What ClickClickDrive does

ClickClickDrive GmbH is a Berlin-based two-sided marketplace and B2B SaaS provider for the driving school sector, operational since 2017 and registered as a private German limited liability company. The consumer-facing platform enables prospective learner drivers in Germany to search, compare, and book driving schools by location, language, reviews, services, and vehicle types, while localized variants serve France, Poland, and Belgium. It is distributed through SEO-optimized web pages at city and Bundesland granularity, native iOS and Android apps, and partner referrals.

The core offering consists of a marketplace for learner discovery paired with an integrated four-module SaaS suite for partner driving schools: Marketing Profil (online presence and conversion), Theorie App (multi-language theory learning with official TÜV/DEKRA exam content used by 25,000+ students monthly), Verwaltungssoftware (calendar, chat, certificates, contracts, invoicing with payment reminders), and Unterrichtssoftware (classroom presentation content). The technology stack is cloud-based and accessible across devices, with Stripe handling billing, HubSpot supporting CRM and chat, and Google/Meta tools powering analytics and demand generation.

The company monetizes via (a) SaaS subscriptions from driving schools, gated by a 14-day free trial; (b) marketplace transaction or booking fees when learner drivers book through the platform; and (c) premium marketing profile services. The leadership team comprises CEO/co-founder Aibek Van den ackerveken, CMO/co-founder Matt Tst, and CTO/co-founder Jan Kapusta, with 51–100 employees and a single disclosed funding event—a €1M angel round in November 2018 led by the CFO of Delivery Hero.

Name

ClickClickDrive

Legal name

ClickClickDrive GmbH

Website

https://clickclickdrive.de

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

51–100 employees

Short description

ClickClickDrive is a Berlin-based two-sided marketplace and SaaS platform that connects learner drivers with driving schools in Germany, France, Poland, and Belgium, while providing partner schools with marketing, theory-learning, and management software.

Ownership category

akta.pro rank

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Driving School SaaS Subscriptions: Driving schools pay for access to management software, theory apps, and marketing profiles. The platform offers a 14-day free trial followed by paid subscription.
2. Marketplace Commissions: Transaction fees from bookings made through the platform when students book appointments with listed driving schools.
3. Marketing Services: Premium marketing profile placement and promotional services to help driving schools increase visibility and convert visitors to customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

ClickClickDrive operates a two-sided marketplace that connects prospective learner drivers with driving schools through a search, comparison, and booking platform (web and mobile). For partner driving schools, the company provides an integrated B2B SaaS suite comprising marketing profiles, multi-language theory learning apps (official TÜV/DEKRA exam content in 13+ languages), management software (scheduling, invoicing, contracts), and classroom presentation software. The offering serves both individual consumers seeking a driver's license and driving school operators digitizing their business.

Product overview

ClickClickDrive operates as a 360° platform connecting driving schools with prospective students. The core offering includes a marketplace for discovering and comparing driving schools, combined with a comprehensive software suite for partner driving schools. The product architecture consists of two main parts: (1) the consumer-facing marketplace and booking platform accessible via website and mobile app, and (2) the partner software suite comprising four integrated modules—Marketing Profil for online presence, Theorie App for student learning, Verwaltungssoftware for school management, and Unterrichtssoftware for classroom instruction. All partner modules are integrated and accessible from any device, enabling driving schools to optimize workflows, manage appointments, track student progress, and communicate with students from a centralized system.

Differentiator

Problem solved

Functional benefit

Brands

• vroomvroom.fr: Driving schools in France - ClickClickDrive's French market platform
• superprawojazdy.pl
• ClickClickDrive.be

Products and services

• Marketing Profil Online profile creation and management tool for driving schools, listed within the ClickClickDrive marketplace. The ClickClickDrive team builds and maintains each school's profile with opening hours, images, approximate prices, services, and customer reviews, enabling schools to be discovered by prospective learner drivers and converting visitors into bookings.
• Theorie App Modern theory learning mobile app for driving students preparing for the theoretical exam. Features official TÜV/DEKRA exam questions with images and videos, and is available in German plus 13 foreign languages. Includes an official exam interface for realistic test preparation. Used by over 25,000 students monthly.
• Verwaltungssoftware (Management Software) Integrated driving school management software providing a shared calendar for instructors and students, centralized chat communication, certificate and contract management, and invoice generation with payment reminders. Accessible from any device, with maintenance and updates included at no hidden cost.
• Unterrichtssoftware (Classroom Presentation Software) Theory classroom presentation software designed for use on TV, PC, or projector in driving schools. Features always-current modern teaching material, with all updates applied automatically and free of charge.
• ClickClickDrive Mobile App Native iOS and Android mobile application for driving students enrolled at partner schools. Displays all appointments at a glance, allows appointment adjustments, and provides direct chat with driving instructors to track learning progress.
• Theorie am PC (Web Theory Learning) Web-based theory learning system that allows students to study for the theory exam on their computer. Features the latest TÜV and DEKRA exam questions, with login via SMS code to the user's smartphone.

Quantifiable outcome

• 4.9/5 partner satisfaction rating
• +2 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature5 records

Partnerships

Nine partnerships are on record, tiered minor and core.

• Funda FahrschuleminorChannel Partner/ Reseller/ DistributorOne of many driving school partners using the ClickClickDrive platform for marketing profiles and management software.
• T-Damm FahrschuleminorChannel Partner/ Reseller/ DistributorDriving school partner offering services in Berlin area, featured in partner showcase with logo displayed.
• Fahrschule SevimminorChannel Partner/ Reseller/ DistributorPartner driving school in Berlin, listed among featured partners on the platform.
• Fahrschule ArasminorChannel Partner/ Reseller/ DistributorMulti-location driving school partner with branches across Berlin (Residenzstraße, Roedernallee, Prenzlauer Promenade, Innsbrucker Str., Otto-Suhr-Allee).
• Fahrschule ColibriminorChannel Partner/ Reseller/ DistributorPartner driving school, featured in customer testimonials showcasing ClickClickDrive management software benefits.
• Fahrschule Oscar GmbHminorChannel Partner/ Reseller/ DistributorPartner driving school in Zehlendorf area, offering multilingual instruction.
• Turbo Fahrschule BerlinminorChannel Partner/ Reseller/ DistributorPartner driving school featured in partner showcase.
• Factory BerlincoreStrategic or Co-development PartnerCo-working space provider hosting ClickClickDrive headquarters at Rheinsberger Str. location in Berlin.
• Stripe Inc.coreTechnology or IntegrationPayment processing provider for transaction and subscription payments. Based in San Francisco, CA, USA. Handles payment processing including invoicing for platform services.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Fahrschule.de: Fahrschule.de is a long-standing German driving-school information and booking directory, comparable on the consumer marketplace side of ClickClickDrive's offering.
• Beste-Fahrschule.de: Beste-Fahrschule.de operates a German driving-school search/directory platform, overlapping with ClickClickDrive's consumer-facing marketplace on discovery and comparison, though with less integrated B2B SaaS.
• Fahrschulheld: Fahrschulheld is a Germany-based vertical SaaS provider for driving schools offering scheduling, theory, and management tools — directly competing with ClickClickDrive's Verwaltungssoftware and Theorie App on the B2B side of the marketplace.

Emerging players

• SimplyBook.me: SimplyBook.me provides appointment-booking and client-management SaaS for service SMBs including driving schools; partial overlap with ClickClickDrive's management software and booking infrastructure.
• Führerschein-Pro (theorie-pruefung.de): Theorie-pruefung.de is a German theory-exam preparation platform with official TÜV/DEKRA questions; competes directly with ClickClickDrive's Theorie App at the consumer learning layer.

Broad incumbents

• Treatwell: Treatwell is a European marketplace connecting consumers with local service providers (salons, spas); highly comparable as a two-sided services marketplace targeting SMBs with both consumer discovery and partner SaaS.
• Udemy: Udemy is a global online education marketplace with theory-style course content; relevant analog for ClickClickDrive's Theorie App and web-based theory learning as a consumer-facing learning product.
• Check24: Check24 is a major German comparison/marketplace platform extending across multiple verticals; relevant as a broader incumbent showing how marketplace scale and SEO dominance can extend into adjacent categories like driving-school booking.
• Booksy: Booksy is a global booking and SMB-management SaaS for service businesses with a built-in consumer marketplace; mirrors ClickClickDrive's combination of vertical SaaS and discovery marketplace for driving schools.
• Yelp: Yelp is a discovery/reviews marketplace for local SMBs with profile and lead-generation features; analogous to ClickClickDrive's marketing-profile and review-based selection mechanics for driving schools.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/clickclickdriDE

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ClickClickDrive