Our World In Data
- Company typePrivate
- Founded2014
- HeadquartersOxford, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
Our World In Data firmographics
Firmographics- Name
- Our World In Data
- Legal name
- Global Change Data Lab
- Website
- https://ourworldindata.org
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Our World In Data industry classification
Industry- Product category
- Open-Access Research and Data Publication
- NAICS
- Web Search Portals, Libraries, Archives, and Other Information Services (5192), Web Search Portals, Libraries, Archives, and Other Information Services (519), Web Search Portals and All Other Information Services (51929)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Processing & Data Preparation (7374)
- akta.pro primary industry
- Climate & Emissions Data Management (Data Lake, Integration, APIs) (EUABAEAC)
- akta.pro secondary industries
- Health Data, Vital Statistics & Population Health Informatics (BPAIAJAM), Data, Surveillance & Digital Public Goods Partnerships for Global Health (HLAJAOAN), ESG/Sustainability Reporting & Disclosure Platforms (EUABAEAB)
Keywords
Where Our World In Data is headquartered
LocationHeadquarters
- HQ city
- Oxford
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Our World In Data business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Operations, Infrastructure
Revenue model
- Donations and Charitable Support: Our World In Data is a non-profit project of Global Change Data Lab, a registered UK charity (No. 1186433). Revenue comes primarily through donations and charitable giving. All work is provided free of charge under open licenses with no revenue directly generated from users.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Our World In Data product offering
Product offeringCore offering
Our World In Data is a non-profit online research publication that produces free, open-access articles, interactive data visualizations, and downloadable datasets on the world's largest problems including poverty, health, climate change, energy, and education. The organization aggregates data from authoritative sources (UN agencies, World Bank, WHO, FAO) and presents 14,659 interactive charts across 126 topics via its proprietary Grapher visualization platform, all licensed under Creative Commons BY.
Product overview
Our World in Data is a non-profit research platform offering free, open-access data and research on global issues. The platform operates as a unified research-and-data ecosystem comprising: (1) 14,659 interactive charts accessible via the core Data Explorer and topic pages, (2) 126 topic pages providing in-depth research coverage, (3) 494 research articles, (4) a public Data API for programmatic access, and (5) data-informed newsletters. The platform aggregates data from authoritative sources including UN FAO, World Bank, WHO, Ember, and Energy Institute, presenting it under open CC BY licensing for free use and embedding.
Differentiator
Problem solved
Functional benefit
Products and services
- Interactive Charts Free, open-access interactive data visualizations covering global issues across 126 topics with 14,659 charts, licensed under CC BY. Each chart is built using the proprietary Grapher tool and can be explored, embedded on third-party sites, or downloaded as an image.
- Data Explorers
- Research Articles
- Data API
- SDG Tracker
- Population Simulation Tool Interactive browser-based simulation tool that lets users model how changes in fertility rates, life expectancy, and migration rates affect future population numbers and age structure across countries up to 2100.
Quantifiable outcome
- 14,659 interactive charts across 126 topics freely available
- +2 more outcomes
Companies that use Our World In Data
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Our World In Data technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability2 records
Feature4 records
Our World In Data partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Oxford Martin School (University of Oxford)coreThe Oxford Martin School at the University of Oxford is a key partner, with its logo displayed prominently on the Our World in Data website. The school focuses on critical global challenges and provides institutional affiliation and academic credibility.
- University of OxfordcoreThe University of Oxford provides institutional affiliation through the Oxford Martin School. The university's logo appears on the Our World in Data website.
- Global Change Data LabcoreOur World in Data is a project of Global Change Data Lab, a UK-registered charity (No. 1186433). This is the parent nonprofit organization that hosts and supports the Our World in Data initiative.
Scale indicators3 records
Recent moves5 records
Expansion highlights6 records
Our World In Data competitors and assessment
Company assessmentBroad incumbents
- World Bank Open Data: Official World Bank catalog of development indicators across countries and topics. OWID aggregates and visualizes much of this data; World Bank Open Data is the upstream incumbent with greater scale but less user-friendly presentation.
- UN Data: United Nations statistical portal covering agriculture, demographics, energy, health, and more. OWID draws extensively from UN sources; UN Data is the official source-of-record incumbent with broader but less curated coverage.
- World Resources Institute: Global research organization publishing environmental and development data, including Climate Watch. Overlaps with OWID on sustainability, climate, and food systems content for policy and academic audiences.
- Google Public Data Explorer: Google's interactive data exploration tool for public datasets from World Bank, OECD, and others. Closest large-scale incumbent in the data-exploration UX space, though Google has deprioritized the product in recent years.
- Statista: Commercial data and statistics platform serving business and research users. Compares to OWID in breadth of global indicators, but Statista is paywalled and commercial, while OWID is free and open.
Direct peers
- Carbon Brief: UK-based climate science and policy journalism site that publishes data-driven articles and charts on emissions, energy, and climate. Comparable to OWID's climate content stream and shares overlapping audiences of journalists and policymakers.
- Climate Watch (World Resources Institute): WRI's open data platform for climate indicators, emissions, and NDCs. Directly competes with OWID's climate/CO2 emissions content for policy and researcher audiences, though WRI is more institutional.
- Gapminder: Founded by Hans Rosling, Gapminder is a non-profit that promotes fact-based world views through interactive data visualizations of global development indicators. Highly comparable mission and audience to OWID, with similar focus on poverty, health, and sustainability.
Emerging players
- Our Finite World (Nate Hagens): Independent research and commentary platform focused on energy, resources, and sustainability. Niche overlap with OWID's energy and environment topic pages for engaged sustainability audiences.
- Datawrapper: Data visualization tool used by newsrooms and researchers. Comparable to OWID's Grapher tool in functionality (interactive charts for publishing), though Datawrapper serves creators while OWID publishes its own content.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Our World In Data social profiles
Digital presenceOur World In Data compliance and trust
Trust signalCompliance2 records
Our World In Data financial estimates
Financial estimateRevenue estimate
Valuation estimate
Our World In Data leadership team
Management profileNumber of profiles
Profiles1 record
Our World In Data funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Our World In Data M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Our World In Data
What does Our World In Data do?
Our World In Data is a non-profit online research publication that produces free, open-access articles, interactive data visualizations, and downloadable datasets on the world's largest problems including poverty, health, climate change, energy, and education. The organization aggregates data from authoritative sources (UN agencies, World Bank, WHO, FAO) and presents 14,659 interactive charts across 126 topics via its proprietary Grapher visualization platform, all licensed under Creative Commons BY.
Is Our World In Data a public or private company?
Our World In Data is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Our World In Data founded?
Our World In Data was founded in 2014. It employs 11 to 50 people.
Where is Our World In Data based?
Our World In Data is headquartered in Oxford, United Kingdom, in the Europe region.
How does Our World In Data make money?
One revenue line is on record: donations and Charitable Support.
Who are Our World In Data's main competitors?
Broad incumbents on record are World Bank Open Data, UN Data, World Resources Institute, Google Public Data Explorer and Statista. Direct peers are Carbon Brief, Climate Watch (World Resources Institute) and Gapminder. Emerging players are Our Finite World (Nate Hagens) and Datawrapper.
Does Our World In Data have an API?
Yes. Our World in Data provides a public Data API for programmatic access to all their charts and datasets. The API returns data in CSV format with associated metadata in JSON format. Developers can access full datasets or filtered data for specific entities and time points. Code examples are provided for Python with Pandas, R, Stata, and Excel/Google Sheets for data retrieval and analysis. Developer documentation is at docs.owid.io/projects/etl/api.
What industry is Our World In Data in?
Our World In Data's product category is Open-Access Research and Data Publication. Its primary akta.pro industry code is EUABAEAC, Climate & Emissions Data Management (Data Lake, Integration, APIs), with a secondary code of BPAIAJAM, Health Data, Vital Statistics & Population Health Informatics. Its NAICS code is 5192 and its SIC code is 7370.