Growish
Growish is a Milan-based online platform that lets individuals and groups run collection and fundraising campaigns digitally, replacing traditional offline cash-pooling among friends and small communities in the Italian market.
- Company typePrivate
- Founded2011
- HeadquartersMilan, Italy
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
Growish firmographics
Firmographics- Name
- Growish
- Website
- https://growish.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Growish is a Milan-based online platform that lets individuals and groups run collection and fundraising campaigns digitally, replacing traditional offline cash-pooling among friends and small communities in the Italian market.
- Ownership category
- akta.pro rank
Growish industry classification
Industry- Product category
- Online Fundraising Platform
- NAICS
- Other Grantmaking and Giving Services (813219), Grantmaking and Giving Services (81321)
- SIC
- Services-Prepackaged Software (7372), Services-Social Services (8300)
- akta.pro primary industry
- Creator Fundraising & Crowdfunding Platforms (Recurring/Project-Based) (MPACAFAJ)
Keywords
Where Growish is headquartered
LocationHeadquarters
- HQ city
- Milan
- HQ country
- Italy
- HQ region
- Europe
Markets served
Growish business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Growish product offering
Product offeringCore offering
Growish provides an online platform that lets users create and manage collection campaigns and fundraising initiatives. It is designed as the simplest way to raise money among friends and fulfill shared wishes, digitizing what would otherwise be offline group collections.
Differentiator
Problem solved
Functional benefit
Companies that use Growish
Customer profileIdeal customer profiles1 record
Growish technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Growish competitors and assessment
Company assessmentDirect peers
- WhyDonate: European (Dutch) online fundraising platform that, like Growish, serves the broader fundraising/collection use case for nonprofits and personal causes, with localized payment integrations across Europe. Closest pan-European peer.
- LePotCommun: French group-gifting and personal collection platform offering essentially the same "friend-to-friend collection" use case as Growish, differentiated only by market (France vs. Italy). Most directly comparable peer in terms of product, business model, and customer base.
Broad incumbents
- Kickstarter: Global crowdfunding platform primarily for creative and product projects but built on the same underlying "pool money from a crowd toward a goal" mechanism as Growish. Comparable business model (fee on funds raised) and category.
- Indiegogo: Established crowdfunding marketplace with a similar "collect funds from many contributors toward a goal" dynamic to Growish, though more focused on product/innovation campaigns than friend-to-friend collections.
- Patreon: Subscription-based platform for collecting recurring contributions from a community, parallel to Growish's recurring/project-based collection flow, but oriented toward creators rather than gift/cause collections.
- GoFundMe: World's largest personal crowdfunding platform, serving individuals raising money from friends/family for personal causes, milestones, and emergencies. Direct overlap with Growish's "raise money among friends" value proposition, but operates globally at much larger scale with a heavy personal-emergency focus.
Others
- Satispay: Italian mobile payment network. Not a direct competitor in collections, but a potential substitute and enabler: Growish collections increasingly settle over instant-payment rails like Satispay, making it a relevant ecosystem participant in the Italian digital-money space.
Market position
Customer concentration
Growish social profiles
Digital presenceGrowish financial estimates
Financial estimateRevenue estimate
Valuation estimate
Growish leadership team
Management profileNumber of profiles
Growish funding detail
Funding detailFunding overview
Funding rounds4 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Growish M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Growish
What does Growish do?
Growish provides an online platform that lets users create and manage collection campaigns and fundraising initiatives. It is designed as the simplest way to raise money among friends and fulfill shared wishes, digitizing what would otherwise be offline group collections.
When was Growish founded?
Growish was founded in 2011. It employs 1 to 10 people.
Where is Growish based?
Growish is headquartered in Milan, Italy, in the Europe region.
Who are Growish's main competitors?
Direct peers on record are WhyDonate and LePotCommun. Broad incumbents are Kickstarter, Indiegogo, Patreon and GoFundMe. Satispay is listed as an others.
Does Growish have an API?
No public API is recorded for Growish.
What industry is Growish in?
Growish's product category is Online Fundraising Platform. Its primary akta.pro industry code is MPACAFAJ, Creator Fundraising & Crowdfunding Platforms (Recurring/Project-Based). Its NAICS code is 813219 and its SIC code is 7372.