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Preoday

Full company profile

uuid0004jej

Namestring
Preoday
Legal namestring
Preoday
Websiteurl
preoday.com
Company typeenum
Private
Founded yearint
2012
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersEdinburgh, United Kingdom
HQ citystring
Edinburgh
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Keyword5 values
hospitality software, digital ordering platform, mobile ordering solutions, restaurant point of sale, self ordering kiosks
Industry2 codes
1Software/SaaS Subscriptions (Consumer & Prosumer)
CodeCRAFAIABPrimaryYes
2Meal Prep & Subscription Virtual Kitchens
CodeTHAFAJAIPrimaryNo
SIC code2 codes
  • Services-Prepackaged Software7372
  • Services-Computer Integrated Systems Design7373
Product category
Hospitality Digital Ordering & EPoS Software
Social media profiles3 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Digital Ordering Software Subscriptions
TypeSubscription Recurring
Description

SaaS-based digital ordering solutions sold as subscriptions to hospitality businesses. The integrated EPoS and stock control capabilities suggest tiered pricing based on venue size and feature requirements.

theaccessgroup.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

Preoday is a B2B digital ordering and hospitality software platform that enables restaurants, bars, cafes, hotels, and other venues to take, manage, and process guest orders across mobile ordering, self-ordering kiosks, pay-at-table, and staff handhelds. Its solution combines Order & Pay, integrated Hospitality EPoS, Kitchen Display System, and Stock Control into a single unified guest journey, and is sold as SaaS subscriptions to hospitality businesses, distributed via The Access Group.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Preoday operates as part of The Access Group's hospitality solutions under the QikServe brand. It offers an all-in-one digital ordering system that combines mobile ordering, order & pay, self-ordering kiosks, pay at table, and integrated EPoS into one seamless guest journey within Access Hospitality. The core product suite consists of Mobile Ordering, Pay at Table, Self Ordering Kiosk, and Order & Pay (featuring Order Genie handheld tools), which integrate with the Hospitality EPoS system. Additional operational modules include Stock Control for real-time inventory tracking and Kitchen Display System for order management. Preoday was acquired by The Access Group to create an integrated digital ordering solution for hospitality professionals.

Product and service7 records
1Mobile Ordering
CategoryDigital Ordering
Description

Allows guests at hospitality venues to browse, order, and pay from their own device using a QR code or web-based interface, supporting a contactless ordering experience for restaurants, bars, cafes, and hotels.

2Pay at Table
CategoryDigital Ordering
Description

Enables guests to take control of their experience by ordering, opening a tab, and paying all from their mobile phone at the table, intended for hospitality venues seeking a frictionless in-seat payment experience.

3Self Ordering Kiosk
CategoryDigital Ordering
Description

Self-service kiosks that keep service running smoothly during busy rush hours, allowing customers to place orders independently at hospitality venues.

4Order & Pay (Order Genie)
CategoryDigital Ordering
Description

Handheld tools for hospitality staff to take orders, split bills, and take payments anywhere on the floor, featuring Order Genie technology.

5Hospitality EPoS
CategoryPoint of Sale
Description

A customisable and scalable electronic point-of-sale system designed for hospitality venues, built to keep service running with zero downtime and to integrate with the rest of Preoday's digital ordering suite.

6Stock Control
CategoryBack-Office Operations
Description

Tracks inventory in real-time and enables smarter purchasing decisions without manual checks, used by hospitality venues alongside the core Preoday ordering and EPoS suite.

7Kitchen Display System
CategoryKitchen Operations
Description

Sends orders directly to screens or printers, speeding up service and reducing errors in kitchen operations for hospitality venues.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierFlagshipTypeStrategic or Co-development Partner
Description

The Access Group acquired QikServe to create an integrated digital ordering system. The combined solution brings together Access' advanced ordering tools with smart technology that connects front-of-house, kitchen, and back-office operations. QikServe's products now form part of Access Hospitality, The Access Group's hospitality sector software division.

Recent move1 record

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Cloud-based POS and commerce platform for full-service restaurants with online ordering, tableside ordering, and integrated payments. Overlaps with Preoday on integrated digital ordering and EPoS for hospitality venues.

TypeDirect peer
Description

Commission-free online ordering platform for independent restaurants with branded mobile ordering and website ordering. Comparable to Preoday on digital ordering focus, though positioned more at independents vs. Preoday's mid-market/enterprise tilt.

TypeDirect peer
Description

US-listed restaurant technology platform offering POS, mobile ordering, kiosks, online ordering, and pay-at-table for full-service and quick-service operators. Directly comparable to Preoday as a multi-surface digital ordering and EPoS suite serving mid-market and enterprise hospitality venues.

TypeDirect peer
Description

iPad-based restaurant POS with integrated online ordering, kiosks, and payments targeting full-service restaurants. Directly comparable to Preoday on integrated front-of-house and digital ordering for hospitality.

TypeDirect peer
Description

Restaurant ordering technology offering QR code mobile ordering, tableside ordering, and self-service kiosks integrated with major POS systems. Comparable to Preoday on the mobile-ordering and kiosk surface, now part of Olo.

TypeBroad incumbent
Description

Established restaurant reservation and guest management platform with payments and ordering extensions. Broad incumbent with overlapping hospitality guest-experience scope, complementary rather than directly competitive to Preoday's ordering core.

TypeBroad incumbent
Description

American Express-owned restaurant reservation and guest experience platform with broader hospitality tooling. Adjacent incumbent to Preoday, overlapping on digital guest engagement rather than core ordering/EPoS.

TypeDirect peer
Description

Block-owned restaurant POS and online ordering solution covering mobile ordering, kiosks, and integrated payments. Comparable to Preoday on the all-in-one front-of-house and ordering stack for SMB and mid-market hospitality.

TypeEmerging player
Description

Restaurant CRM, marketing, and guest experience platform with ordering and on-premise tools. Emerging player comparable to Preoday in the broader hospitality guest-journey stack, though stronger on CRM/marketing than core ordering.

10Olo
TypeDirect peer
Description

Enterprise digital ordering SaaS purpose-built for restaurant brands, offering direct online ordering, catering, and dispatch. Closest pure-play peer to Preoday on digital ordering-as-a-service targeting chain and enterprise hospitality operators.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature7 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds5 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment1 record

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Preoday

Hospitality Digital Ordering & EPoS Softwarepreoday.com

Preoday firmographics

Firmographics
Name
Preoday
Legal name
Preoday
Website
https://preoday.com
Company type
Private
Founded year
2012
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

Preoday industry classification

Industry
Product category
Hospitality Digital Ordering & EPoS Software
SIC
Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)
akta.pro primary industry
Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB)
akta.pro secondary industry
Meal Prep & Subscription Virtual Kitchens (THAFAJAI)

Keywords

  • Hospitality software
  • Digital ordering platform
  • Mobile ordering solutions
  • Restaurant point of sale
  • Self ordering kiosks

Where Preoday is headquartered

Location

Headquarters

HQ city
Edinburgh
HQ country
United Kingdom
HQ region
Europe

Markets served

Preoday business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

  1. Digital Ordering Software Subscriptions: SaaS-based digital ordering solutions sold as subscriptions to hospitality businesses. The integrated EPoS and stock control capabilities suggest tiered pricing based on venue size and feature requirements.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Preoday product offering

Product offering

Core offering

Preoday is a B2B digital ordering and hospitality software platform that enables restaurants, bars, cafes, hotels, and other venues to take, manage, and process guest orders across mobile ordering, self-ordering kiosks, pay-at-table, and staff handhelds. Its solution combines Order & Pay, integrated Hospitality EPoS, Kitchen Display System, and Stock Control into a single unified guest journey, and is sold as SaaS subscriptions to hospitality businesses, distributed via The Access Group.

Product overview

Preoday operates as part of The Access Group's hospitality solutions under the QikServe brand. It offers an all-in-one digital ordering system that combines mobile ordering, order & pay, self-ordering kiosks, pay at table, and integrated EPoS into one seamless guest journey within Access Hospitality. The core product suite consists of Mobile Ordering, Pay at Table, Self Ordering Kiosk, and Order & Pay (featuring Order Genie handheld tools), which integrate with the Hospitality EPoS system. Additional operational modules include Stock Control for real-time inventory tracking and Kitchen Display System for order management. Preoday was acquired by The Access Group to create an integrated digital ordering solution for hospitality professionals.

Differentiator

Problem solved

Functional benefit

Products and services

  • Mobile Ordering Allows guests at hospitality venues to browse, order, and pay from their own device using a QR code or web-based interface, supporting a contactless ordering experience for restaurants, bars, cafes, and hotels.
  • Pay at Table Enables guests to take control of their experience by ordering, opening a tab, and paying all from their mobile phone at the table, intended for hospitality venues seeking a frictionless in-seat payment experience.
  • Self Ordering Kiosk Self-service kiosks that keep service running smoothly during busy rush hours, allowing customers to place orders independently at hospitality venues.
  • Order & Pay (Order Genie) Handheld tools for hospitality staff to take orders, split bills, and take payments anywhere on the floor, featuring Order Genie technology.
  • Hospitality EPoS A customisable and scalable electronic point-of-sale system designed for hospitality venues, built to keep service running with zero downtime and to integrate with the rest of Preoday's digital ordering suite.
  • Stock Control Tracks inventory in real-time and enables smarter purchasing decisions without manual checks, used by hospitality venues alongside the core Preoday ordering and EPoS suite.
  • Kitchen Display System Sends orders directly to screens or printers, speeding up service and reducing errors in kitchen operations for hospitality venues.

Companies that use Preoday

Customer profile

Segments1 record

Ideal customer profiles1 record

Preoday technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature7 records

Preoday partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • The Access GroupflagshipStrategic or Co-development PartnerThe Access Group acquired QikServe to create an integrated digital ordering system. The combined solution brings together Access' advanced ordering tools with smart technology that connects front-of-house, kitchen, and back-office operations. QikServe's products now form part of Access Hospitality, The Access Group's hospitality sector software division.

Scale indicators1 record

Recent moves1 record

Expansion highlights5 records

Preoday competitors and assessment

Company assessment

Direct peers

  • Lightspeed Restaurant: Cloud-based POS and commerce platform for full-service restaurants with online ordering, tableside ordering, and integrated payments. Overlaps with Preoday on integrated digital ordering and EPoS for hospitality venues.
  • ChowNow: Commission-free online ordering platform for independent restaurants with branded mobile ordering and website ordering. Comparable to Preoday on digital ordering focus, though positioned more at independents vs. Preoday's mid-market/enterprise tilt.
  • Toast: US-listed restaurant technology platform offering POS, mobile ordering, kiosks, online ordering, and pay-at-table for full-service and quick-service operators. Directly comparable to Preoday as a multi-surface digital ordering and EPoS suite serving mid-market and enterprise hospitality venues.
  • TouchBistro: iPad-based restaurant POS with integrated online ordering, kiosks, and payments targeting full-service restaurants. Directly comparable to Preoday on integrated front-of-house and digital ordering for hospitality.
  • Bbot: Restaurant ordering technology offering QR code mobile ordering, tableside ordering, and self-service kiosks integrated with major POS systems. Comparable to Preoday on the mobile-ordering and kiosk surface, now part of Olo.
  • Square for Restaurants: Block-owned restaurant POS and online ordering solution covering mobile ordering, kiosks, and integrated payments. Comparable to Preoday on the all-in-one front-of-house and ordering stack for SMB and mid-market hospitality.
  • Olo: Enterprise digital ordering SaaS purpose-built for restaurant brands, offering direct online ordering, catering, and dispatch. Closest pure-play peer to Preoday on digital ordering-as-a-service targeting chain and enterprise hospitality operators.

Broad incumbents

  • OpenTable: Established restaurant reservation and guest management platform with payments and ordering extensions. Broad incumbent with overlapping hospitality guest-experience scope, complementary rather than directly competitive to Preoday's ordering core.
  • Resy: American Express-owned restaurant reservation and guest experience platform with broader hospitality tooling. Adjacent incumbent to Preoday, overlapping on digital guest engagement rather than core ordering/EPoS.

Emerging players

  • SevenRooms: Restaurant CRM, marketing, and guest experience platform with ordering and on-premise tools. Emerging player comparable to Preoday in the broader hospitality guest-journey stack, though stronger on CRM/marketing than core ordering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Preoday social profiles

Digital presence

Preoday financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Preoday leadership team

Management profile

Number of profiles

Profiles3 records

Preoday funding detail

Funding detail

Funding overview

Funding rounds5 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Preoday M&A and investment

M&A and investment

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Preoday

What does Preoday do?

Preoday is a B2B digital ordering and hospitality software platform that enables restaurants, bars, cafes, hotels, and other venues to take, manage, and process guest orders across mobile ordering, self-ordering kiosks, pay-at-table, and staff handhelds. Its solution combines Order & Pay, integrated Hospitality EPoS, Kitchen Display System, and Stock Control into a single unified guest journey, and is sold as SaaS subscriptions to hospitality businesses, distributed via The Access Group.

Is Preoday a public or private company?

Preoday is a private company. It is classified as corporate owned and is currently operating.

When was Preoday founded?

Preoday was founded in 2012. It employs 11 to 50 people.

Where is Preoday based?

Preoday is headquartered in Edinburgh, United Kingdom, in the Europe region.

How does Preoday make money?

One revenue line is on record: digital Ordering Software Subscriptions.

Who are Preoday's main competitors?

Direct peers on record are Lightspeed Restaurant, ChowNow, Toast, TouchBistro, Bbot, Square for Restaurants and Olo. Broad incumbents are OpenTable and Resy. SevenRooms is listed as an emerging player.

Does Preoday have an API?

No public API is recorded for Preoday.

What industry is Preoday in?

Preoday's product category is Hospitality Digital Ordering & EPoS Software. Its primary akta.pro industry code is CRAFAIAB, Software/SaaS Subscriptions (Consumer & Prosumer), with a secondary code of THAFAJAI, Meal Prep & Subscription Virtual Kitchens. Its SIC code is 7372.

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