What InfoCasas does

InfoCasas is a privately held digital real estate marketplace headquartered in Montevideo, Uruguay, founded in 2011 and operating with 51-100 employees. The company's core product is a web portal (infocasas.com.uy) and companion iOS/Android mobile applications that aggregate property listings from real estate agencies, individual property owners, and developers into a searchable catalog of 200,000+ properties, claimed to cover 97% of Uruguay's national real estate supply. The platform supports four primary listing verticals: property sales (Venta), rentals (Alquiler), short-term rentals (Alquiler Temporal), and new development projects (Proyectos), along with a verified agency directory (Inmobiliarias) and a market news/blog section. Underlying technology consists of standard web/mobile marketplace architecture with search filters, push-notification systems, and Big Data analytics referenced as proprietary features; API and SDK layers are not publicly disclosed.

InfoCasas operates a two-sided marketplace model. Property seekers (consumers searching to buy, rent, or short-let residential or commercial real estate) use the platform free of charge. Revenue is generated from the supply side: real estate agencies and developers pay listing fees for visibility to the platform's audience, with pricing not publicly disclosed. The customer base spans professional real estate agencies (50+ verified agencies including Vista Inmobiliaria, Rossana Bonora, Vizcaya, Kosak, and Century 21 Premier), independent property owners ("Dueño Vende / Dueño Alquila"), and major developers (Altius Group, IXOU, Situ Desarrollos, Be One, La Buonora & Asoc) listing new-construction inventory. Go-to-market is primarily self-serve via the website and mobile apps, supplemented by an annual in-person Feria Inmobiliaria fair and content marketing through the company's blog and social channels.

The company has extended beyond Uruguay via affiliated branded portals in Paraguay (infocasas.com.py), Colombia (fincaraiz.com.co), Bolivia (infocasas.com.bo), and Peru (infocasas.com.pe), with the FincaRaiz relationship explicitly indicating shared CDN infrastructure and technology stack across the regional network. InfoCasas has established monetization partnerships with BHU (Banco Hipotecario del Uruguay) for mortgage credit promotion and Itaú Uruguay for an embedded mortgage simulator, embedding financing decisioning into the property search experience. No public revenue, ARR, or active funding history beyond a single 2017 round of $952,000 from Latam Capital is disclosed, and the company has no apparent M&A activity, patents, regulatory actions, or leadership changes in the available data.

Name

InfoCasas

Legal name

InfoCasas

Website

https://infocasas.com.uy

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

51–100 employees

Short description

InfoCasas is a privately held Uruguayan online real estate marketplace that aggregates 200,000+ property listings — covering an estimated 97% of Uruguay's market — from agencies, individual owners, and developers, serving buyers, renters, and short-let seekers via web and mobile apps.

Ownership category

akta.pro rank

Product category

Online Real Estate Marketplace

NAICS

Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (531210)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Seller Representation & Listing Services (BPAJAAAK)

akta.pro secondary industry

Direct Booking Platforms & Booking Engines for Hosts/Managers (THAMALAE)

Keywords

• Real estate marketplace
• Property listing platform
• Rental listings portal
• New development projects
• Agency directory

Headquarters

HQ city

Montevideo

HQ country

Uruguay

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Agency Listing Fees: Real estate agencies and developers pay to list their properties on the InfoCasas platform. The platform monetizes by providing listing visibility to a large audience of property seekers.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

InfoCasas operates a digital real estate marketplace that aggregates property listings from real estate agencies, developers, and individual property owners in Uruguay (with related portals in Paraguay, Colombia, Bolivia, and Peru). The platform enables property seekers to search, filter, and contact listing agents for properties for sale or rent, while charging agencies and developers to list and promote their inventory. Supporting offerings include dedicated Venta (sales), Alquiler (rentals), Alquiler Temporal (short-term rentals), Proyectos (new development projects), and Inmobiliarias (verified agency directory) sections, accessible via web and iOS/Android apps.

Product overview

InfoCasas is a unified real estate marketplace platform operating in Uruguay (with sister sites in Paraguay, Colombia, Bolivia, and Peru). The platform offers a comprehensive portfolio of interconnected services centered around its core web portal: property sales listings (Venta), property rental listings (Alquiler), new development projects (Proyectos), and a verified real estate agency directory (Inmobiliarias). The ecosystem is supported by a mobile app for on-the-go property search with real-time notifications, a news/blog section providing market analysis, and Big Data tools for data-driven decision-making. The platform claims coverage of 97% of Uruguay's real estate inventory with over 200,000 published properties.

Differentiator

Problem solved

Functional benefit

Products and services

• InfoCasas Portal Web Web-based real estate marketplace platform enabling users to search, list, and advertise properties for sale, rental, and temporary accommodation across Uruguay, with related sister portals in Paraguay, Colombia, Bolivia, and Peru.
• InfoCasas Mobile App (iOS and Android) Mobile application available on iOS App Store and Google Play enabling users to search properties, receive real-time push notifications for new listings and price drops, filter results, save favorites, and contact listing agents directly.
• Venta (Property Sales Listings) Property sales listing service featuring properties for purchase (e.g., 400+ listings in Montevideo), with search filters for location, price, number of bedrooms, and property type. Used by buyers and listing agencies.
• Alquiler (Property Rental Listings, long-term and temporary) Property rental listing service covering long-term rentals and temporary/short-term rentals (Alquiler Temporal), featuring properties with filters for location, price, and property type. Used by renters and listing agencies or owners.
• Proyectos (New Development Projects) Platform module showcasing new real estate development projects in Uruguay (61 active projects), with detailed information on amenities, pricing, developer details, and embedded financing partners (BHU, Itaú Uruguay). Used by developers and prospective buyers.
• Inmobiliarias (Verified Agency Directory) Directory of verified real estate agencies and brokers operating in Uruguay, providing agency profiles, contact information, and links to their listings. Used by property seekers to find and contact agencies.
• Publica tu Propiedad (Self-Listing for Owners) Self-service listing flow for individual owners to advertise their own property for sale (Dueño Vende) or rent (Dueño Alquila Anual / Dueño Alquila Temporario) directly on the InfoCasas platform, bypassing full agency commissions.
• Soy Inmobiliaria (Agency Onboarding Portal) Onboarding portal for real estate agencies to register, list their inventory, and manage presence on the InfoCasas marketplace.

Quantifiable outcome

• Over 200,000 properties listed, covering 97% of Uruguay's real estate market supply.

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• BHU (Banco Hipotecario del Uruguay)coreGTM or Marketing PartnerInfoCasas partners with BHU to promote mortgage credit options for property buyers, displaying BHU banner campaigns on the platform and directing users to BHU mortgage products. This partnership enables buyers to access financing information directly through property listings.
• Itaú UruguayminorGTM or Marketing PartnerItaú Uruguay runs a simulator tool on the InfoCasas platform (itau.com.uy/inst/prestamos-hipotecarios.html) to help potential buyers calculate mortgage options, driving financing awareness and enabling purchase decisions.
• Altius Group (Carlos Ott / Carlos Ponce de León)coreGTM or Marketing PartnerAltius Group is a major real estate developer that consistently lists new development projects on InfoCasas, including the Nostrum series of residential projects. The partnership drives significant new development inventory to the platform.
• IXOUminorGTM or Marketing PartnerIXOU is a real estate developer listing premium residential projects (RISCO, MINI) on InfoCasas, targeting affluent buyers in Punta Carretas and Ciudad Vieja.
• Situ DesarrollosminorGTM or Marketing PartnerSitu Desarrollos lists residential projects including Près Barrios Amorín and Près Mauá on the InfoCasas platform, targeting university-proximate neighborhoods in Montevideo.
• Be OneminorGTM or Marketing PartnerBe One is a real estate developer listing new projects (Be One Debritos, BeOne Caracas y Rivera) on InfoCasas targeting young professionals and students.
• La Buonora & AsocminorGTM or Marketing PartnerLa Buonora & Asoc lists the Cala del Yacht project (two towers in Parque de Carrasco) on the InfoCasas platform.
• Century 21 PremierminorChannel Partner/ Reseller/ DistributorCentury 21 Premier is a franchise real estate agency operating under the Century 21 brand, listing properties on InfoCasas.
• FincaRaizcoreTechnology or IntegrationInfoCasas shares the same CDN infrastructure (cdn4.fincaraiz.com.co) and appears to be part of the FincaRaiz network, which operates real estate portals across Latin America (Colombia, Uruguay, Paraguay, Bolivia, Peru). The brand identity and technology stack are shared.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Realtor.com: Major U.S. residential real estate portal operated by a brokerage network; useful benchmark for portal monetization, premium placement, and developer co-marketing mechanics.
• Zillow: Largest U.S. online real estate marketplace; serves as a global reference point for portal business models though it does not operate in InfoCasas' core LATAM geographies.
• MercadoLibre: Dominant LATAM e-commerce marketplace with a meaningful real estate vertical; not a pure-play, but its scale and capital make it the most consequential adjacent player for InfoCasas across the region.

Direct peers

• QuintoAndar: Brazilian real-estate marketplace with rental and sales verticals; directly comparable business model and a relevant regional benchmark for monetization and unit economics in LATAM real estate.
• Properati: LATAM-focused online real estate portal operating in Brazil, Argentina, and several other regional markets; directly comparable vertical-only marketplace competing for the same audience.
• Idealista: Leading online real estate marketplace in Iberia and parts of LATAM; closest European analog to InfoCasas given its marketplace-only model, agency listing fees, and mobile-first user experience.
• FincaRaiz: Colombian sister portal sharing CDN infrastructure, technology stack, and branding with InfoCasas; operates the same marketplace model across LATAM and is the closest comparable in product and operational model.

Emerging players

• Lamudi: Emerging-markets online real estate portal with operations in several LATAM countries; similar marketplace model targeting the same agency and developer supply as InfoCasas.
• Vivanuncios: Mexico-focused online classifieds portal with a real estate vertical under Segundamano; partially overlaps with InfoCasas' agency-listing marketplace model in another key LATAM market.
• PropertyFinder: Leading real estate portal in the MENA region; comparable marketplace-only, agency-listing-fee business model expanding across multiple emerging markets.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCRyu3-zzPAY0yTYeC9Uzhvw
• Facebookfacebook.com/InfoCasasUY
• LinkedInlinkedin.com/company/infocasas
• Instagraminstagram.com/infocasas
• Xx.com/infocasasuy

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about InfoCasas