Jeeng
Jeeng (formerly PowerInbox) provides AI-powered email, push notification and web messaging plus monetization tools for digital publishers and brand advertisers, anchored by a Google Ad Manager integration and a premium AdMarket exchange reaching 150M+ opt-in subscribers.
- Company typePrivate
- Founded2016
- HeadquartersNew York, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Jeeng does
Jeeng (legal entity PowerInbox Inc., d/b/a Jeeng) is a New York-headquartered, venture-backed publisher technology company that operates a multichannel messaging and monetization platform for digital publishers and brand advertisers. Its product portfolio centers on six modules: Jeeng AdFill for automatic backfill of vacant ad inventory, Jeeng AdServe for extending direct-sold GAM campaigns into email and push, Jeeng AdMarket as a premium advertiser marketplace reaching 150M+ opt-in subscribers across email, web and push, Jeeng Renderer for GAM-to-email native ad workflow automation, Jeeng Email for AI-powered personalized messaging, and Jeeng Push for browser-based and mobile push monetization. The underlying platform uses a proprietary AI algorithm (Jeengage) for subscriber preference modeling, content recommendation, predictive send-time optimization and automated cross-channel delivery, with email used as a persistent cookieless identifier for cross-device tracking.
The business model combines a 50/50 publisher revenue share on AdFill/AdMarket with subscription-based pricing for Jeeng Renderer (Base and Custom packages) and CPM-based usage pricing for AdMarket advertisers. The platform reaches 100+ publishers, serves over 15 billion messages and 5 billion impressions per month, and is integrated with Google Ad Manager as the primary ad-serving channel. ISO 27001 certification supports enterprise data-security requirements. Go-to-market is sales-led with enterprise publisher and advertiser account management, supplemented by self-serve demo and AdMarket onboarding.
The company was founded circa 2013 as PowerInbox, acquired the original Jeeng push-notification platform in May 2020, rebranded as Jeeng in April 2021, secured $5 million in financing from Bank Mizrahi-Tefahot in April 2021 and became part of OpenWeb Group in 2022. Earlier funding included a $6.5 million Series A in March 2016 led by Battery Ventures, Genesis Partners and Maverick Ventures, bringing total disclosed funding to approximately $11.5 million. Headcount is reported at 51-100 with operations in New York and Tel Aviv.
Jeeng firmographics
Firmographics- Name
- Jeeng
- Legal name
- PowerInbox Inc.
- Website
- https://jeeng.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Jeeng (formerly PowerInbox) provides AI-powered email, push notification and web messaging plus monetization tools for digital publishers and brand advertisers, anchored by a Google Ad Manager integration and a premium AdMarket exchange reaching 150M+ opt-in subscribers.
- Ownership category
- akta.pro rank
Jeeng industry classification
Industry- Product category
- Publisher Monetization & Email Ad Tech
- NAICS
- Direct Mail Advertising (541860), Direct Mail Advertising (54186), Advertising Material Distribution Services (54187)
- SIC
- Services-Direct Mail Advertising Services (7331), Services-Advertising (7310)
- akta.pro primary industry
- Direct Marketing, CRM & Lifecycle (Email, SMS, Loyalty) (BPAFAAAJ)
- akta.pro secondary industries
- Email Marketing Services (Campaigns, Deliverability, Lifecycle) (BPAFAKAB), Email Marketing Services (Campaign Strategy, Design, Deliverability) (MPAAAIAA)
Keywords
Where Jeeng is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Jeeng business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- AdFill / Backfill Revenue Share: Automatically backfills vacant ad space in publisher newsletters and websites with personalized ads from the AdMarket network. Publishers receive revenue share for impressions and clicks generated from backfilled inventory.
- AdServe / Direct Campaign Extension: Enables publishers to extend direct-sold campaigns seamlessly into email through existing ad servers like Google Ad Manager. Revenue generated from direct advertiser deals with platform taking a share.
- Publisher Revenue Share: Standard 50% revenue share model for publishers. Publishers entitled to 50% of Revenue Share from monetization services, with option for early payment subject to fees.
- Jeeng Email Messaging: Automated content curation and delivery platform for publishers. Subscription-based pricing for messaging services with revenue share component.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Monthly | Publisher Revenue Share (50/50) |
| Subscription | Monthly | Jeeng Renderer Base Package |
| Subscription | Multi-year contract | Jeeng Renderer Custom Package |
| Usage-based | Pay-as-you-go | AdMarket Advertiser Access |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Jeeng product offering
Product offeringCore offering
Jeeng provides a multichannel messaging and monetization platform for digital publishers and brand advertisers, combining AI-driven personalized content delivery (via the Jeengage algorithm) with advertising technology across email, push notifications, and web channels. Its product suite (AdFill, AdServe, AdMarket, Renderer, Email, Push) automates vacant ad backfill, extends direct-sold GAM campaigns into email, and matches advertisers with 150M+ opt-in subscribers, operating on a 50/50 publisher revenue-share model.
Product overview
Jeeng is a publisher-focused multichannel messaging and monetization platform that operates as a unified platform-plus-modules architecture. The core Jeeng Platform combines AI-powered personalization (Jeenge algorithm) with advertising monetization across email, push notifications, and web channels. The product portfolio includes: Jeeng Email for automated personalized content delivery, Jeeng Push for browser/mobile push monetization, Jeeng AdMarket as the premium advertiser marketplace (150M subscribers, 15B+ monthly messages), Jeeng AdServe for extending GAM campaigns into email, Jeeng AdFill for automatic backfill of vacant ad inventory, and Jeeng Renderer for native ad workflow automation within GAM. Together, these modules enable publishers to monetize every visitor, subscriber, and channel while delivering personalized content experiences.
Differentiator
Problem solved
Functional benefit
Brands
- Jeeng AdFill: Ad backfill solution that automatically fills vacant ad spots with 100% monetization across email ad push
- Jeeng AdServe
- Jeeng AdMarket
- Jeeng Renderer
- Jeeng Email
- Jeengage
- Jeeng Push
Products and services
- Jeeng AdFill Automated ad backfill solution that fills vacant ad spots with 100% monetization in email ad pushes, analyzing publisher reader data to select best ads from AdMarket. For digital publishers seeking to monetize unfilled inventory.
- Jeeng AdServe Extends direct-sold campaigns from web into email through integration with Google Ad Manager, enabling publishers to manage web and email ad programs in one system with unified reporting. For digital publishers extending their ad server workflows to email.
- Jeeng AdMarket Premium advertiser marketplace providing access to 150M+ unique opt-in subscribers across email, web, and push channels, serving 15B+ messages and 5B+ impressions monthly. For brand advertisers and agencies seeking brand-safe, opted-in audiences programmatically and via dedicated placements.
- Jeeng Renderer GAM-connected workflow for native ads in email newsletters that mirrors fonts, styles, padding, and CTAs from publisher templates, available in Base (template-based) and Custom (full GAM integration, white-glove) packages. For digital publishers streamlining email ad trafficking.
- Jeeng Email AI-powered email messaging platform delivering personalized content to subscribers via the Jeengage algorithm, which analyzes subscriber interests and serves relevant content at optimal times. For digital publishers automating newsletter content and monetization.
- Jeeng Push (Push Notifications / AdServe for Push) Browser-based and mobile push notification monetization, with AdServe for Push pulling ads from GAM inventory to serve in push notifications. For publishers monetizing their growing push notification subscriber base.
- Email Ad Caching Feature Capability introduced to ensure advertisers and publishers have campaign-accuracy needed amid increased privacy controls (notably Apple Mail Privacy Protection).
- Jeeng Platform (Unified AI Messaging + Monetization Platform) Unified publisher-focused messaging and monetization platform combining email, push notifications, and web channels with AI-powered personalization (Jeengage). Supports 100+ publishers with GAM integration; serves billions of messages monthly.
Quantifiable outcome
- Publishers achieve 4X higher revenue compared to flat-rate billing
- +4 more outcomes
Companies that use Jeeng
Customer profileNamed customers15 records
Segments3 records
Ideal customer profiles2 records
Jeeng technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability7 records
Feature5 records
Jeeng partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- Weight WatchersminorBrand partner using PowerInbox's dynamic email technology for real-time personalization. Presented joint case study at Shoptalk conference demonstrating dynamic email elements including pop-ups, sliders, and timers.
- Google Ad Manager (GAM)coreDeep integration partnership enabling publishers to extend their existing GAM workflows directly into email newsletters. Jeeng Renderer mirrors GAM configurations including fonts, styles, padding, and CTAs into email without hard-coding.
Scale indicators10 records
Recent moves7 records
Expansion highlights6 records
Jeeng competitors and assessment
Company assessmentEmerging players
- Postscript: Postscript is a messaging platform focused on SMS marketing for e-commerce brands — an emerging player in cross-channel direct marketing with a narrower channel focus but comparable AI-driven personalized messaging capabilities.
- Beehiiv: Beehiiv is a fast-growing newsletter platform with built-in monetization and ad network features — an emerging player in the publisher newsletter monetization space with partial overlap to Jeeng's email newsletter monetization focus.
Direct peers
- Zeta Global: Zeta Global provides an AI-powered direct marketing and CRM platform spanning email, SMS, push, and identity resolution — closely paralleling Jeeng's cross-channel engagement and AI personalization (Jeengage) capabilities for enterprise marketers.
- Iterable: Iterable is a cross-channel messaging platform (email, push, SMS, in-app) with AI-driven personalization for lifecycle marketing — directly comparable to Jeeng Email's AI-powered content curation and personalized delivery for publishers.
- OneSignal: OneSignal is a leading push notification and cross-channel messaging platform for publishers and apps — directly comparable to Jeeng's push notification monetization (AdServe for Push) and audience engagement capabilities.
- LiveIntent: LiveIntent operates a direct email advertising exchange and identity platform connecting publishers and advertisers via email inventory — a near-direct competitor to Jeeng AdMarket with similar first-party-data-driven email monetization model for publishers.
- Maropost: Maropost is a unified email, SMS, push, and direct marketing platform with AI personalization — overlapping with Jeeng's AI-driven messaging, lifecycle engagement, and multi-channel monetization capabilities.
- Sailthru (CM Group): Sailthru provides AI-driven personalized email marketing and audience engagement for publishers and retailers — a direct competitor in personalized newsletter delivery and AI-driven content recommendation.
Broad incumbents
- Taboola: Taboola is a large established content-recommendation and publisher monetization platform serving similar digital publisher customers with native ad placements — a broader incumbent in the publisher monetization space overlapping with Jeeng AdFill's content recommendation function.
- Outbrain: Outbrain is a major content-discovery and native advertising network for premium publishers — competing in the publisher monetization space adjacent to Jeeng's web and newsletter ad fill offerings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Jeeng social profiles
Digital presenceJeeng compliance and trust
Trust signalCompliance1 record
Jeeng financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jeeng leadership team
Management profileNumber of profiles
Profiles17 records
Jeeng funding detail
Funding detailFunding overview
Funding rounds8 records
Investors11 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jeeng M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jeeng
What does Jeeng do?
Jeeng provides a multichannel messaging and monetization platform for digital publishers and brand advertisers, combining AI-driven personalized content delivery (via the Jeengage algorithm) with advertising technology across email, push notifications, and web channels. Its product suite (AdFill, AdServe, AdMarket, Renderer, Email, Push) automates vacant ad backfill, extends direct-sold GAM campaigns into email, and matches advertisers with 150M+ opt-in subscribers, operating on a 50/50 publisher revenue-share model.
Is Jeeng a public or private company?
Jeeng is a private company. It is classified as corporate owned and is currently operating.
When was Jeeng founded?
Jeeng was founded in 2016. It employs 51 to 100 people.
Where is Jeeng based?
Jeeng is headquartered in New York, United States, in the North America region.
How does Jeeng make money?
Four revenue lines are on record. AdFill / Backfill Revenue Share is the primary driver. The others are adServe / Direct Campaign Extension, publisher Revenue Share and jeeng Email Messaging.
Who are Jeeng's main competitors?
Emerging players on record are Postscript and Beehiiv. Direct peers are Zeta Global, Iterable, OneSignal, LiveIntent, Maropost and Sailthru (CM Group). Broad incumbents are Taboola and Outbrain.
Does Jeeng have an API?
No public API is recorded for Jeeng.
What industry is Jeeng in?
Jeeng's product category is Publisher Monetization & Email Ad Tech. Its primary akta.pro industry code is BPAFAAAJ, Direct Marketing, CRM & Lifecycle (Email, SMS, Loyalty), with a secondary code of BPAFAKAB, Email Marketing Services (Campaigns, Deliverability, Lifecycle). Its NAICS code is 541860 and its SIC code is 7331.