Bovonic

What Bovonic does

Bovonic is a New Zealand-based agritech company that develops and sells dairy herd-health technology, principally the QuadSense automatic in-line mastitis detection system. The product consists of four patented milk sensors that slot into the milking cup liners of each bail, a battery-powered control unit, and a mobile app; the system measures electrical conductivity of milk from each quarter of the udder individually and uses a detection algorithm to compare those readings, surfacing clinical and subclinical mastitis through color-coded alerts within roughly one minute. Target customers are dairy farmers in New Zealand, Australia, the United Kingdom, and Ireland, including conventional and organic operations for whom early detection is essential to alternative treatment protocols.

The company monetises through a one-time hardware sale of NZ$500 per unit (with an average install of 29 units per farm, or ~NZ$14,500 per site) plus a recurring annual service subscription priced at NZ$94 per unit per year (paid upfront) or NZ$104 paid monthly, which bundles annual sensor replacement, warranty, technical support, and battery replacement. Distribution is a hybrid model combining direct website sales, a network of more than ten regional New Zealand dealers (Beta Milking, King Farm Services, McGregors Farm Services, ABC Milking, DairyMaster, DairyTech South, Coastal Agri, ADP), a Fonterra Farm Source channel partnership, and direct sales routes into the UK, Ireland, and Australia via regional websites and contact lines. Hardware assembly is kept in-house at a dedicated production facility near Tauranga.

Bovonic was founded in 2021 by Liam Kampshof, a biomedical engineer who translated experience from human diagnostic devices into a milk-sensor prototype initially built in his garage. The company secured an initial NZ$750,000 investment from Pacific Channel in November 2021 after participating in the Sprout Agritech accelerator, followed by a NZ$940,000 round led by Pacific Channel with Enterprise Angels, MIG Angels, and NZVC in June 2024 that coincided with the commercial launch at National Fieldays. As of late 2024 / early 2025 the company reports 4,000+ units installed across 160+ New Zealand and Irish farms, has expanded its engineering and commercial team, signed a strategic-collaboration announcement with SenseHub Dairy (MSD Animal Health) in 2026, and is a finalist in the NZ Hi-Tech Awards and Fieldays Innovation Awards Agritech Company of the Year categories for 2026.

Name

Bovonic

Legal name

Bovonic Limited

Website

https://bovonic.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Bovonic is a New Zealand agritech company that sells QuadSense, an in-line sensor system that detects dairy cow mastitis at the milking bail, primarily serving commercial and organic dairy farmers across New Zealand, Australia, the UK, and Ireland through direct sales, dealers, and a Fonterra Farm Source partnership.

Ownership category

akta.pro rank

Product category

Dairy Health Monitoring Technology

SIC

Farm Machinery & Equipment (3523)

akta.pro primary industry

Milk Quality Testing & Sampling Equipment (SCC, Conductivity, Analyzers) (AFAAAIAD)

akta.pro secondary industries

Dairy Housing, Milking Systems & On-Farm Infrastructure Operations (AFAEACAG), Dairy Farm Data, Monitoring & Precision Dairy Operations (AFAEACAO)

Keywords

• Mastitis detection system
• Dairy herd sensors
• In-line milk sensors
• Animal health monitoring
• Dairy farm technology

Headquarters

HQ city

Omanawa

HQ country

New Zealand

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. QuadSense Hardware Sales: One-time hardware sale of QuadSense units at $500 per unit (excluding GST). Each milking bail requires one QuadSense unit. Average installation of 29 units per farm totaling approximately $14,500.
2. Annual Service Subscription: Recurring annual subscription service fee including replacement sensors each year, sensor warranty, technical support, battery replacement, and access to new features as they become available. Offered at $94 per unit annually (paid upfront) or $104 per unit annually (paid monthly).

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Bovonic manufactures and sells QuadSense, an in-line automated mastitis detection system for dairy farms. The product consists of four patented milk sensors inserted into milking cup liners that measure milk conductivity from each quarter of the udder to detect clinical and subclinical mastitis. The company complements the hardware with a mobile app for alert tracking and an annual service subscription covering sensor replacement, warranty, technical support, and battery replacement.

Product overview

Bovonic offers a focused product portfolio centered on dairy herd health technology. The flagship product is QuadSense, an automatic mastitis detector with four patented in-line milk sensors that measure udder-quarter conductivity to detect mastitis early. This core device is complemented by the Bovonic mobile app for alert tracking and threshold management. A secondary product, Rapid Remove, addresses milking equipment maintenance. The company also offers annual service subscriptions covering sensor replacement, warranty, support, and battery replacement.

Differentiator

Problem solved

Functional benefit

Brands

• QuadSense™: Automatic mastitis detector for dairy farms consisting of four patented milk sensors that insert into milking cup liners. Measures and compares milk from each quarter of the udder for greater accuracy, providing instant detection of both clinical and subclinical mastitis cases.
• Rapid Remove

Products and services

• QuadSense Automatic in-line mastitis detector for dairy farms consisting of four patented milk sensors inserted into milking cup liners. Measures and compares milk conductivity from each quarter of the udder to detect clinical and subclinical mastitis within one minute, alerting via color-coded lights on a control unit. Battery-powered with 3-4 year battery life, self-installable, priced at $500 per unit.
• QuadSense Annual Service Subscription Recurring annual subscription tied to each QuadSense unit, covering annual replacement sensors, sensor warranty, technical support, battery replacement, and access to new features. Offered at $94 per unit annually (paid upfront) or $104 per unit annually (paid monthly).
• Bovonic App Mobile application (iOS and Android) for recording and tracking QuadSense alerts, updating detection thresholds, and managing herd health data. Provides remote control of QuadSense units via Bluetooth scanning and allows users to change alert sensitivity levels.
• Rapid Remove Precision maintenance tool for milking cluster rubberware changeovers. Fits between claw and liner for quick removal and replacement of liners, streamlining milking equipment maintenance for dairy farmers.

Quantifiable outcome

• Average payback period of 6 months with annual benefits of $29,547 per farm (based on 29 units at $500 each)
• +4 more outcomes

Named customers11 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature4 records

Partnerships

Ten partnerships are on record, tiered strategic, core and minor.

• SenseHub Dairy (MSD Animal Health)strategicTechnology or Integration · 10 June 2026Announced intention to collaborate bringing together Bovonic's QuadSense mastitis detection technology and SenseHub Dairy's established ecosystem of animal behaviour and milk monitoring technology. The collaboration aims to explore how these technologies could work together to support earlier disease detection and proactive herd management.
• Farm Source (Fonterra)coreChannel Partner/ Reseller/ DistributorPartnership with Fonterra's Farm Source to make QuadSense more accessible to Fonterra supplier farmers. Farm Source is Fonterra's rural retail network serving dairy farmers.
• Beta MilkingcoreChannel Partner/ Reseller/ DistributorAuthorized dealer for QuadSense in Matamata region (10 Waharoa Road West, Matamata). Provides local sales, installation support, and service to dairy farmers.
• King Farm ServicescoreChannel Partner/ Reseller/ DistributorAuthorized dealer for QuadSense in Edgecumbe region (39 Main Street, Edgecumbe). Part of nationwide dealer network providing local farmer support.
• McGregors Farm ServicescoreChannel Partner/ Reseller/ DistributorAuthorized dealer for QuadSense in Morrinsville region (9 Ron Ladd Place, Morrinsville). Dealer partner serving local farming community.
• ABC MilkingcoreChannel Partner/ Reseller/ DistributorAuthorized dealer for QuadSense in Rotorua region (19 White Street, Fenton Park, Rotorua). Part of dealer network for QuadSense distribution.
• DairyMastercoreChannel Partner/ Reseller/ DistributorAuthorized dealer for QuadSense in Stratford region (76 Juliet Street, Stratford East). Dealer partner for dairy technology products.
• DairyTech SouthcoreChannel Partner/ Reseller/ DistributorAuthorized dealer for QuadSense in South Island with locations in Gore (50 Ordsal Street) and Winton (21 Springford Street).
• ADP (Advanced Dairy and Pump)minorChannel Partner/ Reseller/ DistributorAuthorized dealer for QuadSense in Northland with locations in Whangarei (4a Herekino Street), Dargaville (27 Edward Street), and Wellsford (8 Station Road).
• Coastal AgriminorChannel Partner/ Reseller/ DistributorAuthorized dealer for QuadSense in Opunake region (97 Tasman Street, Opunake). Regional dealer partner for South Taranaki area.

Scale indicators7 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• DeLaval: Global incumbent in milking systems and dairy herd management offering DelPro and OCC (Online Cell Counter) mastitis detection integrated with full milking equipment. Directly competes with QuadSense in mastitis detection but as part of a broader milking platform at higher price points.
• Lely: Leading milking robot manufacturer with MQC (Milk Quality Control) mastitis detection in Astronaut systems. Competes in dairy herd health monitoring and is mentioned as a board member connection at Bovonic via Colin Groves' DeLaval background.
• GEA Farm Technologies: Major milking equipment manufacturer offering integrated herd health monitoring including mastitis detection within its DairyMilkQ and DairyNet platforms. Competes broadly in the same on-farm dairy tech category as Bovonic.
• MSD Animal Health (SenseHub Dairy): Animal health leader offering SenseHub Dairy behaviour and milk monitoring ecosystem. Has just announced a collaboration with Bovonic and competes in the same herd-health monitoring category.
• Antelliq (Allflex Livestock Intelligence): Global livestock identification and monitoring provider (Allflex, SCR) offering dairy cow monitoring solutions. Competes in the same herd-health monitoring space as Bovonic with broader product portfolio.

Direct peers

• AfiMilk (AfiAct): Specialist in dairy cow sensors and herd management software, including AfiLab milk analytics and AfiAct pedometers. Closely comparable to Bovonic as a focused dairy monitoring technology provider with conductivity-based milk analysis.
• BouMatic / DairyMaster: Manufacturer of milking systems and parlour equipment with herd health monitoring features; DairyMaster is also an authorised Bovonic dealer in New Zealand, demonstrating overlap between incumbent milking equipment vendors and QuadSense distribution.
• Nedap Livestock Management: Provider of dairy cow identification, activity monitoring and health management solutions. Competes in on-farm dairy monitoring with comparable product positioning to QuadSense.

Emerging players

• SmaXtec: Austrian agritech offering intraruminal bolus sensors for early disease detection including mastitis in dairy cows. Emerging competitor with a different form factor (in-cow bolus vs in-line sensor) but overlapping value proposition of early mastitis detection.
• Cainthus: Computer vision-based dairy monitoring startup tracking cow behaviour and health from cameras. Emerging player in the same on-farm dairy health category as Bovonic, using a non-invasive sensor approach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/people/Bovonic/100092093155367
• LinkedInlinkedin.com/company/bovonic/posts/?feedView=all
• Instagraminstagram.com/bovonic

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds4 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bovonic