Techion Group
Techion Group is a New Zealand digital diagnostics company developing portable AI-powered microscopes (Micro-I, Nano-I) and the RATA cloud platform for parasite management in livestock, with expanding applications in human health diagnostics and environmental testing.
- Company typePrivate
- Founded2002
- HeadquartersMosgiel, New Zealand
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Techion Group does
Techion Group Limited is a New Zealand-based digital diagnostics company founded by Greg Mirams in 2002 that develops portable digital microscopy and AI-powered cloud software for parasite management in production animals, with expanding applications in human health and environmental testing. Its core product platform combines the Micro-I and Nano-I portable digital microscopes with the proprietary RATA cloud software, which handles QR-coded sample tracking, secure storage, AI analysis, and geo-mapped disease reporting. The flagship commercial offering, FECPAK, delivers faecal egg count (FEC), fluke, facial eczema, worm species identification (Worm ID), and drench resistance testing (DrenchSmart/FECRT) for sheep, cattle, horses, goats, and camelids, with an AI model trained on over 120,000 tests achieving greater than 96% accuracy and delivering results within minutes 24/7.
The business operates a multi-stream revenue model spanning hardware unit sales (Micro-I devices), per-test transactional fees through DrenchSmart and on-farm kits, subscription-based RATA software, and licensing partnerships with strategic channel partners. Go-to-market combines direct-to-farmer e-commerce via fecpak.com, an exclusive New Zealand distribution arrangement with Farmlands Cooperative (82 stores reaching 70,000+ farmer shareholders), and enterprise licensing to Merck Animal Health for integration into US cattle programmes through its Kansas City laboratory. A 2023 partnership with Awanui Labs and Microsoft extends the platform into human health diagnostics, targeting regional New Zealand clinics and hospitals, while research collaborations with Ghent University, Cornell University, and the Bill & Melinda Gates Foundation's STARWORMS project support applications in neglected tropical disease diagnostics for developing countries.
Techion operates through subsidiaries in New Zealand (Techion Group Limited, Menixis Limited), the United Kingdom (Techion UK Limited), and Australia (Techion Australia Pty Limited), with headquarters in Dunedin and a high-throughput laboratory in Mosgiel processing over 50,000 FEC tests annually. The company employs between 11 and 50 people and has disclosed no institutional venture funding, with capital primarily sourced from Callaghan Innovation grants and Enterprise Angels / K1W1 angel rounds. Its board includes the founder as Managing Director, a PhD-holding Board Chair with AgResearch and Schering AG background, and a UK Board Chair with 29 years of pharmaceutical industry experience.
Techion Group firmographics
Firmographics- Name
- Techion Group
- Legal name
- Techion Group Limited
- Website
- https://techion.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Techion Group is a New Zealand digital diagnostics company developing portable AI-powered microscopes (Micro-I, Nano-I) and the RATA cloud platform for parasite management in livestock, with expanding applications in human health diagnostics and environmental testing.
- Ownership category
- akta.pro rank
Techion Group industry classification
Industry- Product category
- Animal Health Diagnostics
- NAICS
- Veterinary Services (54194), Veterinary Services (541940), Medical and Diagnostic Laboratories (62151), Medical Laboratories (621511)
- SIC
- Laboratory Analytical Instruments (3826), Surgical & Medical Instruments & Apparatus (3841), Services-Medical Laboratories (8071), Services-Commercial Physical & Biological Research (8731)
- akta.pro primary industry
- Laboratory & Point-of-Care Diagnostic Devices (Analyzers, Test Kits, Microscopy) (HLAMAFAI)
- akta.pro secondary industries
- Imaging/Lab Integration & Results Management (PACS, LIS Connectivity, Reporting) (HLAMAGAK), Veterinary Telemedicine & Virtual Care Platforms (HLAMAMAC), Digital & AI-Enabled Diagnostics (algorithmic interpretation, decision support tied to assays) (HLAAALAO)
Keywords
Where Techion Group is headquartered
LocationHeadquarters
- HQ city
- Mosgiel
- HQ country
- New Zealand
- HQ region
- Oceania
Offices5 records
Markets served
Techion Group business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Diagnostic Testing Services: Fee-for-service model providing FEC testing, Fluke testing, Facial Eczema testing, Worm ID testing, and FECRT (Faecal Egg Count Reduction Testing) through DrenchSmart service. Tests submitted via FECPAK units or laboratory with results delivered within minutes via email.
- Hardware Sales: Sale of Micro-I digital microscope devices (Micro-I 100, Micro-I 300) and Nano-I devices. Hardware enables on-farm and point-of-care testing capability. Portable units operate independently or tethered for increased throughput.
- Software/SaaS Platform: Rata platform provides cloud-based diagnostic management, secure storage, AI analysis, QR tracking, and professional access features. RataPlan provides expert support linked to customized action plans.
- Test Kits and Consumables: Sale of Animal Health Multi Test Kits in one and three sample options, FECRT DIY on-farm kits, and sample collection materials through Farmlands network and direct channels.
- Licensing and Technology Partnerships: Licensing FECPAK platform to strategic partners like Merck Animal Health for integration into their laboratory operations and Safeguard cattle treatment programme in the United States.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | FECPAK Animal Health Multi Test Kits available in 1-sample and 3-sample options |
| Usage-based | Pay-as-you-go | FECPAK AI Instant Results available 24/7 for all test types |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels8 records
Techion Group product offering
Product offeringCore offering
Techion Group develops and sells the FECPAK digital diagnostic platform, combining portable digital microscopes (Micro-I and Nano-I) with cloud-based RATA software and proprietary AI to enable on-farm and point-of-care parasite testing for production animals. The company also licenses the platform to partners such as Merck Animal Health and Awanui Labs, and is extending its microscopy and AI capabilities into human health and aquaculture diagnostics.
Product overview
Techion Group offers a unified diagnostic platform combining hardware devices, cloud software, and AI capabilities. The core product is FECPAK, an animal health diagnostic service for parasite management in production animals (sheep, cattle, horses, goats, camelids). This platform integrates with two proprietary digital microscopes: the Micro-I for field-based animal diagnostics and the Nano-I (in development) for human health and environmental applications. The RATA software platform serves as the cloud-based AI analysis and data management layer, supporting all devices. Microvision (built with HSO on Microsoft Azure) is an enterprise AI module for large-scale parasite analysis. The product portfolio enables point-of-care diagnosis for animals, people, and environmental testing, with AI powering instant analysis and treatment recommendations.
Differentiator
Problem solved
Functional benefit
Brands
- FECPAK: Digital microscope platform for parasite management in production animals, offering on-farm and in-lab FEC testing, fluke testing, facial eczema testing, and reduction testing with DrenchSmart
- Micro-I
- Nano-I
- RATA Software
- Microvision
- DrenchSmart
- Worm ID
- PhenR
Products and services
- FECPAK World's leading animal health diagnostic service platform for on-farm, veterinary clinic, and laboratory parasite testing. Processes faecal egg count (FEC) tests for sheep, cattle, horses, goats, and camelids with results within minutes. Includes Fluke testing, Facial Eczema testing, DrenchSmart reduction testing, and Worm ID parasite species identification.
- Micro-I Digital Microscope Portable, standalone digital microscope that captures photos of faecal samples and transmits images to the cloud for AI analysis. Designed for field or lab use with minimal training required. Multiple units can be tethered to increase processing speed. Controlled via smartphone, PC, or tablet and operates online or offline.
- Nano-I Digital Microscope Revolutionary next-generation portable intelligent microscope for human health and environmental applications. High-resolution imaging capable of detecting particles sized 5-30μm at approximately 650x magnification. AI-driven analysis supports cell counting and disease detection in urine, blood, and environmental samples.
- RATA Software Platform Proprietary cloud-based software platform that supports the Micro-I and Nano-I microscopes. Enables seamless test uploads, secure result storage, AI-powered analysis, QR code sample tracking (RataTrac), and personalized test reminders (RataPlan). Provides early disease alerts by locality, district, or region.
- Microvision Enterprise AI solution built with HSO on Microsoft Azure that converts microscope images into lab-quality parasite counts in under five minutes. Provides real-time, data-driven treatment decisions at global scale for enterprise customers such as Merck Animal Health and Awanui Labs.
- DrenchSmart FECRT (Faecal Egg Count Reduction Testing) service that helps farmers confirm whether the drench they are using is still effective. Tests submitted via FECPAK units or laboratory with results delivered via email, enabling evidence-based parasite management decisions.
- Animal Health Multi Test Kits Animal Health Multi Test Kits available in 1-sample and 3-sample options, sold through Farmlands stores. Customers can choose individual tests (FEC, Facial Eczema, Liver Fluke, Worm ID) from a single sample collection, with costs added to customer Farmlands accounts.
- Worm ID Test Digital image-based parasite species identification that identifies worm genus within hours using AI analysis of parasite eggs, replacing traditional larval culture methods that take up to two weeks.
Quantifiable outcome
- 34% of NZ sheep farms have triple drench resistance (BZ/Lev/Aba failing)
- +5 more outcomes
Companies that use Techion Group
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles6 records
Techion Group technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability7 records
Feature6 records
Techion Group partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- Merck Animal HealthcoreMajor deal to support Merck's Safeguard cattle treatment programme in the United States. FECPAK platform deployed in Merck's Kansas City laboratory with QR digital submission and sample tracking for standardized FEC processing. Enables US cattle producers to access faster, targeted parasite intelligence as part of Safeguard programme workflow.
- Farmlands CooperativecoreExclusive strategic partnership bringing FECPAK diagnostic testing to Farmlands' 70,000+ farmer shareholders through 82 nationwide stores. Farmlands customers gain access to FECPAK Animal Health Multi Test Kits (FEC, Facial Eczema, Liver Fluke, Worm ID) with costs added to Farmlands account. Partnership supports evidence-based animal health management and addresses growing drench resistance challenge.
- Awanui LabscoreCollaboration to develop AI-powered remote analysis of microscope-based tests from regional clinics and hospitals. Using Microsoft cloud and Custom Vision AI technology, the solution aims to reduce geographical inequities in healthcare access. Initial focus on testing fluids for infections with potential for broader microbiology, pathology and haematology applications.
- MicrosoftcoreStrategic technology partnership providing Microsoft Azure cloud infrastructure and Custom Vision AI technology. Supports both animal health (FECPAK AI) and human health (Awanui Labs remote diagnostics) applications. Vanessa Sorenson, Managing Director Microsoft NZ, called it a 'true New Zealand Inc. story' with global potential.
- Aware Group (HSO)coreAI development partnership creating automated FEC result reporting technology. Aware Group, recently purchased by HSO and Microsoft Partner, worked with Techion to create AI model trained on 120,000+ FEC tests achieving >96% accuracy. Partnership continues with Microvision solution built on Microsoft Azure.
- Swiss Tropical Public Health Institute (Swiss TPH)minorResearch collaboration exploring One Health approach and validating FECPAKG2 platform for human parasitic helminth diagnosis. Associate Prof. Dr. Jennifer Keiser working on drug efficacy and resistance evaluation for soil-transmitted helminth infections. Prof. Dr. Jakob Zinsstag-Klopfenstein provided design and technical input during three-month NZ placement.
- Ghent University (Belgium)minorResearch partnership through STARWORMS project funded by Bill & Melinda Gates Foundation. Professor Bruno Levecke leads project evaluating FECPAK technology for drug efficacy and resistance in human parasite elimination programmes targeting children in developing countries.
- Cornell University (USA)minorResearch collaboration to validate and broaden FECPAK platform's application for human health diagnostics, exploring technology transition from animal to human disease management.
- Sainsbury'sminorThree-year research partnership (2014-2017) with UK's leading supermarket chain undertaking large-scale field study on 100 sheep farms in UK and NZ. Research proved FECPAKG2 improves animal health, reduces farming costs, and enables targeted drench use. Gavin Hodgson, Head of Livestock Sainsbury's PLC, cited as customer champion.
- Callaghan InnovationminorNew Zealand's innovation agency supporting Techion's development of animal diagnostic platform. Simon Yarrow, Agritech Group Manager, commented on Techion's expansion to address human health in developing countries. Helped recruit Dr Amirreza Zarekarizi from University of Otago.
- Aquaculture Solutions Ltd (AquaSol)minorResearch partnership developing world-first green shell mussel spat counting method. Project lead Andrea Strang identified need for digital solution to identify quality spat. Confirmed Micro-I can be adapted to analyze spat condition, size and number for NZ aquaculture industry.
- Aquaculture NZminorPartner in spat counting research project, with AQNZ Spat Strategy 2019 identifying spat supply as critical for achieving $1 billion export goal by 2035.
- Seafood Innovations LimitedminorFunding partner in spat counting research project alongside industry partners and Techion, supporting innovation in NZ aquaculture sector.
- University of OtagominorAcademic partnership including Dr Amirreza Zarekarizi research role and Masters student Joshua Donn's research using Nano-I for counting blood cells in urine samples. Donn's work informed development of new Nanon-I prototype with improved LED arrays and higher resolution camera.
Scale indicators12 records
Recent moves8 records
Expansion highlights6 records
Techion Group competitors and assessment
Company assessmentBroad incumbents
- Phibro Animal Health: Animal health and nutrition company serving livestock producers globally, including parasiticides and animal health solutions. Comparable in addressing parasite management and evidence-based drench decisions alongside Techion's FECPAK platform.
- Virbac: Global animal health company with diagnostics and pharmaceutical products for companion and production animals. Overlaps with Techion in livestock parasite management and farm-level diagnostic decision support.
- Zoetis: One of the largest animal health companies globally, with a growing diagnostics portfolio (Vetscan, reference labs) and broad cattle/livestock product lines such as Safeguard. Comparable to Techion as both a partner and competitor in livestock parasite management.
- Thermo Fisher Scientific: Major life sciences and laboratory instruments provider, including microscopes and imaging platforms used in diagnostic and research labs. Comparable to Techion at the hardware/analytical instrument level for both human and animal applications.
Others
- Bio-Rad Laboratories: Clinical diagnostics and life science research company with imaging and AI-enabled workflow products. Relevant peer for Techion's AI-driven diagnostic interpretation and lab-quality result delivery (Microvision).
- Eurofins Scientific: Global testing services network operating medical, food and environmental laboratories. Comparable in providing centralised and remote diagnostic testing services, and as a potential large-scale channel or competitor for Techion's lab-based parasite testing.
- Mettler-Toledo International: Manufacturer of laboratory analytical instruments used in diagnostics, life sciences and food safety. Adjacent peer reflecting the laboratory instrumentation component of Techion's Micro-I/Nano-I hardware offering.
Direct peers
- IDEXX Laboratories: Global leader in veterinary diagnostics, offering in-clinic laboratory instruments, reference lab services and rapid test kits. Direct overlap with Techion's mission of bringing accurate, point-of-care diagnostic testing into veterinary practices and farms.
- Heska (Antech Diagnostics, part of Mars Petcare): Point-of-care veterinary diagnostics company (now part of Antech/Mars) focused on in-clinic lab instruments, rapid tests and AI-enabled workflows. Closely comparable to Techion's portable, image-based diagnostic approach for companion and production animals.
- Neogen Corporation: Provider of food and animal safety diagnostics, including genomic and rapid tests for livestock producers. Comparable in serving production animal health, food safety and aquaculture customers with diagnostic workflows.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Techion Group social profiles
Digital presenceTechion Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Techion Group leadership team
Management profileNumber of profiles
Profiles10 records
Techion Group subsidiaries and ownership
Company hierarchySubsidiaries3 records
Techion Group funding detail
Funding detailFunding overview
Funding rounds13 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Techion Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Techion Group
What does Techion Group do?
Techion Group develops and sells the FECPAK digital diagnostic platform, combining portable digital microscopes (Micro-I and Nano-I) with cloud-based RATA software and proprietary AI to enable on-farm and point-of-care parasite testing for production animals. The company also licenses the platform to partners such as Merck Animal Health and Awanui Labs, and is extending its microscopy and AI capabilities into human health and aquaculture diagnostics.
Is Techion Group a public or private company?
Techion Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Techion Group founded?
Techion Group was founded in 2002. It employs 11 to 50 people.
Where is Techion Group based?
Techion Group is headquartered in Mosgiel, New Zealand, in the Oceania region.
How does Techion Group make money?
Five revenue lines are on record. Diagnostic Testing Services are the primary driver. The others are hardware Sales, software/SaaS Platform, test Kits and Consumables and licensing and Technology Partnerships.
Who are Techion Group's main competitors?
Broad incumbents on record are Phibro Animal Health, Virbac, Zoetis and Thermo Fisher Scientific. Others are Bio-Rad Laboratories, Eurofins Scientific and Mettler-Toledo International. Direct peers are IDEXX Laboratories, Heska (Antech Diagnostics, part of Mars Petcare) and Neogen Corporation.
Does Techion Group have an API?
No public API is recorded for Techion Group.
What industry is Techion Group in?
Techion Group's product category is Animal Health Diagnostics. Its primary akta.pro industry code is HLAMAFAI, Laboratory & Point-of-Care Diagnostic Devices (Analyzers, Test Kits, Microscopy), with a secondary code of HLAMAGAK, Imaging/Lab Integration & Results Management (PACS, LIS Connectivity, Reporting). Its NAICS code is 54194 and its SIC code is 3826.