WISE Ventures

What WISE Ventures does

WISE Ventures is a privately-held investment firm headquartered in New York, organized as WISE Ventures, LLC, and owned and operated by the Wilf family. The firm invests venture and growth-stage capital in companies operating in sports, media, entertainment, real estate, and adjacent industries, with an active portfolio of roughly 30 companies that includes G2 Esports, Tonal, Latch (NASDAQ: LTCH), StatusPRO, Palladyne AI Corp. (NASDAQ: PDYN), GlobalComix, and WSC Sports. The investment process targets businesses demonstrating "game-changing technology" with proven product-market fit and strong KPI growth, and the firm provides portfolio companies with operational support, industry network access, and strategic guidance rather than purely financial capital.

The firm's core differentiator is the Wilf family's control over major sports franchises — the Minnesota Vikings (NFL), Orlando City SC (MLS), and Orlando Pride (NWSL) — together with Garden Homes Development, a real estate development business. These affiliated assets provide proprietary deal flow, pilot-deployment venues, commercial partnerships, and management expertise that the firm markets as its "strategic family of assets." WISE Ventures is not a technology company and discloses no in-house technology platform; its underlying capability is the deal-sourcing and value-add network that the Wilf family's sports and real estate holdings unlock. The portfolio has produced multiple realized exits to public-market acquirers, including VenueNext (acquired by Shift4/NASDAQ: FOUR), Youi TV (acquired by AT&T's Warner Media), ZecOps (acquired by JAMF/NASDAQ: JAMF), iris.tv (acquired by Viant Technology/NASDAQ: DSP), and Sportshub (acquired by Sharplink/NASDAQ: SBET), and has supported IPO outcomes for Latch and Palladyne AI.

Revenue is generated through investment returns on equity stakes, including future management fees and carried interest typical of a private investment firm, though the firm discloses no AUM, fee structure, or revenue figures. The team is small (1–10 employees) and led by the Wilf family — Leonard Wilf, Zygi Wilf, Mark Wilf, Jonathan Wilf, and Steven Wilf — supported by Principals Konrad von Moltke (Stanford MBA) and Brett Tanzman at Garden Homes Development, with Associates Jake Trobaugh, Halle Wilf, Adam Kahn, Stephanie Wilf Kahn, and Daniel Wilf. Go-to-market is relationship-based: deal sourcing flows from the Wilf family's sports and real estate network, and the firm co-invests with established institutional capital providers such as Point72 Ventures, SBI US Gateway Fund, and Scrum Ventures.

Name

WISE Ventures

Legal name

WISE Ventures, LLC

Website

https://wiseventuresllc.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

WISE Ventures is a New York-based private investment firm owned by the Wilf family, deploying venture and growth-stage capital into sports, media, entertainment, and real estate companies and leveraging the family's Minnesota Vikings and Orlando City SC ownership for deal flow and portfolio support.

Ownership category

akta.pro rank

Product category

Venture Capital / Private Equity Investing

NAICS

Portfolio Management and Investment Advice (523940)

SIC

Investment Advice (6282)

akta.pro primary industry

Late-Stage Venture Capital (Series C+) (FSANAAAC)

Keywords

• Venture capital investing
• Growth-stage equity
• Sports media investment
• Family office investing
• Real estate venture capital

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Investment Returns: WISE Ventures generates returns through equity investments in venture and growth stage companies across sports, media, entertainment, and real estate sectors. The firm participates in funding rounds and supports portfolio companies through operational expertise and network access.

Go-to-market motion1 record

Marketing channels1 record

Core offering

WISE Ventures is a venture and growth-stage investment group that deploys equity capital into companies in sports, media, entertainment, real estate, and adjacent industries. The firm supports portfolio companies with capital, strategic guidance, and access to the Wilf family's network of sports franchises (Minnesota Vikings, Orlando City SC, Orlando Pride) and Garden Homes Development real estate operations. Its investment thesis targets game-changing technology with proven product-market fit and strong KPI growth.

Product overview

WISE Ventures operates as a single unified investment platform rather than a multi-module product suite. The firm functions as an investment group focused on supporting innovative businesses through capital deployment, strategic guidance, and leveraging its network of sports franchises (MN Vikings, Orlando City SC, Orlando Pride), real estate operations (Garden Homes Development), and portfolio companies. The investment thesis centers on companies demonstrating game-changing technology with proven product-market fit and strong KPI growth.

Differentiator

Problem solved

Functional benefit

Products and services

• WISE Ventures Investment Services

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• Minnesota VikingscoreStrategic or Co-development PartnerThe Wilf family (owners of WISE Ventures) are co-owners of the Minnesota Vikings NFL franchise. Zygi Wilf serves as Chairman and Co-Owner, Mark Wilf serves as President and Co-Owner, Leonard Wilf serves as Vice Chairman and Co-Owner, and Jonathan Wilf serves as Exec Vice President and Co-Owner. This provides deep sports industry expertise and network access.
• Orlando City SC and Orlando PridecoreStrategic or Co-development PartnerThe Wilf family serves as Managing Partner of Orlando City SC (MLS) and Orlando Pride (NWSL). Leonard Wilf serves as Managing Partner and Mark Wilf serves as Chairman & Managing Partner of these soccer franchises. This provides additional sports industry connections and cross-portfolio opportunities.
• Garden Homes DevelopmentcoreStrategic or Co-development PartnerGarden Homes Development is the real estate development company affiliated with the Wilf family. Key family members including Zygi Wilf (Partner), Steven Wilf (Principal), Leonard Wilf (President), and others are involved in this real estate development business, which provides expertise and deal flow in the real estate sector for WISE Ventures.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• Point72 Ventures: Direct peer venture capital firm. Co-led with WISE Ventures the $13M GlobalComix funding round in 2026, indicating active co-investment relationship and overlapping thesis areas in early-to-growth stage tech investing.
• Scrum Ventures: Direct peer VC firm. Participated alongside WISE Ventures in the GlobalComix funding round, with comparable early-stage tech investment focus and similar check sizes at the venture stage.
• Wicklow Capital: Direct peer investment firm. Co-invested with WISE Ventures in the GlobalComix round, representing another family-office/sports-adjacent capital source operating at venture stage.
• Hashtag Sports Ventures: Sports-focused venture capital firm investing across sports media, fan engagement, and athlete-related startups. Directly comparable given WISE Ventures' sports and media thesis and Wilf family sports franchise ownership.
• SeventySix Capital: Sports-tech focused venture capital firm. Comparable to WISE Ventures through dedicated sports investment thesis and active portfolio across sports media, betting, and fan engagement categories.
• KB Partners: Sports, media, and consumer-focused growth equity firm. Comparable given overlapping investment thesis in sports tech, esports, and consumer media—the same verticals WISE Ventures targets.
• G9 Ventures: Early-stage consumer and sports-focused VC. Comparable given focus on consumer brands and sports-adjacent businesses at venture stage, with similar family-office backing structure.
• SBI US Gateway Fund: Cross-border venture investor. Co-led the GlobalComix round with WISE Ventures and Point72 Ventures, making it a co-investment peer with comparable growth-stage technology investment activity.
• Upside VC: Early-stage VC focused on consumer and technology. Participated alongside WISE Ventures in GlobalComix funding, representing peer stage and thesis alignment in venture investing.

Broad incumbents

• Lerer Hippeau: Established early-stage NYC-based VC with broader consumer/tech mandate. Comparable given shared geography and overlapping sports/media/consumer deal flow where WISE Ventures' portfolio companies also operate.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/wise-ventures-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments44 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WISE Ventures