Sunnybrook Health Sciences Centre
Sunnybrook Health Sciences Centre is a Toronto-based academic health sciences centre and Canada's largest trauma centre, serving over 1.1 million patients annually across ten specialized clinical programs including cancer, cardiac, brain sciences, and veterans care, funded primarily by OHIP and philanthropy.
- Company typePrivate
- Founded1946
- HeadquartersToronto, Canada
- Headcount5,001–10,000
- GTM typeB2C
- OfferingServices
What Sunnybrook Health Sciences Centre does
Sunnybrook Health Sciences Centre is an academic health sciences centre in Toronto, Canada, founded in 1946 as Sunnybrook Military Hospital and renamed in 1993. It operates as a public, not-for-profit institution under Ontario's Public Hospitals Act and serves over 1.1 million patients annually across three campuses (Bayview, St. John's Rehab, Holland Centre) plus multiple community sites. It is Canada's largest trauma centre and operates Canada's largest radiation treatment centre at the Odette Cancer Centre, with ten major clinical programs spanning trauma, cancer, cardiac, brain sciences, maternal/neonatal, bone and joint, rehabilitation, and veterans care.
The hospital's core technology stack includes an Oracle Health AI-powered electronic health record (deployed October 2025), the DAX Copilot ambient AI documentation assistant, a digital pathology platform, MRI-guided focused ultrasound with a Next Generation Dome Helmet enabling world-first blood-brain barrier opening in ALS and DIPG patients, DaVinci robotic surgery systems, and AI-enabled image-guided radiation therapy. Sunnybrook is affiliated with the University of Toronto and trains 5,000+ medical and health profession students annually from 95 countries, while contributing to over $2.23 billion in Ontario hospital research funding for 2023-2024.
Sunnybrook's revenue model is multi-stream and dominated by provincial public funding. Core revenue flows from the Ontario Health Insurance Plan (OHIP) for insured medical services, supplemented by private insurance and out-of-pocket billing (preferred accommodation at $325-$475/day, non-OHIP per diems at $4,100-$6,600/day, ambulance co-pays). The hospital diversifies through the Sunnybrook Foundation's philanthropic fundraising (including a $1 billion 'You're The Reason' campaign) and research grants. Go-to-market is via physician referrals, partnerships with regional health authorities (e.g., Northern Health), emergency services, and virtual care delivery via MyChart, OTN, and Zoom. Strategic enterprise software partnerships with Oracle Health and VitalHub/Novari extend the hospital's digital infrastructure beyond direct patient care.
Sunnybrook Health Sciences Centre firmographics
Firmographics- Name
- Sunnybrook Health Sciences Centre
- Legal name
- Sunnybrook Health Sciences Centre
- Website
- https://sunnybrook.ca
- Company type
- Private
- Founded year
- 1946
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Sunnybrook Health Sciences Centre is a Toronto-based academic health sciences centre and Canada's largest trauma centre, serving over 1.1 million patients annually across ten specialized clinical programs including cancer, cardiac, brain sciences, and veterans care, funded primarily by OHIP and philanthropy.
- Ownership category
- akta.pro rank
Sunnybrook Health Sciences Centre industry classification
Industry- Product category
- Academic Health Sciences Centre / Tertiary Hospital Services
- NAICS
- General Medical and Surgical Hospitals (6221), Diagnostic Imaging Centers (621512), Specialty (except Psychiatric and Substance Abuse) Hospitals (62231)
- SIC
- Services-Hospitals (8060), Services-General Medical & Surgical Hospitals, Nec (8062), Services-Specialty Outpatient Facilities, Nec (8093)
- akta.pro primary industry
- Advanced Imaging & Specialty Radiology Centers (PET/CT, Nuclear Medicine, Interventional Radiology) (HLAFAKAB)
- akta.pro secondary industries
- Hospital-Integrated Cancer Centers (Acute Oncology Programs) (HLAFAAAM), Cardiac & Cardiothoracic Specialty Hospitals (HLAFAHAA), Orthopedic & Spine Surgery Centers (HLAFAIAG)
Keywords
Where Sunnybrook Health Sciences Centre is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices11 records
Markets served
Sunnybrook Health Sciences Centre business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Provincial Health Insurance (OHIP): Core revenue from Ontario Health Insurance Plan coverage for insured medical services provided to Ontario residents. Standard care covered for patients with valid OHIP cards.
- Private Insurance Billing: Billing to private insurance for semi-private and private room accommodations, and services not covered by provincial plans. Direct billing for preferred accommodation.
- Out-of-Pocket Payments: Direct patient payments for non-OHIP covered services including preferred accommodation, ambulance services ($45-$240 co-payment), medical devices, delisted procedures, and daily per diem rates for non-insured patients ($4,100-$6,600/day).
- Philanthropic Donations: Fundraising through Sunnybrook Foundation including the landmark $1 billion 'You're The Reason' campaign, $41 million clinical trials gift, $10 million OCD research gift, and other major donations for programs and facilities.
- Research Funding: Research grants and funding from national and provincial research bodies; contributed over $2.23 billion in research funding for 2023-2024 among top Canadian research hospitals.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Others | Ward Room (3+ beds) - Free with OHIP |
| Subscription | Daily | Semi-Private Room (2 beds) - $325/day |
| Subscription | Daily | Private Room (1 bed) - $475/day |
| One time/ perpetual license | Daily | Non-OHIP Acute Medical - $4,100/day |
| One time/ perpetual license | Daily | Non-OHIP Acute Surgical - $4,400/day |
| One time/ perpetual license | Daily | Non-OHIP ICU Medical - $6,400/day |
| One time/ perpetual license | Daily | Non-OHIP ICU Surgical - $6,600/day |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels8 records
Sunnybrook Health Sciences Centre product offering
Product offeringCore offering
Sunnybrook Health Sciences Centre is an academic health sciences centre providing tertiary and quaternary hospital care across trauma, cancer, cardiac, brain sciences, maternal/neonatal, orthopaedic, rehabilitation, and veterans programs. It operates Canada's largest trauma centre and largest radiation treatment centre, delivering over 1.1 million patient visits annually through multiple hospital campuses and community-based programs.
Product overview
Sunnybrook Health Sciences Centre is an academic health sciences centre offering a comprehensive portfolio of clinical programs, patient services, and digital health tools. The hospital operates multiple specialized clinical programs (DAN Women & Babies, Holland Bone & Joint, Hurvitz Brain Sciences, Integrated Community, Integrated Surgical, Odette Cancer, Precision Diagnostics & Therapeutics, Schulich Heart, St. John's Rehab, Tory Trauma, and Veterans Programs) alongside patient-facing digital services including MyChart (patient portal), Virtual Care (telemedicine via OTN and Zoom), and integrated Oracle Health AI-powered EHR. The institution serves over 1.1 million patients annually as Canada's largest trauma centre.
Differentiator
Problem solved
Functional benefit
Brands
- Sunnybrook Foundation: The hospital's charitable foundation responsible for fundraising and donor relations.
- Sunnybrook Research Institute
- Odette Cancer Centre
- Schulich Heart Program
- Hurvitz Brain Sciences Program
- Holland Bone & Joint Program
- Tory Trauma Program
- Veterans Program
- St. John's Rehab Program
- DAN Women & Babies Program
- Integrated Surgical Program
- Integrated Community Program
- Precision Diagnostics & Therapeutics Program
Products and services
- Odette Cancer Program Global leader in complex cancer care operating Canada's largest radiation treatment centre; provides AI-enabled image-guided radiation therapy, chemotherapy, and cancer surgeries for approximately 10,000 new patients annually with 33,000 chemotherapy visits and 11,000+ radiation courses.
- Tory Trauma Program Largest trauma and burn care program in Canada serving all of Ontario with over 1,999 trauma activations, 1,400 neurosurgery admissions, and 300 acute burn admissions annually.
- Schulich Heart Program Leading cardiac and vascular care centre with international reputation performing 162,000 non-invasive diagnostic tests, 8,900 invasive procedures, and 154,000 ambulatory visits annually.
- Hurvitz Brain Sciences Program Brain health program treating mood and anxiety disorders, dementia, Alzheimer's disease, ALS, and stroke; home to the Garry Hurvitz Brain Sciences Centre with interdisciplinary teams and pioneering MRI-guided focused ultrasound capabilities.
- Holland Bone & Joint Program Musculoskeletal care program focusing on complex injuries, joint reconstruction and replacement, and sports medicine; performs over 5,440 orthopedic surgical procedures annually with 350 team members.
- DAN Women & Babies Program Obstetrics and gynecology program caring for low-risk and complex pregnant patients, improving outcomes for extremely premature babies; handles approximately 3,647 births annually and 76 micro-preemies.
- St. John's Rehab Program Specialized rehabilitation program rebuilding lives of adults recovering from life-changing illness or injury; home to Ontario's only burn rehabilitation program with 2,575 inpatient and 2,508 outpatient admissions annually.
- Integrated Surgical Program Surgical program unifying perioperative and surgical teams with 115 surgeons performing over 18,432 surgical cases annually; features robotic surgery capabilities including cardiac robotic mitral valve surgery and DaVinci systems.
- Precision Diagnostics & Therapeutics Program Canada's first integrated program combining medical imaging, laboratory medicine, and pharmacy services for personalized treatments using minimally invasive procedures, advanced imaging, and novel molecular techniques; processes 27,000 surgical and biomarker cases and 15,000 cytology specimens annually.
- Integrated Community Program Program seamlessly connecting patients with clinical and care services during and after hospital stay; includes inpatient care, specialized outpatient clinics, palliative care, reactivation care, and connections to homecare and primary healthcare.
- Veterans Program One of Canada's largest veteran care facilities providing interprofessional, person-centred care for approximately 135-150 Veteran residents from WWII, Korea, and modern conflicts, in partnership with Veterans Affairs Canada.
- MyChart Patient Portal Online patient portal providing access to medical records, appointments, lab results, radiology images, and secure messaging with healthcare providers; enables patients to manage health information and share records with family, caregivers, and care teams.
- Virtual Care / Telemedicine Virtual care service enabling patients to consult with healthcare providers via telephone, video (Zoom or Ontario Telemedicine Network), or remote monitoring; supports home-based video visits and community OTN studio visits.
Quantifiable outcome
- Over 1.1 million patient visits annually
- +6 more outcomes
Companies that use Sunnybrook Health Sciences Centre
Customer profileNamed customers3 records
Segments9 records
Ideal customer profiles4 records
Sunnybrook Health Sciences Centre technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability10 records
Feature6 records
Sunnybrook Health Sciences Centre partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core, regional, community, international and flagship.
- VitalHub (Novari Health)coreVitalHub subsidiary Novari Health has signed agreements to deploy its referral management and wait list management software solutions at Sunnybrook, including surgical wait list management, medical imaging requisition management, and automated referral transcription modules that integrate with Oracle Health and AGFA imaging systems.
- Northern HealthregionalRegional health authority in British Columbia partnering with Sunnybrook for Novari Health referral management deployment. Northern Health serves approximately 300,000 people across a 600,000 square kilometre region covering 26 communities and multiple Indigenous territories.
- Victim Services TorontocommunityPartnership with Victim Services Toronto for expansion of 'Ask for Angela' gender-based violence safety campaign ahead of FIFA World Cup. Training 8,000 additional frontline staff across retail, hospitality, healthcare, transit and tourism sectors.
- Canada Ukraine Surgical Aid Program (CUSAP) PartnersinternationalCanada Ukraine Surgical Aid Program returned to Ukraine in fall 2025 to provide reconstructive surgeries and train local surgeons. Mission included 52 major surgeries and consultations, supported by Canadian and Ukrainian medical institutions and funded by over $1 million CAD in donations.
- Oracle HealthcoreSunnybrook selected Oracle Health to provide an AI-powered electronic health record (EHR) system aimed at improving care coordination, data access, and clinical insights across its facilities. Implementation expected to enhance patient experiences, streamline workflows, and support research and clinical trials.
- The Hospital for Sick Children (SickKids)flagshipResearchers and physicians at Sunnybrook and SickKids are the first in the world to use MRI-guided focused ultrasound to open the blood-brain barrier and deliver chemotherapy in DIPG (Diffuse Intrinsic Pontine Glioma). Collaboration also achieved world-first non-invasive blood-brain barrier opening in ALS patient.
- Veterans Affairs CanadacoreWorking in close partnership with Veterans Affairs Canada to provide care for Canadian Armed Forces personnel requiring care as a result of their service to the country. Veterans Centre provides interprofessional, person-centred care for nearly 150 Veteran residents.
- Michael Garron HospitalregionalCollaboration with Michael Garron Hospital and other Toronto-area hospitals on the TRAC (Toronto Region Joint Replacement Collaborative) program that created additional 1,335 surgical cases annually to reduce wait times.
- North Toronto Ontario Health TeamregionalPartnership with North Toronto Ontario Health Team for integrated care delivery and health system coordination across the region.
- Vibrant Community HealthcommunityCommunity health centre partnership providing community health services, attendant care, and health programs at multiple Toronto locations.
- University of TorontoflagshipAcademic affiliation with University of Toronto for medical education, research, and clinical training. Blake & Belinda Goldring Department of Surgery drives surgical innovation in partnership with the university.
Scale indicators44 records
Recent moves6 records
Expansion highlights6 records
Sunnybrook Health Sciences Centre competitors and assessment
Company assessmentRegional players
- Vancouver Coastal Health (Vancouver General Hospital): Western Canada's leading academic health sciences centre. Comparable in trauma, research, and specialty program scope but serves a different provincial health system (British Columbia) — relevant benchmark rather than direct competitor.
- Trillium Health Partners: Large community-academic hospital system in Mississauga serving the western GTA. Comparable Ontario-payer hospital and frequent partner/competitor for referrals in cardiology, oncology, and women's health.
- McGill University Health Centre (MUHC): Quebec's largest academic health network anchored by Royal Victoria and Montreal General hospitals. Comparable academic/tertiary profile but operates under a different provincial payer (RAMQ), making it a benchmark rather than direct Toronto competitor.
Broad incumbents
- Alberta Health Services (Calgary Zone): Provincial health authority operating Foothills Medical Centre and other tertiary assets in Calgary. Comparable trauma and research scale but operates as part of a much broader province-wide integrated delivery system rather than a standalone hospital.
Direct peers
- The Hospital for Sick Children (SickKids): Toronto-based academic paediatric hospital and active research collaboration partner with Sunnybrook (co-investigators on MRI-guided focused ultrasound work). Provides direct comparison as a top-tier Canadian academic health centre sharing a U of T medical faculty pipeline.
- University Health Network (UHN): UHN operates Toronto's other major academic health sciences centre, anchored by Toronto General, Toronto Western, and Princess Margaret Cancer Centre. Most directly comparable peer given same city, same U of T academic affiliation, and overlapping specialty programs in cancer and cardiac care.
- Sinai Health (Mount Sinai Hospital): Toronto-based acute care academic hospital with overlapping women's health and complex specialty programs, affiliated with the University of Toronto. Comparable scale and patient mix to Sunnybrook and competing for the same GTA tertiary referrals.
- Hamilton Health Sciences: Large multi-site academic health network in southern Ontario affiliated with McMaster University. Comparable in offering comprehensive tertiary/quaternary services across multiple campuses and patient populations.
- The Ottawa Hospital: Major academic health sciences centre in Ontario affiliated with the University of Ottawa. Comparable in tertiary care scale, trauma designation, and research intensity, serving a separate regional catchment within the same payer system.
- Unity Health Toronto (St. Michael's Hospital): Downtown Toronto academic hospital serving a large trauma and inner-city population. Closest peer to Sunnybrook by geography, mission, and University of Toronto affiliation, including overlap on trauma, critical care, and research.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Sunnybrook Health Sciences Centre social profiles
Digital presenceSunnybrook Health Sciences Centre financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sunnybrook Health Sciences Centre leadership team
Management profileNumber of profiles
Profiles5 records
Sunnybrook Health Sciences Centre subsidiaries and ownership
Company hierarchySubsidiaries6 records
Sunnybrook Health Sciences Centre funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sunnybrook Health Sciences Centre M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sunnybrook Health Sciences Centre
What does Sunnybrook Health Sciences Centre do?
Sunnybrook Health Sciences Centre is an academic health sciences centre providing tertiary and quaternary hospital care across trauma, cancer, cardiac, brain sciences, maternal/neonatal, orthopaedic, rehabilitation, and veterans programs. It operates Canada's largest trauma centre and largest radiation treatment centre, delivering over 1.1 million patient visits annually through multiple hospital campuses and community-based programs.
Is Sunnybrook Health Sciences Centre a public or private company?
Sunnybrook Health Sciences Centre is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Sunnybrook Health Sciences Centre founded?
Sunnybrook Health Sciences Centre was founded in 1946. It employs 5,001 to 10,000 people.
Where is Sunnybrook Health Sciences Centre based?
Sunnybrook Health Sciences Centre is headquartered in Toronto, Canada, in the North America region.
How does Sunnybrook Health Sciences Centre make money?
Five revenue lines are on record. Provincial Health Insurance (OHIP) is the primary driver. The others are private Insurance Billing, out-of-Pocket Payments, philanthropic Donations and research Funding.
Who are Sunnybrook Health Sciences Centre's main competitors?
Regional players on record are Vancouver Coastal Health (Vancouver General Hospital), Trillium Health Partners and McGill University Health Centre (MUHC). Alberta Health Services (Calgary Zone) is listed as a broad incumbent. Direct peers are The Hospital for Sick Children (SickKids), University Health Network (UHN), Sinai Health (Mount Sinai Hospital), Hamilton Health Sciences, The Ottawa Hospital and Unity Health Toronto (St. Michael's Hospital).
Does Sunnybrook Health Sciences Centre have an API?
No public API is recorded for Sunnybrook Health Sciences Centre.
What industry is Sunnybrook Health Sciences Centre in?
Sunnybrook Health Sciences Centre's product category is Academic Health Sciences Centre / Tertiary Hospital Services. Its primary akta.pro industry code is HLAFAKAB, Advanced Imaging & Specialty Radiology Centers (PET/CT, Nuclear Medicine, Interventional Radiology), with a secondary code of HLAFAAAM, Hospital-Integrated Cancer Centers (Acute Oncology Programs). Its NAICS code is 6221 and its SIC code is 8060.