MyJugaad

What MyJugaad does

MyJugaad is a French ESUS-certified social enterprise founded in 2018 and headquartered in Auray (Morbihan, Brittany) that provides coordinated residential mobility assistance for elderly, disabled, and vulnerable individuals across all of metropolitan France. The company operates as a service-coordination platform rather than a technology platform: a small internal coordination team (16 staff as of 2022) triages inbound requests via a free phone-based diagnostic, then dispatches a national network of 800+ trained field accompagnateurs to deliver on-site physical services including packing, decluttering, furniture dismantling, clearing (débarras), cleaning, and new-home installation. Underlying technology is limited to CRM, an online administrative-procedures subscription platform (MyDémarches at €149 / €349), and an eligibility-checking tool that routes clients to the appropriate CARSAT regional body, pension fund, or social housing operator for financial coverage. Each intervention is insured by AXA.

The company generates revenue through per-intervention professional services billed to end consumers, with material cost reduction for clients achieved through financial coverage partnerships with major French pension and insurance groups (AG2R La Mondiale, Malakoff Humanis, Klesia, APICIL, CARSAT regional bodies), social housing operators (CDC Habitat, 3F, Morbihan Habitat), and the senior residence leader Domitys. Secondary revenue streams include the MyJugaad SAP home assistance vertical (gardening, minor repairs, cleaning) which qualifies for a 50% French Services à la Personne tax credit, and the MyDémarches self-service administrative procedures subscription at two price tiers. The go-to-market motion is hybrid: phone-led inside sales for core moving/clearing, direct digital subscription for MyDémarches, and institutional partner referrals for both. As of the 2022 funding round, the company reported serving 3,000 clients, completing over 2,300 projects since 2019, with a 4.9/5 average client satisfaction score and a 97% recommendation rate.

MyJugaad is led by founder-CEO Xavier, who built the business after a decade in commercial moving companies observing the gap in accompaniment for elderly and isolated households. In September 2022 the company raised €880,000 from Generali Investissement à Impact, Club Invest Ile de France, and France Active to expand activities and visibility. The company's social enterprise status, codified 4-step accompaniment methodology (diagnostic, coordination, intervention, installation), labeled accompagnateur charter, and AXA-insured interventions together form its core differentiators against informal moving labor brokers and generalist home-care providers.

Name

MyJugaad

Legal name

MyJugaad

Website

https://my-jugaad.eu

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

MyJugaad is a French ESUS-certified social enterprise founded in 2018 that provides nationwide residential mobility assistance for elderly, disabled, and vulnerable individuals through a phone-led diagnostic and a network of 800+ trained field accompanateurs, with revenue from per-intervention services, financial coverage partners, and subscription-based administrative support.

Ownership category

akta.pro rank

Product category

Senior Residential Mobility Services

NAICS

Services for the Elderly and Persons with Disabilities (62412), Services for the Elderly and Persons with Disabilities (624120), Home Health Care Services (621610)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Social Services (8300), Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Senior & Assisted-Living Local Moving (HSAKAAAD)

akta.pro secondary industries

Mobility & Transfer Assistance (HSABABAD), Interstate Senior Moving & Downsizing (Long-Distance) (HSAKABAC)

Keywords

• Residential mobility assistance
• Senior relocation services
• Home clearing services
• Elderly transition support
• Administrative procedures management

Headquarters

HQ city

Bretagne

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Residential mobility accompaniment services: Core service revenue from coordinating and delivering residential mobility assistance — packing, moving, decluttering, cleaning, and installation support — for elderly, disabled, and vulnerable individuals. Services are priced per intervention or project. Partial or full coverage may be obtained through institutional partners (pension funds, CARSAT, Conference des Financeurs), reducing out-of-pocket cost for clients.
2. MyJugaad SAP - Aide à la Personne services: Home assistance services (gardening, minor repairs, cleaning) operating under the French Services à la Personne framework, making services eligible for a 50% tax credit. Revenue generated per intervention, with tax credit benefit reducing effective cost for end consumers.
3. MyDemarches - Administrative procedures service: Two-tier administrative assistance service: self-service platform access at €149 and full-service document dispatch at €349. One-time or per-transaction revenue model for relocation administrative support.
4. Funding and institutional subsidies: In 2022, raised €880,000 from multiple investors including Generali Investissement à Impact. Funds used to expand operations, increase visibility, and grow the team. As an ESUS-certified social enterprise, the company is structured to reinvest profits into its social mission rather than distribute to shareholders.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

MyJugaad provides comprehensive residential mobility assistance for elderly, disabled, and vulnerable individuals across France. The core offering bundles moving support (packing, sorting, dismantling, mover coordination), home clearing/decluttering, post-move installation (furniture assembly, safety equipment setup), and cleaning services through a coordinated network of trained field accompaniers. The company also offers MyJugaad SAP home care services (gardening, repairs, cleaning) eligible for a 50% tax credit, plus an online administrative procedures platform (MyDémarches) for relocation paperwork.

Product overview

MyJugaad is a unified residential mobility assistance platform providing coordinated services for elderly, disabled, and vulnerable individuals in France. The core offering combines Déménagement (moving assistance with organization, packing, and physical support), Débarras (home clearing and decluttering), Aide à l'Installation (post-move furniture assembly and safety equipment setup), and Nettoyage (professional cleaning). Add-on services include MyJugaad SAP (home care with 50% tax credit eligibility), MyDémarches and MyDémarches+ (administrative procedure delegation platforms), and Téléassistance (remote safety monitoring). The company operates as a coordination hub connecting clients with a network of certified local partners and field accompanists, with services available nationwide across France.

Differentiator

Problem solved

Functional benefit

Brands

• MyJugaad SAP: Service d'Aide à la Personne (SAP) providing home assistance services including gardening, minor repairs, and cleaning, with potential 50% tax credit for eligible clients.

Products and services

• Déménagement (Moving Assistance) Full-service moving assistance including needs diagnosis, financial aid research, mover coordination, packing support, and physical assistance with dismantling, boxing, and household installation for elderly, disabled, and vulnerable clients across France.
• Débarras (Home Clearing) Professional clearing and decluttering services for homes, apartments, cellars, attics, and garages. Includes object valuation, donations to associations, recycling, and complete property emptying for succession, relocation, or Diogenes syndrome situations. Priced at average €55 per cubic meter.
• Aide à l'Installation (Installation Help) Post-move installation services including furniture assembly, equipment setup (internet box, appliances), safety equipment installation (grab bars, anti-slip mats), and home safety verification for elderly and disabled clients.
• Nettoyage (Cleaning Services) Professional cleaning services for vacated properties before move-out inspections, new home pre-move-in cleaning, and post-clearing space cleaning. Includes complete property sanitization.
• MyJugaad SAP (Service d'Aide à la Personne) Home care services providing qualified professionals for gardening, minor repairs, and cleaning. Eligible for 50% tax credit under French SAP framework with AXA professional liability insurance.
• MyDémarches (Administrative Procedures) Online platform providing personalized diagnostic of administrative procedures required for moving, downloadable letter templates, and deadline tracking. Covers address changes, energy contracts, carte grise, and other relocation paperwork at €149 per subscription.
• MyDémarches+ (Premium Administrative Procedures) Enhanced administrative service including complete document preparation and home delivery of ready-to-send administrative documents for €349 per subscription. Targets clients preferring full delegation of relocation paperwork.
• Téléassistance (Remote Assistance) Remote assistance service ensuring safety of elderly individuals at home through remote monitoring and emergency response capabilities.

Quantifiable outcome

• 2,300+ residential mobility projects accompanied since 2019
• +5 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• DomityscoreStrategic or Co-development PartnerDomitys is the French market leader in senior residences (résidences services seniors). MyJugaad has an explicit partnership with Domitys to provide residential mobility and settling-in services for Domitys residents. The Domitys logo appears prominently on the MyJugaad homepage as a recommending partner, and Domitys also publishes about the partnership on its own website. The collaboration is described as 'au service du bien-être à domicile.'
• AXAcoreTechnology or IntegrationAXA provides insurance coverage for each MyJugaad intervention. Every on-site accompaniment service is assured par AXA Assurance, providing liability and risk protection for both clients and field accompagnateurs during residential mobility operations.
• AXA (continued)coreTechnology or IntegrationAXA insurance also covers MyJugaad SAP (Services à la Personne) interventions, providing professional liability and service coverage for home assistance tasks (gardening, repairs, cleaning).
• MyDemenageur.comminorChannel Partner/ Reseller/ DistributorMoving company comparison and coordination platform. MyJugaad partners with MyDemenageur.com to refer clients who need professional moving services, while MyDemenageur.com sends clients needing accompaniment and coordination to MyJugaad.

Scale indicators12 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• ADHAP Services: National French franchise specialized in home help for elderly, disabled, and convalescent individuals. Closely aligned with MyJugaad's elderly/disability support mission and recurring service model, though ADHAP does not specialize in residential transitions.
• Domitys: France's leading operator of senior serviced residences (résidences services seniors). Domitys is both a direct partner of MyJugaad and a comparable player serving the same elderly clients through housing-plus-services, and increasingly through mobility/settling-in add-ons — directly overlapping with MyJugaad's residential transition offering.
• Senior Compagnie: French franchise network focused exclusively on senior home-help and personal assistance. Targets the same primary customer segment as MyJugaad (elderly individuals and their families), with recurring visit-based services rather than relocation accompaniment.
• Azaé (formerly Domidom): French home-help network specializing in personal services for elderly and dependent individuals, including domestic help, mobility support, and accompaniment. Comparable target customer and service mix to MyJugaad's SAP and accompagnement offerings.
• Petits-fils: French franchise network dedicated to senior home-help services (aide aux personnes âgées), with nationwide coverage. Comparable to MyJugaad's SAP offering in target customer (elderly, families) and service philosophy, though focused on recurring home care rather than relocation accompaniment.

Broad incumbents

• O2 Care Services: One of France's largest personal-services brands, offering home help, childcare, and senior assistance across France. Overlaps with MyJugaad SAP's home-services (jardinage, bricolage, ménage) under the same French SAP 50% tax-credit framework, but serves a broader household base.
• AXEO Services: French franchise network providing multi-service home support including gardening, cleaning, and small repairs for households including seniors. Direct overlap with MyJugaad's SAP (jardinage/bricolage/nettoyage) services under the same French SAP tax-credit framework.
• Centre Services: National French franchise offering household services (cleaning, gardening, ironing) including for seniors and dependents. Overlaps with MyJugaad's SAP offerings under the same 50% tax-credit regime, though it is a generalist home-services brand rather than elderly-specialized.
• ADMR (Aide à Domicile en Milieu Rural): France's largest non-profit home-help and personal-services network, providing assistance to elderly and dependent individuals nationwide. Overlaps with MyJugaad's SAP and personal-assistance services and shares the social-enterprise / ESUS positioning, though ADMR's scope is far broader (home care, meals, transport).

Emerging players

• Alenvi: French home-care provider combining home-help services with shared-housing and live-in accompaniment for seniors and disabled adults. Comparable mission (vulnerable elderly/disability support) with a more residential/live-in model; partial overlap with MyJugaad's accompagnement and SAP offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/my_jugaad
• YouTubeyoutube.com/channel/UCLwZ7P9vmzuhTRzETllfvTw
• Facebookfacebook.com/labeljugaad
• LinkedInlinkedin.com/company/myjugaad
• TikToktiktok.com/@myjugaad

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MyJugaad