Mother Dairy

What Mother Dairy does

Mother Dairy Fruit & Vegetable Pvt. Ltd., incorporated in 1974, is a wholly-owned subsidiary of India's National Dairy Development Board (NDDB) and operates as the commercial arm of the Operation Flood dairy development program. The company processes and distributes approximately 55 lakh litres of liquid milk per day under the Mother Dairy brand across 16 Indian states through a network of 4 lakh retail outlets, own milk booths, modern trade, and quick commerce partnerships, with Delhi-NCR contributing 63% of revenue. Its portfolio spans three core brands: Mother Dairy (liquid milk, cultured products, paneer, ghee, ice creams, and value-added dairy including probiotic and sugar-free lines), Safal (fresh fruit and vegetable retail with ~400 stores in Delhi NCR plus 23 in Bangalore, IQF frozen vegetables, and fruit pulp/concentrate exports to 40 countries), and Dhara (edible cooking oils launched in 1988). Beyond branded dairy, Mother Dairy operates an institutional export business supplying fruit pulp to Coca-Cola, PepsiCo, Unilever, and Nestle, and runs an Innovation Centre (since 2010) that has produced India's first biodegradable milk pouch and clinically validated probiotic/sugar-free formulations.

The business model is a vertically integrated, volume-led consumer staples operation: revenue is generated primarily through unit-priced retail milk and dairy sales (Rs 54-72/litre across variants post-May 2026 hike), branded edible oils, and Safal F&V retail and B2B pulp exports. Go-to-market combines own retail booths (many operated by ex-servicemen under the #BoothHeroes campaign), general trade, Safal retail stores, quick commerce (5% of turnover, 40% YoY growth), and a 40-country export channel. Customer base is split between mass-market urban Indian households (primary, low price elasticity for milk), health-conscious consumers (probiotic, sugar-free, Promilk protein lines), and institutional buyers for Safal ingredients. FY26 revenue reached Rs 20,300 crore (17% YoY growth) with an FY27 target of Rs 24,000 crore, supported by Rs 2,000 crore of announced capex across Maharashtra, Gujarat, Bihar, Andhra Pradesh, and Uttar Pradesh, and geographic expansion beyond Delhi-NCR into Mumbai, Hyderabad, Rajasthan, and Bihar.

Name

Mother Dairy

Legal name

Mother Dairy Fruit & Vegetable Pvt. Ltd.

Website

https://motherdairy.com

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Mother Dairy, a wholly-owned NDDB subsidiary founded in 1974, processes and distributes ~55 lakh litres of milk daily plus edible oils, dairy products, and Safal fresh produce across 16 Indian states via 4 lakh retail outlets and exports to 40 countries; FY26 revenue was Rs 20,300 crore.

Ownership category

akta.pro rank

Product category

Dairy and Food Products

NAICS

Dairy Product Manufacturing (3115), Dairy Product (except Frozen) Manufacturing (31151), Ice Cream and Frozen Dessert Manufacturing (311520), Creamery Butter Manufacturing (311512)

SIC

Dairy Products (2020), Ice Cream & Frozen Desserts (2024)

akta.pro primary industry

Dairy Spreads, Dips & Cream Cheese Manufacturing (AFAKAKAL)

akta.pro secondary industries

Ice Cream & Frozen Dairy Wholesale (AFAIAEAF), Butter & Cultured Dairy (Yogurt, Sour Cream, Kefir) Wholesale (AFAIAEAB)

Keywords

• Dairy products
• Edible oils
• Fresh produce
• Ice cream
• Processed foods

Headquarters

HQ city

New Delhi

HQ country

India

HQ region

Asia

Offices5 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Dairy Products: Mother Dairy's primary revenue driver with over Rs 15,000 crore contribution out of Rs 20,300 crore total turnover in FY26. Includes liquid milk (55 lakh litres daily), cultured products, ice creams, paneer, ghee, cheese, butter, lassi, yogurt, and flavoured milk. The dairy vertical drives approximately 74% of total company revenue.
2. Edible Oils (Dhara Brand): Dhara cooking oils segment contributes around Rs 5,000 crore to total turnover alongside horticulture. The brand was launched under Operation Golden Flow program of NDDB as a market intervention. Trust, Purity and Taste are hallmarks, with the entire range fortified with Vitamins A & D.
3. Horticulture (Safal Brand): Safal, the F&V arm, operates retail stores and processes fruit pulp/concentrates. Safal sells around 23,000 MT of aseptic fruit pulp & concentrate annually, supplies to Coca-Cola, Pepsi, Unilever, Nestle. Contributes approximately Rs 5,000 crore combined with edible oils to total turnover.
4. Safal Retail Operations: Operates about 400 retail outlets in Delhi, Noida, Ghaziabad, Faridabad, Gurgaon and 23 retail outlets in Bangalore catering to more than 1.5 lakh customers per day. Provides around 120 SKUs of fresh fruits & vegetables along with Safal Value Added products, Dhara products and Mother Dairy products.
5. International Exports: Exports to 40 countries worldwide including USA, Europe, Middle East, Russia and Far East Asia. Products include IQF vegetables, oilseeds, fruit pulp and concentrates, gherkins, fresh fruits and vegetables, dairy products, and spices. USD 1.3 billion company.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels6 records

Core offering

Mother Dairy manufactures, processes, and markets liquid milk and a wide range of dairy products (curd, paneer, ghee, cheese, lassi, buttermilk, probiotic and high-protein variants) and ice creams under the Mother Dairy brand. Beyond dairy, it runs the Safal brand for fresh and frozen fruits and vegetables and the Dhara brand for edible oils, and supplies B2B fruit pulps, IQF vegetables, gherkins, and frozen peas to international food manufacturers.

Product overview

Mother Dairy is a diversified dairy and food products company operating as a wholly-owned subsidiary of the National Dairy Development Board (NDDB). The company offers a broad portfolio organized around three main brands: Mother Dairy (liquid milk, ice creams, and dairy products including cheese, paneer, ghee, dahi, lassi, and probiotic offerings), Safal (fruits and vegetables retail, frozen foods, and exports of fruit pulps/concentrates), and Dhara (edible oils). The product portfolio includes poly-packed and UHT milk variants, ice creams in multiple formats (cups, bars, kulfis, tubs, novelties), cultured dairy products, paneer, cheese, ghee, breads, confectionery items, frozen vegetables, fresh produce, coconut water, and export products spanning 40 countries. The company recently pioneered India's first biodegradable milk packaging and launched protein-enriched 'Promilk' under its Pro range. Mother Dairy's products are distributed through booth outlets, retail stores, and quick commerce platforms across 16+ states.

Differentiator

Problem solved

Functional benefit

Brands

• Safal: Fruits & vegetables retail brand; market leader in organized F&V retail in Delhi NCR with presence in Bangalore; also exports to 40 countries
• Dhara
• Promilk

Products and services

• Mother Dairy Liquid Milk Poly-pack and bulk-vended liquid milk in variants including Toned, Double Toned, Full Cream, Cow Milk, Buffalo Milk, UHT (long-life) milk, and milk powder, sold to urban Indian households for daily consumption.
• Mother Dairy Ice Creams Branded ice cream range sold in cups, cones, and family packs, distributed through retail outlets and modern trade for Indian household dessert consumption.
• Mother Dairy Dairy Products (Cultured and Cheese Range) Value-added dairy products including curd/dahi, probiotic dahi, lassi, buttermilk (chaas), paneer, ghee, cheese, and sugar-free variants for Indian household and foodservice use.
• Promilk (High-Protein Milk) High-protein liquid milk variant positioned for consumers seeking additional daily protein from a familiar dairy format.
• Safal Fresh Fruits and Vegetables Retail brand for fresh fruits and vegetables operated through Safal stores, supplying Indian urban consumers with farm-fresh produce.
• Safal Coconut Water Packaged coconut water sold under the Safal brand, marketed as a natural refreshing beverage.
• Safal Frozen and IQF Vegetables Individually Quick Frozen (IQF) vegetables and frozen peas marketed to Indian households and institutional buyers, with an export-grade line for international food manufacturers.
• Dhara Edible Oils Edible oil range marketed under the Dhara brand, including refined oils for Indian household cooking.
• Mother Dairy Exports (Fruit Pulps, IQF Vegetables, Gherkins, Frozen Peas) B2B export product line of fruit pulps, individually quick frozen (IQF) vegetables, gherkins, and frozen peas supplied to international food manufacturers and ingredient buyers.

Quantifiable outcome

• 17% revenue growth to Rs 20,300 crore in FY26
• +4 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Eight partnerships are on record, tiered core, flagship and minor.

• eVerse.AIcoreTechnology or IntegrationPartnership with Nagpur-based startup eVerse.AI for CowGPT AI-powered cattle monitoring system using IoT-enabled collars to track dairy cow health and detect illness before symptoms appear. Over 22 lakh farmers using the solution with more than 40,000 connected collar devices deployed. Partnership aims to improve breeding outcomes and increase milk production by 2-3 litres per animal daily.
• Pro Kabaddi LeaguecoreGTM or Marketing PartnerMother Dairy became official Dairy Partner for PKL (Pro Kabaddi League), leveraging sports marketing to strengthen brand presence and consumer engagement.
• ZomatocoreChannel Partner/ Reseller/ DistributorSafal (Mother Dairy's F&V arm) partnered with Zomato for delivery of fruits and vegetables during COVID-19 pandemic and continues as ongoing distribution channel.
• National Dairy Development Board (NDDB)flagshipOthersMother Dairy is a wholly-owned subsidiary of NDDB. NDDB Chairman Meenesh Shah leads the organization. Company was commissioned in 1974 as initiative under Operation Flood, world's biggest dairy development program.
• Bharat OrganicsminorChannel Partner/ Reseller/ DistributorMother Dairy became exclusive distribution partner for Bharat Organics' organic products in Delhi-NCR market, expanding into organic food distribution.
• Krishi Vigyan Kendra, BaramatiminorStrategic or Co-development PartnerCollaboration with Microsoft and Oxford University through KVK Baramati for AI-integrated Standard Operating Procedure for orange cultivation. Mother Dairy's Rs 1,000 crore orange processing project in Nagpur benefits from this agricultural technology partnership.
• Telangana State GovernmentminorStrategic or Co-development PartnerTelangana Cabinet decided to transfer loss-making Mother Dairy operations to NDDB, reorganizing state dairy infrastructure.
• West Bengal GovernmentminorStrategic or Co-development PartnerWest Bengal Cabinet approved merger of Mother Dairy Calcutta with Banglar Dairy, consolidating dairy operations under state cooperative.

Scale indicators13 records

Recent moves11 records

Expansion highlights6 records

Direct peers

• Amul (GCMMF): Amul, operated by the Gujarat Cooperative Milk Marketing Federation (GCMMF), is India's largest dairy brand and Mother Dairy's most direct competitor. Both are cooperative dairy giants with national ambitions, similar product portfolios (milk, butter, cheese, ice cream, ghee), and the same farmer-procurement model.
• Hatsun Agro Product: Hatsun Agro is one of India's largest private-sector dairy companies, processing milk and producing ice cream, curd, ghee, and paneer. It operates Arun Ice Creams brand and competes with Mother Dairy in South India, with a similar vertically integrated dairy model.
• Heritage Foods: Heritage Foods is a major private dairy company in South India with operations in milk, curd, ghee, paneer, and ice cream. It is one of Mother Dairy's closest private-sector competitors in cultured dairy and value-added products, with overlapping distribution in some markets.
• Nandini (Karnataka Milk Federation): Nandini, operated by the Karnataka Cooperative Milk Producers' Federation, is a state-level dairy cooperative similar in structure to Mother Dairy. It dominates the Karnataka market and is a direct regional competitor with comparable product offerings in milk, curd, ghee, and ice cream.
• Aavin (Tamil Nadu Cooperative): Aavin is the Tamil Nadu state cooperative dairy federation, comparable to Mother Dairy in structure and product mix. It serves as both a state-level direct competitor and a model for cooperative dairy operations, and could become a competitor as Mother Dairy expands into South India.
• Dodla Dairy: Dodla Dairy is a Hyderabad-based private dairy company with operations in milk procurement, processing, and value-added dairy products. It is a regional player in South India that competes with Mother Dairy in cultured products, ghee, and paneer, with a similar farmer-procurement model.
• Parag Milk Foods: Parag Milk Foods, with its flagship 'Go' and 'Pride of Cows' brands, is a private Indian dairy company producing milk, cheese, ghee, and paneer. It targets premium urban consumers in a similar segment to Mother Dairy's premium offerings, with overlapping distribution in major Indian cities.

Broad incumbents

• Nestlé India: Nestlé India is a major multinational food and beverage company with significant dairy exposure including milk products, infant nutrition, and ice cream. While it does not directly compete in fluid milk, it overlaps with Mother Dairy in value-added dairy, and is a B2B customer via Safal fruit pulp supply.
• Britannia Industries: Britannia Industries is one of India's largest food companies, with strong positions in biscuits, dairy, and bread. It overlaps with Mother Dairy in cheese, dairy whitener, and adjacent dairy categories, and is a broad incumbent competing for the same urban consumer wallet share.
• ITC Limited: ITC's dairy and food division, including its Aashirvaad and Sunfeast brands, is expanding into value-added dairy and adjacent food categories. As a diversified FMCG major, it represents a broad incumbent threat to Mother Dairy's value-added dairy ambitions and distribution dominance.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/motherdairymilk
• Facebookfacebook.com/motherdairy
• Instagraminstagram.com/motherdairy
• LinkedInlinkedin.com/company/motherdairy

Compliance14 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mother Dairy