ATFX Connect

What ATFX Connect does

ATFX Connect operates as the institutional trading arm of ATFX Group, conducted through AT Global Markets (UK) Limited under FCA regulation (FRN: 760555). The firm provides Prime of Prime brokerage and institutional liquidity services spanning FX, non-deliverable forwards (NDFs), precious metals, equity indices, single stocks, and commodities CFDs. Its stated customer base includes banks, brokers, hedge funds, asset managers, family offices, and fintech firms, all served on a Professional Clients only basis.

The company's core technology is the ATFX Connect Platform, which offers multi-access connectivity through FIX API, a graphical user interface, Web Trader, and Bridge components. Underlying infrastructure includes a proprietary Price Engine that aggregates tier-1 bank and non-bank liquidity, full Straight-Through Processing (STP) execution, and an Order Management System/Price Distribution Hub. The product suite encompasses Agency, Margin, and Bridge account types, market data feeds, white-label solutions, and risk management tools. Distribution occurs via direct enterprise sales, API connectivity, technology hub integrations (OneZero, Lucera), and white-label partnerships. The business operates across 24 locations on five continents supported by more than 600 staff, with reported quarterly trading volume of USD 2.34 trillion across the first three quarters of 2025.

The business model is primarily transaction-based, generating revenue through commissions, spreads, and margin-related charges on trading volume, supplemented by licensing and royalty fees from white-label arrangements. Pricing is bespoke for Professional Clients. Strategic activity in 2025-2026 includes partnerships with Standard Chartered, Fortress Core, and the Johannesburg Stock Exchange; a Cambodia SERC license; the ATFunded product launch; and the appointment of a new Head of Business Development. The firm was recognized with 17 industry awards in 2025, including Best B2B Liquidity Provider at FMLS:25.

Name

ATFX Connect

Legal name

AT Global Markets (UK) Limited

Website

https://atfxconnect.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

ATFX Connect is the FCA-regulated institutional arm of ATFX Group, providing Prime of Prime liquidity and brokerage services in FX, NDFs, precious metals, indices, and CFDs to banks, brokers, hedge funds, asset managers, family offices, and fintech firms across 24 locations on five continents.

Ownership category

akta.pro rank

Product category

Institutional FX & CFD Liquidity

NAICS

Securities and Commodity Contracts Intermediation and Brokerage (5231), Miscellaneous Intermediation (523910)

SIC

Security Brokers, Dealers & Flotation Companies (6211), Security & Commodity Brokers, Dealers, Exchanges & Services (6200)

akta.pro primary industry

FX Matching & Aggregation Venues (Liquidity Aggregators) (FSAFADAH)

akta.pro secondary industry

Multi-Asset Alternative Trading Systems (ATS) / Multilateral Trading Facilities (MTF) (FSAFAEAC)

Keywords

• Institutional forex liquidity
• Prime of prime services
• Multi-asset CFD trading
• FIX API connectivity
• White label trading platform

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. CFD and FX Trading Services: ATFX Connect generates revenue through transaction and commission fees on trading in Spot FX, NDFs, precious metals, indices, stocks, and commodities CFDs. Services include Margin Accounts, Agency Accounts, and Bridge Account configurations with competitive spreads and commission rates.
2. Prime of Prime Services: Provides liquidity and execution services to institutional clients including full STP, risk management tools, and aggregated pricing streams. Revenue derived from transaction fees, commissions, and margin-related charges.
3. White Label Solutions: White label technology, risk management tools, and trading infrastructure licensing to partners, generating recurring service fees.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels10 records

Core offering

ATFX Connect is a Prime of Prime institutional liquidity provider offering bespoke aggregated liquidity services in Spot FX, NDFs, precious metals, indices, stocks, and commodities CFDs. The firm delivers full Straight-Through Processing (STP) execution through a multi-access platform supporting FIX API, Desktop GUI, Web Trader, and Bridge configurations, with optional White Label capability for partners. Services are restricted to Professional Clients and Eligible Counterparties (banks, brokers, hedge funds, asset managers, family offices, and fintech firms) under FCA regulation.

Product overview

ATFX Connect is an institutional liquidity and infrastructure provider offering a multi-access platform that delivers bespoke liquidity services across Spot FX, Precious Metals, and CFDs. The core offering includes Prime of Prime services with full STP execution, risk management tools, and multiple account types (Agency Account, Margin Account, Bridge Account). The platform provides access via FIX API, Desktop GUI, Web Trader, or Bridge configuration. Additional services include Market Data feeds, White Label solutions, and Risk Management tools. The company operates as part of ATFX Group and is authorized and regulated by the FCA in the UK.

Differentiator

Problem solved

Functional benefit

Products and services

• ATFX Connect Platform A multi-access institutional trading platform delivering bespoke liquidity services in Spot FX, Precious Metals, and CFDs via FIX API, GUI, Web Trader, or Bridge configuration, with competitive spreads and low-latency execution for professional institutional clients.
• Prime of Prime Service Provides full STP execution, risk management tools, choice of GUI or API access, and P&L blotter functionality for institutional traders acting as Prime of Prime liquidity provider.
• Agency Account Allows clients to leverage multiple credit facilities and gain direct market access to Tier 1 Bank and Non-Bank providers via one platform, with no margin required and no commission fees; supports clients using their own Prime broker.
• Margin Account Provides institutional clients with liquidity access to Tier 1 bank and non-bank providers, supporting clients who wish to post margin directly with ATFX Connect across Spot FX and Precious Metals with competitive commission rates.
• Bridge Account Provides institutional clients with MT4 Bridge connection via OneZero to access liquidity in Spot FX, Precious Metals, and CFDs.
• Tailored Liquidity Provides global market access and bespoke multi-asset liquidity provision across FX, NDFs, precious metals, indices, stocks, and commodities CFDs, enabling institutions to realise their revenue potential.
• Market Data Provides executable pricing and real-time data from major global exchanges, with proprietary FX and CFD price feeds aggregated from original licensed sources for institutional subscribers.
• White Label Enables partners to grow their business and increase revenue by licensing ATFX Connect's advanced trading technology and risk management infrastructure with 24/5 support, freeing resources for core business functions.

Quantifiable outcome

• Quarterly trading volumes exceeding USD 2.34 trillion in the first three quarters of 2025
• +1 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature6 records

Partnerships

Six partnerships are on record, tiered core.

• Johannesburg Stock Exchange (JSE)coreStrategic or Co-development Partner · 4 June 2026Strategic partnership with the Johannesburg Stock Exchange (JSE) to provide institutional and B2B clients across Africa with direct access to JSE-listed CFDs. The partnership, involving local South African banks, is designed to serve brokers, asset managers, and fintech firms seeking access to Africa's most significant financial markets through a trusted framework. This reinforces ATFX Connect's African expansion strategy and positions the company as an institutional liquidity and infrastructure partner for the continent.
• Fortress CorecoreStrategic or Co-development Partner · 31 December 2025Key institutional partnership formed in 2025 as part of ATFX Connect's strategy to strengthen institutional liquidity provision. Fortress Core is a technology and infrastructure partner for trading operations.
• Standard Chartered FX Prime BrokeragecoreStrategic or Co-development Partner · 31 December 2025Key institutional partnership providing FX prime brokerage services. Standard Chartered, as a tier-1 bank, enhances ATFX Connect's liquidity pool and institutional credibility.
• OneZerocoreTechnology or IntegrationTechnology distribution hub partner providing connectivity infrastructure. ATFX Connect offers One Zero Bridge configuration as part of its multi-platform access options.
• LuceracoreTechnology or IntegrationTechnology distribution hub partner for institutional API connectivity and platform integration services.
• Local South African BankscoreChannel Partner/ Reseller/ DistributorLocal South African banking partners involved in the JSE partnership to facilitate institutional access to African financial markets.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• IS Prime: IS Prime is a specialist Prime of Prime institutional liquidity provider offering FX, CFD, and equity liquidity to institutional clients via FIX API and MT4/MT5 bridges. It is one of the closest direct competitors to ATFX Connect in the institutional PoP segment.
• LMAX Group: LMAX Group operates an institutional FX execution venue and Prime of Prime liquidity services globally, competing head-on with ATFX Connect for institutional broker and hedge fund flow. Both firms emphasize full STP execution and multi-asset coverage.
• Finalto: Finalto is a multi-asset institutional liquidity and technology provider offering prime brokerage, white-label, and execution services to brokers and asset managers. It directly overlaps ATFX Connect's product suite and customer segments.
• Sucden Financial: Sucden Financial provides institutional FX and CFD prime of prime services, including liquidity, white-label technology, and risk management. It competes with ATFX Connect across the same institutional broker and hedge fund customer base.
• X Open Hub: X Open Hub (part of XTB) offers institutional liquidity, white-label, and technology services in FX and CFDs to brokers globally. It directly competes with ATFX Connect for broker and fintech institutional clients.
• Advanced Markets: Advanced Markets provides institutional FX and CFD prime of prime liquidity, technology, and back-office services to brokers and funds. It targets the same institutional client base with a comparable multi-asset liquidity offering.

Broad incumbents

• OANDA (Institutional):
• IG Group (Prime / Institutional): IG Group operates a large institutional and prime brokerage offering alongside its retail business, providing multi-asset liquidity and technology to brokers. As a publicly listed incumbent, it represents a much larger competitor with overlapping institutional capabilities.
• Marex (CFH Clearing): Marex, following its acquisition of CFH Clearing, offers institutional liquidity, prime of prime, and execution services across FX, commodities, and equities. As a much larger diversified financial services firm, it competes with ATFX Connect while operating across a broader product portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@ATFX_Connect
• Facebookfacebook.com/ATFX.Australia
• LinkedInlinkedin.com/company/atfxconnect
• Xx.com/AtfxAustralia

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ATFX Connect