What No Standing does

No Standing International is a creative innovation agency founded in 2016 and operating from Barcelona, Melbourne, and Paris. It delivers five integrated core service lines — Immersive Brand Experiences, Strategic Digital Marketing, Brand Innovation & Identity, Community, Culture & Events, and Emerging Tech & Interactive Media — supported by in-house production studios covering film, post-production, 3D design, and CGI. The agency's flagship differentiator is the combination of culture-led creative direction with emerging-technology execution (AR, VR, Web3, AI, gamified ecosystems) and managed community operations on platforms such as Discord and Telegram. It claims to have built the "world's largest digital sports community" for FC Barcelona via its Discord launch and community-management work.

The firm's revenue model is bespoke professional services — project-based, custom-scoped engagements with no public pricing tiers or rate cards, won through direct enterprise sales. Distribution is exclusively direct: dedicated inbound email channels segment enquiries by function (General, Brand Partnerships, Agency Collaboration, Investment & Media). The client base is concentrated in enterprise and emerging-tech categories — sports rights holders (FC Barcelona), crypto (Binance, Pierre Gasly Grand Prix activation), gaming hardware (ERAZER), and music streaming (Amazon Music). A global "Our Network" partner program extends capabilities in design/content, social-influencer-PR-activations, sports strategy, and tech/product implementation without linear headcount growth.

The 58+ team is structured into 10 studios and operates without disclosed recurring revenue, recurring-revenue product, or external capital beyond a single ~$1.27M funding round in October 2023. Ownership structure, financial statements, and incorporation jurisdiction are not publicly disclosed; the company presents itself simply as a private creative agency. Its competitive position rests on cross-disciplinary creative-technical execution, marquee logo credibility in cultural and emerging-tech categories, and a managed-community service line rather than on any proprietary platform, data asset, or regulatory moat.

Name

No Standing

Legal name

No Standing International

Website

https://nostanding.io

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

51–100 employees

Short description

No Standing International is a creative innovation agency operating across Barcelona, Melbourne, and Paris that delivers immersive brand experiences, strategic digital marketing, community management, and Web3/AR/AI-driven campaigns for global brands, sports rights holders, and emerging-tech companies.

Ownership category

akta.pro rank

Product category

Creative and Digital Marketing Agency Services

NAICS

Advertising Agencies (541810), Indoor and Outdoor Display Advertising (541850)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industry

Creator Talent Management & Representation (MPAAAHAB)

Keywords

• Creative innovation agency
• Immersive brand experiences
• Digital marketing services
• Community and culture campaigns
• Emerging tech activations

Headquarters

HQ city

Melbourne

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Creative Agency Services: Fees for bespoke creative and innovation services including brand activations, digital marketing campaigns, immersive experiences, content creation, and creative direction. Revenue is project-based and likely varies by client scope and engagement complexity.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

No Standing International is a creative innovation agency that designs and delivers immersive brand experiences, strategic digital marketing, brand identity, community/culture programmes, and emerging-tech interactive media for global brands, sports rights holders, and emerging-tech companies. It provides end-to-end creative services from strategy and creative direction through to 3D/CGI production, AR/VR activations, Web3 tokenization, Discord community launches, and influencer-led campaigns.

Product overview

No Standing International is a creative innovation agency operating as a unified service-based offering rather than a software platform. The company provides five integrated core service lines: Immersive Brand Experiences (AR activations, interactive installations, digital takeovers), Strategic Digital Marketing (paid media, influencer strategies, SEO, growth hacking), Brand Innovation & Identity (strategy, visual systems, tone of voice), Community Culture & Events (Discord launches, IRL events, culture-building), and Emerging Tech & Interactive Media (Web3, AI, gamified ecosystems, immersive mirrors). These core services are supported by Real World Energy (events, brand partnerships, in-house studios, influencer talent), Creative Ops (campaigns, creative direction, digital design), and Render In Progress (film production, post-production, 3D/CGI, ecommerce). The company also operates a global partner network providing specialized capabilities in design & content, social/influencer/PR/activations, sports strategy, and tech/product implementation. The firm operates from Barcelona, Melbourne, and Paris with 58+ team members across 10 studios.

Differentiator

Problem solved

Functional benefit

Products and services

• Immersive Brand Experiences AR activations, interactive installations, and digital takeovers that create immersive brand realities for audiences to step into in real-time, delivered for global brands and cultural icons.
• Strategic Digital Marketing Digital ecosystems combining paid media, influencer strategies, SEO, and growth hacking to drive performance while resonating with target audiences.
• Brand Innovation & Identity Strategy, visual systems, tone of voice, and identity frameworks built for relevance, reinvention, and rapid evolution for brands seeking cultural reinvention.
• Community, Culture & Events Culture-building through Discord drops, IRL events, and brand worlds where communities show up, engage, and advocate; delivered most notably for FC Barcelona.
• Emerging Tech & Interactive Media Web3, AI, gamified ecosystems, immersive mirrors, and prototyping of tech-forward brand engagement experiences for clients across crypto, sports, and luxury.
• Real World Energy Events & experiences, brand partnerships, immersive installations, in-house studios, and influencer talent services delivered by No Standing's events/activations arm.
• Creative Ops Insights & strategy, 360 campaigns, creative direction, social-first content creation, digital design, and identity & brand building delivered as an integrated creative operations function.
• Render In Progress Film & stills production, post-production, image retouch, video editing & sound design, 3D design & CGI, and ecommerce services delivered by No Standing's in-house production studios.
• Sports Strategy Development Monetisation, fan engagement, sponsorship, distribution, and future-proofing services delivered by No Standing's network for sports brands and rights holders.
• Tech/Product Implementation AR/VR/virtual worlds, wearables & connected merch, creator economy, and tokenization services delivered through No Standing's global partner network.

Quantifiable outcome

• Created the world's largest digital sports community for FC Barcelona
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Huge: Digital experience agency delivering brand, marketing, and product experiences for global enterprises — comparable client base and creative-tech integration, although with broader focus beyond No Standing's Web3/sports specialty.
• DEPT®: Global digital agency combining creative, technology, and experience design with culture-led work for major brands — closely parallels No Standing's end-to-end creative + emerging-tech positioning across multiple geographies.
• MediaMonks (S4 Capital): Global production and creative services network combining content, media, and technology for major brands — comparable for No Standing's full-stack creative + production + emerging-tech service offering, but at significantly larger scale.
• R/GA: Global creative and technology agency renowned for fusing brand, design, product, and emerging tech — directly comparable to No Standing's innovation-led, AR/VR/Web3-enabled service model, but at much larger scale.

Regional players

• Thinkerbell: Australian creative agency with measured communications and brand work — same geography as No Standing's Melbourne HQ, with shared ANZ enterprise client base and similar bespoke creative positioning.
• BMF Advertising: Australia-based independent creative agency with high-profile brand and culture-led campaigns — direct regional competitor for ANZ enterprise budgets that No Standing targets from its Melbourne office.

Emerging players

• Whalar Group: Creator-led commerce and influencer marketing company with strong Web3 and emerging-tech focus — comparable for No Standing's influencer talent, community building, and creator-economy service lines.

Direct peers

• GALE: Independent creative and digital agency blending brand storytelling, emerging technology, and performance marketing — similar size and ambition to No Standing, also serving brand and emerging-tech clients with bespoke creative engagements.
• Serotonin: Marketing agency specialising in Web3, crypto, and emerging-tech brand campaigns — a close functional peer for No Standing's blockchain-based digital collectibles, tokenisation, and immersive Web3 engagements.
• Amplify: Independent experience-led creative agency producing brand experiences, immersive activations, and culture-first campaigns for global brands — directly comparable to No Standing's experiential and culture-led creative model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/NoStandingMarketingAgency
• LinkedInlinkedin.com/company/no-standing

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about No Standing