goFlux
- Company typePrivate
- Founded2017
- HeadquartersSão Paulo, Brazil
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
goFlux firmographics
Firmographics- Name
- goFlux
- Legal name
- GOFLUX TECNOLOGIA DA INFORMACAO S/A
- Website
- https://goflux.com.br
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
goFlux industry classification
Industry- Product category
- Digital Freight Marketplace / Logistics SaaS
- NAICS
- Freight Transportation Arrangement (48851), Freight Transportation Arrangement (488510), Freight Transportation Arrangement (4885), Support Activities for Transportation (488)
- SIC
- Arrangement Of Transportation Of Freight & Cargo (4731), Transportation Services (4700)
- akta.pro primary industry
- Dedicated Lanes & Mini-Bid / RFP Marketplace Platforms (TLAEAJAG)
- akta.pro secondary industries
- Spot Load Boards (Open Marketplace) (TLAEAJAA), Carrier Sales & Capacity Sourcing Platforms (TLAEAJAD)
Keywords
Where goFlux is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
goFlux business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Platform Subscription: B2B SaaS platform for freight quoting, contracting, and management. Revenue generated from platform access and usage by shippers (embarcadores). goFlux operates as a digital freight marketplace connecting shippers and carriers with governance, benchmarking, AI, and ESG tools. The platform charges for access to BID tools, analytics, TMS, and carbon measurement services.
- Transaction / Take Rate on Freight: Platform connects shippers and carriers through digital BID and SPOT processes, taking a commission or fee on freight transacted through the platform. The platform facilitates R$40B+ in freight with governance digital oversight.
- Embedded Financial Services (naConta): Financial services embedded in the platform enabling carriers to anticipate freight receivables for a fee (no IOF, TAC, or hidden fees). Revenue generated from the spread on receivables anticipation. Credit analysis based on real operational history within the platform rather than traditional banking criteria.
- Carbon Credit Services (carbonFree): Revenue from carbon measurement, monitoring, and offset services for freight operations. Platform measures Scope 3 emissions, issues certifications, and facilitates carbon credit retirement through Verra-certified projects (Amazon and Cerrado preservation, renewable energy).
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
goFlux product offering
Product offeringCore offering
goFlux is a B2B SaaS digital freight marketplace that connects shippers (embarcadores) and road freight carriers (transportadoras) through a governance-driven platform covering the full freight lifecycle — digital BID, Spot, and contract freight; AI-powered TMS control tower; freight intelligence with route benchmark and forecasting; ESG carbon measurement and offset; and embedded receivables anticipation for carriers. The ecosystem has transacted R$40B+ in road freight and serves 80+ shipper clients across agribusiness, fertilizers, food, sugar, biofuels, and trading plus 5,000+ homologated carriers.
Product overview
goFlux is a B2B digital SaaS platform focused on quoting, contracting, and managing road freight in Brazil. The platform operates as an integrated ecosystem consisting of the core goFlux Plataforma (digital freight contracting with BID, Spot, and governance), complemented by five specialized modules: goFlux Next Gen CT (AI-powered control tower for real-time operations visibility), goFlux View (logistics intelligence with benchmark and forecasting), goFlux carbonFree (CO2 measurement and ESG certification), goFlux naConta (working capital and receivables anticipation for carriers), and goFlux Club (carrier network with exclusive benefits and partnerships). The ecosystem connects shippers and carriers across agribusiness, industry, fertilizers, food, sugar, biofuels, and trading sectors, with R$40B+ transacted through digital governance.
Differentiator
Problem solved
Functional benefit
Brands
- goFlux View: Logistics intelligence platform providing historical market prices on 15,000+ routes, AI-based freight predictions, cost analytics, and market/safras indicators for Brazilian road freight.
- goFlux carbonFree
- goFlux naConta
- goFlux Club
- goFlux Next Gen CT (Control Tower)
- goFlux Plataforma
- goFlux carbonFree
- goFlux naConta
Products and services
- goFlux Plataforma Core digital freight contracting platform for shippers, providing end-to-end management of RFI, Carta Convite, RFQ, BIDs, Spot, counterproposals, configurable approval rules, digital contract issuance, and complete audit trail of each hiring decision. Enables commercial control over offers, hiring, tracking, and auditing in a single governed workflow.
- goFlux Next Gen CT (Control Tower) AI-powered transportation management system providing real-time operational visibility, multimodal tracking, occurrence management, executive dashboards, operational scheduling with flow and window management, real-time tracking via app/API/risk manager, demurrage management with wait-time control and payment, and performance analytics for SLA tracking.
- goFlux View Logistics intelligence platform providing AI-based freight cost forecasting, historical pricing data on 15,000+ Brazilian routes, market benchmarking, logistics cost analysis by truck type, daily macroeconomic and harvest indicators, freight index calculator, commodity pricing at main ports, and exchange ratio analysis. Covers 97% of main Brazilian routes with 46M+ road freight records.
- goFlux carbonFree ESG solution that measures, monitors, and offsets CO2 emissions from road freight transport using GHG Protocol methodology, the Brazilian standard calculator, and Verra-certified carbon credits (Amazon and Cerrado preservation, renewable energy). Delivers Scope 3 reporting, CO2 compensation, and ESG certification integrated into the platform.
- goFlux naConta Embedded financial solution for carriers enabling same-day receivables anticipation directly on the platform. Credit analysis is based on real operational history within the platform rather than traditional banking collateral, with no IOF, TAC, or hidden fees, providing working capital connected to the freight cycle.
- goFlux Club Membership program that connects carriers to shippers with exclusive benefits, including access to agribusiness and industry freight loads, AI-powered pricing data, ESG certification, working capital via naConta, and preferential pricing through partner offers (Prometeon tires, Vtech insurance, Acrox Bank tax recovery).
Quantifiable outcome
- 8% savings on freight costs for customers
- +10 more outcomes
Companies that use goFlux
Customer profileSegments4 records
Ideal customer profiles3 records
goFlux technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability8 records
Feature8 records
goFlux partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor and core.
- The Yield Lab LatamminorgoFlux participated in The Yield Lab Latam's AI event in Brazil alongside Cargill, BASF, CNH, Grão Direto, and Veridi Technologies. The event explored AI adoption in Brazilian agriculture, positioning goFlux within the AI-driven agribusiness ecosystem.
- Google CloudcoreGoogle Cloud powers goFlux's cloud infrastructure, providing global availability and scale. The 'Powered by Google Cloud' designation is displayed on the platform as a trust signal for enterprise clients. Google Cloud infrastructure supports real-time freight operations, data processing, and AI/ML workloads.
- SAPcoreSAP.io certified partner. goFlux integrates with SAP ERP systems enabling seamless data flow between goFlux's freight management platform and enterprise resource planning systems. This partnership reduces implementation friction for large enterprise shippers already using SAP.
- VerracoreVerra is the international certification body for goFlux's carbonFree ESG solution. goFlux uses Verra-certified carbon credit projects (focused on Amazon and Cerrado preservation, and renewable energy) for freight carbon offsetting. Verra certification provides international credibility for ESG claims and ensures traceability of carbon credit retirement.
- Prometeon (Tyre Group)coreExclusive partnership within goFlux Club offering Prometeon tires to carriers at preferential pricing, with integrated credit through goFlux. Prometeon is the commercial tyre brand for the Brazilian market. The partnership includes '20+1' tire promotion (buy 20 get 1 free), exclusive credit conditions, and access to PRO SERVICES fleet management tools (digital tire inspection, pressure/temperature monitoring, performance reports).
- Vtech SegurosminorInsurance partner within goFlux Club offering comprehensive insurance solutions for carriers: RCTR-C (cargo accident insurance), RC-DC (cargo robbery coverage), RC-V (third-party liability), fleet insurance, warehouse insurance, and credit insurance. Vtech is a consortium of 5 major insurance brokerages specialized in transport logistics.
- Acrox BankminorFinancial services partner within goFlux Club offering tax recovery services to carriers. Integrated as part of the goFlux Club benefit ecosystem for transportadoras.
- Pacto Global ONU (UN Global Compact)minorgoFlux is a signatory participant of the UN Global Compact, aligning the company's ESG, governance, and sustainability commitments with global standards.
Scale indicators18 records
Recent moves6 records
Expansion highlights6 records
goFlux competitors and assessment
Company assessmentDirect peers
- TruckPad: Brazilian digital platform connecting independent truckers to freight opportunities; comparable to goFlux's carrier-side marketplace motion though with less enterprise shipper tooling.
- FreteBras: Brazil's other large digital freight marketplace connecting shippers and truckers via app-based load board and freight negotiation; directly competes with goFlux in the same Brazilian road freight category.
- CargoX: Brazilian digital freight platform focused on truck freight matching with enterprise shipper tools; overlaps with goFlux's BID/spot marketplace and shipper-side TMS functionality.
Regional players
- Log-In Logística: Brazilian integrated logistics operator providing road freight, port, and intermodal services; comparable in Brazilian market context though operates as a physical carrier rather than a digital marketplace like goFlux.
Broad incumbents
- TOTVS: Brazil's largest enterprise software company with logistics, TMS, and ERP modules that overlap with goFlux's enterprise shipper tools; broader portfolio but competing for the same Brazilian logistics budget.
- Convoy: US-focused digital freight network (formerly independent, now part of Flexport) offering shipper-carrier marketplace and TMS tools; comparable business model and category even though operations ceased and resumed under new ownership.
- Uber Freight: Global digital freight brokerage platform operated by Uber; comparable product (shipper-carrier matching, TMS integrations) but operating at much broader global scale and serving as an incumbent benchmark for digital freight models.
- Descartes Systems Group: Global logistics technology vendor offering TMS, freight brokerage, and carrier capacity solutions; comparable to goFlux's enterprise stack but operating globally across multiple modes and geographies.
Others
- Solví (Grupo Solví): Brazilian environmental services and logistics conglomerate with ESG/sustainability credentials; comparable as a stakeholder in Brazil's road freight and carbon offset ecosystem relevant to goFlux's carbonFree offering.
Emerging players
- Frete.com: Brazilian freight technology platform offering shipment tracking, freight management, and carrier matching for B2B shippers; comparable SaaS-led approach to goFlux with focus on operational visibility.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
goFlux social profiles
Digital presencegoFlux compliance and trust
Trust signalCompliance3 records
goFlux financial estimates
Financial estimateRevenue estimate
Valuation estimate
goFlux leadership team
Management profileNumber of profiles
Profiles4 records
goFlux funding detail
Funding detailFunding overview
Funding rounds6 records
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
goFlux M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about goFlux
What does goFlux do?
goFlux is a B2B SaaS digital freight marketplace that connects shippers (embarcadores) and road freight carriers (transportadoras) through a governance-driven platform covering the full freight lifecycle — digital BID, Spot, and contract freight; AI-powered TMS control tower; freight intelligence with route benchmark and forecasting; ESG carbon measurement and offset; and embedded receivables anticipation for carriers. The ecosystem has transacted R$40B+ in road freight and serves 80+ shipper clients across agribusiness, fertilizers, food, sugar, biofuels, and trading plus 5,000+ homologated carriers.
Is goFlux a public or private company?
goFlux is a private company. It is classified as venture growth investor backed and is currently operating.
When was goFlux founded?
goFlux was founded in 2017. It employs 51 to 100 people.
Where is goFlux based?
goFlux is headquartered in São Paulo, Brazil, in the Latin America region.
How does goFlux make money?
Four revenue lines are on record. SaaS Platform Subscription is the primary driver. The others are transaction / Take Rate on Freight, embedded Financial Services (naConta) and carbon Credit Services (carbonFree).
Who are goFlux's main competitors?
Direct peers on record are TruckPad, FreteBras and CargoX. Log-In Logística is listed as a regional player. Broad incumbents are TOTVS, Convoy, Uber Freight and Descartes Systems Group. Solví (Grupo Solví) is listed as an others. Frete.com is listed as an emerging player.
Does goFlux have an API?
No public API is recorded for goFlux.
What industry is goFlux in?
goFlux's product category is Digital Freight Marketplace / Logistics SaaS. Its primary akta.pro industry code is TLAEAJAG, Dedicated Lanes & Mini-Bid / RFP Marketplace Platforms, with a secondary code of TLAEAJAA, Spot Load Boards (Open Marketplace). Its NAICS code is 48851 and its SIC code is 4731.