Bidzaar
- Company typePrivate
- Founded2019
- HeadquartersKaliningrad, Russia
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Bidzaar does
Bidzaar (Бидзаар) is a Russian electronic trading platform for commercial B2B procurement and tenders, founded in 2019 in Kaliningrad and headquartered in Moscow. The platform connects 370+ enterprise buyers — including 25 of Russia's Forbes-200 private companies — with 65,000+ registered suppliers across retail, telecom, pharma, banking, manufacturing, and e-commerce, processing an annual procurement GMV exceeding 1 trillion rubles. Bidzaar operates as a full-stack procurement ecosystem comprising a core tender management engine with reverse-auction (Редукцион), multi-stage, and RFx formats; a native Russian-language SRM module for supplier registry and qualification; a free Tender Aggregator that consolidates external procurement opportunities; a Supplier Certification product; Bidzaar Lending for working-capital financing against tender winnings; a Logistics service; an Education platform (edu-bidzaar.ru); and a Sales Section for competitive asset disposal. Technology is cloud-native on Yandex Cloud (Moscow region data center) with proprietary AI/ML supplier matching and tender-description generation, and a Connector API (v5.3/v5.4) that supports both full and partial integration modes with customer ERP, SRM, and EDM systems (including SAP and 1C:Enterprise).
Bidzaar's revenue model blends transaction and subscription economics: it charges commissions on winning tender participants (calculated from announcement amount, not contract value), sells annual Customer (Заказчик) Licenses for full procurement functionality, sells extended Supplier Licenses with promotion features, monetizes supplier lending services, and earns professional-services revenue through its procurement consulting practice introduced in 2022. The basic Supplier License is free, creating a product-led growth funnel supported by direct enterprise field sales and account management for large buyers. Distribution is anchored by a 49.55% strategic stake held by 1C Group as of July 2023, granting access to 1C's network of 10,000+ partners and 8,000+ certified 1C:Franchises across 25 countries; Bidzaar is positioned in the Russian market as the full replacement for SAP Ariba, which exited Russia. The company holds two state-registered software certificates (Nos. 2019662290 and 2021662385) and is listed in the Unified Register of Russian Computer Programs (Reg. No. 6898), supporting sales to regulated and government-adjacent buyers.
Operationally, Bidzaar grew from 50 employees and 100 customers at profitability in 2022 to 200+ employees, 370+ active buyers, and revenue exceeding 1 billion rubles in 2023, with offices in Moscow, Kaliningrad, Cheboksary, and Saint Petersburg and a remote workforce distributed across 20 cities and 3 countries. A 2024 leadership transition installed Anastasia Ezhova as CEO while founder Andrey Chernogorov remained controlling shareholder. The 2022 Cognitive E1 merger added a consulting practice, and the 2024 launch of the Sales Section extended the platform beyond procurement into asset disposal tenders. Bidzaar received HeadHunter Employer Rating finalist recognition in both 2024 and 2025 and a 4.5 Dream Job rating, supporting employer-brand strength during a period of sustained hiring.
Bidzaar firmographics
Firmographics- Name
- Bidzaar
- Legal name
- OOO «Bidzaar» (Общество с ограниченной ответственностью «Бидзаар»)
- Website
- https://bidzaar.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Bidzaar industry classification
Industry- Product category
- B2B Procurement / Electronic Tender Platform
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computer Systems Design and Related Services (54151)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Auction & Primary Issuance Platforms (IPO/Follow-on/Bond Auctions) (FSAFANAI)
- akta.pro secondary industry
- B2B / Invoice-Based BNPL (Trade Credit at Checkout) (FSAGAIAC)
Keywords
Where Bidzaar is headquartered
LocationHeadquarters
- HQ city
- Kaliningrad
- HQ country
- Russia
- HQ region
- Europe
Offices6 records
Markets served
Bidzaar business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Operator Commission (Commission on Wins): Platform charges a commission fee from winning participants in tender procedures. Commission is calculated from the announcement amount and does not depend on whether a contract is actually signed. The commission rate varies by tender and is disclosed in each tender's specific announcement.
- Customer Licenses (Заказчик Licenses): Buyers purchase extended licenses (Лицензия Заказчика) for access to full procurement functionality including multi-stage procedures, advanced settings, supplier registry management, and operator-organized procurement assistance. Pricing per tariffs defined by the rights holder.
- Supplier Lending / Financing: Financing services offered to suppliers to provide working capital against tender winnings, enabling suppliers to fulfill contracts without cash flow strain.
- Consulting Services: Procurement consulting direction added in 2022, providing advisory services on procurement optimization, category management, and process redesign alongside the software platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Supplier License (Free Tier) |
| Subscription | Annual | Extended Supplier License (Premium) |
| Subscription | Annual | Customer License (Заказчик / Заказчик на Закупки) |
| Subscription | Annual | Customer License — Sales (Заказчик НВИ) |
| Transaction based/ take rate | Pay-as-you-go | Operator Commission on Wins |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels8 records
Bidzaar product offering
Product offeringCore offering
Bidzaar is a cloud-based electronic B2B trading platform that enables corporate buyers to conduct commercial tenders, competitive procurements, and reverse auctions for goods, works, and services, while connecting them with a network of 65,000+ registered suppliers. The platform supports the full tender lifecycle — from supplier qualification and registry management through multi-stage bidding procedures to contract award — and is positioned as a full Russian-market replacement for SAP Ariba, with deep ERP integration via the Bidzaar Connector API.
Product overview
Bidzaar is an electronic commercial procurement platform (ЭТП — электронная торговая площадка) for B2B tenders and auctions. The platform operates as a unified system comprising a core tender management engine plus integrated add-on modules: Bidzaar SRM (for supplier relationship management and qualification), Bidzaar Tender Aggregator (free cross-platform tender search), Bidzaar Supplier Certification, Bidzaar Lending (supplier financing), Bidzaar Logistics (fulfillment support), Bidzaar Education (online procurement training), a Sales Section (asset disposal auctions), and the Bidzaar Connector API for ERP/SRM/СЭД integration. The platform connects over 370 companies as buyers with a large supplier base, facilitating procurement and sales procedures with annual trading volume exceeding 1 trillion rubles. Deep integration with the 1С ecosystem was a strategic priority, positioning Bidzaar as a full replacement for SAP Ariba in the Russian market.
Differentiator
Problem solved
Functional benefit
Products and services
- Bidzaar Core Platform (Electronic Tender Platform) Cloud-based electronic B2B tender platform enabling corporate buyers to run competitive procurements, reverse auctions, multi-stage bidding procedures, and supplier management. Connects 370+ active buyers with 65,000+ registered suppliers and is positioned as a Russian-market replacement for SAP Ariba.
- Bidzaar SRM (Supplier Relationship Management System)
Quantifiable outcome
- 10–35% procurement cost savings across different customer categories (documented with Dostocen, Stoloto, GRINN, SPLAT Global cases)
- +8 more outcomes
Companies that use Bidzaar
Customer profileNamed customers44 records
Segments10 records
Ideal customer profiles2 records
Bidzaar technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability5 records
Feature7 records
Bidzaar partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Yandex CloudcoreBidzaar runs on Yandex Cloud infrastructure, with data centers located in Moscow Oblast (Mytishchi, ul. Silikatnaya 19). Yandex Cloud holds certification of compliance with ISPD (information security and personal data) requirements and meets all requirements of Federal Law No. 152, Government Decree No. 1119, and FSTEC Order No. 21.
- Фонд содействия инновациям (Foundation for Assistance to Innovations)minorFoundation for Assistance to Innovations (FASIE) listed as a partner on Bidzaar's website, indicating potential support for innovation-oriented procurement or startup supplier programs.
- Реестр Российского ПО (Russian Software Registry)minorBidzaar software is included in the Unified Register of Russian Computer Programs and Databases, registration No. 6898, confirming compliance with domestic software requirements for government and regulated industries.
- Cognitive E1minorBidzaar merged with Cognitive E1 in 2022, combining Bidzaar's tender platform capabilities with Cognitive E1's procurement technology, expanding the product suite and customer base.
Scale indicators15 records
Recent moves8 records
Expansion highlights7 records
Bidzaar competitors and assessment
Company assessmentDirect peers
- B2B-Center: One of Russia's largest B2B electronic trading platforms for commercial procurement, offering tender management, auctions, and supplier marketplaces. Directly competes with Bidzaar for Russian enterprise procurement customers across retail, manufacturing, and telecom.
- Fabrikant.ru: Russian electronic trading platform running commercial and corporate tenders, auctions, and procurement procedures. Overlaps directly with Bidzaar in serving large enterprise buyers running competitive procurement across indirect spend categories.
- RTS-Tender: Major Russian electronic trading platform operating in both state and commercial procurement. Comparable to Bidzaar in providing tender hosting, supplier accreditation, and competitive bidding for Russian enterprise and government buyers.
- Eltorg: Russian electronic trading platform for B2B procurement, supporting tender procedures and supplier matching. Competes with Bidzaar for corporate customers seeking SaaS-based procurement automation in Russia.
Broad incumbents
- SAP Ariba: Former global leader in procurement SaaS and supplier networks; exited the Russian market following sanctions. Bidzaar is explicitly positioned as the full replacement for SAP Ariba in Russia, targeting displaced enterprise customers.
- Coupa Software: Global procurement and spend management SaaS incumbent offering sourcing, supplier management, and invoicing. Comparable as a broader procurement platform incumbent though operating at a different geographic and scale footprint than Bidzaar.
- Jaggaer: Global procurement SaaS platform covering sourcing, supplier management, contract management, and spend analytics. Overlaps with Bidzaar in delivering end-to-end procurement technology to enterprise customers, though at international scale.
- Ivalua: Enterprise procurement SaaS platform providing source-to-pay capabilities including sourcing, supplier management, contracts, and analytics. Adjacent to Bidzaar's full-suite procurement ambitions though serving primarily Western enterprises.
Regional players
- SynerTrade: European procurement and SRM SaaS platform owned by Accenture, focused on source-to-pay and supplier management. Comparable in offering integrated procurement workflows for large enterprises, primarily serving Western European markets rather than Russia.
- ECsystems: German-headquartered electronic procurement and SRM platform serving mid-market and enterprise customers in DACH region. Provides e-sourcing, supplier management, and contract management comparable to Bidzaar's procurement suite but without the Russian-market focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat7 records
Key risks6 records
Key highlights7 records
Customer concentration
Bidzaar social profiles
Digital presenceBidzaar compliance and trust
Trust signalCompliance2 records
Bidzaar financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bidzaar leadership team
Management profileNumber of profiles
Profiles2 records
Bidzaar funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bidzaar M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bidzaar
What does Bidzaar do?
Bidzaar is a cloud-based electronic B2B trading platform that enables corporate buyers to conduct commercial tenders, competitive procurements, and reverse auctions for goods, works, and services, while connecting them with a network of 65,000+ registered suppliers. The platform supports the full tender lifecycle — from supplier qualification and registry management through multi-stage bidding procedures to contract award — and is positioned as a full Russian-market replacement for SAP Ariba, with deep ERP integration via the Bidzaar Connector API.
Is Bidzaar a public or private company?
Bidzaar is a private company. It is classified as venture growth investor backed and is currently operating.
When was Bidzaar founded?
Bidzaar was founded in 2019. It employs 101 to 250 people.
Where is Bidzaar based?
Bidzaar is headquartered in Kaliningrad, Russia, in the Europe region.
How does Bidzaar make money?
Four revenue lines are on record. Operator Commission (Commission on Wins) is the primary driver. The others are customer Licenses (Заказчик Licenses), supplier Lending / Financing and consulting Services.
Who are Bidzaar's main competitors?
Direct peers on record are B2B-Center, Fabrikant.ru, RTS-Tender and Eltorg. Broad incumbents are SAP Ariba, Coupa Software, Jaggaer and Ivalua. Regional players are SynerTrade and ECsystems.
Does Bidzaar have an API?
Yes. Bidzaar Connector API enables integration of customer information systems (ERP, SRM, СЭД/EDM) with the Bidzaar platform. Users can publish tender procedures and receive tender results directly from their internal systems. Two integration modes are supported: (1) Full Integration — the user never interacts with the Bidzaar website directly; all operations are performed within the company's internal system; (2) Partial Integration — the user performs some functions on the Bidzaar website and some in the internal system. Integration requires development on the customer's side using secret API keys. A test environment is available at phoenix.bidzaar.com. API versions v5.3 and v5.4 are documented. Developer documentation is at phoenix.bidzaar.com/apidoc/index.html?urls.primaryName=connector.
What industry is Bidzaar in?
Bidzaar's product category is B2B Procurement / Electronic Tender Platform. Its primary akta.pro industry code is FSAFANAI, Auction & Primary Issuance Platforms (IPO/Follow-on/Bond Auctions), with a secondary code of FSAGAIAC, B2B / Invoice-Based BNPL (Trade Credit at Checkout). Its NAICS code is 5182 and its SIC code is 7372.