ClearTrace
- Company typePrivate
- Founded2019
- HeadquartersAustin, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
ClearTrace firmographics
Firmographics- Name
- ClearTrace
- Legal name
- Cleartrace Technologies, Inc.
- Website
- https://cleartrace.io
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
ClearTrace industry classification
Industry- Product category
- Carbon Accounting and Energy Management Software
- akta.pro primary industry
- Supply Chain (Scope 3) Emissions & Supplier Engagement Platforms (EUABAEAE)
- akta.pro secondary industries
- Carbon Registries & Issuance Platforms (Project/credit lifecycle, serials, issuance, retirement) (EUABAAAA), Scope 1–3 GHG Inventory Strategy, Data Governance & Controls (advisory) (EUABAKAD)
Keywords
Where ClearTrace is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
ClearTrace business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- SaaS Subscription: Cleartrace operates on a subscription-based SaaS model. Customers access the platform through subscription plans that include Cleartrace Optimized Data™. The company offers white-glove implementation and support services. Pricing appears to be tiered based on portfolio size and features.
- Professional Services: Premium support, implementation, set-up, configuration, customization, training, and other professional services require separate statement of work with additional terms regarding scope, deliverables, timeframes, and pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Subscription plans with Cleartrace Optimized Data included |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
ClearTrace product offering
Product offeringCore offering
ClearTrace provides automated energy and carbon accounting software that delivers traceable, end-to-end data management of electricity and certificate transactions between energy suppliers and corporate buyers. The platform combines a Supplier Solution (for utilities, gentailers, and renewable developers to manage generation assets, certificates, programs, and customer commitments) with a Buyer Solution (for corporate energy and sustainability teams to track, manage, and report clean energy impact from global portfolio down to individual meter) on a Data Intelligence foundation that performs hourly load matching for 24/7 carbon-free energy verification and emissions reporting.
Product overview
Cleartrace offers a comprehensive product suite for traceable end-to-end data management of electricity and certificate transactions. The platform architecture consists of three core products: Data Intelligence (the foundational data quality and analytics layer), Supplier Solution (for energy suppliers to manage assets, certificates, programs, and customer commitments), and Buyer Solution (for corporate teams to track and report clean energy impact). The Data Intelligence layer underpins both the Supplier and Buyer solutions, providing Cleartrace Optimized Data™ for data gap correction and CleartraceML™ for machine learning-based predictions. Additional offerings include a podcast and specialized tools like the Environmental Attribute Tracking Tool developed in partnership with Duke Energy.
Differentiator
Problem solved
Functional benefit
Products and services
- Supplier Solution A comprehensive platform for utilities, gentailers, and renewable energy developers to manage generation assets, certificates, programs, and customer commitments from a single auditable source of truth. Includes generation asset inventory, certificate lifecycle management (REC/EAC), program and deal structuring, customer engagement tools, and allocation tracking.
- Buyer Solution A platform for corporate energy and sustainability teams to track, manage, and report clean energy impact from global portfolio down to individual meter. Includes portfolio baseline visibility, GHG Scope 2 reporting (Location-Based and Market-Based), 24/7 Carbon-Free Energy (CFE) hourly load matching, certificate digital vault, and compliance management for CBAM, SB253, CSRD, and GHGP standards.
- Data Intelligence A data quality and analytics layer comprising Cleartrace Optimized Data™ (statistical interpolation framework that repairs gaps and corrects anomalies) and CleartraceML™ (machine learning layer for high-fidelity energy data generation). Provides complete, consistent, and auditable decision-grade datasets for clean energy and emissions analytics.
Quantifiable outcome
- Supports 177.3 MW enrolled in Duke Energy program
- +1 more outcomes
Companies that use ClearTrace
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles5 records
ClearTrace technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability3 records
Feature6 records
ClearTrace partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and strategic.
- Duke EnergycoreDuke Energy launched Environmental Attribute Tracking tool in partnership with Cleartrace for their Green Source Advantage Express program. The program exceeded enrollment targets with 177.3 MW subscribed from major business participants including Cisco, Cold Storage Inc., and Daimler Truck North America.
- Context LabsstrategicCleartrace joined the Open Decarbonization Project (ODP) led by Context Labs, an open-source initiative for emissions quantification and transparency. Other partners include Dell Technologies, EQT, Jonah Energy, KPMG, Kuva Systems, Microsoft, and Williams. CEO Jan Vrins noted the importance of accurate, verifiable data shared between organizations for effective decarbonization.
- NextEra Energy ResourcesstrategicPartnership where NextEra uses Cleartrace data in their Optos software platform to help clients like JPMorgan Chase optimize energy use and reduce carbon footprint. Three-party collaboration involving NextEra's software, Cleartrace's tracking, and client's energy optimization goals.
- Brookfield PropertiesstrategicBrookfield Properties partnered with Cleartrace to provide 100% load-matched carbon-free energy for One Manhattan West, a 67-story, 2.1-million-square-foot flagship office tower. One of the largest in-state renewable energy deals for a single building in New York, powered by Brookfield Renewable's New York State hydropower facilities.
- Iron MountaincoreIron Mountain selected Cleartrace to provide hourly energy and carbon analysis for all U.S. data centers to achieve 24/7 load-matched renewable power goals. Partnership supports Iron Mountain's sustainability ambitions across 100+ facilities including data centers, document storage, and fine art storage.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
ClearTrace competitors and assessment
Company assessmentDirect peers
- Persefoni: Persefoni offers an AI-powered carbon accounting and management platform for enterprises and financial institutions, directly overlapping with Cleartrace's Scope 2 reporting and buyer-side value proposition for sustainability teams.
- Sweep: Sweep provides a carbon accounting and emissions management platform targeting mid-market and enterprise buyers, competing directly with Cleartrace's Buyer Solution on Scope 2 disclosure and supplier engagement features.
- Measurabl: Measurabl is a sustainability data management platform focused on real estate and built environment, directly overlapping with Cleartrace's Commercial Real Estate segment and Brookfield Properties-style deployments for ESG and compliance reporting.
- Watershed: Watershed is a leading enterprise carbon accounting and climate platform serving similar Fortune 500 buyers across Scope 1-3 emissions, with comparable disclosure-grade audit features. It is the most direct competitor to Cleartrace's Buyer Solution in the corporate market.
Emerging players
- SINAI Technologies: SINAI provides a decarbonization platform for enterprises including energy and emissions management, with partial overlap to Cleartrace's buyer-side portfolio tracking and supplier engagement features.
- Greenly: Greenly is a carbon accounting platform primarily serving SMB and mid-market buyers, representing an emerging competitor in the lower end of Cleartrace's corporate buyer segment with comparable Scope 1-2 tracking capabilities.
- Jupiter Ion: Jupiter Ion is an energy data and analytics platform specializing in renewable energy certificate management and hourly matching for utilities and corporate buyers—closely aligned with Cleartrace's Supplier Solution and certificate lifecycle management capabilities.
Broad incumbents
- Microsoft Sustainability Manager: Microsoft Sustainability Manager is part of the Microsoft Cloud for Sustainability suite and directly overlaps with Cleartrace's emissions data management capabilities. Notably, Microsoft is also a Cleartrace ecosystem partner, creating both a partnership and competitive threat dynamic.
- Sphera: Sphera is an established enterprise ESG, EHS, and operational risk software provider with carbon accounting and energy management modules that overlap with Cleartrace's enterprise buyer value proposition, particularly in industrial segments.
- Salesforce Net Zero Cloud: Salesforce's Net Zero Cloud (formerly Salesforce Sustainability Cloud) is a broad-incumbent CRM-embedded sustainability platform with overlapping Scope 1-3 carbon accounting functionality. Its distribution through the Salesforce ecosystem gives it significant enterprise reach that Cleartrace must compete against.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
ClearTrace social profiles
Digital presenceClearTrace compliance and trust
Trust signalCompliance1 record
ClearTrace financial estimates
Financial estimateRevenue estimate
Valuation estimate
ClearTrace leadership team
Management profileNumber of profiles
Profiles8 records
ClearTrace funding detail
Funding detailFunding overview
Funding rounds4 records
Investors9 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ClearTrace M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ClearTrace
What does ClearTrace do?
ClearTrace provides automated energy and carbon accounting software that delivers traceable, end-to-end data management of electricity and certificate transactions between energy suppliers and corporate buyers. The platform combines a Supplier Solution (for utilities, gentailers, and renewable developers to manage generation assets, certificates, programs, and customer commitments) with a Buyer Solution (for corporate energy and sustainability teams to track, manage, and report clean energy impact from global portfolio down to individual meter) on a Data Intelligence foundation that performs hourly load matching for 24/7 carbon-free energy verification and emissions reporting.
Is ClearTrace a public or private company?
ClearTrace is a private company. It is classified as venture growth investor backed and is currently operating.
When was ClearTrace founded?
ClearTrace was founded in 2019. It employs 11 to 50 people.
Where is ClearTrace based?
ClearTrace is headquartered in Austin, United States, in the North America region.
How does ClearTrace make money?
Two revenue lines are on record. SaaS Subscription is the primary driver. The others are professional Services.
Who are ClearTrace's main competitors?
Direct peers on record are Persefoni, Sweep, Measurabl and Watershed. Emerging players are SINAI Technologies, Greenly and Jupiter Ion. Broad incumbents are Microsoft Sustainability Manager, Sphera and Salesforce Net Zero Cloud.
Does ClearTrace have an API?
No public API is recorded for ClearTrace.
What industry is ClearTrace in?
ClearTrace's product category is Carbon Accounting and Energy Management Software. Its primary akta.pro industry code is EUABAEAE, Supply Chain (Scope 3) Emissions & Supplier Engagement Platforms, with a secondary code of EUABAAAA, Carbon Registries & Issuance Platforms (Project/credit lifecycle, serials, issuance, retirement).