CHEFSTBL

What CHEFSTBL does

CHEFSTBL is a privately held Dutch online marketplace, incorporated as CHEFSTBL B.V. and headquartered in 's-Hertogenbosch, that connects consumers and corporate clients with private chefs, caterers, and BBQ specialists for on-location dining experiences in the Netherlands and Belgium. The platform aggregates 125+ verified chefs offering 157+ arrangements across formats including Kok aan Huis (private chef at home), walking dinner, buffet, BBQ with chef, shared dinner, tasting menus, and appetizer receptions, plus add-ons such as a cooking workshop, corporate lunch, and a Backup Chef Guarantee. Technology is a web-based booking and matching platform with location- and date-driven availability search, filterable cuisine and dietary attributes (vegetarian, vegan, halal, kosher style), structured chef profiles including the Superchef quality tier, an advice questionnaire to assist selection, and ~1,500+ city landing pages for SEO. CHEFSTBL monetizes via marketplace commission on each booking, with chefs setting their own prices (€20–€375+ per person), and supplements revenue with gift cards (€20–€150) processed through partner Cardman; payments and escrow run through Payaut under DNB oversight, while customer support and dispute resolution route through WhatsApp and WebwinkelKeur.

The business operates a hybrid go-to-market: a self-service online booking flow drives consumer demand, while a dedicated corporate sales motion handles B2B customers (T-Mobile, Manpower, Calvi, Instituut voor het Midden- en Kleinbedrijf) for events, personnel parties, client entertainment, and gifting. The team is small (co-founders Bart Manders and Kim van der Zande plus Nina and Jaron), founder-controlled, with no disclosed external venture or private equity backing beyond an early 2021 funding round of approximately $413K, and recognized in Dutch media (LINDA, BNR, Hart van Nederland, AD, NU, Emerce) and via a WebwinkelKeur trust certification.

Name

CHEFSTBL

Legal name

CHEFSTBL B.V.

Website

https://chefstbl.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

CHEFSTBL is a Dutch online marketplace that connects consumers and corporate clients in the Netherlands and Belgium with 125+ verified private chefs and caterers for on-location dining experiences, monetizing through marketplace commission, gift cards, and a corporate sales motion.

Ownership category

akta.pro rank

Product category

Online Private Chef Marketplace

NAICS

Caterers (72232), Special Food Services (7223), Food Service Contractors (722310)

SIC

Retail-Eating Places (5812)

akta.pro industry

PRIMARYHSACAGAE

Private Chef & In-Home Dining Services

Home & Personal Services/Event & Personal Concierge Services/Catering Coordination & Food Service (Non-restaurant)

SECONDARYTHAJALAH

Private Culinary Experiences (Chef’s Table, Home Dining, Market-to-Meal)

Travel & Hospitality/Tours, Attractions & Experiences/Private & Custom Experiences (VIP, Bespoke Itineraries)

SECONDARYCRAHAJAI

Local Chef/Restaurant Meal Boxes & Marketplace Prepared Meals

Consumer Products & Retail/Grocery & Food Retail/Meal Kits & Prepared Meals Retail

SECONDARYTHAJAGAI

Cooking Classes & Chef-Led Workshops

Travel & Hospitality/Tours, Attractions & Experiences/Food & Drink Experiences (Culinary Tours, Tastings, Cooking Classes)

Keywords

• Private chef marketplace
• On-location catering
• In-home dining
• Private chef booking
• Catering platform

Headquarters

HQ city

's-hertogenbosch

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Marketing or Sales, Operations, Personnel, Others

Revenue model

1. Marketplace Commission: CHEFSTBL operates as a booking platform/marketplace taking a commission on each transaction between customers and chefs. Chefs set their own prices and CHEFSTBL facilitates the booking, payment processing through Payaut, and provides customer support.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

CHEFSTBL operates an online marketplace that connects customers in the Netherlands and Belgium with a network of verified private chefs and caterers for in-home dining experiences. Customers search by location, date, and group size, compare 125+ chefs and 157+ arrangements (walking dinners, buffets, BBQ, tasting menus, corporate lunches), and book directly online. CHEFSTBL takes a commission on each booking, processes payments via Payaut escrow, and provides customer support, while chefs retain control of their pricing, menus, and service delivery at the customer's location.

Product overview

CHEFSTBL is a Dutch online marketplace and booking platform that connects consumers with private chefs and caterers for in-home dining experiences across the Netherlands and Belgium. The platform operates with a core booking engine through which customers can search, compare, and reserve over 157 chef arrangements categorized into seven primary service types: Kok aan Huis (private chef at home), Walking Dinner, Buffet, BBQ met Kok (BBQ with chef), Shared Dinner, Proeverij (tasting), and Borrelhapjes (appetizers). Supplementary offerings include Bedrijfslunch (corporate lunch), Kookworkshop (cooking workshop), BBQ zonder Kok (BBQ kit), and specialized occasion packages for 21 diners, birthdays, weddings, and vacation homes. The platform differentiates through a Superchef program, a Backup Chef Guarantee, and an Advies Tool (advice questionnaire). Ancillary revenue streams include CHEFSTBL Giftcards. The platform's chefs collectively cover 15+ cuisine types and accommodate dietary needs including vegetarian, vegan, halal, and kosher.

Differentiator

Problem solved

Functional benefit

Products and services

• Kok aan Huis (Private Chef at Home)

Quantifiable outcome

• 30,000+ satisfied customers served in Netherlands and Belgium
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature4 records

Partnerships

Six partnerships are on record, tiered minor and core.

• Dare WinesminorStrategic or Co-development PartnerWine partner providing wine recommendations and tips for CHEFSTBL customers. Featured in monthly newsletter with wine pairing suggestions.
• RoompotminorGTM or Marketing PartnerVacation park operator whose locations are mentioned as popular destinations for CHEFSTBL chefs to provide catering services.
• LandalminorGTM or Marketing PartnerVacation park operator whose locations are mentioned as popular destinations for CHEFSTBL chefs to provide catering services.
• CenterparcsminorGTM or Marketing PartnerVacation park operator whose locations are mentioned as popular destinations for CHEFSTBL chefs to provide catering services.
• InspiratieopLocatie.nlminorGTM or Marketing PartnerLocation booking platform partner for finding special meeting locations with private chef options, referenced for business clients needing venue access.
• PayautcoreTechnology or IntegrationPayment service provider handling escrow services (derdengeldenrekening) for secure payment processing, connected to De Nederlandsche Bank for payment regulatory compliance.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Yhangry: UK-based private chef marketplace with strong corporate-event focus. Comparable in marketplace mechanics and chef verification approach; relevant peer for benchmarking CHEFSTBL's corporate sales motion and pricing structure.
• Cozymeal: US-based marketplace for private chefs, cooking classes and culinary experiences. Directly comparable business model and product mix (private chefs + cooking workshops), serving a similar consumer and corporate entertainment use case.
• BookaChef: UK-based private chef booking platform offering curated chefs for home dining and events. Comparable marketplace model with verified chefs, fixed pricing and event-specific positioning.
• Kouzina: Greek private chef marketplace offering in-home dining and event catering. Same chef-on-demand model with comparable booking, payment and verification flows; relevant comparable for unit economics benchmarking in a similarly-sized European market.
• EatWith (VizEat): Global home-dining marketplace connecting travelers and locals with hosts offering in-home meals. Direct peer in the private chef / home dining category with overlapping chef verification and review system.
• TakeAChef: Spanish-founded global private chef marketplace operating in 30+ countries. Closest direct competitor — same two-sided marketplace model connecting diners with verified private chefs for in-home experiences, with comparable chef verification, booking, and pricing structures.

Broad incumbents

• Thuisafgehaald: Dutch peer-to-peer meal-sharing platform connecting home cooks with neighbors for takeaway. Adjacent BeNeLux incumbent in the broader home-meal category — different delivery model but overlapping target market and chef/cook supply pool.
• Airbnb Online Experiences: Global platform hosting cooking classes, chef-led dinners and culinary experiences. Broad incumbent that overlaps with CHEFSTBL's product surface (cooking workshops, private dining) but operates as a general experiences marketplace rather than a chef-specialist.

Regional players

• Traiteur.nl: Dutch catering aggregator connecting consumers with traditional catering services for events. Regional adjacent — operates in NL with overlapping catering/event use cases but serves a more traditional catering product rather than in-home private chefs.

Others

• Deliveroo: Major Dutch food delivery marketplace with established restaurant network. Not a direct competitor but a comparable Dutch food-tech platform — useful for benchmarking local consumer behavior, marketing benchmarks and competitive dynamics in the NL food ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/chefstbl
• Facebookfacebook.com/CHEFSTBL
• LinkedInlinkedin.com/company/CHEFSTBL

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CHEFSTBL