What The Hain Celestial Group does

The Hain Celestial Group, Inc. is a US-incorporated, NASDAQ-listed (ticker: HAIN) consumer packaged goods company founded in 1993 and headquartered at 1111 Marcus Avenue, Hoboken, New Jersey. The company manufactures and sells a portfolio of more than 20 better-for-you food, beverage, and personal care brands organized into five horizontal categories: Beverages (Celestial Seasonings, Natumi, Lima, Joya), Yogurt (The Greek Gods), Baby/Kids (Earth's Best, Ella's Kitchen — the #1 baby food brand in the UK), Pantry (Linda McCartney's plant-based foods, Hartley's jams, Spectrum oils, MaraNatha nut butters, New Covent Garden Soup, Imagine, Sun-Pat, Clarks), and Personal Care (JĀSÖN, Avalon Organics, Alba Botanica, Live Clean). Underlying technology is conventional food and beverage manufacturing and formulation, supplemented by an Innovation Experience Center at the Hoboken headquarters for product development, ingredient testing, and sensory evaluation. The company holds no disclosed patents, proprietary software, or AI/data assets.

Hain generates revenue almost entirely through one-time retail sales of branded packaged goods via mass-market grocery, health food, and drug retailers. It sells in 75+ countries with primary distribution partners in the US being Target, Walmart, and Dollar General, supplemented by foodservice and school catering channels (notably for Linda McCartney's in the UK/EU). Fiscal 2025 net sales were $1.56 billion, a 10% year-over-year decline from $1.74 billion in fiscal 2024, with Q3 FY2026 net sales of $338 million (down 13% YoY) and a net loss of $106 million. Total debt stood at $549 million as of Q3 FY2026 after a $155 million paydown. On March 6, 2026 the company completed the $115 million divestiture of its North American Snacks business (Garden Veggie Snacks, Terra chips, Garden of Eatin') to Snackruptors Inc. — 22% of fiscal 2025 net sales — to reduce leverage and refocus on higher-margin tea, yogurt, and baby/kids categories. The company employs approximately 2,837 people globally and has no parent company, with its shares publicly held (notably with increased positions by Vanguard, Nantahala Capital, and Millennium Management).

Name

The Hain Celestial Group

Legal name

The Hain Celestial Group, Inc.

Website

https://hain.com

Company type

Public

Founded year

1993

Operating status

Operating

Headcount range

1,001–5,000 employees

Ownership category

akta.pro rank

Product category

Natural and Organic Consumer Packaged Goods

NAICS

Snack Food Manufacturing (31191)

SIC

Food And Kindred Products (2000), Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030), Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Specialty & Functional Packaged Foods (Gluten-Free, Keto, Organic, Medical/Allergen-Friendly) (CRADAAAI)

akta.pro secondary industries

Alternative Protein Snacks, Bars & RTD Nutrition Manufacturing (AFAKAGAK), Functional Baby & Kids Foods Manufacturing (Fortified Infant/Toddler Foods, Kids Nutrition) (AFAKAJAJ), Baby Meals & Ready-to-Eat Foods (Pouches, Bowls, Refrigerated/Frozen) (CRADAEAG)

Keywords

• Organic food products
• Natural personal care
• Plant-based foods
• Better-for-you brands
• Organic baby food

Headquarters

HQ city

Boulder

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Consumer Packaged Goods Sales: Sale of better-for-you food, beverage, snack, baby/kids, meal prep, and personal care products through retail channels globally. Revenue derived from product sales across multiple brand portfolios marketed in 75+ countries.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

The Hain Celestial Group manufactures and distributes a portfolio of better-for-you consumer packaged goods across beverages (teas, plant-based drinks), yogurt, baby and kids foods (organic), pantry staples (jams, nut butters, oils, soups, plant-based foods), and natural personal care products. It operates more than 20 owned or licensed brands sold through major retailers in 75+ countries and is currently focused on its core higher-margin categories of tea, yogurt, and baby/kids products.

Product overview

The Hain Celestial Group is a leading health and wellness company with a portfolio of better-for-you brands spanning beverages (Celestial Seasonings teas, Natumi plant-based drinks, Lima organic foods, Joya plant-based products), yogurt (The Greek Gods), baby and kids foods (Ella's Kitchen, Earth's Best), pantry items (Linda McCartney's plant-based foods, Hartley's jams, Spectrum oils, MaraNatha nut butters, New Covent Garden Soup, Cully & Sully, Imagine soups, Sun-Pat peanut butter, Clarks maple syrup), and personal care (JĀSÖN, Avalon Organics, Alba Botanica, Live Clean). The company operates across 75+ countries and markets products including snacks (ParmCrisps, Thinsters), honey (Gale's), and marmalades (Rose's, Frank Cooper's, Robertson's). Hain Celestial's strategy focuses on core categories including tea, yogurt, and baby/kids products, with recent portfolio simplification including the divestiture of its North American Snacks business (Garden Veggie Snacks, Terra chips, Garden of Eatin') to Snackruptors Inc. The company also operates an Innovation Experience Center at its Hoboken headquarters for product development.

Differentiator

Problem solved

Functional benefit

Brands

• Ella's Kitchen: #1 baby food brand in the UK, available in over 40 countries, pioneer in children's nutrition with organic foods
• Earth's Best
• Celestial Seasonings
• The Greek Gods
• Linda McCartney's
• Joya
• Hartley's
• Spectrum
• MaraNatha
• Natumi
• Lima
• JĀSÖN
• Avalon Organics
• Alba Botanica
• Live Clean
• Imagine
• ParmCrisps
• Thinsters

Products and services

• Earth's Best (Big Kids Snacks launch, April 2026) Organic baby and kids food brand focused on helping young children build healthy habits with organic fruits, vegetables, whole grains, and responsibly sourced protein; expanded in April 2026 into Big Kids Snacks for ages 4 to 8.
• Ella's Kitchen #1 baby food brand in the UK, available in over 40 countries, offering great quality organic foods for young children.
• The Greek Gods yogurt Greek yogurt made with real ingredients like whole milk and honey using a unique old-world process for a smooth, rich, creamy texture.
• Celestial Seasonings teas Tea company crafting herbal, wellness, green, black, and cold brew teas.
• Linda McCartney's Chicken Style Dippers (school catering launch, March 2026) Plant-based food brand since 1991; the Chicken Style Dippers are an institutional-catering-targeted new SKU offering 29g protein per serving with no animal-derived ingredients.
• JĀSÖN personal care High-performance personal care products made with nature-inspired ingredients; vegan, cruelty-free, no parabens, sulfates, phthalates, or petrolatum.
• Avalon Organics Botanical-based skin, hair, and bath & body care products guided by the principle that all beauty begins with the Earth.
• Alba Botanica Plant-based, cruelty-free beauty options ranging from sun care to facial care, hair, and body products.
• Live Clean Personal care products formulated with a minimum of 97% plant-based and naturally derived ingredients, including beauty, body, and baby care essentials.
• Hartley's jams Britain's favorite jam and jelly brand for 150 years, offering Standard and No Added Sugar jelly pots.
• Spectrum oils and supplements Quality vegetable oils, chia seeds, and healthy supplements with a wide variety of non-GMO, wholesome products.
• MaraNatha nut butters Peanut, almond, and coconut butters derived from pure ingredients with 0 trans fats, hydrogenated oils, or artificial preservatives.
• New Covent Garden Soup Co. Soup brand passionate about classic recipes and cupboard ingredients for over 30 years.
• Imagine organic soups and broth Organic soups and broth options made with fresh vegetables.
• Sun-Pat peanut butter The UK's best-tasting peanut butter, packed with peanuts as a great natural source of protein.
• Clarks maple syrup The #1 best-selling maple syrup and natural sweetener brand in the UK, with blends containing up to 45% less sugar than sugar.
• Natumi dairy-free alternatives Dairy-free alternatives founded in 1999, one of the leading brands of organic plant-based drinks and cooking creams in Germany.
• Lima organic plant-based foods European plant-based food leader since 1957 offering milk alternatives, condiments, grain cakes, coffee substitutions and teas, mueslis, snacks, and fresh products.
• Joya plant-based products The biggest brand for plant-based drinks from Austria, with over 60 plant-based products including drinks, tofu, desserts, and vegan yogurt alternatives.
• Linda McCartney's plant-based foods Plant-based food pioneer since 1991, offering vegetarian and vegan meat alternatives including sausages and chicken style products.
• Gale's honey Honey brand sharing the simple beauty of honey since 1919.
• Cully & Sully Good, honest, and tasty food made from great ingredients, based in Ireland's foodie capital Cork.

Named customers3 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor.

• Snackruptors Inc.minorChannel Partner/ Reseller/ Distributor · 6 March 2026Canadian family-owned snacks manufacturer acquired Hain Celestial's North American Snacks business (Garden Veggie Snacks, Terra chips, Garden of Eatin' brands) for $115 million. Snackruptors rebranded from RDJ Bakeries in 2025 and has a private-label cracker business.
• Feed the ChildrenminorOthersUS supply chain initiative to reduce landfill waste by tracking inventory expiration dates and donating truckloads of Hain Celestial products to hunger relief organizations.
• Feeding AmericaminorOthersPartner in food donation program working with local hunger relief organizations to donate products fit for use to families in need.

Scale indicators7 records

Recent moves7 records

Expansion highlights4 records

Emerging players

• The Honest Company: Clean-label personal care, baby, and household products company with comparable plant-based, non-toxic positioning to Hain's JĀSÖN, Avalon Organics, and Alba Botanica personal care portfolio.
• BellRing Brands: Convenient nutrition company with brands in ready-to-drink shakes, protein products, and better-for-you categories. Comparable positioning in on-trend nutrition and protein-adjacent consumer segments.

Direct peers

• The J. M. Smucker Company: Packaged food company spanning jams, coffee, pet food, and natural foods (including former Hostess Brands). Comparable in multi-brand pantry, jam, and better-for-you segments (Smucker's jams overlap with Hartley's).
• TreeHouse Foods: Private-label packaged food manufacturer serving retail channels across center-store categories. Comparable customer base and channel exposure (Walmart, Target, Dollar General), though positioned as private label rather than branded.
• General Mills: Major CPG company with Annie's, Cascadian Farm, Muir Glen, and other natural/organic brands alongside a broad mainstream portfolio. Comparable business model of branded better-for-you products distributed through major US retailers.
• B&G Foods: Diversified packaged food company with a portfolio of heritage brands spanning pantry, snacks, and specialty categories. Highly comparable in operating model (multi-brand CPG portfolio) and similar scale challenges in driving organic growth.
• Post Holdings: Diversified consumer packaged goods holding company with brands across cereal, refrigerated foods, and specialty categories. Comparable as a multi-brand CPG roll-up with active portfolio management and turnaround characteristics.
• Plum Organics (Campbell Soup subsidiary): Organic baby food brand owned by Campbell Soup, directly competing with Earth's Best and Ella's Kitchen in the US organic baby food pouch and snack category.
• Lancaster Colony: Smaller diversified packaged food and personal care company with brands in dressings, sauces, frozen breads, and personal care. Comparable in multi-brand CPG structure and mix of food and personal care.
• Conagra Brands: Diversified packaged food company with significant better-for-you, organic, and frozen brands (Healthy Choice, Birds Eye, Gardein plant-based, PAM). Closely comparable to Hain's diversified CPG portfolio across multiple categories and retail channels.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/the-hain-celestial-group
• Instagraminstagram.com/thehainway

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A7 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Hain Celestial Group