Name

Oomph Wellness

Legal name

Oomph Wellness (operating as part of Person Centred Software)

Website

https://oomph-wellness.org

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Care Home Wellbeing & Activities Software

NAICS

Other Residential Care Facilities (62399), Assisted Living Facilities for the Elderly (623312)

SIC

Services-Prepackaged Software (7372), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Virtual Preventive Care & Wellness Coaching (incl. lifestyle medicine) (HLALADAK)

Keywords

• Care home activities software
• Wellbeing platform social care
• Resident engagement platform
• Care staff training modules
• Digital care planning integration

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription Licensing - On-Demand Platform: Care homes subscribe to access the Oomph! On-Demand Wellbeing & Activities Platform, with licensing based on organization size or number of care homes. The platform is offered as part of Person Centred Software's Connected Care Platform suite.
2. Subscription Licensing - Staff Training: Staff access professional training and development courses through bundled packages (Wellness Essentials, Exercise Bundle, Leadership Bundle, Creativity Bundle) or custom-created bundles tailored to specific learning and development requirements.
3. Staff Wellbeing App Subscription: Care homes provide staff access to the Teladoc myStrength app for emotional and mental wellbeing support, with the cost bundled into the overall service offering.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Oomph Wellness provides the Oomph! On-Demand Wellbeing & Activities Platform — a 24/7 cloud-based software platform offering over 2,000 expert-led activity ideas, live-streamed exercise sessions via Oomph TV, radio content via Radioline integration, and integrated reporting tools for UK care home residents. The platform is complemented by staff training bundles, the Teladoc myStrength staff wellbeing app, the SLIDE Wellbeing Assessment service, and The Wellness Weekly reminiscence newspaper. It is sold to care home operators as a subscription, often bundled within Person Centred Software's Connected Care Platform.

Product overview

Oomph Wellness, part of Person Centred Software, provides a platform-plus-modules architecture for wellbeing and activities in care homes. The core product is the Oomph! On-Demand Wellbeing & Activities Platform, a 24/7 digital hub offering over 2,000 expert-led activity ideas, live streaming via Oomph TV, and personalised content for residents. This core platform integrates with mCare (Person Centred Software's digital care planning system) and Radioline (radio service) and feeds into the broader Connected Care Platform. Supplementary modules include Wellbeing & Activities Training for Staff (customisable training bundles), Teladoc myStrength Staff Wellbeing Support (24/7 mental health app via Teladoc Health UK partnership), and the SLIDE Wellbeing Assessment (expert-led face-to-face evaluation with 12-month improvement plans). The product portfolio also includes The Wellness Weekly, a weekly reminiscence newspaper launched in July 2024. Together, these offerings target activity coordinators, care staff, residents, and managers across UK care homes.

Differentiator

Problem solved

Functional benefit

Brands

• Oomph! On-Demand Platform: Digital platform providing 2000+ activity ideas, live streaming, exercise sessions, and wellness content for care home residents and staff.
• Oomph TV
• Oomph! Training
• SLIDE Wellbeing Assessment
• The Wellness Weekly
• Connected Care Platform

Products and services

• Oomph! On-Demand Wellbeing & Activities Platform A 24/7 cloud-based digital platform providing over 2,000 expert-led activity ideas, live streaming events, exercise sessions, reminiscence content, and personalised activities for care home residents. Content is tailored to individual preferences, interests, and life stories, and is regularly updated. Sold to UK care home operators via subscription, often as part of Person Centred Software's Connected Care Platform.
• Wellbeing & Activities Training for Staff Professional training and development courses for care staff covering activities and wellbeing, leadership, creativity, and exercise. Offered as bundle packages including Wellness Essentials, Exercise Bundle, Leadership Bundle, and Creativity Bundle, with the option to create custom bundles tailored to specific learning and development requirements.
• Teladoc myStrength Staff Wellbeing Support A specialist emotional and mental wellbeing app for care staff, provided through a partnership with Teladoc Health UK. Offers 24/7 access to personalised wellbeing activities, mental health resources, guided meditation, and personal guide support for care workers.
• SLIDE Wellbeing Assessment A comprehensive face-to-face assessment conducted by Oomph wellbeing experts reviewing a care home's wellbeing policy, delivery, planning, and budget management. Includes a detailed report and a 12-month improvement plan with optional follow-up support sessions.
• Connected Care Platform A suite of integrated digital solutions covering care planning, medication management, wellbeing and activities, and care home operations within Person Centred Software's ecosystem. Care homes can use individual solutions or multiple connected solutions through a single device to improve resident outcomes and operational efficiency.
• The Wellness Weekly A weekly reminiscence newspaper designed to ignite memories and promote meaningful conversations among care home residents. Features news stories with discussion questions, music pages with movement routines, celebratory pages, and puzzles for use individually, in groups, or in one-to-one sessions. Available weekly on the platform.

Quantifiable outcome

• 8-10 hours per week time savings for care staff
• +5 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature6 records

Partnerships

Four partnerships are on record, tiered core, flagship and minor.

• Teladoc Health UKcoreTechnology or IntegrationOomph! Wellness partnered with Teladoc Health UK to provide the myStrength app for care staff emotional and mental wellbeing. The app provides personalized wellbeing activities, resources, and 24/7 access to mental health support tools. Care workers complete assessments to receive tailored content and have access to personal guides.
• Mr Motivator (Derrick Evans)flagshipStrategic or Co-development PartnerPerson Centred Software partnered with fitness legend Mr Motivator to create exercise sessions for care homes. A 'Move to the Rhythm of Life' exercise session was filmed at Grosvenor Manor Care Home and is now available on the Wellness and Activities Platform for residents and staff of all ages and abilities.
• The Chef TreeminorGTM or Marketing PartnerCulinary partner collaborating on food-themed activities and competitions including the 'All Things Food' competition for November 2024.
• Healthcare HomesflagshipStrategic or Co-development PartnerCare home group operating nearly 50 residential, nursing, and specialist care homes across South and East of England. Each home uses Person Centred Software's Wellness and Activities Platform.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Coolcare (Wagstaff Brothers): UK care home management and administration software focused on back-office operations, billing, and HR for care operators; competes as a broader care home technology suite.
• KareInn: UK digital care planning platform for care homes with a focus on person-centred care; overlaps with Oomph on activity, wellbeing, and care planning functionality.
• Person Centred Software: Oomph's parent company and Connected Care Platform provider; the same firm sells mCare digital care planning, ATLAS eMAR, and other care home solutions, making it the closest comparable and most strategically intertwined peer.
• Nourish Care: UK-based digital care planning platform serving care homes and home care providers with a similar vertical SaaS model and integration ecosystem; competes directly for the same care operator wallet.
• Birdie: UK care technology platform focused on home care and connected care records; an emerging digital care planning competitor expanding into broader resident wellbeing features that overlap with Oomph's offering.
• Log my Care: UK care home and home care management software provider with care planning, eMAR, and increasingly wellbeing/activities features; competes for the same care operator budgets as Oomph.
• Radar Healthcare: UK health and social care quality, compliance, and risk management software; competes for the CQC-aligned workflow budget that Oomph also targets with its wellbeing evidence tools.
• Care Vision: UK care home management software covering care planning, medication, and resident activities; competes with Oomph for care operator technology budgets with a similarly bundled proposition.

Broad incumbents

• ATLAS eMAR: Sister product of Oomph under the Person Centred Software Connected Care Platform, focused on electronic medication administration; relevant as a sibling suite competitor to other eMAR/wellbeing bundles.

Emerging players

• Camascope: UK-based medication management and care home software provider; an emerging player with partial overlap into care home digital workflows that compete with elements of the Connected Care suite.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/OomphWellness
• Facebookfacebook.com/oomphwellness
• LinkedInlinkedin.com/company/oomph-wellness-limited

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds3 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Oomph Wellness