Yuna & Co.
- Company typePrivate
- Founded2017
- HeadquartersJakarta, Indonesia
- Headcount11–50
- GTM typeB2B
- OfferingServices
Yuna & Co. firmographics
Firmographics- Name
- Yuna & Co.
- Legal name
- Vavada B.V.
- Website
- https://helloyuna.io
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where Yuna & Co. is headquartered
LocationHeadquarters
- HQ city
- Jakarta
- HQ country
- Indonesia
- HQ region
- Asia
Offices1 record
Markets served
Yuna & Co. business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Casino Games Revenue: Revenue from online casino games including slots and table games. House edge and margins from player losses generate platform revenue.
- Sports Betting Margin: Revenue generated from betting margins (margin not exceeding 7%, typically around 5%). Platform takes a percentage from the difference between odds offered and true probability.
- Bonus Wagering Requirements: Revenue from wagering requirements on bonuses - players must complete wagering (x35 for first deposit bonus, x20 for free spins winnings, x5 for cashback) before withdrawing bonus-related funds.
- Payment Processing Fees: Third-party payment processors handle transactions; platform may benefit from spreads or fees on currency conversion and payment method charges.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | One-time | Welcome Bonus - 100% match on first deposit up to $1,000 plus 100 free spins |
| Transaction based/ take rate | Pay-as-you-go | Minimum bet: $0.10, Maximum varies by event and bet type |
| Transaction based/ take rate | Monthly | Cashback 10% on net losses |
| Outcome Based/ Performance | Pay-as-you-go | Express Bonus - 2% to 100% boost on accumulator bets |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Yuna & Co. product offering
Product offeringCore offering
Yuna & Co. incubates, scales, and consolidates direct-to-consumer (D2C) brands targeting women in Southeast Asia. The company runs a portfolio-style operating model that uses a Data-Driven CRM platform to manage customer relationships, marketing, and the broader brand ecosystem across the region.
Product overview
Vavada is an online casino and sports betting platform operated by Vavada B.V. under a Curacao license. The core offering consists of the Vavada Online Casino (slots, tournaments, casino games) and Vavada Betting (sports betting launched late 2024). The platform is accessible via desktop web, mobile-optimized site, and dedicated iOS/Android apps. Additional services include a loyalty program with tiered statuses, tournament system, bonus promotions (welcome bonus, cashback, express bonuses, free bets), and mirror site access for blocked regions. The platform supports 22 currencies including cryptocurrencies and 20 languages.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Payout within 24 hours of withdrawal request
- +2 more outcomes
Companies that use Yuna & Co.
Customer profileSegments3 records
Ideal customer profiles1 record
Yuna & Co. technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature5 records
Yuna & Co. partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- MAGEFIN LTDminorMAGEFIN LTD is identified as a payment processing intermediary and payment agent for Vavada B.V., handling transaction processing between the platform and customers.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Yuna & Co. competitors and assessment
Company assessmentBroad incumbents
- Parimatch: Established Eastern European-origin sportsbook and casino brand with Curacao and other licenses. Comparable on sportsbook + casino product mix and emerging-market footprint, but larger scale and stronger brand.
- Pinnacle: Established sportsbook known for low-margin (5–7%) pricing and high odds. Comparable to Vavada on the explicit 5–7% bookmaker margin disclosed in the source and on sportsbook depth, though Pinnacle operates without a casino and under stricter licensing.
- LeoVegas: Mobile-first casino and sportsbook operator with tier-1 European licenses (MGA, UKGC). Comparable on mobile-first product UX and casino + sportsbook bundle, though operates in regulated markets with much higher compliance overhead.
- Betway: Global sportsbook and casino brand with strong regulatory footprint (UK, Malta, multiple EU licenses). Comparable on combined casino + sportsbook offering, but operates under stricter licenses and in tier-1 markets Vavada cannot access.
- Stake.com: Crypto-native casino and sportsbook with global reach and strong emerging-market presence. Comparable to Vavada on crypto deposit/withdrawal support, multi-currency accounts, and aggressive affiliate/influencer marketing, though operating at significantly larger scale.
Direct peers
- Melbet: Curacao-licensed casino and sportsbook with 40+ sports, multi-currency support, and aggressive bonus structures comparable to Vavada's welcome offer. Directly competitive on product positioning and customer acquisition approach.
- 22Bet: Curacao-licensed sportsbook and casino with extensive sports coverage, multi-currency accounts, and a mobile-first product. Matches Vavada on combination of casino plus recently-launched/expanding sportsbook in tier-2/3 markets.
- 1xBet: Curacao-licensed global sportsbook and casino operator with multi-currency, multi-language coverage and a heavy affiliate-led acquisition model. Directly comparable on product mix, geographic targeting (CIS, LatAm, emerging Asia), and reliance on mirror domains.
- Betwinner: Multi-vertical gambling operator (casino, sports, esports, virtuals) licensed in Curacao, with affiliate-led acquisition and broad currency/language coverage. Closely parallels Vavada on product breadth and distribution model.
- Mostbet: Online casino and sportsbook operating under Curacao with broad multi-currency support, mobile apps, and sports betting across 30+ sports. Highly comparable on platform breadth, bonus economics, and emerging-market focus.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights5 records
Customer concentration
Yuna & Co. social profiles
Digital presenceYuna & Co. compliance and trust
Trust signalCompliance4 records
Yuna & Co. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Yuna & Co. leadership team
Management profileNumber of profiles
Profiles2 records
Yuna & Co. subsidiaries and ownership
Company hierarchySubsidiaries1 record
Yuna & Co. funding detail
Funding detailFunding overview
Funding rounds2 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Yuna & Co. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Yuna & Co.
What does Yuna & Co. do?
Yuna & Co. incubates, scales, and consolidates direct-to-consumer (D2C) brands targeting women in Southeast Asia. The company runs a portfolio-style operating model that uses a Data-Driven CRM platform to manage customer relationships, marketing, and the broader brand ecosystem across the region.
Is Yuna & Co. a public or private company?
Yuna & Co. is a private company. It is classified as venture growth investor backed and is currently operating.
When was Yuna & Co. founded?
Yuna & Co. was founded in 2017. It employs 11 to 50 people.
Where is Yuna & Co. based?
Yuna & Co. is headquartered in Jakarta, Indonesia, in the Asia region.
How does Yuna & Co. make money?
Four revenue lines are on record. Casino Games Revenue is the primary driver. The others are sports Betting Margin, bonus Wagering Requirements and payment Processing Fees.
Who are Yuna & Co.'s main competitors?
Broad incumbents on record are Parimatch, Pinnacle, LeoVegas, Betway and Stake.com. Direct peers are Melbet, 22Bet, 1xBet, Betwinner and Mostbet.
Does Yuna & Co. have an API?
No public API is recorded for Yuna & Co..