sources.
Is SmartIQ a public or private company?
SmartIQ is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SmartIQ founded?
SmartIQ was founded in 2020. It employs 11 to 50 people.
Where is SmartIQ based?
SmartIQ is headquartered in Kadikoy.
How does SmartIQ make money?
One revenue line is on record: saaS Platform Subscription.
Who are SmartIQ's main competitors?
Direct peers on record are Indicata (Autovista Group), Eurotax (Autovista Group), CarGurus and Carfax. Broad incumbents are Kelley Blue Book (Cox Automotive), Cox Automotive / Manheim, J.D. Power and AutoScout24. Regional players are Sahibinden and Autovit (OLX Group).
Does SmartIQ have an API?
No public API is recorded for SmartIQ.
What industry is SmartIQ in?
SmartIQ's product category is Automotive Data Analytics Software. Its primary akta.pro industry code is HDAEANAA, End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management). Its NAICS code is 5415 and its SIC code is 7372.