Buildly
Buildly operates an AI-native software ecosystem combining Labs product management, Forge Marketplace reusable components, CollabHub builder community, and cloud-native deployment for developers, indie builders, startup founders, and product teams.
- Company typePrivate
- Founded2019
- HeadquartersPortland, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Buildly does
Buildly, Inc. is a privately held, Delaware-incorporated company founded in 2019 and headquartered in Portland, Oregon, that operates a four-layer AI-native software ecosystem. The layers comprise Buildly Labs (an AI-native product operations platform for briefs, requirements, roadmaps, releases, and team coordination), the Forge Marketplace (a community marketplace for reusable software components, templates, blueprints, and community-built apps such as Publisher, Producer, ForgeCommunicator, ForgeMark, and Crm-Service), CollabHub (a community platform offering AI-Native CTO profiles, builder reputation, team matching, and certifications), and Buildly Deploy (shared cloud-native CI/CD and microservice deployment infrastructure). The technical stack is built on open-source foundations, with RAD Core providing a Python/Django backend framework for APIs and microservices, a React/Material-UI frontend template, pre-built data connectors for services such as Salesforce, Google Workspace, AWS, and Google Ads, and the proprietary BabbleBeaver AI assistant integrated across the workflow.
The company monetizes through four streams: transactional marketplace app sales priced at $9.99 to $49.99 per license, recurring subscriptions for Buildly Labs (pricing not publicly disclosed), premium component licensing via a GitHub marketplace channel, and enterprise professional services for architecture consulting, custom component development, migration, and certification training. Go-to-market is community-led and product-led, combining self-serve access to Labs at labs.buildly.io, the Forge marketplace at market.buildly.io, the CollabHub community at collab.buildly.io, and ecosystem programming such as StartupGrind PDX and the FirstCityFoundry podcast.
The company serves developers, indie builders, startup founders, product managers, designers, agencies, and growth marketers, with primary segments being developers/indie builders, founders/startups, and product managers. Disclosed scale signals include 780 reusable components, 342 cloud deployments, a 99.98% platform reliability metric, 128 AI product plans tracked, and nine listed Forge marketplace apps. Leadership is founder-led by CEO Gregory Lind alongside a named executive team of six including a Chief Product Officer and VPs of Engineering AI/ML, Engineering, Front End, and Product and Marketing. Total disclosed funding to date is a single $50,000 seed round in November 2022 from MARL 5G Accelerator (lead) and Right Side Capital Management, and no enterprise customer logos, ARR, or revenue figures have been publicly disclosed.
Buildly firmographics
Firmographics- Name
- Buildly
- Legal name
- Buildly, Inc.
- Website
- https://buildly.io
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Buildly operates an AI-native software ecosystem combining Labs product management, Forge Marketplace reusable components, CollabHub builder community, and cloud-native deployment for developers, indie builders, startup founders, and product teams.
- Ownership category
- akta.pro rank
Buildly industry classification
Industry- Product category
- AI-Native Software Development Platform
- NAICS
- Software Publishers (513210), Software Publishers (5132), Custom Computer Programming Services (541511), Computer Systems Design and Related Services (5415)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Low-Code/No-Code Application Platforms (HDAEAKAA)
- akta.pro secondary industries
- AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI) (HDAEANAI), Developer Experience Platforms for Enterprise (IDEs, CI/CD, Dev Portals) (HDAEAKAI), Low-Code/No-Code Integration Builders (BPAMAOAL)
Keywords
Where Buildly is headquartered
LocationHeadquarters
- HQ city
- Portland
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Buildly business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- Forge Marketplace App Sales: Commercial licenses and sales of community-built apps in the Forge Marketplace. Apps like Publisher ($9.99), ForgeCommunicator ($49.99), ForgeMark ($19.99) are sold with time-limited commercial licenses that convert to lifetime licenses upon building.
- Buildly Labs Subscriptions: Subscription-based access to AI-native product management platform with tiered plans for teams. Includes AI-assisted roadmaps, release planning, and team coordination features.
- Premium Marketplace Components: Commercial licenses for premium components, advanced integrations, and enterprise-grade solutions available via github.com/buildly-marketplace.
- Enterprise Professional Services: Architecture consulting, custom component development, migration assistance, training programs, and certification for internal teams.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time/ perpetual license | Publisher - AI ePub and Audio Book Publisher |
| Unit Pricing | One time/ perpetual license | ForgeCommunicator - AI-native team communication |
| Unit Pricing | One time/ perpetual license | ForgeMark - Marketing automation platform |
| Freemium | Monthly | Crm-Service - Lightweight CRM microservice |
| Other | Other | Producer - Podcast production suite |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels7 records
Buildly product offering
Product offeringCore offering
Buildly operates a collaborative AI-native software ecosystem comprising four integrated layers: Buildly Labs (AI-native product management for briefs, roadmaps, releases, and team alignment), Forge Marketplace (reusable software components and community-built apps with revenue sharing), CollabHub (builder community with certifications, AI-Native CTO profiles, and team matching), and Buildly Deploy (cloud-native deployment infrastructure). The platform also offers RAD Core (Python/Django backend framework), the RAD Process post-Agile methodology, and BabbleBeaver AI assistant integrated across the product suite for builders, startups, and product teams.
Product overview
Buildly is a collaborative AI-native software ecosystem comprising four interconnected layers: Labs (AI-native product operating system for planning, roadmaps, and team coordination), Forge Marketplace (reusable software marketplace with community-published components, templates, and production-ready apps), CollabHub (community layer connecting builders with AI-native CTO profiles, team matching, and certification programs), and Deploy (shared operational infrastructure for cloud-native deployment). Supporting offerings include FirstCityFoundry (founder storytelling and startup education), RAD Core (component-driven backend framework), RAD Process (post-Agile methodology), StartupGrind PDX (Portland founder community), and CollabHub certifications. The ecosystem features BabbleBeaver AI assistant integrated across products for intelligent automation, project planning, and predictive analytics.
Differentiator
Problem solved
Functional benefit
Products and services
- Buildly Labs AI-native product operating system for release planning, intelligent backlogs, team alignment, and coordinated scope. Provides structured AI-assisted product work for briefs, requirements, roadmaps, and releases for product managers, founders, and product teams.
- Forge Marketplace Reusable software marketplace offering community-published components, templates, blueprints, and production-ready app starters with business-friendly open-source licensing and revenue sharing for contributors. Used by developers, founders, and agencies to monetize and consume reusable software.
- CollabHub Community layer for builders, open-source projects, startup teams, and shared learning. Provides AI-native CTO profiles, team matching, builder reputation system, mentorship, certifications (L1 Foundation, L2 Practitioner, L3 Lead), and contributor pathways.
- Buildly Deploy Shared operational infrastructure for CI/CD pipelines, cloud-native deployment, microservice deployment, and open-source-aligned hosting with production-grade reliability (99.98% reliability reported). Used by teams to move planned work to running services with status, rollback, and logs.
- RAD Core Component-driven architecture and backend framework for building APIs and microservices, providing authentication, permissions, data connectors, and a workflow engine on Python/Django with RESTful and GraphQL API support and OpenAPI-compliant documentation.
- Publisher AI interactive ePub and Audio Book publisher available on the Forge Marketplace. Allows users to upload text files, edit and create annotations, and generate interactive ePub or audio book experiences.
- Producer Podcast production tool for documenting, sharing, and collaborating on show notes, segments, and guest management, listed on the Forge Marketplace.
- ForgeCommunicator AI-native team communication platform combining messaging and enterprise discussion features with AI summarization and task generation, offered as a standalone open-source messaging app with data ownership via the Forge Marketplace.
- ForgeMark Multi-brand marketing automation platform offering AI-powered content generation via Ollama, email marketing automation, social media publishing, influencer discovery, and campaign analytics with Google Ads integration, sold on the Forge Marketplace.
- Crm-Service Swagger-documented, RAD Core-compatible lightweight CRM microservice built in Django. Free and open-source, available on the Forge Marketplace with monthly billing for premium tiers.
- BabbleBeaver (standalone chatbot) Plug-and-play conversational AI solution built on FastAPI for rapid development and deployment of AI-powered chatbots with support for multiple isolated LLM implementations, focused on user privacy and data sovereignty, sold as a standalone app on the Forge Marketplace.
Quantifiable outcome
- 99.98% platform reliability
- +2 more outcomes
Companies that use Buildly
Customer profileSegments6 records
Ideal customer profiles4 records
Buildly technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability7 records
Feature7 records
Buildly partnerships and signals
Strategic signalScale indicators6 records
Recent moves6 records
Expansion highlights5 records
Buildly competitors and assessment
Company assessmentDirect peers
- Retool: Low-code platform for building internal tools and apps from reusable components. Directly comparable to Buildly's Forge Marketplace/Labs reusable components plus RAD Core backend approach for app builders.
- Bubble: Visual no-code application platform that lets users build full web apps from reusable components. Comparable to Buildly Labs + Forge as a low-code application development ecosystem for non-developers and startups.
- Linear: AI-assisted product management and issue-tracking tool used by product teams. Directly comparable to Buildly Labs AI-native product management focus on roadmaps, releases, and team alignment.
- Productboard: Product management platform for prioritizing roadmaps and aligning teams. Overlaps with Buildly Labs AI-assisted product planning and release coordination capabilities.
Broad incumbents
- OutSystems: Enterprise low-code application platform with reusable components and CI/CD-style deployment. Overlaps with Buildly's Forge marketplace and cloud-native Deploy layer, but at a broader enterprise scale.
- Airtable: Low-code platform for building apps, workflows, and integrations. Comparable to Buildly's reusable-component approach via Forge Marketplace and Buildly Labs workflows.
- Vercel: Cloud platform for deploying and scaling frontend and full-stack applications with developer experience focus. Comparable to Buildly Deploy's cloud-native deployment and shared infrastructure positioning.
- GitHub: Developer platform with repos, community profiles, and a marketplace. Comparable to CollabHub's builder profiles, certifications, and the buildlyio GitHub organization driving open-source community engagement.
- Notion: Workplace productivity and lightweight app-building platform with templates and integrations. Overlaps with Buildly Labs product docs, team alignment, and Forge reusable templates approach.
Emerging players
- Glide: No-code app builder that turns spreadsheets into applications. Comparable as an emerging low-code builder targeting SMB and individual creators similar to Buildly's Forge audience.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Buildly social profiles
Digital presenceBuildly financial estimates
Financial estimateRevenue estimate
Valuation estimate
Buildly leadership team
Management profileNumber of profiles
Profiles6 records
Buildly funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Buildly M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Buildly
What does Buildly do?
Buildly operates a collaborative AI-native software ecosystem comprising four integrated layers: Buildly Labs (AI-native product management for briefs, roadmaps, releases, and team alignment), Forge Marketplace (reusable software components and community-built apps with revenue sharing), CollabHub (builder community with certifications, AI-Native CTO profiles, and team matching), and Buildly Deploy (cloud-native deployment infrastructure). The platform also offers RAD Core (Python/Django backend framework), the RAD Process post-Agile methodology, and BabbleBeaver AI assistant integrated across the product suite for builders, startups, and product teams.
Is Buildly a public or private company?
Buildly is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Buildly founded?
Buildly was founded in 2019. It employs 1 to 10 people.
Where is Buildly based?
Buildly is headquartered in Portland, United States, in the North America region.
How does Buildly make money?
Four revenue lines are on record. Forge Marketplace App Sales are the primary driver. The others are buildly Labs Subscriptions, premium Marketplace Components and enterprise Professional Services.
Who are Buildly's main competitors?
Direct peers on record are Retool, Bubble, Linear and Productboard. Broad incumbents are OutSystems, Airtable, Vercel, GitHub and Notion. Glide is listed as an emerging player.
Does Buildly have an API?
Yes. Buildly Core is a powerful backend framework for building APIs and microservices using Python/Django with cloud-native design. The platform supports RESTful and GraphQL APIs, with OpenAPI specification compliance and automatic API documentation generation. Key features include authentication, permissions, data connectors, and workflow engine. The platform supports event-driven architecture with asynchronous communication between components. Developer documentation is at docs.buildly.io/docs/backend/api-development.html.
What industry is Buildly in?
Buildly's product category is AI-Native Software Development Platform. Its primary akta.pro industry code is HDAEAKAA, Low-Code/No-Code Application Platforms, with a secondary code of HDAEANAI, AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI). Its NAICS code is 513210 and its SIC code is 7372.