VerifyEd

What VerifyEd does

VerifyEd is a UK-based, blockchain-backed digital credentialing platform founded in 2019 in Poole, England, and operating under VerifyEd Ltd. The platform enables educational institutions, professional bodies, coding bootcamps, and corporate training departments to issue tamper-proof digital certificates and badges, leveraging the XRP Ledger for credential immutability while emphasizing low-energy, carbon-neutral blockchain technology as a differentiator from competitors on energy-intensive chains. The product suite spans a core credentialing platform, a drag-and-drop Credential Designer, an Email Editor for white-labelled learner communications, Learning Pathways for structured course progression, Collections for learner organization, and a Lifelong Learning Ledger that aggregates credentials across institutions. A custom machine-learning model performs automatic skill extraction from course descriptions to populate learner profiles without manual tagging.

The company serves a diverse customer base of 100+ institutions across higher education (UCL, Middlesex University, Dublin Business School, University of London, University of Southampton, Northern Illinois University, Manhattan College, Blue Ridge Community College, FutureLearn, MITx), professional bodies (Law Society of Ireland), and large enterprises (IBM, World Bank), with 11,000+ blockchain-backed certificates issued cumulatively. Revenue is generated primarily through annual subscriptions tiered by credential volume, with a freemium entry (5 free credentials), a credit-card self-serve tier up to 950 credentials annually, and Enterprise custom contracts beyond that threshold; usage-based overage fees apply when institutions exceed tier limits. Distribution combines a self-serve PLG motion, enterprise field sales (Book Demo CTA), API-first integration into customer LMS and education systems, and a LinkedIn deep integration that auto-tags institution pages when learners share credentials.

In February 2022, VerifyEd received a $100,000 XRPL Grants award to pilot a Blockchain-as-a-Service (BaaS) offering, extending the technology beyond education into supply-chain verification and other enterprise use cases. The company maintains IMS Global Learning Consortium certification, UK Crown Commercial Service Supplier status on G-Cloud, and WCAG 2.1 AA accessibility compliance. Founders Yaz El Hakim (CEO) and Abigail Waterer (COO) lead a team of 1–10 employees operating across at least nine countries spanning EMEA, North America, Africa, and Asia.

Name

VerifyEd

Legal name

VerifyEd Ltd

Website

https://verifyed.io

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

VerifyEd is a UK-based blockchain credentialing platform that enables universities, professional bodies, bootcamps, and enterprises to issue tamper-proof digital certificates on the XRP Ledger, serving 100+ institutions across nine countries with a freemium-to-enterprise subscription model.

Ownership category

akta.pro rank

Product category

Digital Credentialing

akta.pro primary industry

Transcript, Score Reporting & Verification/Credential Wallet Platforms (EDAFADAO)

Keywords

• Digital credentialing
• Blockchain certificates
• Education technology
• Skill verification
• Learning credentials

Headquarters

HQ city

Poole

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

1. Subscription - Credential Issuing: Annual subscription based on credential issuing limits. Institutions pay based on the number of credentials they wish to issue annually. Subscriptions renew automatically.
2. Usage-Based Overage: Institutions exceeding their credential limit pay per-credential overage fees or can upgrade their subscription tier
3. Freemium Trial: 5 free credentials offered to new institutions for trial purposes before committing to paid subscription

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

VerifyEd operates a blockchain-based digital credentialing platform that enables educational institutions, coding bootcamps, and professional bodies to create, issue, and verify tamper-proof digital certificates and badges. Built on the low-energy XRP Ledger, the platform combines a flexible credential designer, machine learning-powered automatic skill extraction, and a lifelong learning ledger for learners. Institutions access the platform via self-serve signup or enterprise sales contracts, with annual subscription pricing based on credential issuance volume.

Product overview

VerifyEd is a blockchain-based digital credentialing platform that offers a suite of integrated products for educational institutions, bootcamps, and organisations to issue, manage, and verify tamper-proof digital credentials. The core platform includes blockchain verification for credential immutability, an automatic skill extraction feature powered by machine learning, and a drag-and-drop Credential Designer supporting multiple certificate shapes. The platform is complemented by add-on modules including the Email Editor for customising learner communications, Learning Pathways for structuring course progressions, and Collections for learner credential organisation. A Blockchain as a Service (BaaS) offering extends the technology beyond education. Separate sub-brands serve Students (free accounts for credential storage and sharing) and Bootcamps (specialised credentialing for vocational training).

Differentiator

Problem solved

Functional benefit

Products and services

• VerifyEd Core Platform A blockchain-based digital credentialing platform that enables educational institutions, bootcamps, and organisations to create, issue, and verify tamper-proof digital certificates and badges. Includes blockchain-based verification, automatic skill extraction, credential designer, and integrations for institutional use.
• VerifyEd for Institutions A specialised offering for universities, colleges, and other organisations to issue blockchain-anchored digital credentials to their students and learners, with team management, API integration, and bulk issuance capabilities.
• VerifyEd for Bootcamps A specialised offering for coding bootcamps and vocational training providers to issue digital credentials to their graduates, supporting the unique needs of intensive skills-based training programmes.
• VerifyEd for Students A free student account option allowing learners to view, store, and share all their credentials from different institutions in a single lifelong learning ledger, building a comprehensive view of their achievements and exposing them via LinkedIn integration.
• Blockchain as a Service (BaaS) A pilot solution enabled by an XRPL Grants award that extends blockchain credentialing beyond education, allowing any business to issue and verify data via blockchain technology. Aims to increase blockchain adoption by removing technical barriers to entry.

Quantifiable outcome

• Over 11,000 blockchain-backed educational certificates issued for institutions
• +2 more outcomes

Named customers15 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability2 records

Feature9 records

Partnerships

One partnership is on record.

• LinkedIncoreTechnology or IntegrationDeep integration allowing learners to share credentials directly to LinkedIn profiles under Licenses & Certifications. When institutions add their LinkedIn Organization ID, the company page is automatically tagged when credentials are shared, driving traffic to institutional pages.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Accredible: Accredible is a leading digital credentialing platform issuing blockchain-anchored certificates and badges to higher education institutions and professional bodies, serving the same core ICP and competing head-to-head with VerifyEd on features like API issuance, white-labeling, and learner wallets.
• Credly: Credly (acquired by Pearson) operates a digital badge platform for workforce credentials and higher education, with a strong LinkedIn sharing integration that maps closely to VerifyEd's own LinkedIn-driven distribution model and shared enterprise/university buyer base.
• Parchment: Parchment (owned by ETS) is a credential management and verification platform serving universities and learners with digital transcripts, certificates, and badges—directly comparable to VerifyEd's higher education credentialing focus and institutional verification use cases.

Emerging players

• Sertifier: Sertifier is a digital certificate and badge platform for educational institutions and corporate training, offering similar self-serve issuance, email automation, and analytics features overlapping with VerifyEd's institutional and corporate training segments.
• Certifier: Certifier provides digital credential and certificate issuance software targeting businesses and educational providers, competing with VerifyEd on designer tooling, bulk issuance, and automated delivery workflows.
• Virtualbadge.io: Virtualbadge.io is a credential builder for creating and issuing digital badges, with comparable institutional use cases to VerifyEd in higher education and corporate upskilling segments.

Broad incumbents

• Canvas Credentials (Instructure): Canvas Credentials, part of Instructure's LMS ecosystem, offers digital credentialing embedded directly into the Canvas platform that many universities already use, posing a bundled alternative to VerifyEd in higher education.
• Coursera for Business: Coursera issues widely-recognized credentials and certificates from universities and companies for online learning, serving overlapping enterprise training and higher education buyers as VerifyEd, though as part of a broader MOOC platform.
• edX (2U): edX offers university-backed online credentials, micro-credentials, and certificates that compete for the same institutional and learner audiences as VerifyEd's higher education and bootcamp segments. VerifyEd is already integrated with edX, making edX both a partner and adjacent competitor.

Others

• LinkedIn (Microsoft): LinkedIn is a distribution and credential-displaysurface partner for VerifyEd's sharing integrations and increasingly a competitor as it builds native skills and credential verification features for professionals and employers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/Ver1fyAnything
• LinkedInlinkedin.com/company/verifyed

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds3 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VerifyEd