Internship on Demand

What Internship on Demand does

Internship on Demand is a Madison, Wisconsin-based private company that operates a virtual pre-internship platform connecting first- and second-year college students with employers for short-term experiential learning programs. Founded in 2022 by co-founders Keegan Moldenhauer (CEO) and Ryan McKernan, the company positions itself as serving the gap between education and career by offering employer-branded pre-internship programs that feed into traditional internships, co-ops, and apprenticeships. The platform spans industry-specific verticals including Accounting, Marketing, Cybersecurity, and Software Development, and claims reach to over 500,000 students across 50+ US colleges and universities through partnerships with HBCUs (Howard University, Morehouse College), Hispanic-serving institutions, and diversity organizations (Society of Women Engineers, Society of Hispanic Professional Engineers).

The platform's core technology consists of a virtual pre-internship management system enabling employers to design and manage branded early-talent programs, with proprietary features including a 360° Candidate View for performance evaluation, 24/7 accessibility for students, and a work portfolio component. A self-serve student portal at app.internshipondemand.com allows students to browse and apply to programs, while employers access branded program pages following a discovery-to-launch process. The company handles all leading-into and during-program management, with dedicated Program Managers scoping programs to employer needs.

The business model is a sales-led, enterprise field sales motion targeting employers from startups to Fortune 1000 companies. Revenue is generated through a subscription model with three components: a one-time setup cost, a customized budget based on hiring needs, and an annual platform fee for job posting, candidate review, and content updates, structured as multi-year contracts. Custom-built programs with internal project work are quoted separately. The company also operates a student-facing self-serve portal and a career center channel for university partnerships. Backed by Jobs for the Future and Transcend Network, the company had 1-10 employees and approximately $70,000 in total disclosed funding as of 2022.

Name

Internship on Demand

Legal name

Internship on Demand Inc.

Website

https://internshipondemand.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Internship on Demand operates a virtual pre-internship platform connecting first- and second-year college students with employers through company-branded experiential learning programs that feed into traditional internships. The Madison, WI-based company serves employer customers from startups to Fortune 1000 across multiple industry verticals.

Ownership category

akta.pro rank

Product category

Talent Acquisition Platform

NAICS

Employment Placement Agencies (561311), Business Schools and Computer and Management Training (6114), Apprenticeship Training (611513)

SIC

Services-Educational Services (8200), Services-Employment Agencies (7361), Services-Prepackaged Software (7372)

akta.pro primary industry

Internship/Apprenticeship Matching & Work-Based Learning Platforms (EDAFAMAL)

akta.pro secondary industries

Experiential Learning & Internships/Co-ops (EDALABAG), Internships, Externships & Work-Based Learning Placement (EDAMAKAB), Apprenticeships, Internships & Work-Based Learning Programs (BPACANAK)

Keywords

• Pre-internship platform
• Early-career talent
• Virtual internships
• Experiential learning
• Talent acquisition

Headquarters

HQ city

Madison

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Company-Branded Pre-Internship Platform: Employers pay a one-time set-up cost, a customized budget based on their hiring needs, and an annual platform fee to post jobs, review candidates, and update learning content. Custom-built programs with internal project work or learning content are quoted additionally.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Internship on Demand operates a virtual pre-internship platform that connects first- and second-year college students with employers through short-term experiential learning programs. The platform enables employers to source, evaluate, and engage early-career talent via standardized, company-branded, or custom-built pre-internship programs across disciplines such as accounting, marketing, cybersecurity, and software development.

Product overview

Internship on Demand offers a Pre-Internship platform as its core product, which provides short-term experiential learning programs for first- and second-year college students to earn priority access to internship opportunities. The platform operates on a Company-Branded Pre-Internship model where employers design and manage their own programs, supplemented by Custom-Built Programs for companies with specific project or learning content needs. The company also offers industry-specific pre-internship programs across Accounting, Marketing, Cybersecurity, and Software Development, available in virtual formats. The platform connects over 500,000 students from 50+ US colleges and universities with employer partners ranging from startups to Fortune 1000 companies.

Differentiator

Problem solved

Functional benefit

Products and services

• Pre-Internship Platform

Quantifiable outcome

• Alumni are 2X as prepared to intern compared to students without Pre-Internship experience
• +5 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Howard UniversitycoreStrategic or Co-development Partner · 1 January 2022Howard University, an HBCU, is featured as a key university partner in the Internship on Demand diversity network. The company connects with Howard University students through pre-internship programs designed to engage diverse talent pools and improve career outcomes for underrepresented students.
• Morehouse CollegecoreStrategic or Co-development Partner · 1 January 2022Morehouse College, an HBCU, is listed as a university partner in the Internship on Demand diversity network. Morehouse is part of the 20+ universities and strategic partners engaged to offer entry-level experience in company-specific tools, processes, and culture.
• Barnard CollegeminorStrategic or Co-development Partner · 1 January 2022Barnard College is listed as a university partner in the Internship on Demand diversity network, contributing to the company's reach across diverse student populations.
• Society of Women Engineers (SWE)coreStrategic or Co-development Partner · 1 January 2022The Society of Women Engineers (SWE) is a diversity partner of Internship on Demand. SWE is the world's largest advocate and catalyst for change for women in engineering and technology. The partnership helps expand reach to women engineering students for employer pre-internship programs.
• Society of Hispanic Professional Engineers (SHPE)coreStrategic or Co-development Partner · 1 January 2022SHPE is a diversity partner of Internship on Demand. SHPE is the largest association dedicated to Hispanic STEM students and professionals. The partnership supports employer goals of building more diverse early talent pipelines.
• Boys and Girls Club of Dane CountyminorStrategic or Co-development Partner · 1 January 2022Internship on Demand has partnered with the Boys and Girls Club of Dane County to connect college students and employers with meaningful and impactful career-launching opportunities, expanding access to professional experience for underrepresented students.
• Unchained IncminorStrategic or Co-development Partner · 1 January 2022Internship on Demand partnered with Unchained Inc to connect college students and employers, helping students find meaningful career-launching opportunities through pre-internship programs.
• Wisconsin Internet of Things CouncilminorStrategic or Co-development Partner · 1 January 2022Featured in the Sheboygan County Spotlight Panel, the Wisconsin IoT Council is connected to Internship on Demand programming through regional employer partnerships and student career panel events.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• WayUp: Early-career marketplace focused on internships, entry-level jobs, and candidate matching for college students and recent grads. Comparable two-sided platform serving the same student population and employer recruiting use cases.
• Handshake: Largest college-to-career marketplace connecting students, universities, and employers for jobs and internships. Directly comparable as a two-sided early-career platform; Internship on Demand competes for the same students and employer recruiting dollars with a narrower, pre-internship focus.
• Forage: Virtual job simulation platform offering free, branded 'job simulations' that let students experience employer roles and workflows. Comparable as an employer-branded early-career experience delivered before traditional internships, with a stronger self-serve consumer-led model.
• Parker Dewey: Micro-internship platform connecting college students and recent grads with paid, short-term professional projects at employer clients. Closely comparable as a marketplace of short, employer-designed career experiences for the same student demographic.
• Riipen: Work-based learning platform partnering with colleges and employers to deliver micro-internships and project-based experiences for students. Highly comparable as an experiential learning marketplace targeting the same employer/student dynamic, with a different mix of projects vs. structured pre-internships.

Broad incumbents

• LinkedIn (Early Career / LinkedIn Learning): Global professional network with extensive early-career, recruiting, and learning products that compete for the same employer talent-acquisition budgets. Overlaps with Internship on Demand at the recruiting funnel level, but as part of a much broader portfolio.
• Chegg Internships (discontinued by Chegg): Chegg previously operated an internship-matching product aimed at college students, illustrating both the opportunity and the difficulty of scaling a dedicated internship platform within a broader EdTech incumbent. Relevant as a precedent for category economics.

Others

• Firsthand (formerly Vault): Career insights, employer reviews, and early-career content platform. Adjacent rather than directly competing; both serve students researching employers and career paths, but Firsthand is content-led rather than marketplace-led.

Emerging players

• InsideTrack: Student-success and career-coaching provider working with universities and workforce programs. Comparable as a partner that universities use to improve career outcomes, overlapping with Internship on Demand's career-center buyer segment.
• Symplicity: Provider of career services and student-success platforms to universities, including job boards and employer connection tools. Comparable as university-facing career services technology that overlaps with Internship on Demand's career-center segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/InternsOnDemand
• YouTubeyoutube.com/@internshipondemand4891
• LinkedInlinkedin.com/company/internship-on-demand

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Internship on Demand