What Aila does

Aila (Aila.Earth Oy) is a Finnish SaaS company, founded in 2023 and based in Pirkkala, that provides a sustainability and ESG reporting platform aimed at small and medium-sized enterprises. The product is built around the EFRAG VSME standard and is aligned with the EU CSRD/ESRS framework, including the Omnibus I simplification, and is offered in English, Finnish, and Swedish. The platform guides SMEs step-by-step through sustainability data collection, generates visualized report outputs, maintains a comments and audit trail for review workflows, and as of September 2025 includes an integrated CO2 calculator alongside LCA and EPD support for construction and manufacturing SMEs.

The company monetizes through an annual license priced at €780 per SME customer, with a product-led growth motion supplemented by a channel partnership with Procountor, the Finnish accounting software platform, signed in April 2025 to reach SMEs through accounting firms. Aila has disclosed 100+ SME customers as of January 2026, including named users such as Pro Synthesis and Camilla Safety Oy, and has raised approximately $768,855 in cumulative disclosed funding across a 2023 round and two January 2025 rounds, with capital sourced from government and public co-funding mechanisms including ELY-keskus, Business Finland, the EU, and Finnvera.

Operationally, Aila operates with 1–10 employees and ships iterative product releases — visualized report preview (March 2025), comments and audit trail (May 2025), and integrated CO2 calculator (September 2025) — indicating an early-stage execution cadence. An AI feature branded "Aila AI" analyzes sustainability reports and suggests improvements, drawing on customer responses and aggregated benchmark data, positioning AI as a feature layer rather than a core platform primitive at this stage.

Name

Aila

Legal name

Aila.Earth Oy

Website

https://aila.earth

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Aila is a Finnish SaaS platform that helps small and medium-sized enterprises complete VSME-aligned sustainability and ESG reporting under the EU CSRD/ESRS framework, sold via a €780 annual license and distributed directly and through accounting firms such as Procountor partners.

Ownership category

akta.pro rank

Product category

Sustainability / ESG Reporting Software

NAICS

Software Publishers (513210)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

ESG/Sustainability Reporting & Disclosure Platforms (EUABAEAB)

akta.pro secondary industries

Enterprise Carbon Accounting & GHG Inventory Platforms (EUABAEAA), Supply Chain (Scope 3) Emissions & Supplier Engagement Platforms (EUABAEAE), Benchmarking, Ratings & Stakeholder Reporting Portals (Scorecards, Dashboards) (EUABAEAJ)

Keywords

• Sustainability reporting software
• ESG reporting platform
• VSME compliance tool
• Carbon footprint calculator
• Life cycle assessment software

Headquarters

HQ city

Helsinki

HQ country

Finland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Annual Software License: Aila charges an annual license fee of €780 (VAT 0) for access to the VSME reporting platform. The subscription provides unlimited access to all VSME modules, unlimited users, and continuous reporting capabilities. The platform operates on a subscription model with annual billing.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Aila provides a web-based SaaS platform that guides small and medium-sized enterprises (SMEs) through producing VSME-compliant sustainability reports covering Environmental, Social, and Governance (ESG) topics. The platform bundles structured questionnaires, a GHG Protocol Scope 1–3 CO₂ calculator, AI-generated improvement recommendations, Excel export, and an audit trail into a single annual subscription (€780). A secondary offering enables accounting firms to manage sustainability reports for multiple SME clients via a centralized Partner Account dashboard.

Product overview

Aila offers a unified SaaS platform for SME sustainability reporting, built around the VSME (Voluntary Standard for SMEs) framework. The core product is the Aila VSME Reporting Tool, which consists of two modules — the VSME Basic Module (focused on numerical data and facts covering environmental, social, and governance topics) and the VSME Comprehensive Module (which deepens reporting with narrative responses). The platform also includes a built-in CO₂ Calculator for GHG Protocol-compliant carbon footprint calculation (Scopes 1, 2, and 3), LCA + EPD Support for product-level environmental declarations, an Audit Trail and Notes feature, a Visualized Report Preview, Excel Export capabilities, and an AI-powered analysis assistant. A Partner Account option enables accounting firms to manage multiple client reports. All modules share a common data infrastructure and reporting dashboard, and the entire platform is delivered as a single web-based application with no on-premise deployment.

Differentiator

Problem solved

Functional benefit

Products and services

• Aila VSME Reporting Tool Web-based ESG sustainability reporting tool designed for SMEs. It guides users step-by-step through the VSME reporting process using structured questionnaires, automatic report generation, and built-in AI analysis. The tool includes both the Basic Module (numerical data and facts) and the Comprehensive Module (narrative/descriptive answers), covering all three ESG areas (Environmental, Social, Governance).
• CO₂ Calculator Built-in carbon footprint calculator integrated into Aila's VSME reporting platform. Helps companies accurately calculate their carbon footprint in accordance with the GHG Protocol, covering all three emission scopes (Scope 1, 2, and 3), with built-in emission factors.
• LCA + EPD Support Module for Life Cycle Assessment (LCA) data collection across all lifecycle modules (A1–D) and Environmental Product Declaration (EPD) documentation. Especially relevant for construction product manufacturers needing product-specific emissions data for climate declarations.
• Partner Account (for accounting firms) Multi-client management account type for accounting firms that allows firms to create and manage sustainability reports for multiple clients from a centralized dashboard, track report progress centrally, and offer ESG/sustainability reporting as a value-added billable service to their SME clients.

Quantifiable outcome

• SMEs can complete a sustainability report in approximately 1 hour using Aila
• +4 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature7 records

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Sweep: Sweep is a carbon accounting and ESG management platform aimed at SMEs and mid-market companies, offering guided emissions tracking and stakeholder reporting - the same core job-to-be-done as Aila's VSME reporting tool.
• Greenly: Greenly provides carbon accounting and sustainability reporting for SMBs, with guided interfaces and automatic data collection - directly comparable to Aila's SME-first ESG reporting positioning.
• Plan A: Plan A offers a SaaS platform for carbon accounting, ESG reporting, and decarbonization planning tailored to SMB and mid-market companies, overlapping Aila on guided sustainability reporting.
• Emitwise: Emitwise delivers carbon accounting and emissions management software with Scope 1-3 tracking and supplier engagement - comparable to Aila's GHG Protocol calculator and supply-chain ESG use cases.
• Normative: Normative is a carbon accounting platform with Scope 1-3 emissions tracking and CSRD/ESRS-aligned reporting, serving a similar regulatory-driven reporting use case for European businesses.
• Persefoni: Persefoni provides a climate management and accounting platform for enterprises and increasingly mid-market, with CSRD-aligned reporting - overlaps with Aila's regulatory disclosure focus.
• Watershed: Watershed is an enterprise sustainability platform covering carbon accounting, disclosures, and supply chain engagement, with growing mid-market reach that overlaps Aila's VSME and Scope 3 functionality.

Broad incumbents

• Workiva: Workiva is an established, public SaaS platform for ESG, sustainability, and regulatory reporting serving large enterprises - a broader incumbent whose overlap with Aila is the ESG disclosure workflow itself.
• Salesforce Net Zero Cloud: Salesforce Net Zero Cloud is an enterprise sustainability solution from a major SaaS incumbent, addressing carbon accounting and ESG reporting relevant to Aila's product category.
• IBM Envizi: IBM Envizi is an enterprise ESG data, reporting, and sustainability management suite - a broad incumbent spanning carbon accounting and disclosure workflows overlapping with Aila's domain.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds3 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aila