Our World In Data

Name

Our World In Data

Legal name

Global Change Data Lab

Website

https://ourworldindata.org

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Open-Access Research and Data Publication

NAICS

Web Search Portals, Libraries, Archives, and Other Information Services (5192), Web Search Portals, Libraries, Archives, and Other Information Services (519), Web Search Portals and All Other Information Services (51929)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Processing & Data Preparation (7374)

akta.pro primary industry

Climate & Emissions Data Management (Data Lake, Integration, APIs) (EUABAEAC)

akta.pro secondary industries

Health Data, Vital Statistics & Population Health Informatics (BPAIAJAM), Data, Surveillance & Digital Public Goods Partnerships for Global Health (HLAJAOAN), ESG/Sustainability Reporting & Disclosure Platforms (EUABAEAB)

Keywords

• Open access research
• Data visualization platform
• Global development data
• Interactive data charts
• Nonprofit research publication

Headquarters

HQ city

Oxford

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Operations, Infrastructure

Revenue model

1. Donations and Charitable Support: Our World In Data is a non-profit project of Global Change Data Lab, a registered UK charity (No. 1186433). Revenue comes primarily through donations and charitable giving. All work is provided free of charge under open licenses with no revenue directly generated from users.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Our World In Data is a non-profit online research publication that produces free, open-access articles, interactive data visualizations, and downloadable datasets on the world's largest problems including poverty, health, climate change, energy, and education. The organization aggregates data from authoritative sources (UN agencies, World Bank, WHO, FAO) and presents 14,659 interactive charts across 126 topics via its proprietary Grapher visualization platform, all licensed under Creative Commons BY.

Product overview

Our World in Data is a non-profit research platform offering free, open-access data and research on global issues. The platform operates as a unified research-and-data ecosystem comprising: (1) 14,659 interactive charts accessible via the core Data Explorer and topic pages, (2) 126 topic pages providing in-depth research coverage, (3) 494 research articles, (4) a public Data API for programmatic access, and (5) data-informed newsletters. The platform aggregates data from authoritative sources including UN FAO, World Bank, WHO, Ember, and Energy Institute, presenting it under open CC BY licensing for free use and embedding.

Differentiator

Problem solved

Functional benefit

Products and services

• Interactive Charts Free, open-access interactive data visualizations covering global issues across 126 topics with 14,659 charts, licensed under CC BY. Each chart is built using the proprietary Grapher tool and can be explored, embedded on third-party sites, or downloaded as an image.
• Data Explorers
• Research Articles
• Data API
• SDG Tracker
• Population Simulation Tool Interactive browser-based simulation tool that lets users model how changes in fertility rates, life expectancy, and migration rates affect future population numbers and age structure across countries up to 2100.

Quantifiable outcome

• 14,659 interactive charts across 126 topics freely available
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability2 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• Oxford Martin School (University of Oxford)coreStrategic or Co-development PartnerThe Oxford Martin School at the University of Oxford is a key partner, with its logo displayed prominently on the Our World in Data website. The school focuses on critical global challenges and provides institutional affiliation and academic credibility.
• University of OxfordcoreStrategic or Co-development PartnerThe University of Oxford provides institutional affiliation through the Oxford Martin School. The university's logo appears on the Our World in Data website.
• Global Change Data LabcoreStrategic or Co-development PartnerOur World in Data is a project of Global Change Data Lab, a UK-registered charity (No. 1186433). This is the parent nonprofit organization that hosts and supports the Our World in Data initiative.

Scale indicators3 records

Recent moves5 records

Expansion highlights6 records

Broad incumbents

• World Bank Open Data: Official World Bank catalog of development indicators across countries and topics. OWID aggregates and visualizes much of this data; World Bank Open Data is the upstream incumbent with greater scale but less user-friendly presentation.
• UN Data: United Nations statistical portal covering agriculture, demographics, energy, health, and more. OWID draws extensively from UN sources; UN Data is the official source-of-record incumbent with broader but less curated coverage.
• World Resources Institute: Global research organization publishing environmental and development data, including Climate Watch. Overlaps with OWID on sustainability, climate, and food systems content for policy and academic audiences.
• Google Public Data Explorer: Google's interactive data exploration tool for public datasets from World Bank, OECD, and others. Closest large-scale incumbent in the data-exploration UX space, though Google has deprioritized the product in recent years.
• Statista: Commercial data and statistics platform serving business and research users. Compares to OWID in breadth of global indicators, but Statista is paywalled and commercial, while OWID is free and open.

Direct peers

• Carbon Brief: UK-based climate science and policy journalism site that publishes data-driven articles and charts on emissions, energy, and climate. Comparable to OWID's climate content stream and shares overlapping audiences of journalists and policymakers.
• Climate Watch (World Resources Institute): WRI's open data platform for climate indicators, emissions, and NDCs. Directly competes with OWID's climate/CO2 emissions content for policy and researcher audiences, though WRI is more institutional.
• Gapminder: Founded by Hans Rosling, Gapminder is a non-profit that promotes fact-based world views through interactive data visualizations of global development indicators. Highly comparable mission and audience to OWID, with similar focus on poverty, health, and sustainability.

Emerging players

• Our Finite World (Nate Hagens): Independent research and commentary platform focused on energy, resources, and sustainability. Niche overlap with OWID's energy and environment topic pages for engaged sustainability audiences.
• Datawrapper: Data visualization tool used by newsrooms and researchers. Comparable to OWID's Grapher tool in functionality (interactive charts for publishing), though Datawrapper serves creators while OWID publishes its own content.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ourworldindata
• GitHubgithub.com/owid
• Facebookfacebook.com/ourworldindata
• LinkedInlinkedin.com/company/ourworldindata
• Instagraminstagram.com/ourworldindata

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Our World In Data