Moca
Moca is a Vietnamese licensed payment intermediary operating a tokenization-based mobile payment app linked to 22 Vietnamese banks plus Visa, MasterCard and JCB, processing card payments across Grab's Vietnam super-app and retaining a 4% foreign-card fee after discontinuing its consumer e-wallet in July 2024.
- Company typePrivate
- Founded2013
- HeadquartersHanoi, Vietnam
- Headcount51–100
- GTM typeB2C
- OfferingSoftware
What Moca does
Moca (legal name: Công ty Cổ phần Công nghệ và Dịch vụ Moca [Moca Technology and Services Corporation]) is a Vietnamese licensed payment intermediary founded in 2013 in Hanoi by former senior staff from Microsoft, Google and Vietnam's banking sector. The company received Payment Intermediary Service License No. 32/GP-NHNN from the State Bank of Vietnam on 25 February 2016 and operates a mobile-payment platform whose flagship product is the Moca mobile app.
The platform's core technology centers on a tokenization-based payment rail that links users' bank cards (ATM and international cards from Visa, MasterCard and JCB) for online and offline QR-code payments, bill payments (electricity, water, internet, cable TV, telecoms) and phone top-ups, secured under PCI DSS certification with biometric, PIN and OTP authentication and root/jailbreak device detection. Moca scaled to direct integrations with 22 Vietnamese banks plus the Timo digital bank, and from its 2018 partnership onward was embedded inside the Grab super-app in Vietnam to power payments for GrabFood, GrabTaxi, GrabCar, GrabBike, GrabMart and GrabRent.
Following the discontinuation of its consumer e-wallet service effective 1 July 2024 (with related balance-refund notifications wound down by 31 December 2024), Moca's revenue mechanics have narrowed to a 4% foreign-card processing fee (inclusive of VAT) applied to Grab transactions paid with foreign-issued cards, plus residual payment-intermediary service fees on domestic processing. The company is privately held, headquartered at the PVI Building, 1 Pham Van Bach, Cau Giay District, Hanoi, and employs 51-100 staff under co-founder and CEO Tran Thanh Nam, co-founder and VP of Products Dung Nguyen, and CTO Tran Dai Long.
Moca firmographics
Firmographics- Name
- Moca
- Legal name
- Công ty Cổ phần Công nghệ và Dịch vụ Moca
- Website
- https://moca.vn
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Moca is a Vietnamese licensed payment intermediary operating a tokenization-based mobile payment app linked to 22 Vietnamese banks plus Visa, MasterCard and JCB, processing card payments across Grab's Vietnam super-app and retaining a 4% foreign-card fee after discontinuing its consumer e-wallet in July 2024.
- Ownership category
- akta.pro rank
Moca industry classification
Industry- Product category
- Mobile Payments
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Finance Services (6199)
- akta.pro primary industry
- QR Code Payments Wallets (FSAMAEAC)
- akta.pro secondary industry
- Digital Wallet Infrastructure (Tokenization, Wallet-as-a-Service) (FSAMAEAI)
Keywords
Where Moca is headquartered
LocationHeadquarters
- HQ city
- Hanoi
- HQ country
- Vietnam
- HQ region
- Asia
Offices1 record
Markets served
Moca business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Foreign Card Processing Fee: Moca charges a 4% foreign payment fee (inclusive of VAT) on transactions made with foreign-issued cards for Grab services in Vietnam. This fee applies to services including GrabFood, GrabTaxi, GrabCar, JustGrab, GrabBike, GrabRent, and GrabMart.
- Payment Intermediary Services: As a licensed payment intermediary (License No. 32/GP-NHNN), Moca earns revenue from processing electronic payments between consumers and merchants, facilitated through bank card integrations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Foreign Card Transaction Fee |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Moca product offering
Product offeringCore offering
Moca is a mobile payment platform licensed by the State Bank of Vietnam that enables consumers to make secure online and offline payments using linked bank cards (ATM, Visa, MasterCard, JCB). The service supports QR code payments at merchants, bill payments for utilities and telecom, and mobile phone top-ups, integrated with 22+ Vietnamese banks and previously embedded within the Grab super-app ecosystem.
Product overview
Moca is a mobile payment platform operated by Công ty Cổ phần Công nghệ và Dịch vụ Moca, a licensed payment service provider in Vietnam since 2013. The core product is the Moca Mobile Payment App, which serves as the main interface for users to make secure payments using linked bank cards. The platform historically included the Moca E-wallet (discontinued July 2024) for storing funds and making payments through both the Moca and Grab apps. Key features include Card Linking Service supporting over 22 partner banks and international payment networks (Visa, MasterCard, JCB), QR Code Payment for in-store purchases, Bill Payment Service for utilities, and Phone Top-up Service. Security is ensured through PCI DSS compliance, Tokenization Technology, and Fingerprint Authentication. The product portfolio is unified under the Moca brand, with the mobile app serving as the central hub for all payment and wallet functionality.
Differentiator
Problem solved
Functional benefit
Products and services
- Moca Mobile Payment App
Quantifiable outcome
- Supports 22+ bank partnerships enabling card linking
- +1 more outcomes
Companies that use Moca
Customer profileSegments1 record
Ideal customer profiles1 record
Moca technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration26 records
Feature4 records
Moca partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core and minor.
- GrabcoreMoca e-wallet integrated into Grab app, enabling Moca users to pay for Grab services (GrabFood, GrabTaxi, GrabCar, GrabMart, GrabBike, GrabRent). Moca ceased e-wallet operations on July 1, 2024, with balance refunds processed through Grab app.
- TechcombankcoreTechcombank became Moca's 20th banking partner. Debit and credit cardholders can link cards to Moca for payments. Partnership announced July 2019, enabling card linking for internet, cable TV, electricity, water bills, QR payments, taxi fares, and mobile top-ups.
- An Binh Bank (ABBank)coreAn Binh Bank partnership noded Moca's total to 22 banks and 1 digital bank. ABBank cardholders can link cards to Moca for cashless payments.
- EximbankcoreEximbank became Moca's 21st banking partner. V-TOP domestic debit cardholders can link cards to Moca for cashless payments.
- 7-Eleven Vietnamcore7-Eleven convenience stores in Vietnam accept Moca payments. Joint promotions offered complimentary coffee or Slurpee drinks for Moca payments over 20,000 VND.
- McDonald's VietnamcoreMcDonald's Vietnam accepts Moca payments at all locations nationwide. Promotions offered up to 30% discount with MCD30 promo code.
- Klever FruitsminorFresh fruit retailer with 29+ stores in Hanoi and Ho Chi Minh City. Joint promotions offered up to 30% discount on purchases with Moca payments.
- FPT TelecomminorFPT Telecom bill payments accepted through Moca app. Promotions offered up to 50% discount on first bill payment with BILL100 code.
- VNPT HCMCminorVNPT (VinaPhone) telecommunications bill payments accepted through Moca app.
- EVN HCMCminorHo Chi Minh City electricity utility bill payments accepted through Moca app.
- SHB (Saigon-Hanoi Bank)coreSHB cardholders can link cards to Moca for payments. Partnership launched August 2018 with promotions offering 2 promo codes worth 25,000 VND each for mobile top-ups.
- VietinBankcoreVietinBank E-partner cardholders can link cards to Moca. Promotions offered up to 200,000 VND in cashback on payments with VTB promo code.
- VisacoreInternational payment network enabling Moca users to link and use Visa cards for payments.
- MasterCardcoreInternational payment network enabling Moca users to link and use MasterCard cards for payments.
- JCBcoreInternational payment network enabling Moca users to link and use JCB cards for payments.
Scale indicators4 records
Recent moves6 records
Expansion highlights3 records
Moca competitors and assessment
Company assessmentMarket position
Strengths3 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Moca social profiles
Digital presenceMoca compliance and trust
Trust signalCompliance1 record
Moca financial estimates
Financial estimateRevenue estimate
Valuation estimate
Moca leadership team
Management profileNumber of profiles
Profiles3 records
Moca funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Moca M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Moca
What does Moca do?
Moca is a mobile payment platform licensed by the State Bank of Vietnam that enables consumers to make secure online and offline payments using linked bank cards (ATM, Visa, MasterCard, JCB). The service supports QR code payments at merchants, bill payments for utilities and telecom, and mobile phone top-ups, integrated with 22+ Vietnamese banks and previously embedded within the Grab super-app ecosystem.
Is Moca a public or private company?
Moca is a private company. It is classified as venture growth investor backed and is currently operating.
When was Moca founded?
Moca was founded in 2013. It employs 51 to 100 people.
Where is Moca based?
Moca is headquartered in Hanoi, Vietnam, in the Asia region.
How does Moca make money?
Two revenue lines are on record. Foreign Card Processing Fee is the primary driver. The others are payment Intermediary Services.
Does Moca have an API?
No public API is recorded for Moca.
What industry is Moca in?
Moca's product category is Mobile Payments. Its primary akta.pro industry code is FSAMAEAC, QR Code Payments Wallets, with a secondary code of FSAMAEAI, Digital Wallet Infrastructure (Tokenization, Wallet-as-a-Service). Its NAICS code is 518 and its SIC code is 6199.