Preoday
- Company typePrivate
- Founded2012
- HeadquartersEdinburgh, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
Preoday firmographics
Firmographics- Name
- Preoday
- Legal name
- Preoday
- Website
- https://preoday.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Preoday industry classification
Industry- Product category
- Hospitality Digital Ordering & EPoS Software
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB)
- akta.pro secondary industry
- Meal Prep & Subscription Virtual Kitchens (THAFAJAI)
Keywords
Where Preoday is headquartered
LocationHeadquarters
- HQ city
- Edinburgh
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Preoday business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Digital Ordering Software Subscriptions: SaaS-based digital ordering solutions sold as subscriptions to hospitality businesses. The integrated EPoS and stock control capabilities suggest tiered pricing based on venue size and feature requirements.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Preoday product offering
Product offeringCore offering
Preoday is a B2B digital ordering and hospitality software platform that enables restaurants, bars, cafes, hotels, and other venues to take, manage, and process guest orders across mobile ordering, self-ordering kiosks, pay-at-table, and staff handhelds. Its solution combines Order & Pay, integrated Hospitality EPoS, Kitchen Display System, and Stock Control into a single unified guest journey, and is sold as SaaS subscriptions to hospitality businesses, distributed via The Access Group.
Product overview
Preoday operates as part of The Access Group's hospitality solutions under the QikServe brand. It offers an all-in-one digital ordering system that combines mobile ordering, order & pay, self-ordering kiosks, pay at table, and integrated EPoS into one seamless guest journey within Access Hospitality. The core product suite consists of Mobile Ordering, Pay at Table, Self Ordering Kiosk, and Order & Pay (featuring Order Genie handheld tools), which integrate with the Hospitality EPoS system. Additional operational modules include Stock Control for real-time inventory tracking and Kitchen Display System for order management. Preoday was acquired by The Access Group to create an integrated digital ordering solution for hospitality professionals.
Differentiator
Problem solved
Functional benefit
Products and services
- Mobile Ordering Allows guests at hospitality venues to browse, order, and pay from their own device using a QR code or web-based interface, supporting a contactless ordering experience for restaurants, bars, cafes, and hotels.
- Pay at Table Enables guests to take control of their experience by ordering, opening a tab, and paying all from their mobile phone at the table, intended for hospitality venues seeking a frictionless in-seat payment experience.
- Self Ordering Kiosk Self-service kiosks that keep service running smoothly during busy rush hours, allowing customers to place orders independently at hospitality venues.
- Order & Pay (Order Genie) Handheld tools for hospitality staff to take orders, split bills, and take payments anywhere on the floor, featuring Order Genie technology.
- Hospitality EPoS A customisable and scalable electronic point-of-sale system designed for hospitality venues, built to keep service running with zero downtime and to integrate with the rest of Preoday's digital ordering suite.
- Stock Control Tracks inventory in real-time and enables smarter purchasing decisions without manual checks, used by hospitality venues alongside the core Preoday ordering and EPoS suite.
- Kitchen Display System Sends orders directly to screens or printers, speeding up service and reducing errors in kitchen operations for hospitality venues.
Companies that use Preoday
Customer profileSegments1 record
Ideal customer profiles1 record
Preoday technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Preoday partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- The Access GroupflagshipThe Access Group acquired QikServe to create an integrated digital ordering system. The combined solution brings together Access' advanced ordering tools with smart technology that connects front-of-house, kitchen, and back-office operations. QikServe's products now form part of Access Hospitality, The Access Group's hospitality sector software division.
Scale indicators1 record
Recent moves1 record
Expansion highlights5 records
Preoday competitors and assessment
Company assessmentDirect peers
- Lightspeed Restaurant: Cloud-based POS and commerce platform for full-service restaurants with online ordering, tableside ordering, and integrated payments. Overlaps with Preoday on integrated digital ordering and EPoS for hospitality venues.
- ChowNow: Commission-free online ordering platform for independent restaurants with branded mobile ordering and website ordering. Comparable to Preoday on digital ordering focus, though positioned more at independents vs. Preoday's mid-market/enterprise tilt.
- Toast: US-listed restaurant technology platform offering POS, mobile ordering, kiosks, online ordering, and pay-at-table for full-service and quick-service operators. Directly comparable to Preoday as a multi-surface digital ordering and EPoS suite serving mid-market and enterprise hospitality venues.
- TouchBistro: iPad-based restaurant POS with integrated online ordering, kiosks, and payments targeting full-service restaurants. Directly comparable to Preoday on integrated front-of-house and digital ordering for hospitality.
- Bbot: Restaurant ordering technology offering QR code mobile ordering, tableside ordering, and self-service kiosks integrated with major POS systems. Comparable to Preoday on the mobile-ordering and kiosk surface, now part of Olo.
- Square for Restaurants: Block-owned restaurant POS and online ordering solution covering mobile ordering, kiosks, and integrated payments. Comparable to Preoday on the all-in-one front-of-house and ordering stack for SMB and mid-market hospitality.
- Olo: Enterprise digital ordering SaaS purpose-built for restaurant brands, offering direct online ordering, catering, and dispatch. Closest pure-play peer to Preoday on digital ordering-as-a-service targeting chain and enterprise hospitality operators.
Broad incumbents
- OpenTable: Established restaurant reservation and guest management platform with payments and ordering extensions. Broad incumbent with overlapping hospitality guest-experience scope, complementary rather than directly competitive to Preoday's ordering core.
- Resy: American Express-owned restaurant reservation and guest experience platform with broader hospitality tooling. Adjacent incumbent to Preoday, overlapping on digital guest engagement rather than core ordering/EPoS.
Emerging players
- SevenRooms: Restaurant CRM, marketing, and guest experience platform with ordering and on-premise tools. Emerging player comparable to Preoday in the broader hospitality guest-journey stack, though stronger on CRM/marketing than core ordering.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Preoday social profiles
Digital presencePreoday financial estimates
Financial estimateRevenue estimate
Valuation estimate
Preoday leadership team
Management profileNumber of profiles
Profiles3 records
Preoday funding detail
Funding detailFunding overview
Funding rounds5 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Preoday M&A and investment
M&A and investmentM&A
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Preoday
What does Preoday do?
Preoday is a B2B digital ordering and hospitality software platform that enables restaurants, bars, cafes, hotels, and other venues to take, manage, and process guest orders across mobile ordering, self-ordering kiosks, pay-at-table, and staff handhelds. Its solution combines Order & Pay, integrated Hospitality EPoS, Kitchen Display System, and Stock Control into a single unified guest journey, and is sold as SaaS subscriptions to hospitality businesses, distributed via The Access Group.
Is Preoday a public or private company?
Preoday is a private company. It is classified as corporate owned and is currently operating.
When was Preoday founded?
Preoday was founded in 2012. It employs 11 to 50 people.
Where is Preoday based?
Preoday is headquartered in Edinburgh, United Kingdom, in the Europe region.
How does Preoday make money?
One revenue line is on record: digital Ordering Software Subscriptions.
Who are Preoday's main competitors?
Direct peers on record are Lightspeed Restaurant, ChowNow, Toast, TouchBistro, Bbot, Square for Restaurants and Olo. Broad incumbents are OpenTable and Resy. SevenRooms is listed as an emerging player.
Does Preoday have an API?
No public API is recorded for Preoday.
What industry is Preoday in?
Preoday's product category is Hospitality Digital Ordering & EPoS Software. Its primary akta.pro industry code is CRAFAIAB, Software/SaaS Subscriptions (Consumer & Prosumer), with a secondary code of THAFAJAI, Meal Prep & Subscription Virtual Kitchens. Its SIC code is 7372.