What Wide Eyes does

Wide Eyes Technologies, S.L. is a Barcelona-based B2B SaaS company founded in 2013 that provides visual AI solutions purpose-built for the fashion and e-commerce industry. Its proprietary deep learning and image recognition stack interprets more than 1,000 fashion-specific attributes and exposes its capabilities through four product modules: Search By Image (visual product discovery from any inspiration image), Similar Recommendation (visually similar product suggestions with real-time business-rule filtering), Style Advisor (AI-driven complete-the-look outfit recommendations that respect brand style guides and live inventory), and Auto-Tagging (automated assignment of 300+ tags across 60+ categories to improve catalog discoverability and SEO). The platform is delivered as an API that is platform-agnostic across e-commerce sites, mobile apps, digital displays, and in-store magic mirrors, and currently processes an average of 21.5 million recommendation requests per day.

The company monetizes through subscription-based enterprise contracts sold via a demo-led, direct field sales motion targeting fashion retailers, e-commerce platforms, and fashion brands; pricing is quote-based and not publicly disclosed. Wide Eyes self-positions as the 'global SaaS leader of visual AI solutions for the Fashion industry' and operates from a single Barcelona headquarters with 11-50 employees. Capital to date is modest — an explicit $300K seed round in February 2016, an undisclosed Desafia round in November 2016, and an undisclosed K Fund-led round with Acurio Ventures in June 2018 — with no follow-on funding disclosed since. The company is GDPR-compliant under EU and Spanish data protection law, which is a prerequisite for selling into EU enterprise retailers.

The founders — Luis Manent (CEO & Co-Founder), Miguel Pousa, Rodolfo Guichon, and Long Long Yu (Co-Founder & Head of Research) —lead a small team organized around a single vertical thesis: replacing text-based search and merchandising in fashion with visual intelligence. Strategic priorities, inferred from the product roadmap and marketing emphasis, are increasing conversion, average order value, and catalog management efficiency for fashion retailers through visual discovery, recommendations, outfit completion, and automated tagging.

Name

Wide Eyes

Legal name

Wide Eyes Technologies, S.L.

Website

https://wideeyes.ai

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Wide Eyes Technologies is a Barcelona-based B2B SaaS company that provides API-delivered visual AI for fashion and e-commerce, including visual search, similar and outfit recommendations, and automated catalog tagging. It serves fashion retailers and brands globally through enterprise contracts.

Ownership category

akta.pro rank

Headquarters

HQ city

Barcelona

HQ country

Spain

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. SaaS Subscription/API Access: Wide Eyes operates as a SaaS company providing API-based visual AI solutions to fashion and retail businesses. The revenue model is likely subscription-based with usage components given the API-first approach and emphasis on API calls per month metrics.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Wide Eyes sells an API-based visual AI software platform for the fashion and e-commerce industry. Its product suite enables online shoppers to discover fashion products from images (visual search), surfaces visually similar and complementary product recommendations (including complete-the-look outfits), and automatically tags fashion catalogs with hundreds of attributes. The platform is delivered to fashion retailers, brands, and e-commerce platforms via API integration into websites, apps, digital displays, and magic mirrors.

Product overview

Wide Eyes Technologies is a B2B SaaS company providing visual AI solutions for the fashion industry. The product portfolio consists of four core modules built on a unified image recognition and deep learning platform: Search By Image (visual search enabling discovery from inspirational images), Similar Recommendation (visually similar product suggestions), Style Advisor (AI-driven outfit recommendations), and Auto-Tagging (automatic product catalog tagging). These solutions integrate via API to drive sales conversion and customer engagement for fashion retailers and e-commerce platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• Search By Image
• Similar Recommendation
• Style Advisor
• Auto-Tagging

Quantifiable outcome

• Higher conversion rate for shoppers who use Wide Eyes solutions
• +5 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature5 records

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Syte: Syte is a visual AI platform purpose-built for fashion retailers, offering visual search, product recommendation, and auto-tagging APIs. It is the closest direct competitor to Wide Eyes in terms of product scope, target customer (fashion and apparel e-commerce), and API-first delivery model.
• ViSenze: ViSenze provides visual search and recommendation APIs for retail and e-commerce, including fashion SKUs. It competes directly with Wide Eyes on Search-by-Image, Similar Recommendation, and Auto-Tagging modules and shares a similar B2B SaaS go-to-market.
• Vue.ai: Vue.ai sells AI products to fashion retailers including visual search, styling, tagging, and merchandising automation. It overlaps directly with all four of Wide Eyes' core modules and targets the same enterprise fashion retail buyer.
• Lily AI: Lily AI provides product attribute intelligence and visual AI for fashion and apparel brands, with a strong focus on tagging and search relevance. It is a direct competitor in the fashion-specialist AI space and increasingly competes on enterprise contracts.
• Cortexica Vision Systems: Cortexica provides visual AI for retail including image recognition, visual search, and similar-product recommendations. It overlaps with Wide Eyes on the visual search and recommendation capabilities targeting fashion and apparel retailers.

Broad incumbents

• Algolia: Algolia is an established search and discovery platform used by many fashion retailers, including AI-powered recommendations. It is a broader incumbent in retail search/discovery, often sitting alongside or replacing parts of a visual AI stack like Wide Eyes'.
• Pinterest (Pinterest Lens): Pinterest operates a massive visual discovery platform with built-in shoppable visual search. While not a B2B API vendor, it is a broad incumbent in visual shopping and a benchmark for the consumer behavior Wide Eyes' B2B product enables inside retailer stacks.
• Google Cloud Vision AI: Google Cloud Vision offers general-purpose image recognition APIs used by some retailers for tagging and search. As a broader incumbent, it pressures fashion-specialist vendors on price and is a credible alternative for non-fashion-priority use cases.
• Amazon Rekognition: Amazon Rekognition is a general-purpose computer vision service bundled into AWS contracts. As a broad incumbent, it competes with Wide Eyes on commodity image recognition and is often already in the AWS stack of enterprise retail customers.

Emerging players

• Findr (visual search vendors in retail): Findwise and similar emerging visual search vendors provide image-based product discovery for e-commerce sites. They are adjacent emerging players with overlapping technology but typically broader or less fashion-specialized than Wide Eyes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/WideEyesTech
• YouTubeyoutube.com/channel/UCYIKw9cgl3WFc7luFRO7HTg
• Facebookfacebook.com/wideeyestechnologies
• LinkedInlinkedin.com/company/wide-eyes-technologies

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds3 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wide Eyes