CUBi Energia
- Company typePrivate
- Founded2021
- HeadquartersSão Paulo, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
CUBi Energia firmographics
Firmographics- Name
- CUBi Energia
- Legal name
- CUBi Energia
- Website
- https://cubienergia.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where CUBi Energia is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
CUBi Energia business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Platform Subscription: SaaS platform for energy invoice management with per-document pricing based on invoices sent to the platform and per telemetry point connected. Costs scale with operational growth.
- Usage-Based Billing: Pricing is calculated per document submitted to the platform and per connected telemetry point, allowing costs to grow proportionally with client operations.
- Freemium Access: Free tier allowing evaluation of up to 240 energy invoices per year. Converts users to paid plans upon scaling operations.
- Advisory Services (Copiloto): Personalized consulting services for energy management including basic, advanced, and customized plans. Minimum 6-month commitment with R$1,000/month global minimum.
- Infrastructure Services: Additional costs may apply for equipment installation, meter rental, whitelabel solutions, and other supplementary services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free tier for evaluation - up to 240 invoices annually |
| Subscription | Monthly | Basic Copiloto - organizational support for data management |
| Subscription | Monthly | Advanced Copiloto - deeper data analysis with telemetry |
| Subscription | Monthly | Personalized Copiloto - custom advisory scope |
| Usage-based | Pay-as-you-go | Enterprise platform pricing |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
CUBi Energia product offering
Product offeringCore offering
CUBi Energia operates the CUBi KiP SaaS platform, which automates the collection, digitization, equalization, and analysis of electricity, water, and free-market energy invoices from all Brazilian distributors. The platform runs automated diagnostic scenarios to identify savings opportunities (tariff optimization, demand sizing, ACL/ACR migration, distributed generation, reactive penalties) and exposes the data through a dashboard, API, and a human-led Copiloto advisory service for commercial and industrial energy users.
Product overview
CUBi Energia's product portfolio is centered on the CUBi KiP SaaS platform — a unified, cloud-based energy bill management and intelligence platform. The core platform provides automated invoice collection, OCR-style data extraction, equalization, and analytics across all Brazilian energy distributors. It is offered in a free tier (up to 240 invoices/year) and paid tiers with advanced features. The platform is architected as a modular suite, with optional add-on modules including: the Copiloto advisory support service (human-led consulting in Basic, Advanced, and Custom tiers), real-time telemetry monitoring (CCEE SCDE integration), multi-asset portfolio management, white-label branding, and specialized automation tools for energy traders and managers. A public API enables third-party developers to consume extracted invoice data and build ERP integrations. The platform applies algorithmic optimization and automated diagnostics to simulate over 20 scenarios per invoice and recommends actions across tariff classification, contracted demand, seasonal management, ACL migration, and distributed generation.
Differentiator
Problem solved
Functional benefit
Brands
- CUBi KiP: Energy bill management software platform for automated collection, digitization, and analysis of energy accounts
Products and services
- CUBi KiP (Plataforma de Gestão de Faturas de Energia) Flagship SaaS platform that automates the collection, data extraction, normalization, and analysis of energy, water, and free-market invoices from all Brazilian energy distributors, including audit, penalty identification, demand optimization, and tariff classification features for multi-unit industrial and commercial portfolios.
- CUBi KiP Free Version Free tier of the CUBi KiP platform that allows companies to process up to 240 energy invoices per year at no cost, covering about 63% of Brazilian energy distributors and providing automated collection, data extraction, dashboards, and basic diagnostics.
- CUBi API (API de Faturas) Public-facing API that allows developers and partners to programmatically consume energy invoice data (bar codes, due dates, totals) extracted by CUBi KiP, enabling integration with ERPs, payment systems, and custom applications.
- Copiloto (Advisory Support Service) Human-led advisory support service that reinforces client energy management teams, available in Basic (invoice management and distributor interface), Advanced (adds telemetry, measurement audits, daily alerts), and Custom (on-site visits, energy committee leadership, financing search, training, BPO) tiers, with a minimum 6-month commitment and R$1,000/month global minimum.
Quantifiable outcome
- Eliminate manual data entry for energy invoices - companies report saving significant administrative time
- +2 more outcomes
Companies that use CUBi Energia
Customer profileNamed customers9 records
Segments6 records
Ideal customer profiles3 records
CUBi Energia technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability6 records
Feature8 records
CUBi Energia partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights6 records
CUBi Energia competitors and assessment
Company assessmentDirect peers
- GridPoint: Energy management platform combining submetering hardware, telemetry, and cloud analytics for multi-site commercial customers. Closely comparable in multi-asset energy management and the hardware-plus-software bundling that CUBi is starting to offer via SCDE telemetry.
- EnergyCAP: US-based SaaS for utility bill management and energy data analytics across multi-site enterprises. Closest international functional analog to CUBi KiP's invoice equalization, dashboarding, and reporting workflow, though EnergyCAP focuses on the US utility landscape.
- Arcadia (Urjanet): Platform that aggregates utility bill and interval data from thousands of providers via API. Comparable to CUBi's automated collection and normalization across distributors, with a US/global orientation but the same core 'utility data as a service' value proposition.
Broad incumbents
- Uplight: Larger energy SaaS provider serving utilities and energy retailers with customer engagement, energy analytics, and bill management. Overlaps with CUBi's commercializer-facing modules but operates at utility scale rather than C&I consumer scale.
- Schneider Electric EcoStruxure: Global industrial IoT and energy management suite with modules for power monitoring, energy analytics, and sustainability reporting. Represents the upper-tier competitive threat CUBi faces when industrial customers consolidate on a single vendor.
- TOTVS: Dominant Brazilian ERP and management software vendor that could embed energy bill management into its existing enterprise software stack. Represents a likely partner-or-competitor scenario for CUBi among mid-market Brazilian industrial customers.
- ABB Ability Energy Manager: ABB's cloud-based energy and asset management platform used in industrial facilities globally. Competes with CUBi for the same industrial energy management budget, but as part of a much broader automation portfolio.
Emerging players
- Bidgely: AI-driven energy disaggregation and customer analytics platform for utilities and energy retailers. Comparable AI/diagnostics capability applied to energy data, though Bidgely's primary buyer is the utility rather than the C&I consumer.
- Hivedome / Voltbras: Brazilian energy tech startups offering digital tooling for the Brazilian free energy market, including market simulation and trading support. Comparable to CUBi from a Brazil-focused energy digitization angle, though typically more trading-oriented than bill management-oriented.
Regional players
- JERA (Energy Trade Platform vendors): CCEE (Câmara de Comercialização de Energia Elétrica) and adjacent Brazilian market infrastructure providers that operate the SCDE telemetry system CUBi integrates with. They are upstream infrastructure rather than direct competitors but represent the local energy market ecosystem.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
CUBi Energia social profiles
Digital presenceCUBi Energia financial estimates
Financial estimateRevenue estimate
Valuation estimate
CUBi Energia leadership team
Management profileNumber of profiles
Profiles4 records
CUBi Energia funding detail
Funding detailFunding overview
Funding rounds2 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CUBi Energia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CUBi Energia
What does CUBi Energia do?
CUBi Energia operates the CUBi KiP SaaS platform, which automates the collection, digitization, equalization, and analysis of electricity, water, and free-market energy invoices from all Brazilian distributors. The platform runs automated diagnostic scenarios to identify savings opportunities (tariff optimization, demand sizing, ACL/ACR migration, distributed generation, reactive penalties) and exposes the data through a dashboard, API, and a human-led Copiloto advisory service for commercial and industrial energy users.
Is CUBi Energia a public or private company?
CUBi Energia is a private company. It is classified as venture growth investor backed and is currently operating.
When was CUBi Energia founded?
CUBi Energia was founded in 2021. It employs 11 to 50 people.
Where is CUBi Energia based?
CUBi Energia is headquartered in São Paulo, Brazil, in the Latin America region.
How does CUBi Energia make money?
Five revenue lines are on record. Platform Subscription is the primary driver. The others are usage-Based Billing, freemium Access, advisory Services (Copiloto) and infrastructure Services.
Who are CUBi Energia's main competitors?
Direct peers on record are GridPoint, EnergyCAP and Arcadia (Urjanet). Broad incumbents are Uplight, Schneider Electric EcoStruxure, TOTVS and ABB Ability Energy Manager. Emerging players are Bidgely and Hivedome / Voltbras. JERA (Energy Trade Platform vendors) is listed as a regional player.
Does CUBi Energia have an API?
Yes. CUBi offers an API that enables developers to consume data extracted from energy invoices programmatically and build their own automations and integrations. The API is used to extract data such as bar codes, due dates, and total values for payment integrations with ERPs. It is available to customers for integration purposes and shared with clients who have interest in using it.