BuildSafe
BuildSafe (marketed as Infobric Field) is a mobile-first KMA management platform that enables construction firms to report incidents, conduct inspections, and track corrective actions in real time, serving main contractors, subcontractors, and builders across Sweden, Norway, the UK, and the US.
- Company typePrivate
- Founded2015
- HeadquartersStockholm, Sweden
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What BuildSafe does
BuildSafe, marketed as Infobric Field, is a mobile-first KMA (Kvalitet, Miljö, Arbetsmiljö — Quality, Environment, Work Environment) management platform designed for construction sites. The software enables real-time incident and observation reporting from mobile devices, configurable role-based workflows and checklists, investigation tools (5 WHY, MTO methodologies), and automated Insights dashboards that visualize trends and KPIs without manual Excel compilation. The platform also includes a mobile application on iOS and Android (BuildSafe App, package com.buildsafe.app) that allows field workers to conduct inspections, report deviations with photo documentation, and manage corrective actions directly on-site.
The platform is operated as a product line within Infobric Group AB, a Swedish construction technology company headquartered in Jönköping. BuildSafe/Infobric Field sits within a broader portfolio of 12+ modular products covering staff registers and access control (Infobric Site), vehicle and equipment management (Fleet, Equipment, Machines, Hyrma), subcontractor analytics (Intelligence), work order management (Workorder), and attendance registration (Ease CheckIn). Named customers include major construction enterprises such as Skanska, Züblin, Brixly, MVB, Zengun, and Thages.
BuildSafe monetizes primarily through a per-project monthly subscription model (Individinskrivning Field at 385 SEK/month, full Field platform at 550 SEK/month), supplemented by an optional Customer Success add-on for dedicated implementation, standardization, and training support. Go-to-market combines sales-assisted enterprise demos with mobile app store self-serve distribution and localized presence in Sweden, Norway, the United Kingdom, and the United States. The company is privately held with no public listing; disclosed funding totals approximately $1.2M across two seed rounds in 2016-2017.
BuildSafe firmographics
Firmographics- Name
- BuildSafe
- Legal name
- BuildSafe (app product by Infobric Group AB)
- Website
- https://buildsafe.se
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- BuildSafe (marketed as Infobric Field) is a mobile-first KMA management platform that enables construction firms to report incidents, conduct inspections, and track corrective actions in real time, serving main contractors, subcontractors, and builders across Sweden, Norway, the UK, and the US.
- Ownership category
- akta.pro rank
BuildSafe industry classification
Industry- Product category
- Construction Risk Management Software
- NAICS
- Custom Computer Programming Services (541511)
- SIC
- Services-Computer Programming Services (7371)
- akta.pro primary industry
- Architecture, Construction & Building Codes Reference (Design, BIM, Safety Codes) (EDAGAGAH)
Keywords
Where BuildSafe is headquartered
LocationHeadquarters
- HQ city
- Stockholm
- HQ country
- Sweden
- HQ region
- Europe
Offices1 record
Markets served
BuildSafe business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription - Per Project: Monthly subscription model charged per project for KMA management platform access. Includes core features for quality, environment, and work environment management.
- Add-on: Customer Success: Optional additional service with dedicated account manager for structure creation, standardization, rollout planning, and ongoing training and follow-up
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Individinskrivning Field - Digital registration module |
| Subscription | Monthly | Field - Complete KMA Platform |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
BuildSafe product offering
Product offeringCore offering
BuildSafe sells a mobile-first KMA (Quality, Environment, Work Environment) management platform, branded as Infobric Field, that enables construction firms to perform inspections, report observations and incidents, assign corrective actions, and visualize project KPIs in real time. The platform is sold on a monthly per-project subscription with optional Customer Success services for implementation and training, and is distributed through sales-assisted demos, mobile app stores, and integration with a broader Infobric construction-software suite.
Product overview
BuildSafe operates as Infobric Field, a modular platform-plus-modules architecture centered on KMA (Quality, Environment, Work Environment) management for construction. The core product, Infobric Field, provides mobile-first inspection workflows, incident reporting, and real-time dashboards. It integrates with sister modules including Infobric Site (staff registers and access control), Infobric Fleet (vehicle management), Infobric Equipment (tool tracking), Infobric Intelligence (subcontractor analytics), Infobric Workorder (work order management), and Ease CheckIn (attendance registration). The BuildSafe mobile app (available on iOS and Android) serves as the field interface, while the Insights dashboard delivers KPI visualization and trend analysis across all reported data.
Differentiator
Problem solved
Functional benefit
Products and services
- Infobric Field
Quantifiable outcome
- >300% increase in observations reported
- +3 more outcomes
Companies that use BuildSafe
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles4 records
BuildSafe technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
BuildSafe partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights5 records
BuildSafe competitors and assessment
Company assessmentDirect peers
- Procore Technologies: Procore is the leading cloud-based construction project management platform, offering tools for project execution, safety, quality and field observations that directly compete with BuildSafe's KMA and incident-reporting capabilities for general contractors and project owners.
- SafetyCulture (iAuditor): SafetyCulture's iAuditor platform provides mobile-first inspection, incident reporting and safety observation tools widely adopted in construction and adjacent industries. It overlaps directly with BuildSafe's field incident and observation workflows.
- Fieldwire: Fieldwire offers a mobile-first field management platform for construction with task management, inspections and punch lists. It targets the same general contractor and subcontractor persona as BuildSafe.
- Raken: Raken provides mobile field reporting, daily logs, safety observations and time tracking for construction crews. It competes with BuildSafe's mobile incident and observation reporting use case.
- PlanRadar: PlanRadar is a European-based (Austria) construction defect, inspection and task management platform. It overlaps with BuildSafe's KMA, inspection and observation workflows, particularly across DACH and Nordic regions.
- LetsBuild (GenieBelt): LetsBuild is a European construction project management and field collaboration platform serving general contractors. Its quality, safety and progress-tracking features overlap with BuildSafe's KMA scope.
- Buildertrend: Buildertrend is a construction project management platform focused on residential and light-commercial builders, with scheduling, daily logs and customer communication. It serves an adjacent segment of BuildSafe's general-contractor base.
Broad incumbents
- Autodesk Construction Cloud: Autodesk Construction Cloud bundles Build (PlanGrid), BIM 360 and Assemble for project management, safety and field execution. As a broad incumbent with deep R&D and enterprise reach, it competes for the same EHS and field-collaboration budget as BuildSafe.
Emerging players
- Newforma: Newforma provides project information management and field-focused collaboration tools for AEC firms. It has partial overlap with BuildSafe's project-level documentation and collaboration features.
- 1Build: 1Build offers construction estimating and pre-construction tools with safety/quality data integrations. While narrower in scope than BuildSafe, it competes for the same general contractor technology stack budget.
Market position
Strengths2 records
Weaknesses1 record
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
BuildSafe social profiles
Digital presenceBuildSafe financial estimates
Financial estimateRevenue estimate
Valuation estimate
BuildSafe leadership team
Management profileNumber of profiles
Profiles6 records
BuildSafe funding detail
Funding detailFunding overview
Funding rounds2 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BuildSafe M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BuildSafe
What does BuildSafe do?
BuildSafe sells a mobile-first KMA (Quality, Environment, Work Environment) management platform, branded as Infobric Field, that enables construction firms to perform inspections, report observations and incidents, assign corrective actions, and visualize project KPIs in real time. The platform is sold on a monthly per-project subscription with optional Customer Success services for implementation and training, and is distributed through sales-assisted demos, mobile app stores, and integration with a broader Infobric construction-software suite.
Is BuildSafe a public or private company?
BuildSafe is a private company. It is classified as corporate owned and is currently operating.
When was BuildSafe founded?
BuildSafe was founded in 2015. It employs 11 to 50 people.
Where is BuildSafe based?
BuildSafe is headquartered in Stockholm, Sweden, in the Europe region.
How does BuildSafe make money?
Two revenue lines are on record. Subscription - Per Project is the primary driver. The others are add-on: Customer Success.
Who are BuildSafe's main competitors?
Direct peers on record are Procore Technologies, SafetyCulture (iAuditor), Fieldwire, Raken, PlanRadar, LetsBuild (GenieBelt) and Buildertrend. Autodesk Construction Cloud is listed as a broad incumbent. Emerging players are Newforma and 1Build.
Does BuildSafe have an API?
No public API is recorded for BuildSafe.
What industry is BuildSafe in?
BuildSafe's product category is Construction Risk Management Software. Its primary akta.pro industry code is EDAGAGAH, Architecture, Construction & Building Codes Reference (Design, BIM, Safety Codes). Its NAICS code is 541511 and its SIC code is 7371.